© 2011 IBM Corporation Delivering on the Promise of Cloud Computing with IBM ISV 云计算解决方案路线图 2011.10.13 上海

© 2011 IBM Corporation

Delivering on the Promise of Cloud Computing with IBM

ISV云计算解决方案路线图

2011.10.13 上海

© 2011 IBM Corporation2

Agenda

• ISVs Cloud Solution Roadmap

• Cloud-readiness self assessment for ISVs

• Onboard tools and resources

• Next steps

• Q&A


The Cloud Service Provider pattern aligns to the Business Partner Solution Roadmap. Discrete projects present opportunities for you and your clients

• Highly scalable integrated cloud service management solution

• Secure multi-tenant and isolated cloud infrastructure

• Image management capabilities

• Charge-back and accounting for IT services

• Offer flexible billing models to customers

• Integrate your cloud application with other SaaS or existing on premise applications

• Expand your client base by incorporating business analytics into your cloud application

• Augment existing SaaS offerings with social business and mobile delivery

• Enable new or existing applications to be delivered on the cloud

• Utilize industry leading middleware with cloud-friendly pricing

• Rapidly deliver applications on a secure and reliable public cloud infrastructure

Build the Cloud Infrastructure

Enable applications in the cloud

Extend applications in the cloud













Build the cloud infrastructure



Building the Cloud Infrastructure


Project: Build the cloud infrastructure…

HardwareVirtualization

Image Virtualization

Workload Virtualization

IBM Workload DeployerWebSphere Virtual Enterprise

IBM Middleware

IBM CloudBurst

IBM Starter Kit for CloudTivoli Service Automation Manager

IBM Service Delivery ManagerWorkload Optimized Systems

12

3

HyperVisor Edition Images

Tivoli Provisioning Manager

• Virtualization of hardware resources in the data center

• Management of virtualized infrastructure

• Virtualized infrastructure leads to creation of “virtual” software images

• Proliferation of virtual software images leads to management challenges

• Images are combined into patterns representing middleware workloads

• Workloads encapsulate well defined combinations of integrated middleware

Image Management Integrated MiddlewareInfrastructure Management


Beyond VirtualizationConsider your requirements as you choose entry points

Virtualized hardware

Basic cloud capabilities

Self-serve User Interface

Image build, convert, manage

Virtual machine

deployment

Initialize a cloud infrastructure with

IBM systems

Scale quickly to 1000s of VMs or

manage heterogeneous x86 platforms

Advanced provisioning,

management and orchestration

across heterogeneous

resources

Deploy and manage templated workload patterns

IBM Starter Kit for Cloud

IBM Service Agility Accelerator for Cloud

IBM Service Delivery Manager

IBM CloudBurst

IBM Workload Deployer


Cloud Service Provider in action: VNTTDynamically creates secure virtual, infrastructures for local businesses in hours

“Our vision was to create a platform to foster innovation and growth in the Vietnamese economy, taking advantage of our economy of scale to deliver highly cost-effective enterprise-class IT services to small- and mid-sized businesses,” says Nguyen Minh Tan, CEO, Vietnam Technology and Telecommunication. ”We chose IBM as our trusted partner for delivering commercial cloud services, based on its comprehensive portfolio and proven track record in other client engagements. We knew that IBM had the expertise and the local support to help us leverage cloud in a way that is safe, reliable and efficient for our business.”

• $75 million in savingsover five years

• 370% projected ROI inthe first year alone

The benefits:

• Launched the VNTT Cloud Center, built on IBM Service Delivery Manager cloud solution and featuring IBM System x and BladeCenter servers, enabling the dynamic creation of secure virtual infrastructures for local businesses.

• Dynamically creates secure virtual, infrastructures for local businesses in hours

The solution:The need:

Nguyen Minh Tan, CEO, Vietnam Technology and Telecommunication

• VNTT wanted to create a shared central infrastructure to deliver flexible infrastructure and software services to small- and mid-sized companies, on a pay-as-you-use pricing model.
















Enabling Applications in the Cloud


Project: Enable applications in the cloud

WorkloadVirtualization

Infrastructure Selection

Hybrid Integration

IBM SmartCloud Application Services (Beta)

WebSphere Cast Iron Cloud Integration platform

12

3

IBM SmartCloud Enterprise

Cloud Infrastructure Providers

• Use of middleware and topology patterns to enable multi-tenant delivery

• Leverage IBM cloud blueprints and assets for creating cloud applications

• Utilize IBM SmartCloud Enterprise for reliable, secure cloud infrastructure services

• Global network of Cloud Infrastructure Providers available

• Provides SaaS-to-SaaS and SaaS-to-on premise application integration

• Flexible deployment options

Scalable Delivery Application IntegrationIntegrated Middleware

WebSphere Application ServerDB2

ENHANCED


Rapid access to application services to achieve cloud-based economies and speed while maintaining differentiation through application customization

ISVs can capture new markets and reduce your operating cost by developing, and deploying applications on a secure, enterprise-class platform from a trusted partner with extensive global operations.

ApplicationResources

Application Environments

Packaged ApplicationManagement

IntegrationApplicationLifecycle

SmartCloud Application Services

Integrate your cloud delivered applications with other applications or resources on-premises or in the cloud

Support effective management of leading packaged applications with purpose built services.

Accelerate with certainty the deployment and management of your applications with purpose built services.

Leverage shared services to reduce the cost and simplify the

development and delivery of cloud applications.

Provide development departments with access to rapidly activated and

team-based development environments.


Cloud Service Provider in action: Corent TechnologyEnables Rapid Software to SaaS Transformations

“The same way that file server, database server and application server concepts each transformed application architecture in the past by introducing an abstraction layer to provide a defined service, Corent’s ‘SaaS server’ concept is now transforming the landscape for the industry’s transition to SaaS.

IBM is our trusted partner for delivering commercial cloud services based on their proven track record in delivering secure, reliable and efficient cloud infrastructure.”

• Faster time to market

• 10 times lower cost of SaaS operations

• SaaS business enablement

The benefits:

• A scalable SaaS offering

• Fastest time to market

• Lowest cost of operations

• Multi-Tenant Server™ is a software product that transforms an existing application to scalable, efficient multi-tenant SaaS without re-writing the application.

• SaaS-Cockpit™ provides complete operational and management capabilities for running a SaaS business.

The solution:Software Providers need:

Feyzi Fatehi, CEO, Corent Technology Inc.
















Extending Applications in the Cloud


Project: Extend applications in the cloud

Hybrid Integration

Analytics

Social Business

LotusLive12

3

Cognos Business Intelligence

• Provides SaaS-to-SaaS and SaaS-to-on premise application integration

• Flexible deployment options

• Enhance your application value through inclusion of analytic capabilities

• Expands user base within clients.

• Add Social Business capability to existing SaaS applications.

• Increase revenue per client with enhanced function

Business Insights Social BusinessApplication Integration

IBM SmartCloud Application Services (Beta)

WebSphere Cast Iron Cloud Integration platform

ENHANCED


Cloud Service Provider in action::SugarCRMEmpowering sales teams with intuitive CRM applications

“Mid-size and enterprise organizations have stringent requirements. IBM SmartCloud Enterprise offers Sugar users the quality, reliability, and security gained from IBM’s years of managing and operating data centers for enterprises and public institutions around the world. Whether end-users are looking for a quick application development and testing environment or are planning a long-term enterprise deployment, IBM has the skills and experience to deliver the shared infrastructure to meet unique business needs. Sugar on the IBM SmartCloud provides the freedom and flexibility of traditional SaaS or public cloud solutions with the dependability of enterprise-grade SLAs and robust security infrastructure.”

• Teams have up to 10% faster access to sales reports and data

• Adding IBM SmartCloud data centers as a deployment option expands our global reach

The benefits:

• For its larger customers, SugarCRM needed a cloud platform alternative that combines the freedom of traditional SaaS solutions with the dependability of Enterprise-grade SLAs and robust security infrastructures

• Launched Sugar on IBM Smart Cloud Enterprise solution, enabling the dynamic creation of secure CRM solutions for Mid-market and Enterprise customers.

The solution:The need:

Larry Augustin, CEO, SugarCRM


An advanced, reliable, highly secure and scalable platform for creating, managing, and monetizing cloud services that…

Includes a highly automated, scalable and carrier-grade integrated cloud service management system

Enables rapid, streamlined integration of third-party applications to fully leverage ecosystem partners

Offers providers a highly secure, multi-tenant cloud services infrastructure that scales cost-effectively

Provides the ability to create and implement innovative business models and pricing plans quickly and easily

Critical Success Factors for Cloud Service Providers


Cloud-readiness Self Assessment



To assist you in towards your business transformation we designed a Cloud-readiness Self Assessment


Cloud-readiness Self Assessment


Self Assessment Output Summary of assessment findings

Analysis of your cloud readiness

Current state & cloud maturity

Key challenges you need to address to introduce innovation into your business model

Suggested approach to get you there

Build up of financial models (pro-forma analysis etc)

IBM cloud solution roadmap including projects designed for you

Conclusions, recommendations & next steps


Tools and Resources



Tools and resources to help you get started on your transformation

ibm.com/partnerworld/cloud

• IBM Innovation Centers

• IBM Virtual Innovation Center

• Join the developerWorks Cloud group

• Follow ibmcloud handle on Twitter

• Contact [email protected] or [email protected]

RESOURCES


For companies planning to become a Cloud Service Provider

• Do you intend to build your own cloud infrastructure or leverage a public cloud provider?

• Is your focus on cloud enabling an existing application or developing a new cloud service?

• What level of service agreement will your clients expect or demand?

• What impact will offering a cloud service have on your existing business?

• Can you explore new markets with little overhead, yet scale successes quickly?

For companies already providing Cloud Services

• Can you customers integrate your cloud service with other SaaS offerings?

• Does your cloud service integrate with clients on-premise data and applications?

• Do you provide business insights to clients based on their use of your service?

• Do you offer clients social business functionality?

• Can your customers access your service through any device?

Ask the fundamental questions:

The time has come to Rethink IT and Reinvent Business — with cloud and IBM


Call To Action

Delivering the capabilities clients need through an efficient and robust cloud.

•Complete the self-assessment, assess the next steps for your business

•Choose the project that matches your next step

A differentiated cloud environment that meets your clients' industry and technology requirements

Assess your business goals in relation to our client buying patterns

Use our cloud enablement roadmap to build the infrastructure your clients need

Full cloud migration, transformation and seamless integration of traditional and cloud delivery models.

Take advantage of the free trial offer on IBM SmartCloud Enterprise

Apply for the IBM Cloud Specialty to build out your ecosystem

Cloud

ApplicationProvider

Cloud

InfrastructureProvider

Cloud

TechnologyProvider


ibm.com/partner/cloud

Documents

© 2011 IBM Corporation Delivering on the Promise of Cloud Computing with IBM ISV 云计算解决方案路线图 2011.10.13 上海