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PRESTIGE INSTITUTE OF MANAGEMENT AND RESEARCH,
INDORE
Summer Training Project Report
UNIVERSAL CABLES LIMITED, SATNA (M.P)
Submitted To: Submitted By:
Prof. Nishant Joshi Anshumaan Bakshi
Faculty, P.I.M.R BFT Vth SEM
BBA fr.tr.
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ACKNOWLEDGEMENT
I am thankful to Dr. R.K. Sharma (Director), for giving me the opportunity of doing
Summer training in the MBA (Foreign Trade) Integrated curriculum
I have great pleasure to express my deep sense of Gratitude to Prof. Nishant Joshi, Faculty P.I.M.R
and Indore for his excellent guidance and interest in completion of my summer training report.
I am very much indebted to Mr. Sudhir Jain of UNIVERSAL CABLES LTD. For granting me the
opportunity to do the summer training under their supervision
Place: SATNA (M.P)
Date:
Anshumaan Bakshi
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CERTIFICATE
This is to certify that Anshumaan Bakshi student ofBFT 5th SEM Programme has completed
his training from 10th june 2010 to 15th July
2010 and prepared this Report under my Guidance.
As per my knowledge his work is actual and genuine
TITLE OF THE PROJECT
ANALYSIS ON DOCUMENTATION
FACULTY GUIDE
PROF. Nishant Joshi
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INDEX
S.N - Particulars
1. Introduction Company profile M.P Birla group Vision and values Recognitions Working Segments Key objectives Range of products
2. Organizational structure3. Manufacturing process4. Clients
Domestic Overseas (Exports)
5. Marketing6. Financial Performance7. Export Process8. Export Documentation
Documents used by the company
Documents minimum required
Logistics functions
Problems in documentation
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9. SWOT Analysis10. Conclusions11. Suggestions12. Implications of the study13. Bibliography14. ANNEXURE
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INRTODUCTION
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Company profile :-
A World of Excellence
The universal cables limited ware founded with a dream and a determination to bring to India
world class products and services for cables , capacitors which was a most neglected area till
date but the most important and basic area of any engineering industry .
Since its inception , unistar has worked relentlessly towards its goal and today its almost 60 %
revenues coming from cables segment and small scale customers , we have expanded our
vision to being a supplier of quality proved engineering products.
Unistar , through its vision and imagination strengthened by its continues pursuit for excellence
has brought its umbrella .
All of us at unistar have made commitment to our present and future customers regarding the
quality of our products and customer support. We encourage our customers to expect a world
of excellencefrom uswe will deliver.
.
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M.P Birla group
M.P Birla Group have invested over 2000 croresin Madhya Pradesh state of India. Theinvestment is in following segments:
1. Cement2. Cables3. Electronics and communication4. FMCG5. Hospitality6. Malls etc.
Universal Cables Limited is a member company ofM.P. Birla Group of industries, India
M.P Birla Group of companies:1) Birla Corp. Ltd.
2) Universal Cables Ltd.
3) Vindhya Telelinks Ltd.
4) Birla Ericsson Optical Ltd.
5) Hindustan Gum & Chemicals Ltd.
6) Universal Telelinks Ltd.
7) Birla Financial Corporation Ltd.8) Express Diary Co. Ltd
9) Universal IND (USSR) Electrical Ltd
10) Birla Planetarium
11) Bombay Hospital & Medical Research Center
12) Belle Vue Clinic
13) Mazbat Tea Estate Ltd.
14) Assam Jute Supply Co. Ltd.
15) Seva Nidhi Trust
16) Punjab Produce & Trading Co. Pvt. Ltd.
17) Baroda Agents & Trading Co. Pvt. Ltd.
18) Gwalior Webbing Co. Ltd.
19) East India Investment Co. Pvt. Ltd.
20) Varunendra Trading & Agents Pvt. Ltd
http://www.birlacorporation.com/http://www.universalcablesltd.com/http://www.vtlrewa.com/http://www.birlaericsson.com/http://www.birlaericsson.com/http://www.vtlrewa.com/http://www.universalcablesltd.com/http://www.birlacorporation.com/8/4/2019 An Sh Um a An
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VISION & VALUES
VISION
To deliver Quality and Prosperity
To achieve a turnover of Rs. 10 mn by 2010
To consolidate market leadership position by achieving 20% market share in cable
segment.
VALUES
Customer Orientation
Providing products and services of the highest standards to the internal members and
external customers
Commitment
Be dedicated to our responsibilities (towards our job, organization, and customer) with
honesty and confidence.
Teamwork
Cooperation and trust with appropriate participation of all concerned to achieve the
desired objectives.
Innovation
Create, implement and replicate new ideas to continuously realize improvements.
Quality first
Practice process and orientation and excellence in all our actions to create new
benchmarks.
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RECOGNITIONS :
The company has received recognition from various independent authorities as under:
1. Quality system accreditation as per IS/ISO-9001 from Bureau of Indian Standards.
2. Environmental Management Systems as per IS/ISO 14001 certified by Bureau of IndianStandards.
3. Accreditation of our R&D Laboratory by Department of Scientificand Industrial Research, Govt. of India.
4. Representation in CIGRE, Paris for development of extra-high voltage cable technology.
5. Approval of Quality System by South African Bureau of Standard(SABS)
6. Certification of our product by Tariff Advisory Committee for equitable rate structureand risk in insurance sector.
7. Approved under in-process quality control system by export inspection council, Govt. ofIndia.
8. Representation in technical committee of Bureau of Indian Standards for makingspecifications and R&D work related with cables and capacitors.
9. Awarded Export Excellence certificate during 1989-90 for achieving highest exportperformance.
10.National safety awards for longest accident free period.11.Approval from BARC for N.P.P. Cables
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Working segments :-
Universal Cables Limited was founded in 1962 and is based in Satna (M.P), manufactures
cables and capacitors in India. The company operates in three segments:
1. Power Cables2. Capacitors3. Telephone Cables.
The Power Cables segment offers PILC cables, XLPE cables, flours-plastic cables, FRLSH cables, rubber cables, winding wires and flat cables, PVC cables, and
electrometric cables.
The Capacitors segment offers mixed dielectric and PP power capacitors.
The Telephone Cables segment offers jelly filled telephone cables and optical fibercables. The company sells its products directly in India and through agencies
internationally.
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KEY OBJECTIVES
Expand its manufacturing capacities through expansion. Expand its geographic reach and enter new markets. Increase its brand power and obtain better pricing power. Increase market share from the current 4.5% to ~ 20% in the cable segment (Rs 6 mn). To increase proportion of retail packs. To setup power plants and manufacturing facilities To lead in improving yields of semimetals.
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UNISTAR RANGE OF PRODUCTS
Sr.
No.
Products Specification Application
A. RODS
Aluminum redraw rods IS-5484 Cables and over head
Conductors
B. BARE AND
COVERED OVER-
HEAD CONDUCTORS
1. Round
Copper/Cadmium
Copper Centenary
wire.
BS-125 Railway and Electric
Traction Conductors.
2. Earth Conductors-
Copper
BS-6360 General earth
Conductors.
3. Over-head Conductors
with
Aluminium/AluminiumAlloy AAC, ACSR,
AAAC & ACAR.
IS-398
BS-215
Over-head bulk power
transmission lines.
4. Insulated over-head
Conductors of Copper
and Aluminum with
PVC.covering
BS-6485 Over-head distribution
line conductor for
corrosive atmosphere.
5. Cadmium-Copper
over-head Conductors
with PVC Insulation
CIL/P/125B Over-head distribution
line conductor for
corrosive atmosphere.
6. Aerial Bunched
Conductors
(ABC).
REC-32/84 &
IEC-502
Over-head power
transmission and
distribution.
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C. PILC CABLES
1. Power Cables. IS-692
VDE 0255
BS-6480
General Power
transmission and
distribution network.
2. Pilot and
Communication
Cables.
BS-6480
BEBS-C-5
Cables for auxilliary
and communication
circuits.
3. Submarine Cables. BS-6480 Under-water Power
Transmission.
4. HV DC Cables up to
and including 100 KV.
Gen to
IS-692
Electrostatic
Precipitators.
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D. XLPE CABLES
1. 1 KV Power Cables (1.1
KV).
IS-7098
Part-I
IEC-502
1.1 KV Power
distribution and
Control Circuits.
2.(a) HV Power Cables from
3.3 KV to 33 KV.
IS-7098
Part-II
IEC-502
Medium and High
Voltage
Power transmission &
Distribution.
(b) EHV Power Cablesabove 33 KV & up to
145 KV.
IS-7098
Part-III
IEC-502
IEC-840
SS4241417
AEIC CS7
Medium and HighVoltage Power
transmission &
distribution.
3. Submarine Cables. IS-7098
(Part I & II)
Under water Power
Transmission.
4. Radiation resistant
power
Cables up to 11 KV.
IS-7098
Part I & II
Power and control
cables
Used inside reactor
building.
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E. PVC CABLES
1. Power and Control
Cables
up to 11 KV.
IS-1554
Part I & II
General power
distribution &
Control purposes.
2. Mining Cables. NCB-UK
IS-1554
Part I & II
Power distribution
Cables
Inside coal mines.
3. Wiring and Service
Cables
including flexible cords
Weather proof service
cables.
IS-694
BS-6004
BS-6500
General purpose
flexible and fixed type
wiring cables with PVCand Rubber insulation.
4. Air field lighting cables. Defense
specifications.
Run-way illumination.
5. Railway Signaling
Cables.
IRS-S-35
IRS-S-63
Railway Signaling
circuits for
use in Electric traction
area
6. Flexible wiring cables
for
Coaches.
ICF/Elect/807
RDSO E-14/01
(III)
Power and Control
Cables for
Coaches.
7. Wiring Cables for
vehicles.
IS-2465
BS-6862
Automobile wiring
cables with
PVC/Rubber
insulation.
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8. Equipment wires
screened /
unscreened and
microphone
Wires.
DEF-61-12
DEF-10
Communication
equipment
wiring, especially for
Defense
9. Power and Control
Cables with better
flame resistance with
low smoke and toxicity
(FRLS and Survival
type Cables).
IS-1554 Part I
& II
IS-7098 Part I
& II
IS-9968 Part I
IEC-502
Cables for Power
generating
stations and other
hazardous
Industrial installations.
10. Instrumentation
Cables.
IS-1554 Part I
IS-9968 Part I
IEC-502
BS-5308
Cables for sensitive
solid state
devices in electronic
control
system i.e. Computer,
etc.
11. Winding wires for
submersible pump
motors.
IS-8783, NSW Submersible motor
winding.
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F. RUBBER CABLES
1.(a) Natural rubber and
synthetic rubber
insulated
sheathed flexible/
non-flexible cables for
power distribution
Lighting and control
etc.
up to 11 KV (UE).
IS-9968
(Part I & II)
IEC-502
General wiring, control
and
Power distribution
flexible / trailing use for
mine etc. with special
properties thermal
endurance, oil
resistance and Flame
Retardant combined
with higher mechanical
strength.
(b) Welding Cables with
Aluminum & Copper
Conductors.
IS-9857 For use in electric
welding.
2. Ship wiring cables up to
1000 V.
DGS-211,
DGS-212, ABS,
LRS ,DNV, BV,
[EC-92-3, IRS
NES-526
And BS-6883
Power and Control in
ships.
3. High temperature
Silicone
Rubber insulated
Cables for
the use up to 200O
C.
BS-6007
IS-9968
(Part I & II)
and BS-6195
DGS-211
NES-526
Used in location of high
Ambient temperature.
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5. Power Cables and
conductors
for rolling stock.
RDSO-E-14/01
(I) & (II)
Cables for Electric
locomotives, diesel
locomotives & Electric
multiple units.
6. PVC and Elastomeric
Lift
Cables with and
without
steel Hauser up to 1100
V. (Round as well as
flat lift cables)
IS-4289
OTIS and
Customer
Specification
Power and Control use
in
Elevators and Lifts.
7.(a) Aircraft ignition and
wiring
Cables UNINYVIN,
UNIPREN,
UNITERSIL and
UNI-PLUG SHEATH
Cables.
BSG-177
BS-2E-21
BSG-189
EL-1 895
Aircraft wiring and
ignition
Circuits.
(b) Radar and Data-
Transmission
Cables.
Defense
Specifications
Cables for radar and
Anti-Aircraft Guns.
8. High frequency Coaxial
Cables.
BS-2316
MILC-1 7E
High frequency
communication
Circuits and Cable TV
use.
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9. Fluoric-plastic Cables
and
Wires.
JSS and MIL
Specifications
Aircraft wiring, High
Temp.
Equipment wires,
Cables for Oil
rigs, computers and
electronic
Exchanges.
10. Electro Logging cables. ONGC Cables for Oil
exploration
Equipments.
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CAPACITORS FOR AC SYSTEM
1 Power Factorimprovement
capacitors
(a) High voltage All-
Polypropylene
dielectric capacitors
impregnated with Non-
PCB
Oil Unit rating - 50 to
400 KVAR
Unit voltage - 3.3 to
13.5 KV
Bank rating - By
assembly of
basic units as per
required KVAR
Bank voltage - 3.3 KV
to 132 KV.
IS-2834 Power Factor
improvement in
industries (individual)
compensation of motor,
group
compensation) EHV &
HV
sub-stations, large arc
Furnaces (Capacitor
for static
VAR control, filter
circuit and
group compensation)
net-work
(Pole mounted
capacitor).
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(b) Low and medium
voltage self healing low
loss metallized
polypropylene
capacitors.
(MPP OIL COOLED)
Unit rating - 1 to 50
KVAR Unit voltage -
380 to 440 V AC Bank
rating - By assembly of
basic units as perrequired KVAR Bank
voltage - 380 to 440 V
AC. ISI marked.
IS-2834 Power factor
improvement in
industrial low voltage
load (with or without
automatic control).
(c) Low and medium
voltage 3 phase 50 Hz
capacitor made from
All-Polypropylene
impregnated with Non-
PCB oil Unit rating - 1
to 50 KVAR Unit
voltage - up to 600 V
AC Bank rating - By
assembly of basic units
as per
Required KVAR.
IS-2834 Power factor
improvement in
industrial low voltage
load (with or without
automatic control).
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2. DC Capacitors Special application like
impulse generators
filter circuits.
3. Surge Capacitors
Surge capacitors made
from All-Polypropylene
impregnated with Non-
PCB Oil for 3.3, 6.6 and
11 KV system.
Surge protection of
Motors
Transformers, etc.
http://www.universalcablesltd.com/PRODUCT/rangeofproduct/capacitors/surgecapacitors/main.htmhttp://www.universalcablesltd.com/PRODUCT/rangeofproduct/capacitors/surgecapacitors/main.htmhttp://www.universalcablesltd.com/PRODUCT/rangeofproduct/capacitors/surgecapacitors/main.htm8/4/2019 An Sh Um a An
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Organization chart :-
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Manufacturing process :-
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Clients :- (Domestic)
Electricity Boards and Other Power Cos. Transmission Corporation of A.P. Ltd.
A.E.Co. Ltd., Ahmadabad Electric Co. Ltd.
BSES Ltd. , BEST Mumbai.
CESC Ltd.
Delhi Vidyut Board
Gujarat Electricity Board.
Gujarat Industries Power Co. Ltd.
Haryana State Electricity Board. Karnataka Power Transmission Corporation.
Kerla State Electric Board.
Maharashtra State Electricity Board.
Madhya Pradesh Electricity Board.
National Thermal Power Corporation Ltd
Orissa State Electricity Board.
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Punjab State Electricity Board.
Surat Electricity Co. Ltd.
Tamil Nadu Electricity Board.
Tata Power Co. Ltd.
Karnataka Power Corporation Ltd.
1. Mining
Bharat Coking Coal Ltd.
Central Coalfields Ltd.
Eastern Coalfields Ltd.
Northern Coalfields Ltd. Neyveli Lignite Corporation Ltd.
Singareni Collieries Ltd.
South-Eastern Coalfields Ltd.
Western Coalfields Ltd.
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2. Steel plants
Steel Authority of India Ltd.
Tata Iron & Steel Co. Ltd.
Malvika Steels Ltd.
3. Refineries & Petrochemicals
Andhra Petrochemicals Ltd.
Bharat Petroleum Corporation Ltd.
Cochin Refineries Ltd., Cochin
Hindustan Petroleum Corp. Ltd.
Haldia Petro-chemicals Ltd.
Indian Petrochemicals Corp. Ltd.
Indian Oil Corporation Ltd.
Mangalore Refinery & Petrochemicals Ltd.
Reliance Petroleum Ltd., Jamnagar
Southern Petrochemicals Industries Corp. Ltd.5. Railways
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Chittaranjan Locomotive Works.
Diesel Locomotive Works.
Diesel Component Works.
Integral Coach Factory.
Rail Coach Factory.
All Zonal Railways
Calcutta Metro & Delhi Metro.6. Atomic Energy
Bhabha Atomic Research Centre. Nuclear Power Corporation Fertilizers Chambal Fertilizers and Chemicals Ltd. Fertilizers Corp. Of India Gujarat Narmada Valley Fertilizer Co. Ltd. Indian Farmers and Fertilizer Co. Ltd Indo-Gulf Fertilizers & Chemicals Corp. Ltd. Nagarjuna Fertilizers Corp. Ltd. Paradeep Phosphates Ltd. Zuari Agro Chemicals
7. Port Trust & Ship Building Industry
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Calcutta Port Trust
(Haldia Dock Complex)
Mangalore Port Trust
Cochin Naval Dockyard
Cochin Port Trust
Garden Reach Ship builders & Engineers Ltd.
Kandla Port Trust Madras Port Trust Mazagaon Dock Ltd. Mumbai Port Trust Vizag Port Trust Paradeep Port Trust Goa Ship Yard
8. Heavy Industries
Bharat Earth Movers Ltd. Bharat Heavy Electricals Ltd.
Bharat Electronics Ltd.
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Metallurgical & Engineering Consultants Ltd.
Heavy Engineering Corp.
Bharat Heavy Plates and Vessel's Ltd.9. Special Aircraft Industry
Hindustan Aeronautics Ltd.
Indian Space Research Organization10. Other Industries
ABB Ltd.
Birla Copper Ltd.
Larsen & Toubro Ltd.
National Aluminum Co. Ltd.
Reliance Industries Ltd.
Siemens Ltd.
Tata Chemicals Ltd.
Hindustan Industries Ltd.
& various other industries.
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CAPACITORS :-
1. Electricity Boards & Other Power Cos
A.E. Co. Ltd., Ahmadabad B.S.E.S. Ltd., Mumbai
BEST, Mumbai
CESC Ltd., Calcutta
SECO, Surat
Tata Electric., Mumbai
Various State Electricity Boards2. Steel Plants
Steel Authority of India Ltd.
Tata Iron & Steel Co. Ltd.
Ispat Alloy,
Jindal Steel,
Essar Steel Co.
Mukund Iron & Steel Co.
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3. Refineries & petrochemicals
Bharat Petroleum Corporation Ltd.
Hindustan Petroleum Corp. Ltd.
Southern Petrochemicals Industries Corp. Ltd.
4. Paper Industries
Tamil Nadu paper Century Paper
J.K.Corp.5. Fertilizers
Grasim
GSFC
IFFCo.
Indo-Gulf Fertilizers & Chemicals Corp. Ltd.
Nagarjuna Fertilizers Corp. Ltd.
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6. Cement Industries
Century Cement
Dalmia Cement,
India Cement
Madras Cement
Prism Cement
Acc
Jaiprakash Industries
7. Aluminum Industries
Hindalco
Balco
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EXPORTS :-
SL. No. Name of the Party Country1 Ministry of Electricity & Water Kuwait
2 Kuwait Oil Co. Kuwait
3 Shroff (Malaya) Ltd. Singapore
4 Crown Agents London
5 Peoples Oil Industries Rangoon Burma
6 Tanzania Elec. Supply Company Tanzania
7 ME Wright & Co. A/c.Dubai El. Dubai
8 Abdulla Contracting & Trading Kuwait
9 Indothai Synthetics Ltd Bangkok
10 Dhahran Elec. Power Co Saudi Arabia
11 Nepal Electricity Corp. Nepal
12 Public Utility Board Singapore
13 Air Techno Corp. Bombay (for Libya)
14 Raznoimport Moscow
15 Govt. of Bhutan Bhutan
16 Indo-Phil Textile Mills Philippines
17 Ministry of Electricity & Water Dubai
18 VVO Sovbunker USSR
19 VTF Sovkabel of NPO VNIIKP USSR
20 Federal Power Telecom SDN BHD For
BEB,Malaysia
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21 General Dept. for Co-Opn.of the min.of
Foreign Economic Relations of the USSR Moscow, USSR.
22 Central Electricity Board Mauritius
23 Ceylon Electricity Board Sri Lanka
24 Durban Electricity South Africa
25 Cap town Electricity South Africa
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INTRODUCTION TO MARKETING
Marketing is the process of discovering and translating consumers wants into
product And service specification and the in turn ,helping to make it possible for
more and more consumers to enjoy more and more of these products and
services.
HARRY Z HANSEN
OBJECTIVES OF MARKETING
The product design to meet the needs of prospects or likely consumers. The price fixed is right in terms of the customer groups for whom
The product are designed
Proper rates promotion or selling efforts is provided through adequatePersonal selling or efforts of the sales farce, advertising and sells
Promotion campaigns
Physical distribution is appropriately arranged in terms of selection ofDistribution channel as well as arrangement of appropriate ware housing
And transportation facilities to make the product ready available at minimum
Cost to the consumers.
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Marketing Network
Address FaxTelephone
TerritoryOffice Residence
SATNA
(Regd.office & Works)
P.O Birla Vikas
Satna(MP)-485 005.
Mr. M. Gandhi, Mr. A. Bose
headoffice@universalcablesltd.com
(STD:
07672)
257131,257129
257121
to
257127
Thro'
Board:
257121-7
Overall
ALLAHABAD
B-30, Ekanki Kunj
Housing Scheme,
24, Muir road,
Allahabad-211001
Mr. M.Unnikrishnan
allahabad@universalcablesltd.com
(STD:0532)
2624390
2622232
2623646
2623358
2622249
Uttar
Pradesh
BANGALORE
No. 287, R.M.V. Extension,
15th Main Road,
Near Nagasena School,
Banglore-560 080
Mr. Anoop Nayar
bangalore@universalcablesltd.com
(STD:080)
3615425
3619981
3612484
3612556
Karnataka,
Kerala
&Goa
BARODA:
Satyam,1st Floor
Fatehgunj
(STD:0265)
2793128
2791794
2792984
2327866
2795642Gujarat
mailto:headoffice@universalcablesltd.commailto:headoffice@universalcablesltd.commailto:allahabad@universalcablesltd.commailto:allahabad@universalcablesltd.commailto:bangalore@universalcablesltd.commailto:bangalore@universalcablesltd.commailto:bangalore@universalcablesltd.commailto:allahabad@universalcablesltd.commailto:headoffice@universalcablesltd.com8/4/2019 An Sh Um a An
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Baroda-390 002.
Mr. N.D. Karekar
baroda@universalcablesltd.comBHOPAL:
57,Malviya Nagar
Bhopal-462 001
Mr. R.C.Chawla
bhopal@universalcablesltd.com
(STD:0755)
2554806
2551183
5220313
2551183
5220313
Madhya
Pradesh
CHENNAI:
No.76, Nelson Minicamp Road, 1st
Floor Aminjikarai,
Chennai-600 006
Mr.P.S.Ramachandran
chennai@universalcablesltd.com
(STD:044)
23746625
23746623
23746624
23746764
(Dir)
(M)
9841036839
26289677
26203698
Tamil Nadu,
Pondicherry
HYDERABAD:
Plot No. 839/E
Road No. 42,
Jubilee Hills,
Hyderabad-500 033
Mr. R.K. Hingorani
hyderabad@universalcablesltd.com
(STD:040)
23553272
23608218
23550183
(M)
09849038799
23543213
23543214
Andhra
Pradesh
KOLKATA:
27,B,Camac street
5th floor,
Kolkatta-700 016
Mr. P. K. Mukharjee
kolkata@universalcablesltd.com
(STD:033)
22805046
22401302
22805043
to
22805046
22801192
(M)
9830051004
22440103
24567306
West
Bengal,
Orissa,
Bihar &
North
Eastern
States
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MUMBAI:
Industry house
159,Churchgate Reclamation
P.B.NO No 11003
Mumbai-400 020
Mr. H.H. Goenka
mumbai.sales@universalcablesltd.com
(STD:022)
22027854
22026340
22023170
28935021
26842764
Maharastra
& All
Exports
NEW DELHI:
UCO Bank building
4th floor
Parliament street
New Delhi-110 001
Mr. Sandeep Chawla
Mr. Tarun Chugh
delhi@universalcablesltd.com
(STD:011)
23711561
23711195
23737121
(M)
09810036477
Punjab,
Haryana,
Chandigarh,
Rajasthan,
Delhi
Himachal
Pradesh
J & K
mailto:mumbai.sales@universalcablesltd.commailto:mumbai.sales@universalcablesltd.commailto:delhi@universalcablesltd.commailto:delhi@universalcablesltd.commailto:delhi@universalcablesltd.commailto:mumbai.sales@universalcablesltd.com8/4/2019 An Sh Um a An
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FINANCIAL PERFORMANCE
UCL - Where growth, profitability and market leadership is a way of life.
2nd Largest producer of power cables in M.P
Leaders in high-growth capacitor sector with marked rise in retail sales of brandedproducts.
First Indian company to own CIGRE , PARIS Recognition for securing raw materialsupply in cable market.
Publicly traded company in BSE.
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Key Financials (Rs. in lakhs)
Net Revenues of UCL (Rs.lakhs)
EBDITA of UCL (Rs.Lakhs)
Net Profit of UCL (Rs.Lakhs)
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EPS of UCL (In Rs.)
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SALES (RS.LAKHS)
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PROFIT AFTER TAX (RS.LAKHS)
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BUSINESS OUTLOOK OF UCL FOR FY 2007-2008
PARTICULARS AMOUNT (RS L) YOY GROWTH
REVENUES 17500-1800 % 61-65 %
NET PROFIT 1,050-1,100 % 83-89 %
NET PROFIT MARGIN 6.1%
TO ACHIEVE THE ABOVE THE COMPANY WOULD NEED TO;
Expand manufacturing capacities.
Enter new markets. Implement a robust financial and control system. Put in place strong sales and marketing team supported by a skilled production team.
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EXPORT PROCESS
Enquiry
Quotation
Order confirmation
Letter of Credit
Production planning
Production of material
Dispatch
Preparation of Pre-shipment documents
Goods Ready for Dispatch
Shipment/Consignment Sent
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Preparation of Pot-shipment documents
Document negotiated with bank
Payment realization
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EXPORT DOCUMENTATION
It is important for two reasons:-1. as an evidence of shipment and title of goods
2. Obtaining payments
In addition to above the main purpose of documents accompany a shipment is to provide a
specific and complete description 'of the goods so that 'they can be assessed correctly for duty
purpose and meet the import licensing requirements or import quota restriction imposed on
goods and for clearance purposes,
Aligned documentation system
1. Commercial documents.
2. Regulatory documents.
Aligned documentation system is based on UN layout key under this system different forms
used in the international trade transaction are printed on a uniform and standard A4 size pages
in such a way that common items of information are given same slot. In each of these
documents the aligned documentation system makes it possible to prepare one master
document and embodying the common information.
The government of India has made it mandatory for every client to use aligned documentation
system with the effects from 1 September 1991.
Advantages of aligned documentation system
1. Bring in uniformity in documentation.2. Ensure economy, speed, accuracy and convenience.
The most important documents used by UNIVERSAL CABLES LTD are as follows:
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Commercial invoice- UCL uses a statement containing full detail of the goods
shipped. The general contents of a commercial invoice are :-
a) Name and addresses of the seller and the buyer.
b) Details of goods shipped-quantity, quality, description and value.
c) Packing details and packing marks.
d) Terms of trade - FOB, CFR, OR CIF etc.
e) Details of freight charges, insurance premium and other charges.
f) Price and amount payable by the buyer
g) Reference to the sale contract" in fulfillment of which the shipment is made
h) Name of the vessel in which the goods are shipped.
i) Reference to the license number under which the import is made.
An invoice is not a document of title to goods but is only a description of goods: It serves
the purpose of verifying that the goods shipped and the price charges are as per the
contract. Thought there is no specific proforma in which an invoice is to be prepared
certain countries may prescribe the format in which invoices for imports into their
countries have to be prepared. Such requirements have to be kept in view while preparing
the invoice.
Bill of exchangeUCL also uses B/E. it is an instruction by the client to the client or
the client's bank to make payment of the amount mentioned in it. A bill of exchange is a
negotiable instrument and is governed by the negotiable instruments act in India and by
similar enactments in other countries. The negotiable instruments act defines a bill of
exchange as "an instrument in writing containing an unconditional order. Signed by the
maker directing a certain person to pay a certain sum of money only to or to the order of
a certain person or to the bearer of the instrument"
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Types of bills of exchange used by the company:-
Sight and usance bills Document against acceptance Document against payment Inland bills Foreign bills
Proforma invoice: the company uses this specific to make a distinction between a
commercial invoice and a proforma invoice. A proforma invoice contains all the
particulars in a commercial invoice. It is distinguished from the letter by the words
proforma invoice appearing on it.
A proforma invoice does not evidence a sale. The profroma invoice is required in the
following cases:
1) It may be the basis on which the contract of sale is concluded later.2) When goods are sent on consignment basis, a proforma invoice may be used since the
goods are sent only to an agent of the seller, it serves as a guide as to the price at
which the agent should sell the goods.
3) It may be used to support a tender for sale contract.
Certificate of origin: A certificate of origin declares that the goods have been
produced in India. A country may place restrictions on imports from certain countries.
Or preferential treatment may be accorded in tariff for imports from certain countries.
For both these purposes certificate of origin becomes necessary. Usually such
certificates are issued by the chamber of commerce or trade associations in the
exporting country."
Packing list and packing note - packing note specifies the particular of the
contents of an individual pack while packing list is the consulate statement of the
contents of a number of cases or packets packing note should included.
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1. The packing note number2. The date of packing3. Name and address of the client and client4. Client and client order number5. Bill of lading number6. Date apart from the detail from the packing notes7. It should also include item wise detail
10 copies of both are prepared .the first is to be send with the shipping documents
two copies in advance to the buyer one to the shipping agent and the remaining is
retained by the company.
Certificate of inspection and quality control- it certifies the inspection of
the goods. It is issued by the export inspection agency certifying that the consignment
has been inspected as required under the export quality control and inspection act
1963 and satisfies the condition relating to quality control and inspection as applicable
to it and is certified export worthy.
Blacklist certificate - a country at war with or having a strained political
relationship with another country require a certificate that:
1. The goods are not of the origin of the particular country.2. The parties involved in the transaction are not blacklisted.3. The transport vessel will not touch the other country.
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Shipping bill/bill of export- shipping bill is prepared by the company through its
logistics counterpart .it is prescribed by the central excise authority and related to
shipment of goods. It is the main document on the basis of which the custom
permission for export is given. It contains:
1) Particular of the goods sends.
2) Name of the vessel, agent, and flag of the country.
3) The port at which the goods to be discharge the country of final destination.
4) The companys package of goods.
The custom authority at JNPT and KANDLA duly attests the shipping bill in 5
copies
1) Custom copy
2) Drawback copy
3) Export promotion copy
4) Port trust copy
5) Client s copy
Thefollowing 3 forms of the shipping bill is available to the custom authority:-
1) Dutiable shipping bill for goods for which there is export duties.
2) Pre-shipment bill number export duties on the goods.
3) Drawback shipping bill, who is required for claiming the custom drawback
against goods, exported.
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Letter of credit - when the company draws a bill of exchange on the client he
faces the risk of repudiation of the contract by the client. L/C could assure the client
that is he exports the goods as per the contract entered into with the client and
produces evidence to that effect, he would receive payment without default.
Letter of Credit is an undertaking by the clients bank that if the client exports
the goods and produces documents as stipulated in the letter, the bank would make
payment to the client. Thus the obligation of the client under the contract is
supplemented by a superior obligation of a bank to make payment. The client now
looks to the bank, which opened the letter of credit for payment instead of relying
on the client.
Contract type:-
1)Sale contract2)Contract between client and Indian bank undertaking credit3)Contract between Indian bank and advising bank4)Contract between advising bank and UCL
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Advantage of using Letter of Credit: LC offers advantages to the clients and the
company. Some of them are as follows:
To the Company:-
1. The LC provides the sort of assurance that company likes before he embarks onmanufacturing the goods for export. In an international deal. The company and the
client rarely meet and it is clinched only through exchange of correspondence. The
client therefore requires ensuring him that on shipping the goods he will receive the
payment promptly. There is always the risk of the client failing to pay. The risk is
greater if the antecedents of the client are not known. The LC protects the client
against failure of the client to pay. A superior undertaking of a bank under the letter
of credit assures the client that when the documents are tendered as per the terms of
the credit, payment would be made to him. Thus is also helps the seller to expand
the business by enabling him to conclude deal which in the absence of credit he
would be hesitant to do.
2. The LC helps easing the financial position of the client. The client can easilydiscount the bills under a LC with his bank, As such bil1s carry an undertaking to
pay by a bank, bills drawn under LC are readily discounted by banks thus the client
gets payment immediately on .shipping the goods. Moreover, on the strength of the
LC, the client may raise loans from his bank for procurement and processing of raw
materials and their exports.
To the Clients:-
1) The LC enables the client to purchase materials without making full advancepayment. Further on the strength of the superior credit of bank, he is able to finalize
contracts, which the seller may not agree had he rely only on the client.
2) If he takes certain safeguards, like calling for packing certificates etc. the quality andquantity of the goods consigned is assured.
3) Provided the buyer has a big credit with his bank he may get goods released by thebank under trust and pay for them on sale
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The company offers ;-
1) Payment credit2) Negotiation credit3) Acceptance credit4) Deferred payment credit5) Revocable and irrevocable credit6) Confirmed and unconfirmed credit7) With recourse and without recourse credit8) Fixed and revolving credit9) Transferable credit10) Back to back credit11) Red clause credit12) Green clause credit
Bill of lading the company uses B/L as a major document. In the international trade
shipping occupies an important place as a mode of transport. The document evidencing the
carriage of goods by sea is the bill of lading. A bill of lading is a document issued by theshipping company or its agent, acknowledging the receipt of goods for carriage, which are
deliverable to the consignee or his assignee in the same condition as they were received.
Mate receipt this receipt is issued by the commanding officer of the ship when the
cargo is loaded on the ship and contains information about name of the vessel, date of
shipment description of package marks a.11d number condition of the cargo at the time of
receipt.
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Using Bill of lading under a letter of creditcompany calls for full set clean on
board freight paid ocean bill oflading made to order and bland endorsed
1) Full set of bill of lading2) Clean and claused bill of lading3) Port of loading and port of discharge4) On board and received for shipment bill of lading5) Shipped on deck bill of lading6) Freight paid and freight collect bill of lading7) Ocean bill of lading straight or order bill of lading8) Ocean bill of lading straight or order bill of lading.
Transportation :-
Company is located at the heart of the heart of India that is Madhya Pradesh. Manufacturing units and warehouses are well connected through rail transport. Company has tie ups with several logistics companys Main purpose is served by the railways and roadways that is by trucks through which
cargo is transmitted in the neighboring countries.
Cargo is loaded with user manuals and machines as and when required or in case of bulk. Transport documents are prepared and maintained by the logistics counterparts. Cargo is dispatched to the ports as JNPT, KANDLA. From where it is shipped to the
further destinations.
Company has also contractual tie ups with international airlines.
In case cargo heavy capacitors or a/c parts are to be exported, company normally refers toairlines.
The nearest airport is KHAJURAHO which is used, when goods have to be deliveredwithin a short spam of time and the quantity is less.
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Transport Documents :-
So far following documents are used by the company for domesticTransportation and exports to Nepal and neighboring countries :-
Road:-
Transportation receipt Bilty Gate pass Bill Packing list and note ( in case required)
Railway:-
Railway receipt Lorry receipt Challan Central excise
Air:-
Air consignment note Airway bill
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Company uses following documents to make a transaction: (minimum):-
a) Bill of exchangeb) Bill of lading/ Airway bill (all negotiable copies plus one non-negotiable copy). Post
parcel receipt/ combined transport documents as the case may be.
c) Original L/Cd) Customs invoice/ consular invoicee) Certificate of origin GSP/ APR certificatef) Insurance policy/ certificate with complete set (broker cover note should not be sent)g) Packing listh) Foreign exchange declaration from i.e. GR form.i) Commercial invoice one copy duly certified by the customs.j) Other documents like certificate of analysis/ inspection certificate declaration to ECGC
etc.
Problems Faced In The Process Of Documentation:-
In the process of documentation, three have been often faced a number of problems
By the clients/importing parties or on the part of their respective agents or freight
Forwarders etc At times there has also been lack of through knowledge and
Misunderstanding between the parties involved in such transactions
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Problems related to the pre-shipment stage of documentation:
The most common and important problem in the documentation refers to the
Delay in the preparation of the documents due to various reasons, these are as
Follows:
1. Technical Problems- due to the failure of delay in either making a forwarding of
Exports documents and this can create a time lag between the actual and estimated
Time to perform a particular task
2. Delay Due To Stocking - If there is low level of stock in the warehouse or the stock
Available is not the usual condition or in case of a sudden hike in demands of
GoodThecompany may require some time in order to maintain the level of stock Accordingly
and this may cause a delay in the operations of the manufacturing which
Is turn affects the stuffing process of the container.
3. Delay Due To Over Volume - Sometimes it is seen that the inventory level of the
Company is much higher than the point of minimum requirements and this leads to
Piling Up of goods in the store. But at the time of containerization, the goods must be
Loaded in the order of their lots because the goods have been in excess quantity, they
Are randomly stored here and there which requires a lot of time to load them
Systematically Into the containers and hence there can be delay in shipment of goods
That may result in delay in submission of export documents
4. Non-availability of excise officer The government authorities appoint the excise
officer but expenses are borne by the company (E.g. - salary, accommodation, food, etc.) He is
the one in whose presence the goods are examined, checked, verified and then stuffed into
containers. The goods can move out of the company/plant premises only after his endorsement
and seal OD the container/goods and on the documents.
But in case of emergency there are times when excise officer's endorsement is required on the
Documents after the office hours and his availability becomes Questionable such cases may
also lead to the delay in shipment of goods and Thus delay in the process of documentation.
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5. Delay Due To Disrupted Production Plans: At times there are situations
when the containers are ready for stuffing at the plan but there are delays in
Production due to lack of material, information or some mechanical failures at
The plant these situations also indirectly affect the documentation process.
6. Non-Availability of Containers/Vessels- (In peak seasons) - Every business has
Its peak seasons in its business cycle. Specially at the end of the financial year
(April - March) every company wants to take full advantages of this period in order
To attain their pre determined targets/performance standards and so, there is heavy
Requirements of modes of transport to fulfill the set targets
The non-availability of containers, vessels may create some problem In documentation
indirectly.
7. Mistakes in Drafting & making Documents:-
Difference in the numeric values, omission of certain numbers, making wrong entry in
documents, errors due to repetition of numbers etc. Are some examples of mistakes made while
drafting/making of documents? These types of mistakes in drafting of documents require a lot
of time in corrections. This is also one of the reasons in delay of documentations.
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Problems related to the "post-shipment of the documentation
These problems are faced at the post-shipment stage. These mainly included:
1) Incorrect Information Received From the Head Office or the Plant
Sometimes due to the oversight of the persons preparing the documents, certain
Mistakes are committed and these are further carried in the making of other
Documents It is very difficult to trace such mistakes as only the person who has
Actually gone through the original documents can rectify those errors.
E.G. Bill of lading is prepared according to the LC. But, in case of dissimilarity
Between the details mentioned in the two documents, the company has to pay heavy
Penalties because of the mistakes committed in the bill of lading.
a) The shipping bill is prepared as per the specification of the invoice. Any oversight regarding
entry of rates per kg amount, quantity of goods being exported, and etc Causes a problem at the later
stages
b) At times same overseas buyer places an order, there are chances of mistakes occurring at the
6me of the LC number. (For the same party, there could be entered different LC number).
2) EDI (Electronic Data Interchange) Clearance Consumes a Lot of Time
3) Delay in Receipt of Containers from Plant- At times due to some unforeseen
Circumstances the containers stuffed from the plant do not reach the branch office
In time Because of this, there is delay in the receipt of the containers at the port and
The vessel either planned is not able to ship the container then the branch office has
To arrange another vessel which means wastage of time aswell as money and
Unnecessary delay in the shipment of goods
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4) High Processing Time Required for Getting the Documents Cleared (From
Customs authorities) - Although, the pre-shipment documents (made at the plant)
Have been already gone through the excise inspector (at the plant) and endorsed
Thereafter, still the customs authorities require other post-shipment documents
(Which have been basically made with help of pre-shipment documents). This
Requires a lot of time and money (because the company has to bear the shifting
Charges from one vessel to another)
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SWOT ANALYSIS
STRENGTHS:-
1. Fully computerized setup.2. It has yearly contract.3. It can be used as a legal provision in future.4. It helps in maintaining the export-import records of the company.
5. Brand equity and early mover advantage.6. Entrepreneur led, professionally managed by an experienced team.7. Project execution and operations capabilities.8. Large base of customers9. Building confidence and strong trade relations
WEAKNESSES:-
1. Lot of space is required to keep documents.2. Unable to match quality with price.
3.
Unable to fulfill the needs of small scale customers.
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OPPORTUNITIES :-
1. The advanced technologies like E-commerce and online trading should be used by thecompany in order to expand its functions and future inbuilt transactions.
2. Increasing demand and purchasing power of the Indian consumers/ public.
THREATS:-
1. Information can be easily leaked from documents.2. Threat of theft, fire to documents.3. Entry of new Indian competitors.
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CONCLUSION :-
The above study makes it clear that a Universal cable Ltd. has a well established market for its
product. The company is making a rapid progress to various spheres of its business activities.
Besides, the company has a favorable attitude towards safety environment in quality
consideration.
The international trade is highly competitive and challenging the company needs to be updated if
it wants to stand in international market.
To conclude we can say future of Universal cables Ltd. is very bright because company has a
good corporate image and high credit rating and also rising in the popularities of company
products.
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SUGGESTIONS :-
The company should actively keep track of the process and of the changes in theinformation in government formalities.
Company should improve its recruitment procedure. Interference of CHA should be reduced. Government should be helpful by reducing the complexity of exporting by reducing the
number of documents and formalities.
The client should be aware about the process and current informations of the changes inthe government formalities.
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IMPLICATION OF THE STUDY
For the company
It will help company to know their strengths and weaknesses. It will also provide information
regarding future opportunities and threats.
For future students of Foreign Trade
It will help students to prepare their project reports. It will also provide information of retail
market.
For New Companies who want to deal with Universal cables Ltd,satna.
It will give overall knowledge about companys working procedure, its terms and conditions.
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BIBLIOGRAPHY
P K KHURANA (EXPORT MANAGEMENT) JEEVNANDANAM (FOREIGN EXCHANGE) INTERNATIONAL MARKETING (RAKESH MOHAN JOSHI) EXPORT MARKETING ( B.S RATHORE ) MARKETING MANAGEMENT ( P.KOTLER ) www.unistarcables.com(COMPANY WEBSITE)
ANNEXURE
http://www.unistarcables.com/http://www.unistarcables.com/http://www.unistarcables.com/8/4/2019 An Sh Um a An
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Name and address of the insurance company
Logo
Survey : in the event of loss or damage which may invoice claim under issuing officethe certificate , notice of loss or damage should be given to :
Claim payable at :
Insured open policy/cover No. Certificate No.Date of issue
Rate premium date of issuance
MarineWar &/or S.R.C.CStamp duty
Vessel port of loadingIssued value Rs
Port of final destinationDischarge
Marks & No. & kind of pckgs; Description of goods importantNumbers
Terms of insurance:
This is to certify that insurance of the above mentioned goods has been affected with this company as per detailsspecified in the schedule herein above, subject to the terms and conditions of the relative open policy/cover.
For theAuthorized signatory
Marine insurance certificate
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Client B/L No. :
Name and logo ofshipping line/combined transport
operator
Consignee (if order notify
party & address )
Pre carriage by Place of receipt bypre carrier
Vessel/flight no. Port of loading
Port of dischargePlace of delivery(if on carriage)
Marks & nos No. & kind/container no of pkgs.
Description ofgoods
Gross weight(k.g)
Cube (m3)
Total no of container /packages received in apparent good order andcondition.
MovementFreight /charge indicator
Shipped on board for the (name of theShipping line/CTO)
For the
Date: Signature & initials Date:Signature &Initials
BILL OF LADING
Freight payable atNo. of original Bs/
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shipper No. :Name and logo of
shipping line
Vessel/flightno.
Port of loading
Port ofdischarge
Place ofdelivery
Marks & No. & kind/numbers of pkgs.
Description ofgoods
Gross weight(k.g)
measurement
The shipping order is issued and the goods to be received and carried subject toAll the clauses and conditions and endorsements on the company bill of lading
current at the the time of shipment as well as the conditions overleaf.
Carting Date .
Freight payable at place and date of issuance Freight brokerSignature
Client Invoice no. & date Clients ref
Buyers order no. & date
Other references (s)
consignee Documents being negotiated :
Commercial invoice
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Pre carriage by Place of receipt by
pre carrier
Packing list
Consular invoice
Bill of lading/airway bill
Insurance certificate/policy
Bill of exchange
Certificate of origin
GSP certificate of origin
Export certificate
Inspection certificate
Any other document (specify )
Vessel/flight no. Port of loading
Port of discharge Place of delivery
Marks &nos/container no.
No. & kindof pkgs
Description ofgoods
Quantitynos.
Rate US $ Amount US $
Net weight :Gross weight :
Total :
We have shipped the goods as per details given herein and are negotiating theabove listed documents under documentary credit....(name & address of the bank)
OrWe are sending the above listed documents for collection through (name & address of the bank)We have also dispatched the following documents through
(carrier)
Flt no,Date,.
( ) certificate of origin( ) export certificate
( ) invoice( ) packing list
SHIPPING ADVICE
Signature & Date
Recommended