Rohkeasti Kasvumarkkinoille

Finpro Kasvumarkkinaohjelmat Afrikka & Intia

Seppo Keränen, Head of IMEA Region

(India, Middle-East, Africa)

Finpron vientikeskukset (7)

Afrikka

Kuusi kymmenestä

nopeimmin

kasvavasta

taloudesta

Afrikassa

Kiina ja Intia

Kiihtyvä

kaupungistuminen

tarjoaa

mahdollisuuksia

Suurimmat

kasvavat taloudet

• Intia: New Delhi, Mumbai, Chennai

• Afrikka: Etelä-Afrikka, Kenia, Nigeria, Egypti.

African countries are among the

fastest-growing economies

• Six of the 10 fastest-growing economies in the world are in Africa

• Now the home of the world’s fastest-growing economies and has more rapidly developing economies than any other continent

• Africa has now begun the long-awaited period of catch-up with the developed world

• Today, Africa has richer export markets to pick from not just in North America and Europe, but also across an increasing number of Asian countries

(New Africa Analysis 07/2011)

30/10/2012 © Finpro 3

African countries are among the

fastest-growing economies

• Collective GDP is estimated

to reach $ 2.6 trillion in

2020

• The consumer spending is

estimated to reach $ 1.4

trillion in 2020

• 128 million households will

have discretionary income

in 2020

• 50 % of the Africans are

living in cities by 2030

30/10/2012 © Finpro 4

Opportunities in Africa

• Opportunities in construction and logistics

– Logistics infrastructure & systems

– City development

• Opportunities in machinery

– Machinery for infrastructure and mining

– Marine technology

30/10/2012 5 © Finpro

Helping African Ports & Logistics Supply Chain to Stay

Competitive

African Ports are faced with serious challenges of productivity,

efficiency, new investment and sustainability. This directly

impacts logistics and supply chain performance.

The rapid growth in the overall economy of many African

countries has accentuated the need for improving

infrastructure.

Governments, development authorities and even companies

have begun investing in infrastructure development projects in

several African countries. Moreover, many African governments

have invested heavily in irrigation and mining projects across the

continent.

Opportunities in Africa

• Opportunities in forest industry

– Technology and equipment

– Bioenergy solutions

• Opportunities in life sciences

– Ways to improve

agricultural productivity

– Food Safety

30/10/2012 6 © Finpro

The world needs a new source of renewable

energy. The spotlight is on Africa, with her

huge potential for biomass and bioenergy.

African farmers hit hard by climate change

Farmers in Sub Saharan Africa are likely to become

highly affected by decreased water availability as

they do not have the means to develop techniques

that could help them manage their water resources.

Farmers and governments need to improve water

management as a UN report has found that climate

change will have a significant impact on water

supplies for agriculture.

Opportunities in Africa

• Opportunities in

energy and environment

– Energy solutions

– Renewable energy

– Industrial environmental

equipment

30/10/2012 7 © Finpro

How do you get cleaner energy to 330,000 people in Africa while

creating new jobs and reducing carbon emissions by 420,000 tonnes?

Easy, just find 40 serious entrepreneurs, train them, and then invest

$4.1 million in 35 new enterprises selling everything from solar

electric systems to better cookstoves. OK, so it’s not so easy, but the results

demonstrate the huge potential of UNEP’s African Rural Energy Enterprise

Development Programme, or AREED

The Growth of Indian Economy in Numbers

• The GDP is estimated to

reach $ 5.6 trillion in 2020

• Consumer spending is

estimated to reach $ 3.6

trillion in 2020

• 590 million Indians will be

living in cities by 2030

• The number of Internet

users will reach nearly 700

million by 2020

30/10/2012 © Finpro 8

Opportunities in India

• Opportunities in

construction and

logistics

– Logistics

infrastructure and

systems

– City development

• Opportunities in

machinery

– Machinery for

industries and for

transport sectors

– R&D / Outsourcing

30/10/2012 9 © Finpro

Technologies, machinery and solutions for faster,

environment friendly space optimizing construction

and transport needs

Indian Roads, Railways, Ports, Airports are looking out to

the West for solutions to its rapid infrastructure

development needs.

Machinery for mining, automation

Machinery Designing and engineering; Security

equipments; Mining equipment; Process Automation &

Control Systems, Instrumentation.

Solar Mission, Climate Change, Energy Certification

Program

The launch of Jawaharlal Nehru National Solar Mission

(JNNSM)—a joint initiative of the Ministry of New and

Renewable Energy (MNRE) and Ministry of Power and

the first of its kind in the world—is one of the most

important environment-friendly energy solutions

available in India. Also, India’s National Action Plan on

Climate Change (NAPCC) is a major driver towards

India leapfrogging into a sustainable development

pathway. Another initiative is the Renewable Energy

Certificate (REC) program.

Opportunities in India

• Opportunities in forest

industry

– Technology and equipment

– Pulp and Paper

• Opportunities in energy and

environment

– Renewable Energy and

Energy Efficiency

– Water Resources

– Waste Management

30/10/2012 10 © Finpro

Pulp & Paper Sector

India’s area under forest cover is approx 70 million

hectare, which is more than twice the entire

geographical area of Finland; major opportunities

include the paper production technologies;

implementation of GHG norms; enhancing of water

conservation and recycling in the industry; and,

performance indices of equipment / sections.

Opportunities in India

• Opportunities in software

and digital media

– Mobile value added

services incl. M-health,

education, banking

– E-commerce

– Enterprise mobility

– Information Security

– Gaming

– Software services and

IT- enabled services

– Electronics manufacturing

– Green ICT

VFX: Visual Effects; AGV: Animation, Gaming, Visual Effects © Finpro

Indian e-commerce market may touch $ 260

billion by 2025

E-commerce has the potential to grow anywhere

between $ 70 billion and $ 150 billion under one

scenario, and at a more robust growth scenario it

can grow between $ 125 billion and $ 260 billion

by 2024-25. There are ~150 million internet users

that are 'ready' for e-commerce.

The Indian gaming industry is expected to

triplicate in size in the next five years on

account of increased mobile gaming

Animation, Gaming and VFX (AGV) is likely to

witness rapid growth - CAGR of 21.4 %(2010-15);

its size is set to touch USD1.7 billion in 2015. Source: IBEF

Opportunities in India

• Healthcare – Imaging & Maintenance of medical

equipment.

– Low cost healthcare: smaller, portable & affordable devices

– ICT based healthcare, e.g., mobile healthcare applications, health kiosks

• Services – Health & sex education, raising

awareness on eating habits and importance of sports

– Prevention of diseases caused by changing living patterns and westernization

– Basic & professional education for the young

• Food sector – Agriculture sector, Food safety, Food

technology

– Value addition demand for special foods e.g. increasing number of people with diabetics and high cholesterol

© Finpro

The medical device

industry in India is set to

grow from $2 billion in 2011

to $6 billion by 2015. Source: UBM Canon

61 % (0,85 billion) of population less

than 35 years in 2020. Source: Frost and Sullivan; Mega trends in

India 2012