My presentation from the 2014 Authority Intensive in Denver in which I shared my story and identified 6 principles that have been part of building the business that I have built online since 2002. While each principle is 'unremarkable' in that it will be familiar to us all - together they help to build a solid foundation for an online business. For live blogging recaps of this session check out: - http://www.skyword.com/contentstandard/blog/six-unremarkable-ways-to-create-remarkable-content/ - http://feldman.org/blog/do-remarkable-work/
Text of 6 Unremarkable Yet Powerful Principles of Building an Online Business
by Darren Rowse Lessons of the Journey
My Confession
Were Not Alone
We live in remarkable times!
Chris Hunter bikeexif.com We live in remarkable times!
Chris Hunter bikeexif.com Christina Butcher hairromance.com We live in remarkable times!
Chris Hunter bikeexif.com Christina Butcher hairromance.com Katrina Springer theorganisedhousewife.com.au We live in remarkable times!
Success is more about DOING the things you know you should do than discovering the secrets you dont yet know.
1. Start
Dont wait until you know who you are to get started. The way you gure yourself out is by making things. Austin Kleon
2002
2002
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no experience no skills no history of sticking at things no money no network no time no idea no passions fear perfectionism My Excuses
Began Dissolving On Starting My Excuses
'Inaction breeds doubt and fear. ! Action breeds condence and courage. ! If you want to conquer fear, do not sit home and think about it. ! Go out and get busy.' ! Dale Carnegie
readership book deal speaking invitations Starting led to opportunity income friendship authority and inuence
passions ideas vocation voice peace discipline Starting led to self discovery
Starting is a Mindset and should never be contained to a moment in time that you can tick o your to-do list [ ]
2002 2014
2005
might be the small thing in front of you your next big thing
2. Put Readers First
Who are your Readers? what are their ! needs problems desires challenges dreams fears goals language habits loves hates passions
Ge Clarity About the Change You Want to See In Readers
A blog has a maximum impact when people are left dierent as a result of reading it
1. who are your readers? 2. what do they need? 3. how will they change? ! Ask These 3 Questions