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This was the training deck given at the North Herts CVS on the 14th October 2011. It is a general overview of Social Media, including a look at social media policies
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Social Media
Why Social Media is crucial and how you can use it to build your organisation and
potential challenges you may face.
www.nhcvs.org.uk 2
Who’s Who?
David ClarkNHCVS Website Administrator
webadmin@nhcvs.org.uk
14/10/2011
www.nhcvs.org.uk 3
House Keeping
• Emergency Procedure
• Teas & Coffee
• Mobile Phones
14/10/2011
www.nhcvs.org.uk 4
What is Social Media
• Social Media Revolution
• link
14/10/2011
www.nhcvs.org.uk 5
Types of Social Media
– Collaboration
– Communication
– Campaigning
14/10/2011
www.nhcvs.org.uk 6
Social Media Policies
Who?
What?
When?
Where?
How?
Why?
14/10/2011
www.nhcvs.org.uk 7
Social Media Policies
“Be sensibleand remember
your mother is watching!”
14/10/2011
www.nhcvs.org.uk 8
Social Media Tools
14/10/2011
www.nhcvs.org.uk 9
Which Tools?
14/10/2011
www.nhcvs.org.uk 10
Social Media Tools
FacebookTwitterBlogs
Photo SharingVideo Sharing
14/10/2011
www.nhcvs.org.uk 11
Measuring Impact
• Google Analytics
• Bit.ly Tracking
• Klout / Peer Index
• Facebook Insights
14/10/2011
www.nhcvs.org.uk 12
Further Reading
• Google.co.uk
• Networked Non-Profit by Alison Fine
• Beth’s Blog www.bethkanter.org
14/10/2011
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