ПРЕЦЕДЕНТНЫЕ ОНИМЫ-НЕОЛОГИЗМЫ: КУЩЕВСКАЯ И ЦАПКИ

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    8127:81373.2

    100.3 16.21.27 10.02.19

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    -:

    E. A. Nakhimova

    Ekaterinburg, Russia

    PRECEDENT ONYMS-NEOLOGISMS:

    KUSHCHEVSKAYA AND TSAPKI . -

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    Abstract. After the sensational murder at stanitsa

    Kushchevskaya its name and the surname of the leader of

    the criminal group began to be used as common nouns to

    denote unnatural union of government and criminals

    (Kushchevskaya) and impudent criminals (tsapki). Such

    secondary meanings are typical of Russian political com-

    munication, they are constantly updating, but most of them

    are quickly removed from active usage. In a couple of

    years this images do not cause such emotional response of

    the readers as before, they become vague and need addi-

    tional explanation.

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    Key words: political communication; metaphor in

    Mass Media; urbonyms; anthroponyms; Kushchevskaya;

    Tsapok; tsapki; proper name; common noun; historical

    dynamics of political metaphors.

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    About the author: Nakhimova Elena Anatolievna,

    Candidate of Philology, Doctoral Student.

    Place of employment: Ural State Pedagogical Univer-

    sity (Ekaterinburg).

    : 620017, . , . , . 26.

    e-mail: v.nakhimov@rambler.ru.

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