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Long Scrolling Is The Way To Go

It is not a coincidence that long scrolling sites are gaining in popularity. For years now screens have become increasingly smaller and with the advent of the smart phones more and more people are scrolling through sites.

If you are interested in changing to new web design, you may want to approach web design London who are well used to this technique and conversant with its usage. You will certainly need to move with the times.

In the past the printing industry needed to grab the reader’s attention by using headlines. As the printed words both on early computers and newspapers were hard to keep users interested, they needed punchy catch phrases above the fold as it were.

Of course in the early day of computer science, being able to use one was interesting in itself. It didn’t matter that content on websites were text only, which nowadays is not enough to keep the user interested.

Computer languages such as JavaScript became more advanced and made it possible to give the user more options. Furthermore modern social media sites such as Twitter and Facebook are single-page sites which are used in great numbers by scrollers on the move via their smart phones.

Certain manufacturers such as Apple had to design kits by stripping away anything unnecessary apart from the most essential content. This allows the small screens to remain uncluttered. By the use of gesture controls, it has made scrolling more fun and with a sense of immediate achievement on the part of the user.

Research did, in fact, show that scrolling is used by more than 60% of the internet users as the smaller the screens are the more scrolling is required. The interesting thing is that users actually prefer scrolling as modern devices allow them to use controls with more accuracy and speed.

It is not only smart phone screens that are getting smaller. Even the non-portable computer screens are shrinking by the minute. The public seems to prefer lighter and smaller laptops too.

Incidentally, for the unenlightened, gesture controls are the waving of a hand to control devices. We see this every day when people are consulting their smart phones or laptops with their hands and fingers.

Sometimes this will obviate the need for touching screens as a mere gesture is enough to control the computer.

At the moment small screens are very popular and as long as they remain so, long scrolling will be here to stay and it will evolve and expand as needs grow.

You can see that if you feel your web page is not long scroll friendly, you may want to update your site to attract more users and visitors.

If you need help from web design London please visit NeotericUK

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