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How to look past marketing and take tips by observing Lady Gaga. Create a name for yourself, develop your brand, as well as increase your following just by following these basics tips and ideas.
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Christine Dwyer
ChristineDwyer.comFacebook:
tinyurl.com/christinedwyer
She is a living, breathing, jaw-dropping example of the Power of Self-Labeling
Lady Gaga has a…Couldn't-Possibly-Mistake-Her-For-Anyone-Else
Brand/Image
• Most Downloaded artist in history
• Over 10 Million Followers in Twitter
• Over 33.7 Million Facebook Fans
As a “Marketer” you are constantly trying to stand out in a crowded industry
What makes people love or or “hate” her?
• Deep Intimate Knowledge of Her 'Market’
• REAL- Childhood experience and Life story
• "All the time I was thinking, what can I do for you? How can I help you? What can I say in my music that makes you love
yourself more?” – Lady Gaga
What makes people love or or “hate” her?
• HUMILITY IS KEY
• DETAILS MATTER
• MARKETING IS A LIFESTYLE
• STANDING OUT WINS
• TIMING IS EVERYTHING
• BE YOU AND BE PASSIONATE
Marketing lessons from gaga
VIDEO TIPS- 101
•Be YOU!
•Lighting
•Background
•Content
•Concise
•Doesn’t have to be perfect
WHAT CAN YOU DO TO DEVELOP?CONTENT
• Study the “Experts”
• Educate Yourself
• Be YOU Be YOU Be YOU… Be YOU
Become an “expert”