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Increasing Transparency in the Supply Chain – Mobile Order Status App Mark Morley, Director of Industry Marketing

OpenText ECR Presentation - Order Status App

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Page 1: OpenText ECR Presentation - Order Status App

Increasing Transparency in the Supply Chain – Mobile Order Status App

Mark Morley, Director of Industry Marketing

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OpenText Confidential. ©2015 All Rights Reserved. 22

Agenda

Introduction Digital Disruption Across the Enterprise Enterprise Mobile Solution to Improve

Customer Experience Future of Mobile B2B?

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Introduction to OpenText Information Exchange

Information Exchange delivers technology,

processes and people that optimize supply

chains by facilitating the secure, compliant and efficient exchange of information between

trading partners in the Cloud

IntegrationHub

Message

Transport

Translation

ProtocolConversion

ERPFirewa

ll

Notifications

Message

Storage

Reporting

Analytics

Structured Information Exchange

SecureMail

MFT

FAX2MAIL

Notifications

FAX

Unstructured Information Exchange

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OpenText Trading Grid

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23/25

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Digital Disruption Across Tomorrow’s Enterprise

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Business Models are Advancing

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Source: We Are Social - August 2015

Continued Exponential Growth in Mobile Device Adoption

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Employee Driven BYOD is Transforming How Information is Accessed Across the Enterprise

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Apple has Indirectly Driven the BYOD Revolution, now Shaking up the Retail Market with Apple Pay

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Mobile Devices Provide Pervasive Visbility& Access to all Enterprise Information

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Top Ten Strategic Tech Trends for 2015 - Gartner

Merging the Real World & the Virtual

World

Intelligence Everywhere

The New IT Reality Emerges

1. Computing Everywhere2. The Internet of Things (IoT)3. 3D Printing4. Advanced, Pervasive, Invisible Analytics5. Context Rich Systems6. Smart Machines7. Cloud/Client Architecture8. Software Defined Infrastructure9. Web Scale IT10.Risk Based Security & Self Protection

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Drivers for Mobility Adoption

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CSC 2015 CIO SurveyPerception of

Technology Trends Over the Next Three

Years

39% of respondents said mobile apps were considered a strategic

asset to drive the business forward

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Enterprise Mobile Solution to Improve Customer Experience

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Your Customers’ Most Commonly Asked Question?

“What is the status of my order?”

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Orders Arrive in Many Different Ways

SMALL SOHO Very Small Small

Fax Web Forms Microsoft Office

SMB Accounting

Package

MID-SIZEMedium

Desktop Translator

Mobile Device*

LARGENational Global

Integration Broker

Enterprise Resource Planning

Size of Company

Complexity of B2B Enabler

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Case Study – Order Status App European CPG company needed a smart

solution for a major problem Their German operation processes over

30,000 orders per month from their customers Customers expect full visibility of order status

24 hours a day, seven days a week Access to information was restricted to office

hours constraining responsiveness and efficiency

Needed to avoid out of stock situations as this drives down customer satisfaction

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Two Key Requirements

Mobile app should be easy to use with a simple and intuitive design, this was crucial to success

They did not want to provide training or a manual, customers had to be able to instinctively use the app

Ensuring the mobile app had the appropriate security settings was a vital part of development

Not all users within the company need to be able to view information on every customer. For example, the sales team had restricted access to account specific information

Simple Secure

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Provide customers & sales associates full transparency on status of orders right at their fingertips, key operational criteria includes:

Device Independent

OS Independent

Browser Independent

Mobile Order Status Web Application

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Mobile Order Status Web ApplicationOrders by delivery location showing:

Orders with issues Orders that have been placed Orders that are in progress Orders that have shipped Orders that have been invoiced

Plus, push notifications and email to manage issues by exception

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Key Operational Benefits Customers can check order status

regardless of time or location, Orders can be checked from the shelf-edge,

avoiding the risk of going out of stock Improved visibility has allowed the

replenishment process to start earlier Response time for customers is shortened –

if an order is delayed/cancelled it’s immediately visible

The app is easy to use and allows the user to filter orders by different criteria

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Benefits That Matter

Improved customer satisfaction Full visibility of orders and their status Reduced problem calls to customer service Improved productivity Avoid out of stock situations Protect brand reputation

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V2.0 of the Order App is Being Developed in Partnership with

GS1 Germany

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Future of Mobile B2B?

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OpenText Supports the Mobile Revolution OpenText understands that companies that

can transform their business processes using mobility will achieve new levels of success.

Our mobile solutions will expand far beyond the ORDERS process. Our objective is to support our customers driving the Mobile revolution.

“The time for business process transformation is now.”

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Apple Watch Concept

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Apple Watch Concept

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Apple Watch Concept

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Copyright © OpenText Corporation. All rights reserved.

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Mark Morley | [email protected]