Debrecen Startup Week

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Üzlet és tervezés

Hild Imre

Quick intro

2004-2008 Built two companies ($120 and $80M market cap)2009-2010 Entrepreneur in Residence at a Venture Fund2011-2015 iCatapult - HUF 140M invested into 4 startups2011 - Mentor for Seedcamp, StartupBootcamp, Pioneers2011 - Hungarian Venture Capital Association2013 - 1st Central European Startup Roadshow in New York City2014 - Hungarian Innovation Federation2015 - MIT Venture Lab Mentor2015 - Digital Factory Contributing Partner - 200M into 12 startups2015 - Global Platforms - Business Dev. for 8 startup/scaleups

Magyar Innovációs SzövetségStartup Kultúra Közösség

9 tagú panel

SELF TEST

+ Frequency of ‘in my opinion’ or ‘I’m sure..’

+ Frequency of asking follow up questions

+ Frequency of asking questions

+ Arguments based on facts versus beliefs

+ Willingness to talk about project (without asking)

STARTUP PIRATES

+ Willingness to communicate proactively (e-mail etc).

Purpose of a startup

+ NOT to compete in competitions

+ NOT to convince investors

+ NOT to be on the cover of magazines

+ NOT to ‘come up with an idea’

+ NOT to create something that no one wants, even for free...

STARTUP PIRATES

A Startup exists to create value for the largest possible group of clients or consumers in a repeatable and profitable business model.

What do you need for a venture?

2016 November

+ 1. Money - Entrepreneur

+

2. Company - Market understanding >> Problem + Solution+

3. Idea - Co-founder and team

+ 4. Prototype (testing, testing, testing)

+

+

5. Product Market Fit

6. Business and Distribution model

+ 7. Capital to grow

Startup Pirates

Startup Operations – Running a gig

5/2/14

Idea FundingProduct

development

Sales

Startup Operations – Running a gig

Idea Funding Product dev. Sales

VALUE OF AN IDEA….

Startup Pirates

Startup Operations – Running a gig – for success

5/2/14

Market opp.

identification

Prototype a solution

Test and iterate

Fund Scaling

The Lean Method

11/21/14

+ Testing your initial Hypotheses – keep them or pivot

+ Collective Wisdom of your Customers

+ Get out of the building

STARTUP PIRATES

Lean canvas

VALUE PROPOSITION

• Value is material, emotional or abstract benefit to user or client

VALUE PROPOSITION

• Value is material, emotional or abstract benefit to user or client

There are 3 important activities for an

entrepreneur/startup:

ASK

LISTEN

LEARN

Most entrepreneurs accept limits, either made by others or set by themselves

Continuous Self-test

Is it a fact or an assumption…?

John and the Mayor

The Mayor of the city has a brother called John.John says the he has no brother.

Who is not telling the truth?

John

Where are all the successful startups…?

An experiment on 200 startups

High Mobile adoption

Carriers could support it

Software (app) protection

Fast Technology

Need for Information

PERFECT TIMING

International funding trends

Traditional Investing

In the beginning

Startup Investing

Terms of a startup investment

KEY FOR THE INVESTOROwnership share

Control (veto)Exit options

Incentives for entrepreneurESOP

KEY FOR ENTREPRENEUROwnership share

Control (management flip)Investor’s (anti)-dilution clauses

Vesting

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Contact and more info

www.imrehild.com

LinkedIn: hu.linkedin.com/in/hildimre/

hildimre@gmail.com

https://www.facebook.com/groups/startupkultura/

This presentation available at:

http://www.slideshare.net/hildimre

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