SydStat 2011 Autumn - Native Signal by Dimitri Kozlov, Jerry Chang, Andrew Hunt

Connecting Immigrant Communities

Jerry ChangManaging Director & Founderjerry@nativesignal.com

Dmitri KozlovEngineering Director &Founderdmitri@nativesignal.com

Dr. Andrew HuntBusiness & Tech. Advisorandrew.hunt@mail.com

26 March 2011 Copyright 2011 Native Signal Pty. Ltd. Strictly Confidential p1

The Language Gap

Search회계사 = Accountant

FindNothing in Australia!

Product 1 … iPhone App

Market Opportunity

Advertising Revenue for Australia, USA & CanadaTotal Advertising $300B annual

$700 per person

Electronic Advertising $30B & growing 20% Immigrants $6B

Native Signal 3-year strategic focusChinese, Koreans, Vietnamese, Japanesein Australia, USA & Canada

10.7M people

$500M market

Competition

Ethnic Advertising

Papers & MagazinesWord of Mouth

TRADITIONAL!

Mainstream Electronic

GoogleYahoo!

LANGUAGE GAP!

No AU competitionEarly entrants in US

Sales and Marketing

AdvertisersMedia Buyers

Community

Special Offer $100 – 1000s Low volume

Priority Listing $10-100s Recurring

Classifieds Ads $10-50 High volume

FinancialsAUD ‘000 2011 2012 2013

Revenue 901 11,377 24,476

COGS +Expenses 1,247 8,344 13,581

Net Profit (346) 3,033 10,895

• Break even in Q4 2011• Payment in advance for strong cash flow• 3-year projection• 1 million users / 40,000 advertisers• 4.8% of addressable market (room to grow)

What we are looking for today

• Investors– Investment proposition available

• Partners– Electronic advertising expertise– Chinese market expert (Marketing & Sales)– Software development: Python, Web, Mobile

Connecting Immigrant Communities

Jerry ChangManaging Director & Founderjerry@nativesignal.com

Dmitri KozlovEngineering Director &Founderdmitri@nativesignal.com

Dr. Andrew HuntBusiness & Tech. Advisorandrew.hunt@mail.com