B E V I S I B L EM O R E T H A N J U S T A PA I R O F S U N G L A S S E S

H U M A N T R A F F I C K I N G• $150 billion

• 35+ million individuals

• 80% women and children

• Affects every single country

• Invisible industry

Oppose human trafficking by sharing the BE VISIBLE

sunglasses story

T H E S T O RY

• Buy a pair of BE VISIBLE glasses

• Wear the glasses proudly

• Tell people why you are wearing them

• Encourage others to do the same

E A R LY A D O P T E R S

• 18-24 years old

• College students and recent graduates

• 25+ million, 40% enrolled in college

C U S T O M E R A C Q U I S I T I O N

• Organic spreading of the BE VISIBLE idea

• Give 100 pairs for free

• Organizations on college campuses

• Social media

• Website

• Partnerships with previously existing organizations

Check out my new #BEVISIBLE sunglasses. I support the fight against human trafficking, and you should too

F I N A N C E SSelling Price: $40

- Landing Cost: $20

Profits: $20

Donation: $10

Be Visible Profit: $10

Break Even Point: 5,600 glasses

C O M P E T I T O R S

F U T U R E

• New styles

• Expand to new products

• Partnerships

• Hire rescued victims to produce glasses

B E V I S I B L EM O R E T H A N J U S T A PA I R O F S U N G L A S S E S

twitter.com/bvisibleglasses

facebook.com/bvisibleglasses

www.bevisibleglasses.weebly.com