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“ 2.0”
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> SNS
: 5093: 3304
LTE : 875
54%
70%
72%
81000
&
“Musical Fitting Room”
&
+!
,
! 2.0
Listening
Branding Planning
Building Publishing Networking
MeasuringOrganizing
7 step process
1 “2009 ”
Planning / /
Building/
2 “2010 ”
Planning
Building Publishing
MeasuringKPI
BWM Mini Belux "Fan the Frame"
3 “2011 ”
Planning
Building Publishing
MeasuringBranding
-
Networking
Samsung (Europe) "Out of Box"
4 “2012 ”
Branding Planning
Building Publishing Networking
Measuring
Listening
Organizing
5
~
:
Facebook “2 Billion photo uploads a month - nearly 70 million a day…” USA TODAY 8/09
On Facebook alone we’ve got:- 4,600+ photos- 95+ videos- 500,000+ “likes”*- 90,000+ “comments”*
(*just in the last 6 months)
,
,
Fan First
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