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1 Traffic and Mobility Service Update Why hybrid connectivity is key for optimized traffic services

Triple Play Traffic (Hybrid Traffic Services)

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Page 1: Triple Play Traffic (Hybrid Traffic Services)

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Traffic and Mobility Service UpdateWhy hybrid connectivity is key for optimized traffic services

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What do Drivers Want in the Car?Content is KING, but users don’t care how it gets to them

• Freedom to choose

• Smartphone connectivity

• Always on

• Free at point of use

• No setup/wires/safe

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What OEM’s need from travel services

• EASY integration

• SAFETY

• Thrilled CUSTOMERS

• COST EFFICIENCY

• Future proof, LIFETIME solutions

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Torn Between

Two Worlds

TornBetween

TwoWorlds

RADIO MOBILE

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In the beginning …

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… there was the car

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… but Eve asked Adam which is better – yours or mine ?

• Interactive solution

with global availability

• Data rates vary

according to location

• Reception depends

on speed & location

GSM• Standardized &

resource efficient

• International coverage

• Stable technology,

adapted to vehicle

• Reliable at all speeds

RADIO

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And they did agree – both were needed to be happy !

Fast, reliable, scalable,

cost-effective…

• Multimedia content

(DAB)

• One-to-many

• Always “on”

• No bandwidth

saturation

• Works at all speeds

Interactive, personal,

customisable…

• Any internet content

• Social & community

services

• Personalized data

delivery

• eCall

GSM RADIO

…vehicle services will go multi-channel

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First RDS-TMC service

in France with

Renault

First EU Service with

BMW Connected-

Drive

First Service in Germany - May 2013

V-Traffic – proven technology expertise

Confidential

DAB-TPEG CONNECTED-TPEG

RDS-TMC

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SAFETY

+

EVERYWHERE

PERSONALISED

+

INTERACTIVE

RICHNESS

+

CONTENT

V-Traffic – now bringing technologies together

Confidential

Optimising cost, content and performance

DAB-TPEG CONNECTED-TPEG

RDS-TMC

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Confidential

Hybrid connectivity use case #1 Best network always

Connected TPEG serviceCoverage = on request

DAB TPEG ServiceCoverage = National

DAB TPEG ServiceCoverage = Regional

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Confidential

Hybrid connectivity use case #2Richest content

Connected TPEG servicePKI, FPI

DAB TPEG ServiceTEC, TFP, WEA

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RDS-TMC DAB-TPEG TPEG over IP

Delivery One-to-many One-to-many One-to-one

Informed road network ++ +++ +++

Service accessibility (network cov.) +++ +++ ++

Lifetime access

Costs for user +++ +++ +

Cost for OEM +++ +++ +

Interactive

Ease of use +++ +++ +

Anonymous

Safe for driving +++ +++ +

Confidential

Getting the best of each technology

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Confidential

V-Traffic Pan-European RDS-TMC

19 countries covered :Belgium, Bulgaria, Ireland, Finland, France, United Kingdom, Greece, Croatia, Hungary, Italy, Luxembourg, Norway, The Netherlands, Poland, Portugal, Romania, Slovenia, Sweden, Turkey

Mediamobile & partners

Public services

+15 million licensesalready sold

Mediamobile and partners

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Confidential

V-Traffic DAB-TPEG service coverage

In service: Belgium, Germany, Luxemburg, Netherlands, NorwayLaunch in 2015: UK, Italy, PolandOn trial: France – Paris area, Sweden, SwitzerlandPlanned in 2016: Austria, Denmark

Mediamobile and partners

Coverage for more than

65% of most OEM’s European volume sales

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Confidential

V-Traffic connected service coverage

20 countries covered in 2015:Belgium, Bulgaria, Denmark, Ireland, Finland, France, United Kingdom, Greece, Croatia, Hungary, Italy, Luxembourg, Norway, The Netherlands, Poland, Portugal, Romania, Slovenia, Sweden, Turkey.

Mediamobile and partners

Rolling out an Europe wide connected service

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Traffic information in over 20 European countries directly, through our partner network including BeMobile, Infoblu, Trafficmaster and TrafficNav.

Confidential

V-TrafficService coverage all technologies…

Real time services in all OEM EU navigation

systems

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V-Traffic EventsReal-time and automated identification of accidents, congestions, road works, road closures and other traffic events.

V-Traffic Speed Flow InformationAutomated traffic surveillance focused on congestions.

Touristic EventsSporting events, concerts etc. that may impact on traffic and parking availability

Animal warningsAlerts drivers to sections of road which wild animals are likely to cross

Police check pointsFixed speed cameras, mobile police check points. Sources are both governmental and community generated.

Historical & Predictive TrafficUnique computational algorithms for best forecasting of traffic. Predictions generated by cross-referencing different types of historical records.

Confidential

European Automotive ServicesTraffic Services

Traffic –yes please!

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ParkingDetailed parking information : Geolocalisation, address, opening hours, availability, price (hourly, 24h, monthly fees) and accessibility information.

Petrol priceDetailed information, including geolocalisation, address, opening hours, price, services and accessibility information.

WebcamsImagery or streaming video of road surveillance web cameras.

Road tollsToll price information for major toll roads, bridges and congestion zones,

Confidential

European Automotive ServicesDynamic Points of Interest

More thanjust jams…

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Location based Road Weather alerts, adapted to local needsAlerts for wind, rain, snow & slippery road conditions. In collaboration with Météo France & Finnish Meteorological Institute.

Predictive road weather eventsAlerts motorists about weather-related phenomena, during the upcoming hour.

Weather forecastsRegional outlook giving morning/afternoon/evening/night forecasts. Updated 4 times daily, on a rolling schedule.

Confidential

European Automotive ServicesWeather Services

Weatherinfo too !

Page 21: Triple Play Traffic (Hybrid Traffic Services)

[email protected]

+33 6 73 64 83 70 www.v-traffic.com