Hippo GetTogether Usability Sidetrack

EUROPE • AMSTERDAM HIPPO B.V. • OOSTEINDE 11 • 1017 WT AMSTERDAM • THE NETHERLANDS • +31 20 5224466

USA • SAN FRANCISCO HIPPO USA INC. • 185 H STREET, SUITE B • PETALUMA CA 94952 • USA • +1 707 773 4646 WWW.ONEHIPPO.COM • [email protected] • [email protected]

Hippo GetTogether

Usability Sidetrack20 Aug 2010, Amsterdam, Felix Meritis

Rolf van der Steen • [email protected]

About me

20 Aug 2010Hippo GetTogether - Usability Sidetrack 2

Schedule13:30 - 14:00

Brief introduction on usability

14:00 - 15:30

Practical workshopYour input is valuable here


What is Usability

“Usability really just means makingsure that something works well”

Steve Krug - www.sensible.com


“The ease in which users can use Hippo CMS/Portal to achieve a particular goal”

Usability = Ease of Use

“The ease in which people can use a particular tool to achieve a particular goal”

en.wikipedia.org/wiki/usability

Ease of Use


What defines usability

Usability is defined by five quality components:

● Learnability● Efficiency● Memorability● Error tolerance ● Satisfaction

Jakob Nielsen - www.useit.com


Why is usability important

● Usability increases conversion● Usability improves productivity● Usability reduces amount of support● Usability reduces training cost● Usability differentiates from competitors

Overall satisfaction:returning customers,

continued use


How to improve usability

“Usability is a quality attribute that assesses how easy user interfaces are to use.”

“The word usability also refers tomethods for improving ease-of-use

during the design process.”Jakob Nielsen - www.useit.com


User Centered Design

Anthony Colfelt - www.boxesandarrows.com


Methods for UCD

● Persona's● Mental models● Prototyping● Scenarios● Usability testing● Expert reviews● Focus groups

● Heuristic evaluation● Use cases● Interviews● Storyboarding● Design patterns● Participatory design● etc

Many methods available


Usability and User Experience

Peter Morville - www.semanticstudios.com


Usability at Hippo

How are we doing this at Hippo

Enough of the theoretical stuff


Where we are coming from



Where we are going to



How do we do that

Integrating UCD into Agile development process● Usability testing● Persona's● Design patterns● User stories


Usability testing


Personas


Design patterns


User stories


Workshop

● Introductions● Top 10 improvements● Persona's● Today's design

untill time runs out or you get bored with me +


Introductions

● Name● What you do● Where you're from● Three tags

Please include your experience with Hippo products


Workshop 'rules'

● Focus on CMS 7● Focus on usability of the CMS UI● Hippo Go Green demo to demonstrate

Feel free to say anything!


Top 10 improvements

● Usability method: Focus Group● Write down your most wanted improvements on

post-its● Take a turn in presenting your improvements● Collectively cluster improvements● Collectively prioritize improvements


Break?


Personas

● Usability method: Personas● Create personas● In groups, one persona per group● Personal input is desired ● Template is provided● Presentation in “a day in the life of ...” scenario


Today's design

● Usability method: Participatory Design● Select improvement (tab management)● Generate use cases● Rapid prototyping: wireframes / sketches● Presentation


Wrap up

My questions

Opinion on sidetrack?

Interested in participating in usability tests?

Your questions

... ?
