Text of 服務設計思考工作坊 (Service Design Thinking Workshop)
Service Design Thinking OCT.24 Aidan Wu
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This was not designed
This was designed
Emotion Engagement
Service Design(SD)
Where does it live ?
van der Waals' force
What does it like to eat ?
G1
G2
/ ()
Service Design(SD)
Touchpoints Every time there is an opportunity to touch or interact with a customer is a valuable touch point. Its your chance to win over a new customer, who will tell their friends and spread invaluable
Brugnoli Gianluca Connecting the Dots of User Experience, Journal of Information Architecture, Issue 1 Volume 1, Spring 2009
G3 Touchpoint
Service Design(SD)
- Jinsop Lee | TEDxTaipei
G4 - / /
Good customer service + Quality product = brand loyalty
3E
Design in Emotion, Empathy and Engagement
Emotion Empathy Engagement
Emotion
Enjoyment
Don Norman &The Design of Everyday Things -- Wikipedia
