diverse,  global  experience  -­‐    blue  chip                                                  brands  to  start  ups;  elas2c                          approach  –  drawing  ideas  &  inspira2on  from  across  industries    

brand-­‐to-­‐community  engagement,  seamless,  mul2faceted  offline/digital  strategies  that  resonate  with  consumers    

unique  balance  of  business  acumen,  crea7vity  and  innova7on,  an  analy7cal  mind  and  opera7onal  effec7veness    

Able  to  translate  marke2ng  and  technology  jargon  into  understandable  language    

entrepreneurial  –  lemonade  stand,  new  beverage  brand,  start-­‐up  e-­‐commerce  business;  fast  moving,  innova2ve  environments  inspire  me      

collabora7ve  manager,  catalyst  for  team  success    

 

sense  of  humor  |  when  2mes    get  tough,  I  bring  cupcakes  

 

collabora7ve  manager,  catalyst  for  team  success    

 

sense  of  humor  |  when  2mes    get  tough,  I  bring  cupcakes  

launched  &  developed    

 st  

 e-­‐commerce  brand  for  female  snowboarders  

LOTS  OF  COOL  ACHIEVEMENTS    

…here’s  just  a  few  

entrepreneurial  –  lemonade  stand,  new  beverage  brand,  start-­‐up  e-­‐commerce  business;  fast  moving,  innova2ve  environments  inspire  me    

get  in  touch!  linkedin.com/in/jkodadek  

janus  k            dadek  |  infographic  cv  

not your boyfriend’s snowboard

shop!

EXPERIENCE  BY  INDUSTRY  

WHAT  I  DO  

EDUCATION  

brand  development,  integrated  marke2ng  &    

communica2ons  strategy  for  a  digital  world  

 developing  and  driving  brand,  digital,  pr,  events,  sponsorship  and  media  strategies  

from  incep5on  to  execu5on  

account  director  

heineken  |  pepsi  

     

new  york  city  field    

marke2ng  manager  

2005  -­‐    2006  

media  rela2ons  

coordinator  

head  of    marke2ng  

2003  –  2004  

2006  

sport  

consumer  insight  

cookin’  up  crea2ve  ideas  

crea2ng  new  businesses  

team  leadership  

trend  &    culture  savvy  

brand    champion  

bridging  physical    &  digital    

fashion   consumer  goods  

2006  -­‐  

2010  

*(underpinned  by  consumer  insight)  

WHY  ME?  

snowboarding  |  maple  syrup  candy  sunday  brunch  |  sugar  gliders  

kaws  |  traveling  

*  

developing  rela2onships  

interna2onal    

e-­‐commerce  lead  

global  category  lead  

2013  -­‐  

now  

2011  -­‐  

2012  

flawless  ac2va2on  

other  useful  skills  

master of business

administration (mba)

henley business

school

new york

university

bachelor of arts (hons)

developed  interrup2ve  mobile    tac2cs  for  wall’s  ice  cream  to  say  ‘goodbye  serious’  

inspired  +440m  people  with  

corneVo’s  global  cupidity  films,  

encouraging  teens  to  dive  into  love  

reinvigorated  percep2ons  of  m&s  fashion  through  digital  influencer  event  in  France  -­‐  over  100K  impressions  on  blogs  and  social  media  

WHAT  I  LIKE