Review WordPress vs Ocoos

Review WordPress vs Ocoos

An Analytical Bottom-up Approach

Background WordPress

Largest Open-Source Community for Web Development

Built to be a blog and extend to websites through plugins.

Large Set of Plugins + ok for mobile

Web Developer skills required to use

Large update and maintinance costs.

Background Ocoos

Next-Generation Platform (founded in 2012)

Integrated Homepage + eCommerce + Operations

Unique Solution for Service Providers

Unique Solution for B2B Cooperation

What is the Purpose of a Website?

Purpose of a Website

Homepage

Customer Engagement

Business Operations

Services, Support, and Cost

Homepage Requirements for Success

Communicate Company Value Statement, Location, contact info, working hours clearly to the Customer

Communicate Trust through content and independent referrals

Optimize for Search (Newsletter, Calendar, Map, MetaData important)

Optimize for broad range of devices/browsers (mobile critical)

Grades: Homepage Table

OCOOS WORDPRESS

Personalized Website B B

User Optimized Website A C

Mobile Website A C

Blog/Newsletter A A

Public Calendar/Map A Plug-in

B2B Recommendations A Not Available

Grades: Homepage Table

OCOOS WordPress

Personalized Website B B

User Optimized Website A C

Mobile Website A C

Blog/Newsletter A A

Public Calendar/Map A Plug-in

B2B Recommendations A Not Available

High Degree of Customization grounded in user behavior studies

Grades: Homepage Table

OCOOS WordPress

Personalized Website B B

User Optimized Website A C

Mobile Website A C

Blog/Newsletter A A

Public Calendar/Map A Plug-in

B2B Recommendations A Not Available

Highly Customizable, lots of templates. Some Good and some

Bad

Grades: Homepage Table

OCOOS WordPress

Personalized Website B B

User Optimized Website A C

Mobile Website A C

Blog/Newsletter A A

Public Calendar/Map A Plug-In

B2B Recommendations A Not Available

Focused on user optimization based on state-of-art of user interaction.

Grades: Homepage Table

OCOOS WordPress

Personalized Website B B

User Optimized Website A C

Mobile Website A C

Blog/Newsletter A A

Public Calendar/Map A Plug-In

B2B Recommendations A Not Available

Customer responsible for this function, but a lot of rope to make

ugly websites

Grades: Homepage Table

OCOOS WordPress

Personalized Website B B

User Optimized Website A C

Mobile Website A C

Blog/Newsletter A A

Public Calendar/Map A Plug-In

B2B Recommendations A Not Available

Platform Built to easily port to large range of devices and browsers

Grades: Homepage Table

OCOOS WordPress

Personalized Website B B

User Optimized Website A C

Mobile Website A C

Blog/Newsletter A A

Public Calendar/Map A Plug-In

B2B Recommendations A Not Available

Some mobile friendly templates, and some not so mobile friendly

Grades: Homepage Table

OCOOS WordPress

Personalized Website B B

User Optimized Website A C

Mobile Website A C

Blog/Newsletter A A

Public Calendar/Map A Plug-In

B2B Recommendations A Not Available

Built-in Newsletter, important for SEO

Grades: Homepage Table

OCOOS WordPress

Personalized Website B B

User Optimized Website A C

Mobile Website A C

Blog/Newsletter A A

Public Calendar/Map A Plug-In

B2B Recommendations A Not Available

Built-in Blog

Grades: Homepage Table

OCOOS WordPress

Personalized Website B B

User Optimized Website A C

Mobile Website A C

Blog/Newsletter A A

Public Calendar/Map A Plug-In

B2B Recommendations A Not Available

Built-in Public Calendar/Map .. Important for SEO

Grades: Homepage Table

OCOOS WordPress

Personalized Website B B

User Optimized Website A C

Mobile Website A C

Blog/Newsletter A A

Public Calendar/Map A Plug-In

B2B Recommendations A Not Available

Plug-ins for everything, you maintain/integrate

Grades: Homepage Table

OCOOS WordPress

Personalized Website B B

User Optimized Website A C

Mobile Website A C

Blog/Newsletter A A

Public Calendar/Map A Plug-In

B2B Recommendations A Not AvailableAllow Businesses to easily co-market together

Grades: Homepage Table

OCOOS WordPress

Personalized Website B B

User Optimized Website A C

Mobile Website A C

Blog/Newsletter A A

Public Calendar/Map A Plug-In

B2B Recommendations A Not AvailableNot Available

Customer EngagementRequirements for Success

eCommerce Customers can buy your goods.Scheduling Customers can meet with you.Complex Payment Structures (Quote/Postpay, Deposit/POS)Questionnaire/Forms Capture customer informationBuilt-In Messaging Track customer engagementPDF documents (digital signatures, receipts, marketing)

Grades: Customer Engagement

OCOOS WordPress

eCommerce Native(+ access to PayPal/Square)

External Integration

Complex Transactions Native Not Available

Built-In Discount Manager Native Third Party

Online Scheduling Native Third Party

Documents Native Not Available

Built-In Messaging Native Third Party

Grades: Customer Engagement

OCOOS WordPress

eCommerce Native(+ access to PayPal/Square)

External Integration

Complex Transactions Native Not Available

Built-In Discount Manager Native Third Party

Online Scheduling Native Third Party

Documents Native Not Available

Built-In Messaging Native Third Party

On-demand native merchant services available and option to use

PayPal

Grades: Customer Engagement

OCOOS WordPress

eCommerce Native(+ access to PayPal/Square)

External Integration

Complex Transactions Native Not Available

Built-In Discount Manager Native Third Party

Online Scheduling Native Third Party

Documents Native Not Available

Built-In Messaging Native Third Party

External Integration. Many solutions available, but requires integration.

Grades: Customer Engagement

OCOOS WordPress

eCommerce Native(+ access to PayPal/Square)

External Integration

Complex Transactions Native Not Available

Built-In Discount Manager Native Third Party

Online Scheduling Native Third Party

Documents Native Not Available

Built-In Messaging Native Third Party

Complex Transactions (Deposit/POS, Quote/Postpay, etc)

Grades: Customer Engagement

OCOOS WordPress

eCommerce Native(+ access to PayPal/Square)

External Integration

Complex Transactions Native Not Available

Built-In Discount Manager Native Third Party

Online Scheduling Native Third Party

Documents Native Not Available

Built-In Messaging Native Third Party

Not Available

Grades: Customer Engagement

OCOOS WordPress

eCommerce Native(+ access to PayPal/Square)

External Integration

Complex Transactions Native Not Available

Built-In Discount Manager Native Third Party

Online Scheduling Native Third Party

Documents Native Not Available

Built-In Messaging Native Third Party

Useful for Demand Generation and analysis of Advertising Channels

Grades: Customer Engagement

OCOOS WordPress

eCommerce Native(+ access to PayPal/Square)

External Integration

Complex Transactions Native Not Available

Built-In Discount Manager Native Third Party

Online Scheduling Native Third Party

Documents Native Not Available

Built-In Messaging Native Third Party

Plug-in, requires integration and ongoing maintenance

Grades: Customer Engagement

OCOOS WordPress

eCommerce Native(+ access to PayPal/Square)

External Integration

Complex Transactions Native Not Available

Built-In Discount Manager Native Third Party

Online Scheduling Native Third Party

Documents Native Not Available

Built-In Messaging Native Third Party

Critical For Services

Grades: Customer Engagement

OCOOS WordPress

eCommerce Native(+ access to PayPal/Square)

External Integration

Complex Transactions Native Not Available

Built-In Discount Manager Native Third Party

Online Scheduling Native Third Party

Documents Native Not Available

Built-In Messaging Native Third Party

Plug-in, requires integration and ongoing maintenance

Grades: Customer Engagement

OCOOS WordPress

eCommerce Native(+ access to PayPal/Square)

External Integration

Complex Transactions Native Not Available

Built-In Discount Manager Native Third Party

Online Scheduling Native Third Party

Documents Native Not Available

Built-In Messaging Native Third Party

PDF documents for display, digital signatures, and attached to receipts.

Grades: Customer Engagement

OCOOS WordPress

eCommerce Native(+ access to PayPal/Square)

External Integration

Complex Transactions Native Not Available

Built-In Discount Manager Native Third Party

Online Scheduling Native Third Party

Documents Native Not Available

Built-In Messaging Native Third Party

Not Available

Grades: Customer Engagement

OCOOS WordPress

eCommerce Native(+ access to PayPal/Square)

External Integration

Complex Transactions Native Not Available

Built-In Discount Manager Native Third Party

Online Scheduling Native Third Party

Documents Native Not Available

Built-In Messaging Native Third PartyMessaging to track customer-specific interactions easily

Grades: Customer Engagement

OCOOS WordPress

eCommerce Native(+ access to PayPal/Square)

External Integration

Complex Transactions Native Not Available

Built-In Discount Manager Native Third Party

Online Scheduling Native Third Party

Documents Native Not Available

Built-In Messaging Native Third PartyPlug-in, requires integration and ongoing maintenance

Business OperationsRequirements for Success

Domain and Hosting Simple AdministrationClient Management (CRM) Analysis and RemarketingSales Tracking Profitability AnalysisImport/Export to popular complementary applicationsDiscount Manager Demand + Measure ad channel impactCentralized Dashboard with POS Support

Grades: Business Operations

OCOOS WordPress

Page Hosting Native Third Party

Client Management Native Third Party

Sales Tracking Native Third Party

Flexible Security Native Not Available

Grades: Business Operations

OCOOS WordPress

Page Hosting Native Third Party

Client Management Native Third Party

Sales Tracking Native Third Party

Flexible Security Native Not Available

Built into licensing fee

Grades: Business Operations

OCOOS WordPress

Page Hosting Native Third Party

Client Management Native Third Party

Sales Tracking Native Third Party

Flexible Security Native Not Available

Separate charge

Grades: Business Operations

OCOOS WordPress

Page Hosting Native Third Party

Client Management Native Third Party

Sales Tracking Native Third Party

Flexible Security Native Not Available

CRM built for remarketing purposes with filters (data mining)

Grades: Business Operations

OCOOS WordPress

Page Hosting Native Third Party

Client Management Native Third Party

Sales Tracking Native Third Party

Flexible Security Native Not Available

Plug-in, requires integration and ongoing maintenance

Grades: Business Operations

OCOOS WordPress

Page Hosting Native Third Party

Client Management Native Third Party

Sales Tracking Native Third Party

Flexible Security Native Not Available

Sales Tracking to determine demand/profitability

Grades: Business Operations

OCOOS WordPress

Page Hosting Native Third Party

Client Management Native Third Party

Sales Tracking Native Third Party

Flexible Security Native Not Available

Plug-in, requires integration and ongoing maintenance

Grades: Business Operations

OCOOS WordPress

Page Hosting Native Third Party

Client Management Native Third Party

Sales Tracking Native Third Party

Flexible Security Native Not AvailablePrivate Pages (customer only),

Access Controls over marketing, finance, data analytics for

employees.

Grades: Business Operations

OCOOS WordPress

Page Hosting Native Third Party

Client Management Native Third Party

Sales Tracking Native Third Party

Flexible Security Native Not AvailableNot Available

Services, Support, and CostRequirements for Success

Security Controlled access to enable coworkersAccess Password protected pagesSupport Chat or phoneCustomization Services AvailableSetup and Recurrent Cost Affordable

Grades: Services, Support, & Cost

OCOOS WordPress

Support Telephone/Online Forum Only

Concierge Customization $10-75/hour

Cost $25/month “Free”

Grades: Services, Support, & Cost

OCOOS WordPress

Support Telephone/Online Forum Only

Concierge Customization $10-75/hour

Cost $25/month “Free”

Access via telephone/online

Grades: Services, Support, & Cost

OCOOS WordPress

Support Telephone/Online Forum Only

Concierge Customization $10-75/hour

Cost $25/month “Free”

No real support, just open source community. They speak webspeak.

Grades: Services, Support, & Cost

OCOOS WordPress

Support Telephone/Online Forum Only

Concierge Customization $10-75/hour

Cost $25/month “Free”

Customization services available via Concierge Program (fixed fees)

Grades: Services, Support, & Cost

OCOOS WordPress

Support Telephone/Online Forum Only

Concierge Customization $10-75/hour

Cost $25/month “Free”

Large community available from many sources. Highly variable

quality.

Grades: Services, Support, & Cost

OCOOS WordPress

Support Telephone/Online Forum Only

Concierge Customization $10-75/hour

Cost $25/month “Free”DIY licensing fee

Grades: Services, Support, & Cost

OCOOS WordPress

Support Telephone/Online Forum Only

Concierge Customization $10-75/hour

Cost $25/month “Free”Free is in quotes because the setup, maintenance and opportunity costs

are very high unless you are a developer.

Final Grade

Developer Oriented

Powerful, but buyer be ware.

Total Business Solution

B2B Networking/Services

Detailed Article:

WordPress vs Ocoos