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The Content Analysis Tool (CAT) allows you to quickly and easily create content inventories and audits. This brief intro shows how to analyze your website content in five easy, automated steps.
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Introducing the Content Analysis Tool(CAT)
CONTENT INSIGHT WWW.CONTENT-INSIGHT.COM
What is CAT? Cloud-based web crawler that creates content inventories—nothing to install, available from any browser
Crawl data is accessible in a user-friendly dashboard view or can be exported for offline analysis
Designed by a content strategist for content strategists—bringing content and technology together to solve the “big content” problem
CONTENT INSIGHT WWW.CONTENT-INSIGHT.COM
How CAT worksCAT crawls websites, returning site-level and page-level data about the content
• URL• File type• Status code• Size• Level• Images, videos, documents
• Metadata (title, description, keywords)• H1 text• Links in and links out• Screenshot of the page• Word count• Analytics
CONTENT INSIGHT WWW.CONTENT-INSIGHT.COM
Analyze your site in 5 easy steps• Set up your job (crawl)
• View job summary and details
• View resource details
• Compare job results
• Export data
CONTENT INSIGHT WWW.CONTENT-INSIGHT.COM
Step 1: Set Up a Job• Name your job and project
• Enter base URL
• Refine parameters (external links, redirects, includes and excludes, analytics)
• GO
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Job Setup
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Step 2: View Results
• View status of jobs in progress
• View summary counts of files
• View job details
• Add custom columns, create tag sets, tag files
• Filter, sort, export
CONTENT INSIGHT WWW.CONTENT-INSIGHT.COM
Job Summary and Detailed Results
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Step 3: View Resource Details• Screenshot
• All crawl data
• View images, documents, media
• Add page-level notes
• Add or edit page tags
• Review, export links in and out
• Export page-level details, including links in and out
CONTENT INSIGHT WWW.CONTENT-INSIGHT.COM
Resource Details
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Step 4: Compare two Jobs• Select two crawls of the same domain to compare
• See what’s been added, changed, deleted
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Step 5: Export Optional: export all data from job detail level (reflects any filters) or from resource detail for offline analysis
CONTENT INSIGHT WWW.CONTENT-INSIGHT.COM
Getting Started with CAT Free trial—up to 200 pages, no time limit, all features functional
Choose from block (5k, 10k, 20k pages) purchase or monthly recurring subscription plans (25k, 50k, 250k pages)
Sign up at www.content-insight.com
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