Исследование рынка digital-специалистов в России в 2015 году

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  1. 1. DIGITAL PEOPLE 2015 , 2015
  2. 2. HAYS FTSE 250 HAYS 33 20 237 8000
  3. 3. 3 E-commerce ; Digital ; HR ; , . FMCG IT; . ; . DIGITAL PEOPLE 2015 200 , , :
  4. 4. 4 Digital digital media , , : - , , , , , on-line , , . E-commerce : -, on-line . DIGITAL PEOPLE 2015
  5. 5. 5 2015 2014 * Digital People-2014 *
  6. 6. 6 DIGITAL/E-COMMERCE 57% 2015 2014 * Digital People-2014 *
  7. 7. 7 DIGITAL 2-3 2015 2014* * Digital People-2014
  8. 8. 8 DIGITAL/E-COMMERCE 2015 5% 57%
  9. 9. Presenter's name & Date. 2003 users: Go View Header & Footer to edit text / 2007 users: Go Insert Header & Footer to edit text 9
  10. 10. 10 / (1%)
  11. 11. 11 30 27-30 24-26 23
  12. 12. 12 , , PR , , , , , , (, , , , )
  13. 13. 13 DIGITAL , E-COMMERCE, PR , 2015 2014 * Digital People-2014 *
  14. 14. 14 DIGITAL , E-COMMERCE, PR , on-line
  15. 15. 15 DIGITAL , E-COMMERCE, PR 10 000 . 10 000 20 000 . 20 001 50 000 . 50 001 100 000 . 100 001 200 000 . 200 001 .
  16. 16. 16
  17. 17. Presenter's name & Date. 2003 users: Go View Header & Footer to edit text / 2007 users: Go Insert Header & Footer to edit text 17
  18. 18. 18 DIGITAL /
  19. 19. 19 E-COMMERCE /
  20. 20. Presenter's name & Date. 2003 users: Go View Header & Footer to edit text / 2007 users: Go Insert Header & Footer to edit text 20
  21. 21. 21 41% 38% 10% 74% 79% 71% 80% 62% 64% 45% 84% 65% 67% 88% 36% 60% 74% 69% 79% DIGITAL . .
  22. 22. Presenter's name & Date. 2003 users: Go View Header & Footer to edit text / 2007 users: Go Insert Header & Footer to edit text 22 DIGITAL
  23. 23. 23 , DIGITAL -
  24. 24. 24 , DIGITAL - 20152014 * Digital People-2014 *
  25. 25. Presenter's name & Date. 2003 users: Go View Header & Footer to edit text / 2007 users: Go Insert Header & Footer to edit text 25 DIGITAL
  26. 26. 26 DIGITAL ? flexible hours ( ) (, , )
  27. 27. 27 , DIGITAL flexible hours ( ) (, , )
  28. 28. 28 flexible hours 90% 88% 60% 42% 52% 54% 77% 21% 68% 85% 54% 77% 68% 85% 29% 50% 39% 55%
  29. 29. 29 flexible hours 90% 88% 60% 42% 52% 54% 77% 21% 68% 85% 54% 77% 68% 85% 29% 50% 39% 55%
  30. 30. 30 DIGITAL
  31. 31. Presenter's name & Date. 2003 users: Go View Header & Footer to edit text / 2007 users: Go Insert Header & Footer to edit text 31 FREELANCE
  32. 32. 32 FREELANCE
  33. 33. 33 FREELANCE freelance-:
  34. 34. 34 FREELANCE , : , : :
  35. 35. Presenter's name & Date. 2003 users: Go View Header & Footer to edit text / 2007 users: Go Insert Header & Footer to edit text 35 DIGITAL
  36. 36. 36 DIGITAL 2015 * Digital People-2014 2014*
  37. 37. 37 2015
  38. 38. / E- commerce / 38 71% 76% 17% 30% 6% 10% 14% 16% 34% 27% ? ? DIGITAL /
  39. 39. 42% ,
  40. 40. E-commerce E-commerce E-commerce E-commerce / 40 30% 77% 30% 11% 40% 20% 20% 23% 5% 11% ? ? E-COMMERCE /
  41. 41. 50% ,
  42. 42. , Hays 42