advs vs PR

Preview:

Citation preview

8/8/2019 advs vs PR

http://slidepdf.com/reader/full/advs-vs-pr 1/23

When advertising and public relations converge: An application of schema the...Toni L Schmidt; Jacqueline C Hitchon

 Journalism and Mass Communication Quarterly; Autumn 1999; 76, 3; ABI/INFORM Globalpg. 433

8/8/2019 advs vs PR

http://slidepdf.com/reader/full/advs-vs-pr 2/23

Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

8/8/2019 advs vs PR

http://slidepdf.com/reader/full/advs-vs-pr 3/23

Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

8/8/2019 advs vs PR

http://slidepdf.com/reader/full/advs-vs-pr 4/23

Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

8/8/2019 advs vs PR

http://slidepdf.com/reader/full/advs-vs-pr 5/23

Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

8/8/2019 advs vs PR

http://slidepdf.com/reader/full/advs-vs-pr 6/23

Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

8/8/2019 advs vs PR

http://slidepdf.com/reader/full/advs-vs-pr 7/23

Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

8/8/2019 advs vs PR

http://slidepdf.com/reader/full/advs-vs-pr 8/23

Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

8/8/2019 advs vs PR

http://slidepdf.com/reader/full/advs-vs-pr 9/23

Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

8/8/2019 advs vs PR

http://slidepdf.com/reader/full/advs-vs-pr 10/23

Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

8/8/2019 advs vs PR

http://slidepdf.com/reader/full/advs-vs-pr 11/23

Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

8/8/2019 advs vs PR

http://slidepdf.com/reader/full/advs-vs-pr 12/23

Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

8/8/2019 advs vs PR

http://slidepdf.com/reader/full/advs-vs-pr 13/23

Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

8/8/2019 advs vs PR

http://slidepdf.com/reader/full/advs-vs-pr 14/23

Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

8/8/2019 advs vs PR

http://slidepdf.com/reader/full/advs-vs-pr 15/23

Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

8/8/2019 advs vs PR

http://slidepdf.com/reader/full/advs-vs-pr 16/23

Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

8/8/2019 advs vs PR

http://slidepdf.com/reader/full/advs-vs-pr 17/23

Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

8/8/2019 advs vs PR

http://slidepdf.com/reader/full/advs-vs-pr 18/23

Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

8/8/2019 advs vs PR

http://slidepdf.com/reader/full/advs-vs-pr 19/23

Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

8/8/2019 advs vs PR

http://slidepdf.com/reader/full/advs-vs-pr 20/23

Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

8/8/2019 advs vs PR

http://slidepdf.com/reader/full/advs-vs-pr 21/23

Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

8/8/2019 advs vs PR

http://slidepdf.com/reader/full/advs-vs-pr 22/23

Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

8/8/2019 advs vs PR

http://slidepdf.com/reader/full/advs-vs-pr 23/23

Recommended