Strategies

Paul Segreto

http://www.linkedin.com/in/segreto

There is no magic in LinkedIn

You’re not alone!

A time-consuming process… with uncertain results

• Researching potential prospects & competition• Prospecting & cold-calling• Getting past the gatekeeper• Introducing yourself & your company• Making the presentation• Presenting references• Keeping prospects engaged• Closing the sale

The LinkedIn Effect

• Researching potential prospects & competition• Prospecting & cold-calling• Getting past the gatekeeper• Introducing yourself & your company• Making the presentation• Presenting references• Keeping prospects engaged• Closing the sale

Triple P Tripod Theory

• Personalization• Participation• Patience

Your LinkedIn Profile… is YOU!

Building your Network

Earning the Right!

Truth, Trust & Transparency

Building Truth, Trust & Transparency

Perceived Expert

Cross-platform & Multi-tiered

Researching potential prospects & competition

Researching potential prospects & competition

Prospecting & cold-callingGetting past the gatekeeper

Introducing yourself & your company

Your message matters!

Making the presentation

Presenting references

Keeping prospects engaged

Closing the sale

I’d love to hear from you!