UiGathering 2012.03 Slide (Edgar Liu)

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[Session 02] 講題:來吧!研究員,你有二十分鐘來說你的研究 講者: Edgar 劉坤維 / 宏碁電腦 品牌企劃副理

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  • 1. , i have roughly 20minutes for you to waste M$FTpowerpoint , ()

2. 3. , , Holmes, , (, ?) 4. , , RD , , original by starbooze, http://www.flickr.com/photos/thestarshine/1605185078/ 5. Quote:Okay Insight:, 6. Prototyping UX Testing test prototypeFunction EvaluationUsability TestingUser ResearchAnalysis empathize ideateinnovationframe && startdefine design Concept Design Persona UI Flow Design ref: Lifecycle Interaction Design Model (Preece, 2002, p.186) , 7. Prototyping UX Testing test prototypeFunction EvaluationUsability TestingUser ResearchAnalysis empathize ideateinnovation frame&& startdefine design Concept Design Persona UI Flow Design ref: Lifecycle Interaction Design Model (Preece, 2002, p.186) empathize, 8. Prototyping UX Testing test prototypeFunction EvaluationUsability TestingUser ResearchAnalysis empathize ideateinnovation frame&& startdefine design Concept Design Persona UI Flow Design ref: Lifecycle Interaction Design Model (Preece, 2002, p.186)UCDdesigner, , UCD(UI) designer, 9. Prototyping UX Testing test prototype Function EvaluationUsability TestingUser ResearchAnalysis empathize ideate innovationBOSSPMframe &&start define design Concept Design Persona UI Flow Design ref: Lifecycle Interaction Design Model (Preece, 2002, p.186) , PM, 10. User ResearcherBOSS PM ID/IxD RD , 11. 10mmBOSS ID105RD uer 12. After 10 minutes, audience attention steadily drops John Medina, Brain Rules , i have roughly 20minutes for you to waste10minutes 13. 14. BOSS PM ID/IxD heuristic evaluation usability tester usability test PMref: http://www.useit.com/papers/heuristic/heuristic_evaluation.html 15. ?? ? original by doug8888, http://www.flickr.com/photos/doug88888/2953428679/ 16. BOSSPM ID/IxD Listener Challenger challengerBOSS Researcher 17. BOSS PM ID/IxD , Insight: Quote: , , , , user researcher researcher storyboardoriginal by ExactLeo, http://www.flickr.com/photos/exactleo/5004734385/ 18. BOSS PM ID/IxD , Insight: Quote: , , CNC , iphone 5, , ()original by Dave Keeshan, http://www.flickr.com/photos/spudmurphy/564402795/ 19. BOSS PM ID/IxD PersonaInsightPersona FactFact Fact suggestionsFact StoryBoard InsightInsight InsightInsight FactFact InsightsuggestionsFact Fact Fact StoryBoardPersona StoryBoardPM Persona StoryBoard conclusions , , original by ExactLeo, http://www.flickr.com/photos/exactleo/5004734385/ 20. by Experientia, http://www.youtube.com/watch?v=jHuQazVO4AQ&feature=fvst 21. BOSS PMID/IxDPM(, PM, user)define researchrecruit intervieweeuser research analysisscopeinterpret &ideate & brainstormwrap up & present ideate & brainstormreasoning PMPM Researcher user researcher researcher storyboard original by ExactLeo, http://www.flickr.com/photos/exactleo/5004734385/ 22. BOSS PM ID/IxDidea, ?UER?1. 2. , original by ExactLeo, http://www.flickr.com/photos/exactleo/5004734385/ 23. BOSS PM ID/IxD , designer UCDID Researcher user researcher researcher storyboardoriginal by ExactLeo, http://www.flickr.com/photos/exactleo/5004734385/ 24. : 25. about 26. IxD RD IxDPMRDBOSS PMPMRD 27. Quality Service Design Service System Service HW+SW Integration Consistant MessageTime (Investment) ref: Hugh Dubberly, Learning Curves of Design 28. Brand ExperienceDesignerSenior experienced UX designer experienced facilitator UCD believer good communication skill team workSenior UI Flow Designerexperienced IxDesigner(Interaction Designer)UCD believer 29. Thank Edgar Liuedgar_liu@acer.com.tw egrliu@gmail.com