iphone Campaign!

2011.5.10

!

Copyright @ 2011. LinkinEDGE DIGITALThis proposal has been specifically prepared for Gillette, The content of this proposal is confidential and is the

sole property of LinkinEDGE DIGITAL. Its distribution is strictly limited to full-time Gillette employees involved in the evaluation of this proposal. Any reproduction or divulgence of the content of this proposal without the written

consent of LinkinEDGE is prohibited.

!!

,! !,!

4/15,!,,~~lose

PK!PK!PK!AudiTT!,!,!

Project PurposeProjectPurpose

LinkwithGillette+Audi Gillette awareness!Gilletteawareness! Brandloyalty! Bringproductsale!

360 all marketing360 allmarketing

Copyright @ 2011. LinkinEDGE DIGITAL

AudiAudi AudiTT

! ,

Campaign3!iphone campaign!!!!

!

Copyright @ 2011. LinkinEDGE DIGITAL

Gillette truckGillettetruck

,, promoter

!

Copyright @ 2011. LinkinEDGE DIGITAL

MediaMedia 4,5web,TV,NP,MG , , , GLT+Audi!

Copyright @ 2011. LinkinEDGE DIGITAL

POSMPOSM

GLTAudi, 20114&5 , ,

fusionAudi TT!fusionAudiTT!

Copyright @ 2011. LinkinEDGE DIGITAL