Upload
nktnews-bangkokbiznews
View
212
Download
0
Embed Size (px)
DESCRIPTION
ปีที่ 4 ฉบับที่ 294 วันที่ 1 กุมภาพันธ์ 2553
Citation preview
˹ѧÊ×;ÔÁ¾¸ØáԨÃÒÂÊÑ»´ÒË ¡Ãا෾¸ØáԨ BizWeek : [email protected] »‚·Õè 4 ©ºÑº·Õè 294 Çѹ·Õè 1 ¡ØÁÀҾѹ¸ 2553
!"# $ & “()("” $+,-$ "“ ”
( ),"."# /! - "&)0 -1))
$+,- &)( . 2 ),3 ( ( 4
&&/-"&) ! #. " (5 ( (), 6&7 !! ! )8 )9
+ (: , 4 &&/-"&) ! 3 #4.),3 2) ); & ()(" )3$+,- &)((
<!( 0=& - -823) “1 $( - $ > ) !"
“ ))” 8 2 &/# - ( &- (8? (&2)@/),3 !) &20- 3 $
! & 11 & 12 / !- (#136- (8 AB/AC(
&/ ()33 !"#$%!%&'( )*+,-()&. /0
( 0$3#. D@ "( 3 /#4.” 6)+=
-E&/(8& )#$+,- 6)+= & &&<!( 0=& ##0#.-8 )(($ , ) #.
&2)@/-"&)1 &-= ($ & #)3"$+,- /6 & ).$+,- &) & 0##0#.
( !$)F+<),3 ). ( Office ofthe Third Sector "); /-"&)
"),1))!(3 ( 2 $)F+ 13 &) 4 55,000 =& (-2 8.4 ) = )3-#$ - 675,000
" ). The Chantier de I’economie sociale 42 U -"Social Economy
>> 8
Social EnterpriseâÁà´ÅãËÁ‹ àÈÃÉ°¡Ô¨ä·Â ‘ÂÑè§Â×¹’âÁà´ÅãËÁ‹ àÈÃÉ°¡Ô¨ä·Â ‘ÂÑè§Â×¹’
2>
www.bangkokbiznews.com
4>
3>
à»ÃÁÈÔÃÔ Ä·ÑÂà¨μ¹à¨ÃÔ−
! "#$ !%! &&'()!##*+ ,-! +&.+/
.. !"
!###$ () % &'*+,-. % *0! ! 1&&. High Risk &
High Return ,2 ,3 2553 7'8 .9:&!! 50%
μ‹Ò§ÊäμÅ໇ÒËÁÒÂà ÕÂǡѹ
¡ÙÃÙàÍÊÍÕâÅ¡-ä·Â
ÀÙÁÔÀÒ¤¹ÔÂÁ
7> 5>
ඌÒá¡‹ËÑ ¢ÑºäÍà ÕÂÊØ Cool
àÃÕ¹Ì٠ҡÃͺμÑǺØ−ªÑ »³±ØÃÍÑÁ¾Ã
!"!# $! &'() *+, -). “"” #1&2"ř “!3!”'6*(" “7!#$ ” 2" !53'5 3! " ,&'38' “&2"' ” “$9! : (3” '2"(3 5 5'+5&.''-). 3 53'54*# 3'!
2 >>
‘àÊÕèÂÇÔÅÅÕè’ ÇÔÃÑμ¹ ÍØ ÁÊÔ¹ÇѲ¹Ò
¶ŒÒËÒ·Ò§à Ô¹ä ŒàËÁÒÐÊÁ ¤Ø³¡ç Ðʹء¡Ñº¡ÒÃàÅ‹¹ËŒØ¹
μ¡»ÅÒ (ˌع) ã¹ ºÅÙâÍàªÕèÂ¹μ¡»ÅÒ (ˌع) ã¹ ºÅÙâÍàªÕè¹
¸§¢Í§ ‘·Ô»â¡Œ¿Ù Ê’ âμ ‘ÊͧËÅÑ¡’ ·Ø¡»‚
!"#$%&&'( 11*"('(""+,-"./0+2/3'4$#$ !. 5#3"#0"* /0"6$750 "6$5#3"# *!.Social Enterprise
.. 6&' '8/0. $+ (+ '4"9 '("( '&$4" - !"7' & 7""65 +'&&" .".; 750( $$087+/0#3"#0"*50$ 95+20&350 9&
0'( *; /0#3"#"6"$0.#3"# 5 +9# 08 87""3(0+9#!. "#(!< +2''(!7+&&&5"
“'(5< "".&+ (9 '3"! ".&/3!$3!3$" $7"7507+7 ($7"+2 '5''<
'(&>(<!. '3"!58$7+ $'('<"!!.'3"!86!" 5 0"5+2'843.”
'89 #( *$70 /0.@$(& $07+/06 “” +243*$07"/#!'8 (+ +A.+2"'8"35
'((<$0"$<$& $'(5 5 0" 5 !'8 (!. '8
8&!" #3"# !. “/” !/#3"#'("" &! ..+9#!"
#$ 5"#3 '(5" 3"+##/.<'( .0+,B!'<6 50$ 5 100+A /05" !'4" ''('8/0!/#3"#"7 &
@$(& ".635'(#3"#"5" ! $089 #( *$70 0".5 +9# $5/05" !" #43
+20!"0"*5"# . !" !" “.”
6 '( 7' .$0&&/(<&0 & '(".(<*7"750 “/" ” /&0 "( '843.0+,B!" 5 0" 95"(!".'7+0";
($'(" 43 (<'85 "/ 3"*(908#3"#
!"#$%&!&'#((&)#*(
"'<#."9/0*(9 #3"## & "!5 "".'8./09 #( *$70 '("( 8 5 $&9$'(+2/0+'/!$
“!!"#$%&'()%)*&+$! % ,-/ )01#$(+ -+” &#."
(+"# !,-. “#00” "0%&$%&" !,)! 2(34 )(# 3%& %
0!!"0 &0.9 #( *$70 /0&!"7' 95#."9&6& 6&%''</+' $+' . “( 5”'(!.+&!"8*" 0
"(+D"+,-7'/0+2 “ ” '3 + ((05&"! (Social Enterprise ASIA)
"6+&& (5!""6.!" 87+J".J>K'((0
!"#$%&$5'("/#0.7 5"'($ 5'< "606 <*&7 $5"$; # www.pantip.com,www.sanook.com '("( /3'L
(< &5!7 /$5"(*&%8"#.5!3 607"750/#3"#5(7""60/'(5!3750 !&
Community web >(</+,3&5<".5*5 "(.<'( $<$0" 60" /5!"5<; +2.'($ 5/+,3&$0'8!"0/!&
60!/#04(57+*&7 $'(+2 .06#$57"60+ *$&&/5($($7+
'<"!"3'L 7"750+2$85'5 0/0!$5"$"($7+ 0 !"7 '8/0/ 0#5*< 50!"+2 Interactive '8/0".!"N$'(+2'06<$&5* 0"<
+O>(<"*" 0 '8('/5
5" 6.+2!/43'((0&5$( $ 7+('$5'(7 "(975000/"; "<'3!<!&0'(< +20'(+2'(#.#&"/$5 "(P "(Q5+2; >'(""0$#.0'<7"'& !&
0&!N$%!*"(!& &50 '3(*#5" (&!#5 0!(<5+2 3$!/$0 0"7+(! *!& 7""(!0
5< '('8'!$'+'< 8+2$0'8 Consumer Insight +2$ ! $ 5
00!&(!$6 0#(!#0 )#(0+#'
$*"(".!&'(+2'("5&+'#57+7/!; *#.#& 60+2(</"55!&
5 !5"+8# 3 # 7 !+2'(#.#&!'+'".5" > (<$0"& '< 2 #!& +2#"; #.'( .!750% 3"0
!8"/'((<7"750"6!"#&/. +V'< $"(!"""6.P# .&9!!/'06<; 7"+20 0.<0 .; (""!&
5<60!30!$5!57 #&7 "6 (0750&5 Community web $ 5!&
(<". ; "(5('"' 9$ 5&7N57+'/B+V5"7507" 4-5 +A(< (/" '(!3'"((( "(5!' 9$'(7+5*$"8/B; (
5<!"8+2'(!$5$00"3'L . .< 50 '3 !"!3&!$5"<7+(.; !"+2$$!$ '06 *"<'( *'( 0!&
&)4-!)'-5"%5)+%(-%)+( ,-167689!( :
à¡ÃÕ§ä¡Ã ¡Ò−¨¹ÐâÀ¤Ô¹ »ÃÐ¸Ò¹à ŒÒ˹ŒÒ·ÕèºÃÔËÒÃËÇÁ ÍÔ¹à ç¡« ¤ÃÕàÍ·Õ¿ ÇÔÅàŨ[email protected]
+-8 );16<5 ("::1 Event Marketing #%-8+
=11: 6)1()$():$)&% >?@ A !!1
………..……….. “7879):?” ………..5%8 $</P,!8$&!'0!!66"!86" "$& *$750
!6""750P,!8$&'7 +">6"$"0'( ' “...7507"&.?...
+27? 5(< 0/#7"?... 5(;!” 0 0!'(+]7"750"(9#(<6 .!"
*&70750+] 0'(6"*" 6"* $&*/0(&0
.$</6" $7"$</P,!8$& 7"+253+.P,7"0/ 7""( . .P,/'(P, .$(!"$"/% 5$3!"7"0//.
/!" 7)%%/! -6!6!-%$))! $)#*(-)% #$($%)6 1)6#$(-
))%7)%+&)-%65)/14- 067-)%+&)-+-
2. )%/'()#1%)8 # '"(""3$/5/.(<3. )%/'()#1$! ' 7!3>3++,B
5 ]&B#(! 4. )%/'()#1%%%- # /"3""
( (!57&9!'( ]5 .<!&5. )%/'()#14-!! /@ '
58$"(< 5 5( (7&0
6. )%/'()#17)% $3 '((6""#< !.7
.<N. "(!86"/0 ."" +'./#0/06'( 6' 6
'7'(6"750/ '8/07500" "750+(&''(6"7"+2 P,*7" 5
!5(< ".066"$&7+$&"
0/+,B"<50!8$&($ $6>'(+2 !0 07+0!0
.!.50!"!&!0/ .<$< /#0+_&5( ".$$"+ !0'(7"/ '!''(
&P, 6"76 &#(< ; 5(7 !0!.* .<"" 7"*"(+,B$+/5...
5%&750 ' !0'("!!&!0/ + (''(+2! !0' $(!. $(<"('4 3 "+294
/0/0& 7"7 !5!"*/ 9'70
< +>$+2 Socrates 95''("3#(<6 $3 ( / !0 P,7*7"#55+200$ "() +2/#0'6"!86"
95"3B$ !0 “3B$6" (5"$" .750"6#0+,B750"(+'4"<!&”
< 6".!" # 6"64('('/#0< 7500" &'( !0/#07"6 75006'(
. 6"6"3"" !"!50/#0#<(< 7500" ' !0"(!"!5!"+2 #!50".6.$0$( $"750". iPod $'( .<7"/# iPod 750#(<6 750/ 0!(+,B"<
5< $)#*(7)%$%)6% %&*&+#)8('(%"!/7)%'()#1 9!6#9('(' 9+(-8(
" </ 5!"'(& #(< + +26"!86"/
'<(< 7"&!86"&& 0; 6"6"&&(#$(6"&&(<7""(/&&!
/#1 /6@ +)9!640)'--@* ,717%)
1:)40);;)<)'))% %/ @6$&)-61) Stanford University
2 Çѹ·Õè 1 ¡ØÁÀҾѹ¸ 2553
ÀÙÁÔÀÒ¤¹ÔÂÁ
(<"(0' Socrates +#B#( '(+206"!86" +2'(0956" $&'#.6:))%9!6: 167#$()%AHI-A" )+(">16
Socrates +2&"&"#< (9 ' Plato Aristotle '0'(/+#B$$!03!&#. (<
"+2'(<5(!Socrates $<$ 2,400 +A" 0 j
%*)()-%)#$()%0+@%-) -$" $4-)-1))%-#$(%) A=-#$(%) 9!6/"#$((+
"."5 *$5j ; !$ /0/!; 0!57
5 * k /#04(6" .0/!"!5 $"">!.750
' Socrates &!86"+2 6 +' $"$63+!/#0 !.
1. )%/')%61&)- # 3>$7507"!&. '(' !03+>"(+,B"" '"6 7&0!&
>> 1
5$<!.&"43./0!8+&''($0+ (43$/0+243.!"
'3 0 706 '3 505$<'3 .5"&3'.; "'<$ 5& $>K#3"# .!"
“'(" 43 (<7"750&&3.'3 $ 5&'&'& 0"#."9. (< ./0435$7+750 "'<5!/!.#3"# # 0"# .”
5& /
¤Ó¶ÒÁ¹Ñé¹ÊÓ¤Ñ−䩹?
()**# ** "0"(!"#. .!"+2'0“.” 750 $'("5 “ ” '( 59! </057+00
+@ *0) "05 6& ChangeFusion/$0" 4&>#&'+'7'/&"#+6"/8 5/055$< “!>""43.!"#$” & 9 #( *$70&05"750 2-3 +A $ 8*7"0
'(8!B7"65& “&! .” . “!<8” &&+'750
“9-$” 1) :)!#*-<+:)+14-=11 +7 ;7#$(<?*+! >@8/( '(%9'>-'4,
“9"5 @"(9&'(#5/ "(9&&&(< &#$*&3 "(
9&.(<0&&&$ 5'37 '8/0.9 #( *$70@! .7+'<&&0"; ”
3$ $<+D 16(-=K("6:) -%#$('4,#$(8(+&)-(+ 1% '-1/ $!5$0/#0 "
95$0'8/ 2 ./B.+.<9 #( *$70$4- . 0!"0/ 9!
+543 .$0&&0+&!" 0/0! 3"(<+2&(!5/0
- +&&9 #( *$70 J"'((0 "6 “'3”
>5($0$"!!"0/"; .(5!""60+& 95$0"(J"'(.<$'843 /0!88#43 ( $00"# 0 56&0"# .+2(''(/
“>(</$ "' ""(&"43 0
''(&"43+$ */0&"9 #( *$70 *+2. '3 ]”
3$ " "6!5 9 #( *$70 !"0750"'7 "!"0"*/0&43.!"
+,3&9 #( *$70 +2 “ !” 43 & *(9 '(7""(/!"&0
“)0" )"#( ;<0(% ) )"< )0*2 *0(&)"*2 <0((0#)#)”
3$"7+7 !0/"<#0&5 //0!+20+&!" +2(' .!'8'($0'8/'("(!""
"0$/ 3"*(9*075050$ '8/0 “0'3$!"5(” 750$.
à¾ÔèÁ ‘¾Åѧ’ ØÃ¡Ô à¾×èÍÊѧ¤ÁÇÔè§ ÊŒÙ ¿˜´
!"#$%&''
“ !"# $%&'()&*% && ++&, - $, ,). $%,'$, / 0% $% 1'2/ 03+ 4)+,#)”
!()*'+&*',-.+)/#!)0'+#1'!' !)$#%1 &*'*++-$ 4 $*$ #$/23 5 $-/ ( ++Evaporative Cooling Pads System &'EVAP 6"*$,'#27()-%$* 25 '966++ &':
$*0'%%) +#1 !!#0/.#;!
-0' &'+ !#0/.##07 '' ('#27()$* 6"* EVAP <++$* &*' % :
&*'="-. 0",0'($9"!>0 '&*',7-
3 8 4
... )*'+0$*<+!$,$,%+$$*<-.!+)'%.!6+ !$*# %&' (! 13 D0'0'
+#1 !((!&'<%#00') $,('' $*,!+)!'%.! <!'!!,)*$*!-(!!,<"*-+,)/#!)
“!' ''%)!+!&'(!0'' %)++ &*'!$,) $''!$$*$, %&' -$>&' ''! 6"* )/$*(!%*&'%.!”
6 %))74)&
“ $* ' 0 %)+-.” +#1+'!'/)+)*)=7
' /)$*=00'+1 !'!)'!9&*=+
! % ) ' ($ !+!9 !=&'<!“)” $ !'0''&* '%)&'$,' '$, )$/)7! 7$* !' '&'' '
!&'%( !)!$*0&*'+<)9> '!!<!H$*&*' '%%% )*$*+)*) %&' !'! +%+&'$)9$$*'! '!!()/! '9"!>"7''&* !0' !0'!, II
'< 2 $#!' 0"' (!+#')/%)$*$#!% '! ! ' 0'!!!)*'+!+'%.%( $*”
)0'6+ '$&'! !'%.! !,&'+!2.$,$* ' !!!%) ''!)*'+6"*/$*+)6+ = -.!+'%.!
BizWeek : "# 18 $ 2547 %&'("'
!!" : 1854 +- 0+ 0+ !#$% 10260 -$9$. 0-2338-3333 -$ 0-2338-3947-8E-mail : [email protected]
For Display Advertising -$ 0-2338-3333 ' 3155, 3136, 3157, 3161-2, 3173)'**+,-$ 0-2338-3000 ([email protected])
Çѹ·Õè 1 ¡ØÁÀҾѹ 2553 3B School
#$%: !1 #0)* [email protected] +'. ' 3385
&# : +)>$ '=%$ ). ,!$%&'!!"&'()*$ : ! - [email protected]$% : +=12 )#0 [email protected] $%+,( : (1)!# [email protected]$%./ : !>. 9#$ [email protected]+ &01./2 : $9!)X '#$. [email protected]
(% /)!+ ,56 /7$9,!
/$*+) +)>$ 6+ !!#$/#!) 360 '9
'...!) '%)6'-' '%$* 2 !#7/. 2553
18.30 . $*
‘Ëß∑’ËÕ¬àŸ√Õ∫Ê μ—«¡—°·Ω߉«â¥â«¬·π«§‘¥∑’Ë¡’§à“‡æ’¬ß√⟮—° —߇°μ·≈–À¬‘∫¬°¡“„™â ¥—߇™àπ∑’Ë∫ÿ≠™—¬ ªí≥±ÿ√-Õ—¡æ√ ª√–∏“π‡®â“Àπâ“∑’Ë∫√‘À“√ ∫√‘…—∑´“∫’πà“ ‰¥â‡√’¬π√⟮“°°‘®°√√¡μà“ßʉ¡à«à“®–‡ªìπ°“√„™â™’«‘μ°—∫§√Õ∫§√—« æ—°ºàÕπÀ¬àÕπ„®¥â«¬°“√‡≈’È¬ß ÿπ—¢ √«¡‰ª∂÷ß°‘®°√√¡‚ª√¥Õ¬à“ß°“√擬‡√◊Õ·§πŸ ·≈–π” ‘Ë߇À≈à“π—Èπ¡“μàÕ¬Õ¥∏ÿ√°‘®
,'' David Allen -. %& /; & & < $, +.= ( !!(!+)>$ '..':. ')'.* ').)0'!0('
" Getting Things Done $*= !$,0'% 1 !(!)!$,!+ !' ,%1'<
1 $$*%) ,<'< ' “)' 0' David Allen 2-3 + %)
,<'&*'&'$,$ ,<!&'+$*,#!.!+%'%.!0''”
, -%'*"+ 4)+ *31& 0& & 6*%)6$%6* 6 +'+
!+-+!>.)*'+#1,&*'!!0!- #'#26"*(!%<++!!0$*-0'6+
"!,(++!!'0'- $* Child center
Getting Things DoneÊ͹á¹ÇºÃÔËÒà ÇÃÈÑ¡ Ôì à¡ÃÕ§â¡ÁÅ
<!\9!7%'%.! -!'!!$,$*
0'' '($, '&*
6"*(++ %) $,
=0"“!(&*'
($*+'! 1+1
³Ñ°ÊØ Ò à¾ç§¼Å ºØ−ªÑ »³±ØÃÍÑÁ¾ÃºØ−ªÑ »³±ØÃÍÑÁ¾ÃàÃÕ¹Ì٠ҡÃͺμÑÇ
Çѹ·Õè 1 ¡ØÁÀҾѹ¸ 2553
(Muhammad Yunus) !"#$%!& (Microcredit) '*"#$ (GrameenBank) +,"-$*.!/% 01234!$4414!5!"#$*+60! "234$0$!2#1/$0
+,%0-* 1-7-+8 2006 '- !$16$%0%%<=-.+-
= 60*.!$1"#$ *.!4#$ ,# SocialBusiness 1++0%*.!710,$$+,0.-+.-,<$= 012<+,'-0 />,,-%*.!
*.!4#$ /*.!$0,1 011.,+,%!7'-01*.!+,-604
!
0%!,#'6-.!*!+#'-0$116-4!$!$+"+-.!$0!1,#!#4!.$1-1
1 !% *.!4#$ %
'-06$.$1-4#$/-%-. = '6,#%*.! .++,'-0*.!04 71<2< #$% .534"!=%0-%4 #$%,-?!!$<2#+ ,-!* ,#,-5@, # % A<$16*.!$1$# #$*.! --'!"$
7%+'! -,--%*.! /'!4-+#$%!, ,#-.*-$'!4-
"#$%& & &() # *()+ , ,) ),
*.!+,$6$#61 </*.!$2+11$ +%5+,C!$$+,-$ "
0*.! +,!16!20, *.!4#$ 1 =
1. 0*.! ,#7-*.!+, +,!-10-"#1+,'6!73 0-/,# 30-$7-
2. <!!1$0%0 4#$*.!+,%!7 6--
%%0,1"*.!!$1 0C%*.!0->,,- 1$%0%+,00-"."0-
% *.!4#$ $/11 / *.!4#$!.%34$+,0,#'67+ *.!,,#$64#$"." *.!+,!!,,#40$12%2<0,-!!1 *.!'-!,4#$>+,,#-.$%0-, *.!,=#$$0-26.%+,0"."0,0-,# ,# *.!$$%,#+"4-04#$4! !$0-0-4*"! /
!!" !#$% & 3 %' $(
1. /*.!$=>,,-4#$+,'-0-6,#!$0-
2. /*.!$1,#1+,'62#,.,#'6= 0#16=
3. /*.!$!!$7-.,#'61# 4#$#10-'-06 " *.!%-.0 *.!%0 *.!%'6 ,# *.!%-."+2!$
0! *.! 26+0%.! '6-.
´Ô¹ÊÍá·‹§ÊÑé¹
!" #$%&'*6,7 ,-.!,.$.0#"!1 #$%'6#$ ,.0-%A<$%-/ “,#$” %,.5==!$-1"'6,.#$2 +,,-= "!%!7K 6%74- !+,0'6"',7
#$,-=,-41 40*! 1= 0-4%4L 4"!2 $!7K%1+4. + 4- =/4 “'-.C” =+%",.= +,% “” 1?!,!
%-#601K 0-- = 01+"+%0A<$/"4$% 0%%+ 4A%7 “1%” 4#$1+,++/ “,#$” ,#"%
0+!%%-40-1$#$ 0'6"=17"+,104!$%,!#$+,'6"
+,# “,-! "!” % . #$$+%!7K?$.% “&'” ,+$/.%,# Happy Heart A<$'6"= +, 0-,!#$=++,'6#$= A<A6+-#%% 4 “=+” #!$$=1-6OP+,-6Q =, $01+"1A-#0,+%"!+=.1=+$4,!#$+,%
4$!0- ,-$!7K.!,. '6"=1/-1 4%6+"-0, 0-KRTK6 0%-#$4C7" 1,.!%5 “!$+” ,.!. 0-+,%6-$/7" !7K-#$00-"'-+,6C2--
“.54.50/=0 +,,",-##$/#$$ '"#$ !$Q =.-,”
% “” ! &$( ,!"!-!'.$%./ A<$% $!+%%1.% %<+!$$#$%6+1 %<!,.$0'-0111-+0%6-! 0 “6-+” =,-
0- % “&” !"$( 0&'!124$ 5.$%6!1!0.$&!-%.+$(' !# &'5$% !0
$+"2%4#$-#$ !$-%<=+"14....!1#$- 0-+$. %-!1,#! 14= %!$1! %/,<$+0$1!$4-!%V7-!W#$8 2008 #$4-!=!2<1
34%!7K$0%0 %5!$4-!7-!W12+.4,+= +,1$!2<%--#=+11
=,=#!$$% Happy Heart #,+$.%.+"!"!$+,%1. 0-46" “” ,-= 7>,4#$-34<$4!% 0-4$.$-#6%%+,1 4#$+,%%17"$%<=0-6$,!#$-+ 0-0*! -,-+,0%
“.%/#$C #$-#0- .% #$1,$0-1.% 2- 11 &#$ 611” %-
3. 2+0%% 4#$261*.!#$Q !*!34
4. -10-!*$#.!+,'6-.$1-17$6 71+"!*!P'-
5. 0'+"1$!%<= , %!.534%'-!35@,#!+,!$%<= !!*!340-'-!34 (Productivity) +!0-!, ,#-.4#$!4]+,Q +,*.! /
!7' ' !7% $ !"6+ !#$% 5
1. .6"PC, (" < .% -4! !$0- %2<77- L-L)
2. .60%0!0-$#%*.!3. 114#$+",.0-%*.! #-
.+,'6-.4.$1-14. $++,4 4#$+,
1!*!34 .%#$% *.!4#$ $1-= +,0,#
4#=%+$"!$%<= ,'6$++#$% *.!4#$ A<$C%<=#$Q
8&6.5$5!#%$%$$ !-! ,(&$(
‘ ’ !/0*, 12 3 ()%* & &) *2& 0 () ) 2() 2
Social Business ØÃ¡Ô à¾×èÍÊѧ¤Á
161!4#$ 7!0-!<-/,- 7.''.-,30-1+,- 0-2'16.- (Charity) 1
%5$ -$ * 5!,7 !444#$"." $!'64#$ 33 8 71*.!+"4#$=,
P.*.!+#=, 60-.%34 +,"7 70 A<$'-1 %!=,26,.+=," +"+!7 2<-.'-!%2.3+"#$ “%7” A<$A#='-'-!"."4#$1%+",7
-$ +9!- '6 .0_ ,<$+$/'6!,+3*.!0'!6!4#$0
+*.!$ “. 0_”$,C. </.!$%6*.!+,7$ !! 5%: &'%%$9$+!5 . #$+'55;9'!86. 6 5++&.$<=5%:!#! #.$ 5 .! 0/ &'!!&5%:&.$<= Self Learning &'! 0 !/
" #$%*"! #$-6'0-.14 -#1"/ 2#/66*"! 4- !
.%$0+,0_0,=7Q 60- 30 7 / 4,500
$C!,4,12<# 0- %5$*.!$ 70 6+0PC, ! 0-#
“A%$$/664-04#$< !0-'C3-*"! 74-000 -0-=+"! " 4--+"+6= 4-00+"+'-!1KK>0- 4-=/=4#$Pb1K 3+$40AK!020 ,- P.'-!4-10-5 20 %0-=>4!$/ 50 % %5$!0-$426707$1”
%5$ >#$ !8 '6Og77-0-'6= ! 74 ,.1K00+,C#$%" - ! *.!1+$< 4]+, 7.4#$2< 80% 0-.+"!*.!4 20% = A<$7-= 01 4 13-15% 0.61 0-6.%
“0*.!70"#$*.!0=211 ,11$4!$%<= 2 %5$'-1 0-.+.%00-"'6#$”
4 4 +"= / 16 +P. $+=# .+,,-=1!-- 7q4 google.org .-%6!- +74]O> 50->7+!5-.0=7%7+"#2#
=661- "#$$ '64#$2#,3+104 021!,--= 0-0PC,+, "." 1$#
Competition” (SEBP) %<= 2< W7-SE 360 =,< “$?<” “” #$1= 5 !!" A!- 0A 9
+= ,% “Perspectives of SocialEnterprise” 4A77-, 44! (JohnPepin) *!,! JPA A-0 .7 44! /'6"$"C$'-! 0-'-4!4+'6 5/'6!,6.%.-,-0,+0 15 8
' !#0# 1-+ P.$+,C#$% Social Enterprise ,# " A<$'6*.!$!+- 5%2< 6 ,#$ ,#!/5% %'6*.!=, 2#1 /,<$+0'64#$%7- =='6+- 5% 0*.!0=! (Traditional Private Company) 0-! $*.!+- 50 (SocialResponsible Company-CSR)
% 0!% *.!=!!5!#$% 5.#5+$+8!%5.+
%5$*.!0=!.01%! 0-!<- *.!0A.%-#$
¹éÓã¨ã¹áºº©ºÑº Happy Heart
%+!*+,- “/01 """” 1$0=5!!4#$ 7...
-7!4]$# 7"C !447q4+%=$ 2 0-3 $##=KRT0-1,!Q 0-%'-%=/+ !+,/6*$!4#$ A<$/*.!,#!,!- 54! $=%<=4#$01%PC, .%3 0-!$0-14Q 1$#4#$,%
>,%-<0'0!!4#$ 4"#$ !C!7%3!4#$164] !$$# 4#$+,11PC,! !1
0!=,#4!4.4*.!<1#-.$>,4#$!!4#$ 10 545!"0-C" .V-5,!- #% Thai Young PhilanthropistsNetwork 0-!!" A!-17! ,'64#$ ,# Skills for SocialEntrepreneurs A<$ !7!!" A!-#$ 84..2551 0-170'*.!!4#$ ,# “Social Enterprise Business Plan
µ‹Ò§ÊäµÅ ໇ÒËÁÒÂà ÕÂǡѹ
ÊÒ ÔµÒ âÊÃÑÊÊÐ
ªØ‘‡ ∏‰¡à‰¥â«à“ Social Enterprise (‡Õ Õ’) À√◊Õ°‘®°“√‡æ◊ËÕ —ߧ¡ ∑’Ë¡’‡ªÑ“À¡“¬À≈—°‡æ◊Ëՙ૬‡À≈◊ÕÀ√◊Õ·°âªí≠À“ —ߧ¡À√◊Õ ‘Ëß·«¥≈âÕ¡ ·≈–¡’√“¬‰¥âÀ√◊Õº≈°”‰√‡™‘ß∏ÿ√°‘® ®–∂Ÿ°π”‰ªÀ¡ÿπ‡«’¬π‡æ◊ËÕ°“√æ—≤π“Õ¬à“߬—Ë߬◊π °”≈—߇ªìπ°√–· ùÕ‘π‡∑√π¥åû —ߧ¡‰∑¬
¡ÙÃÙàÍÊÍÕâÅ¡-ä·Â¹éÓã¨ã¹áºº©ºÑºHappy Heart
Çѹ·Õè 1 ¡ØÁÀҾѹ 2553 5Rich&Risk
Pantone ! "#$%&'()*$+*!$ ,&-$"!. //" Pantone #!,( !)$,/+$0)0
Pantone /&' 2010 ) Turquoise (.56)")$) PMS 15-5519 +*&-)!&'(
Turquoise 2 !" # !$%&'(
Pantone Turquoise ' ) ))*+ ( ,-. '/,0( !!'* $)13
"4"#5! Turquoise +)(35!5()+6$/4&+'/,&! #(,)+'/ )/7 ))(0//,.+'/ "7 #( + 0)83+)39 6+636$/4&+'/)!,&!
6)(:(!6$/4&+'/ ;(&4&, key visual )(*+!5 +/+<)138'))0 #+(9
“” !+*&-;0 &* <#, $..=> )&- $$0((
#! “” ()!A ( ))$$% +00BB% $++/ &-!$
)))$ C%D$ ED$0+$#,,).5 $+*,Dtac ,,(/0$+*, AIS
$,&-$,)" &-$&+Honda #$*$** AJC%D"K$,)"&- ),$,)"$D, &5 ) mazda 2
+*& mazda &-B&LD
*) ,+/> $(6",mazda bt 50 $,$**)) Zoom Zoom AJC%D(+*&-$,$**!"#B $%&-) ++*&-$0B&'(&-&')$$;)0&-C$!& )$%
)$&-!" “#B”
#&'( Mazda 2 )"&-) (key visual) &-)"!& $$,$ #$*$$)"$ A&$A$, $( )D+*&- 10 &' Jeep +(
+*&,0K+D $)",AO 2010 #$*&'(&-&'" )&$*+/&'" )"ED
“" -#$ %&#& '” “" Q- DR0 /# 00#R” 0)0(&' 2%*#%0;)$! *$B 0 E$$;)$ ! * “A - #0B ),0 D ”;C0;$$#0$ #().D "A$$))0 (+*) * #0)+,!
$ &$*")0 www.weloveshoping.com &=$D 3 #0"$0 &' 1 ( A)> +$
!(#"+* “&=W!!” )$,$ $)/$+ #$*" “)0!.+ ” (, ! *!""#
!+( /#"A)A $ & #$++)0+Q>
+") )0$ “6)9*/#%3$' '
')##/, 6)(/#%36! 9,; ,(,)(8 #,)7 6)(4$>5?/”
“Loft” &-!$#")0+*6&$*$+$0 !))0$*&$*; Thailand best buy! * BIG&BIH
(*$ !&B# 00 ! *$$$*$ /!$> & " ! *,,#$$"$! $*&5& <&-$ #$*)/$)0<##+“!$” )/B)D
)D ( *$$/$ #"+"/$$ ! ! & /"+ #$;C" "!$> &#$
CRM (" ..(" & )!"!*+ > $ ! ) Tele-Sales &-$0!, C*! * Script $#> A $+*$$0! &$* CRM Tele-Sales CRM !"#$ #%&'()*+% 2 #'*%(,()(./ /$!#'0 !
Tele-Sales “$ #”! “$ #%&” '#'0*+%% &&%5006 *+%*%(,7+#$ A$D &++D!D!( (( Cross-Sell A/" 0$* *$ &B $ $*$ )!"&+)
$O +*$0E “!” " CRM ! * Tele-Sales &-......
1. &++D !!*&$*<+*! (-&' $+*!Lifestyle $+*!!*!! !,! *&5"$ CRM...!!
2.! ! *&$*< &+,! * D! 0$* Tele-Sales $+*0 &$*< ? 0 D&$*< !&5! *0E$0 $!! *0&$*)$% ! *&$*<$$ Tele-Sales A$0 &$*< D$0( D$0"$0 &- !"#($ #'#( (!"# )6(0#) :...*+% Tele-Sales "(,"#&%6.,%''()! Script
3.6"($!!* ! * #R0E$0 ! * D!! ....Tele-Sales +*,$* &- Telemar-keting !A$" !)$,A$&( $0$)#E0$D A$&$0$0$D A$&!*/)0-$0$> 0&-E$$0 ! *)$,A$& ()0$$0$ !
D6 / #$* Tele-Sales 0$*" &- " 0&$*A $+$* &$*< A$ &$*<+*($(D6 *$ &$*<A$&)$)#E$"......
) D&5 &- )$,0$*" ($0 ! *$*$#D Ax" &++D&$ D&5 C%* &-+D$0...
6 A$+*0"( , Tele-Sales " CRM&- *$$$...! 2 (
!$... ! *&$*<$$0 +*$))0-$0$ Tele-Sales ! *$0C #$*$!/!*/> "+$)! *$" !+$0...
)...$0C +*""(! *+*$C ! *&$*<0"(.....
6 ! 2 ( $ &-#+$ ? ,$6 !( !$0,A/& *0; *$*$* CRM Tele-Sales ,&-)BB%! &" 1 ," 3 $$&)$!
• "%, "% "%"<• *+! $ #,:"%=5 !"'• "%+%& *!"• $*%0(#6,!#• )6(0 /' $ #/:> K
eytoSuccess
¤Á¤ÇÒÁ¤Ô ඌÒá¡‹ËÑ ¢Ñº
„π«—¬¬—߉¡à∂÷ß 20 ªï ¢Õ߇¥Á°Àπàÿ¡‡æ◊ËÕπ´’È 3 ‰μ≈å √«¡μ—«°—π‡æ◊ËÕª≈¥ª≈àÕ¬‰Õ‡¥’¬ ÿ¥‡®ãß
¥÷ߪ√– ∫°“√≥åπÕ°μ”√“ ¡“À“∑“ß√«¬
∫π‚≈°‰´‡∫Õ√å ...
)#/)”/$"$0+
> +*#&$*)D+*/ A )0O#*/( A$> +&&$*% 2
$) $*$ED$0+ 0$ #%0;)$ #/+$0 $ |C! $(6 A +$0
“))/) ,)0)0*$$ "$%!,&!'6*)+ )+/#%3 4/)9" 1,/#/+/ #%! )6!*'<AB##/ )))$#6))"”
> D0+$$$ +/ $*$!$ > &$*)$%> ;C 0ED$ ! *$()0+/*$ /A&$A!( ( $/$ !(; > #"+*/$+$- *$/( #&' +* ! )0 A&$A0$ !$/ $/#$/&'0$)D+&'
“ / 9/$' 6)# 6+. #)" )+ )))$// '()#) )+9#))#/)9! )()137”
!+*/*$"(!> $0+*&-6&$*$ !/##0)+( / +*")&-6B )$,/*$+Q> #0)+~'"
)/B$/$ /)D <0+/
‘ÊÕ’ ‘ÊÕ’
E$# !( $ $$&-#0;C$/ DE$ $" $))$
6A$;# &++D/$/! $$$6+$$0C $0( )!$0+ 00
e-mail : [email protected] www.thespecialistcoach.com
#" !> +"( +/&-#$ #/&)+"!$>$(
“')/3')) GOODJOB )(F 6) , ,(,9#/( '"/ ) /)%66)3 )(1 2/ '#, BIG&BIH /A 6#)!! , 6)(9)))) ";)/9#3 ,&”
!$)D+Q &-D&=$!0 ,")0!!$ +* &-$&=!$(AO#*+$*)0!> #0 #)$ $
“)# 2-3 ) preciousmemory "))$ 6)%+ ')/3!, '()+ )+/6) ,&*)9("#/ ,6 9 +9# ,#/+ "6)”
"%*!$; “ ”+*$#" !$"! Qualy #E0$$ )D"#"
“')/3!)+/# 2 5 '+/, +3 2 5 N67 ,6)(8Q6,+$ ,,#/100% #/$$, Thailandbest buy &,,#/4& 2 ' ( )'0)863! '4#/+,,, 9()0)#/'”
#"D6 +)0#$ $ Positioning &-“( * #,$” )0" +D%<# 0;! &- “C” &"! #$*")B,)&" 0$()0( &-
A (/$ $"(! $ &+
)0#$" #"$0&=$" #$> $0weloveshoping www.goodspect.comA> ) DE# D0 D$ +*)BB&weloveshoping $(
!&$*)$%!) ! $")$ ( "& +! !#"#0))D $#0( ( 6 ( A$&)<C%$+"6 ,!$ -+ /0(D% ! $!$&-+" )/B0$)+!)0 ... 0! 1 !, 2
"%*/AA&$A+")0 $!$A&$A#0;C $"#"#$#0;C( #$* “#$-#3 )#3 9#/6+8A,+7 +)) #( 1Q6,+ ))(0)0*,
äÍà´ÕÂÊØ´ Cool
¨Ðà¡Ô´ÍÐäâÖé¹!?¶ŒÒ Tele-Sales 㪌 CRM ໚¹...Tele-Sales
?@A /(0$*A$;)$! *K+D
#D#DE 2 D&-& $ to die for 0 086-0111-001
[email protected]/facebook
+/,&!)!* 9 40 8 #9W
444&$7 ,9(6 #6'! 6)(/)#*+!5$#*
6)(:(!,!"( ,,+'/ ) ) Turquoise +&-/)D +*&!$> +*&- adidas gucci apple Nintendo hermes nokia $0")0) Turquoise ! ! D% *$0) Turquoise "D%$
4##/ pantone ,+)(3 '/ #)('()(# ? Õã¹»‚àÊ×Í
àÃ×èͧ : ÕÃÒÇѲ¹ ¤§á¡ŒÇ
ඌÒá¡‹ËÑ ¢Ñºà¶ŒÒá¡‹ËÑ ¢ÑºÍÍ
CRM
:
- - !"
- # $%&""
“µÅҴˌعä·Âã¹à ×͹ ¡.¾.ÁÕá¹Ç⹌Á»ÃѺµÑÇŴŧ ѧ¹Ñé¹ ¹Ñ¡Å§·Ø¹¤ÇÃÅ´¾Íõ¡ÒÃŧ·Ø¹ «Ö觻ÃÐàÁÔ¹ Ø µèÓÊØ ¢Í§»‚¹Õé·Õè 540 Ø
ᵋËÒ¡äÁ‹ÁÕà˵ءÒóÃعáç Ѫ¹ÕÁÕá¹ÇÃѺÊÓ¤Ñ−·Õè 670 Ø ÊÓËÃѺ¡Ãͺ SET Index ã¹»‚ 2553 ¤Ò´Ç‹Ò¨ÐÍ‹ٷÕèÃРѺ 540-880 Ø ”
ÊØ¡Ô ÍØ ÁÈÔÃÔ¡ØÅ ¼ŒÙª‹Ç¡ÃÃÁ¡ÒüŒÙ Ñ ¡ÒÃÍÒÇØâÊ Ê¶ÒºÑ¹ÇÔ Ñ¹¤ÃËÅǧä·Â
Çѹ·Õè 1 ¡ØÁÀҾѹ¸ 25536 ¶¹¹¹Ñ¡Å§·Ø¹
1. 6 !", #$!",#$!"%&$&, $'()*+7.6 !* !-"&&/$ "*-$"&00$$ , 1$+2+ (DJIA) “&” 91*$2$ #:'-1 DJIA 0*0*$20*&(*$ $;/!" PTT *#$/$$&*- PTTAR, PTTCH, IRPC ;*'/"1 ''$+;< 2.>"< 1$- #$# 2""!"$< "$+&#)-0 SET “” 720-730 “!"#” "$% “$&'(” 3. PTTAR , PTTCH *#$/$$& *9 (Catalyst) :**/&/>!"$ “ !)” !"*$"!< 1$-, " PTTAR, PTTCH* “&%*$+” !" “#”/!" PTT, PTTEP, BANPU, SCB,BBL, KBANK, QH, TPIPL, KCE . !"$ ' 4.9/! 4 “9”556.11 ' “F” * 758.55 ;#"/! 5 $$''>" (Fibonacci Retracement) '0 38.2% = 682, 50% = 658 '61.8% = 634 9 O) SET0$1$ 680-682 " $$+#)- >!"$;$* 5.SET Daily '$ #)-0*"!"< F&&$: 753-758 >!"$/F$VF&00 &1&!"Indicators (MACD, 14RSI, ModifiedStochastic) /!" & Bearish Conver-
gence SET $9/730-740 &:#"6.$&11Dead cross 4$ EMA 5 10,25, 75 , 9 EMA 10 25 9 :9 75 %4$ SET 9!;+ 9.!!;+'<&$$700, 710, 720-730 : ';9$ 9*$+!&& >& 25,000-30,000 */$$'&!$0 '""!"$ >0"!" "'$'1#)-0 *##" 7."VF$Z+1& '$$*+ 1 .. 53 '>#$'"V"/:[+F&*0"", &V'*/&*O)/#/"!" "F* 33.11*/"+ &/0# 0*""!", "'$$"'0"""&$8.SET Weekly 2 EMA 5 week =716.70, 10 week = 715 , 25 week =690 , 75 week = 644 ' 200week = 653 9, 715-717 (EMA 5, 10
week 9) &:# ' Indicators (14RSI, MACD,Modified Stochastic) SET &&:#1&#)- '&:#1& (Bearish Conver-gence) /!" /' Indicators(MACD, 14RSI, Modified Stochastic) 0
>F0!", SET $1$690 (EMA 25 week) $+ >0& 715-717 *"# "+0"9.&<>#? 1-3 $+ 4$( &#<% .?<%$%'*$+!"## 4 30-40% &:41700, 710, 715 - 717, 720 - 730 !"# !) (*$+-!;+!) <%99!*$+( O PTT <%94 (PTTAR,PTTCH, IRPC), 9 PTT, PTTEP,BANPU, SCB, BBL, KBANK, QH,TPIPL, KCE, $V “"”!< 5-10% !<<<?# ( !;+ $% “!<+-+:” "$%*$+W ?+ 4#&+( 4)<% 740 720 - 730 )9'( 4 10.+*$/:^0*_" “Asian FinancialForum (AFF), 18 - 22 January2010” “Asia in the NewEconomic Order” 4# ?.4 ;#1&#)-$#" “The Global Post-CrisisFinancial Landscape, Asias Rolein the New Economic Order” #$1&F1!1/::+$;$./ *"" F'1 0!-"'/>$ /:^/9>$ 0*'V$&p&(q &/--0u!/::+ "$ V':+* $$-$ 0>F0, /:^0F*$ “!"*” TNN24 $13.10-13.30 . 0!"$"/*V$/ '"#"#"/: HongKong Trade Development Council(HKTDC) *&*0$'1 AFF /--$/
2552 !"#!$$- 1$0"*&+*V **$2">>"#"/'/&/2/:[+ #:'*/ $F#)- >)$'/!"&*""*F
#"#"!"/$$#"** ""-/$"#"(q &2^'/$/"F#"/#'*( O)*V&"-1$(q &#"0"'$'>>"$*-*9**$2/$(q &#"'*("!< 20$'&/$$(q &2'$'>>"0""
"0~$#"(q &2$'9/-1-/0>&#)-0"< &*&#)-*9&*0""&#)-1$*V $#""& 2#"'&2"""/$//'>&< $*-/$0$VF$//" "+ '0""*9"!"0 ;$**9*&#'&/2/:[+"""+!"/$
"!"-/2/!"#"-:'#" 2^''*(O *9/
&F2""$ 3% 1$"+*V >) O>&$ 8 F2&09 */$(q &#"2"F $*-/ ""'(**>)/"*&'/$9;"'/"' &*9*$$'(q &$&0"*9(q &"F$'>>""/-
< $*9*$2">$ 0*9$' 700 /-"!" _"$ 10% 1$$)"*&+>!";$#"*F" 1$*$ 6% !">F"/$1!">!"#">"""+
2""" 4% 1$'*(&"O&* 7% $1""+ (S&P 500) 4% #)->) 70% 9!"!"/ 2552 $&/'+/$ S&P 500 '$"-$ 10%
/:+$-';*VV$")#"*$2 (q (+"$2#" '/#"'*(< 1$(q &#"2~$$'$&p&0 #:'$#"V&#"2$-"*;/$"""#"*-
9*/://0"/$(q &/ :+*&#)-1$-*V1$*>/*/: /00#)- */$0$#)-"*V*/>F< 0/"0 $&p&#"*/-2"9*/:/"
ÊÙ§ÊØ ¤×¹Ê‹ÙÊÒÁÑ− ˌعËǧ·ÑèÇâÅ¡
KTC %$&'&&()* Thailand Baby & Kids 2010
/*O "&*&&(q1&/&/*O*'*0*+ - "+ /&+ *+ /-* 8 (ThailandBaby & Kids BestBuy 2010) &/-&>)" 12 O)#)-'$$*4-7 + 2553$ 10.00 .-20.00 .: (F+'11&&&&& 2!"1VZ / 2,000 *#)-01#"#$2"$& +* UHT F/ 100 * '!"1VZ / 15,000 *#)-0 $/'' KTCForever Rewards 99 /' !"1/'' KTC ForeverRewards 5,600 /' '"*"&$F/ 1,690 * ">&&2*. 0-2665-5530
Money Expo 2010 (&% 5-7 %,'/ &* /-* 2 !" Money Expo *
2010 '#)-$* 5-7 + 2553 *(F+'11 2"/&~1"+* / >& '"/+/ '"1$9"&>) 27 2*$9"/221 1 "- 0%'/9)q~$& * 'q !"'111$!"* $1 '$/ 0&*&'21+F!"1&
‘$46&/’ %$/&0*:&1+ $ " O"+
'&/~$" "$'&*&&(q1& : "*$ "*& Greyhound,Ano the r Hound ,Coca Restaurant,Manna , OutbackSteakhouse $->)30 q 2553">'"&&* SCB CallCenter 0-2777-7777
'./ /(/ 9:4; 5% =>% .*. '/+ 1+"+ (0*) #$
&&# 1!"2/ “&/!F 5%!"&-9* *.” !";"*F/1&VF>!"/& SCBT "0" 2 !" >)$* 15 / (- 2'"&*&&(qVF&2/!"&-9/ 800 *'19'&V SCBT 2$O&"&* "++& '$O!"& &/! 5%0** *" /&'"+ &+ &/! 2%
TMB %$&()* 1% ?%/;#"&-&0/& 2,000
*"!" TMB 221&(q TMB Auto Rich !"1$$V1$&* / F / < $1&"9"! " 9 * " * $ 0 * '* &2,000 *"!""2&(q
$*$& 1% #""&*'"!" 6 !"F0& 600 *""* -$->)$* 26 +2553 *- ">&&0*2*.1558 !" www.tmb-bank.com
‘4-(’ (@$?(&A; $,(D&/0* 1&!"&&/1$!"
VF'V&0$'*(_& 21&""*+ #* 067-0-05765-7 1!"1 “$-91$0*1$!"VF'_&” #"*9 #:'*/* 01'$ 1!"1 “1$!"VF'Z '*(_&” #* 101-3-41955-9 9 2&&/*0'90**V10* >">'"&&0*2*. 0-2626-3353 !"$$2~2*.1333
&4 ‘(&/’ 4!( /&0* '/.. "+ &2"
&"+ 0V& U.S.Dollar Clearing - AsiaDirect #".. "+ O);*/222OF1"^&'
/92"&0/*2 *9;/ #"0**>2"&"+ Z0##"/*#"0$$
A% ‘& /% 80/20’ (:9( .*&2 """* “*&2 *+ 80/20”
;*!"/1"" 29&*0&20% '*-0*/:09$ 80%"#/- 26 ./. - 5 .. F/2/ 1,000 *"O!-"#-9 10,000 * >">#"F&&0*/*&2*# !"* TISCO Contact Center 2*. 0-2633-6000 4
,"/9%9($ 1 ! ‘";9#’ &q* 1' 9 "" “'1 One
Lite” /!" VF*##> ';VF*/1&'1- 1 " /!"/-'>F$'1- 1 & -'&* 10,000 * *'>+&* 200,000-2,000,000 * ''>+">) 10 20"$>+"*9' "-//"":+&!"":+&& '&1$!" &*"> 24 1$2"$ #V/1 257
# *$'*(
$.&4 (@ ‘KS The Young Turk Investor’ .&0* V)/$$!"*+
'*(0*2/ KS The Young Turk Investor ~*"':+'&*& $/& “&*0*0” VF##&-(Reality Game) !"# '(*0*''$ 9VF/0* KS CustomerService 0-2696-0011 !"(F+ K-We Plan #'
1-$#$ $>)/&0**# "$+2/0* www.kasikornsecuruties.com -$->) 28+ 2553
‘%%" "(’ 6-7 %,'/ 2553 /&/& "221"&1!" 100%
(9> 2006 #)-0) > > 2010 ""-&(q "/F"&-9~F/ 1,500 *
'~'"& ^'VF * " O!- " > 100 * 2'#)-$* 6-7 +2553 *"/">0~~/ >1-&q O)F/>#""&(q$
-$* 1-15 + **+>!""/F/#"/&/&#*Z '&:[ ">#"F&&0* 0-2680-3333
4$& E-Cheque 4%(9&/0*$&2""&*"&+
""& KTB E- Cheque 2"&/&/* Internet*&$1/ 209$& &$#)- 0""/+& !"0*-&'2"#1*/ VF>/1&$"V*$0O+* www.ktb.co.th$#"/""0+ F/$!"& KTB CorporateOnline $F/// !"& KTB Online ">'"&&0*(F+F/+2*. 1551
‘&-(4(’ L$& Mobile payWave /&0* '"0"" $&2 +$~
(Mobile payWave) F/01&"/ $$#"1 V*/22 MobileNFC Phone O);)*/22#"19'&$/&V2*(*+!">!" !"""0~0+ Touch&Go #"/ 92*(*+!">!"
0' : K-Wave Card $ 1,500 /*$'*( >19'/&/'&0'$$$
ª‹Ç§¹ÕéàÅ‹¹á¤‹ ‘ŌعÃÕºÒÇ´’ÃÐÂСÅÒ§à¡Ô´ÊÑ−−Ò³àªÔ§Åº
ÀÒ¾ÃÐÂСÅÒ§à¡Ô´ÊÑ−−Ò³àªÔ§Åºá¹ÇÃѺÊØ ·ŒÒª‹Ç§¹ÕéäÁ‹¤ÇõèÓ¡Ç‹Ò 650-660, 630-633 Ø µÒÁÅÓ Ñº ¡ÅÂØ· ª‹Ç§¹Õé «×éÍŌعÃÕºÒÇ ËÒ¡Â×¹à˹×Í 720-730 Ø´äÁ‹ä Œ‘¢ÒÂÅ´¾Íõ¶×Íà§Ô¹Ê´’
µÅҴˌعµ¡Ãͺ¹Õé ¹‹Ò¨Ðª‹ÇÂãËŒ¹Ñ¡Å§·Ø¹áººà¹Œ¹¤Ø³¤‹ÒÊÒÁÒö¤Œ¹ËÒˌع·ÕèÁդسÀÒ¾ ÕÃÒ¤ÒäÁ‹á¾§ä Œ§‹Ò¢Öé¹ÇԡĵԢͧµÅҴˌع·Ø¡¤ÃÑé§ÁÑ¡ÁÕâÍ¡ÒÊ ÕæÍ‹ÙàÊÁÍ
Çѹ·Õè 1 ¡ØÁÀҾѹ 2553 7¶¹¹¹Ñ¡Å§·Ø¹
¶ŒÒÁͧ¨Ò¡·ÔÈ·Ò§ÃÒÂä Œã¹Í¹Ò¤μ ¾Õ/ÍÕ àÃ⪢ͧˌع TIPCO ¤ÇÃà·Ã´·Õè 8-9 à·‹Ò äÁ‹ãª‹ 6 à·‹ÒÍ‹ҧã¹μ͹¹Õé ʋǹÃÒÂä ŒÃÇÁã¹»‚ 2553 ¹‹Ò¨ÐàμÔºâμä Œ 10%
! “#$%& '!$(” & “*+#” ,#-.$
/!*#$0* $ (%#&1* #$0*23,2 . () !, 41'5536/7&.8 17$9:*3*,*#! .2* &.7,'<9 3559*2'3= 25511!*4!$ 130 !!$= 2#!2 1,200 !# 75*#6!!,$#*D,<!,/3$/'E
$#6$(%!*# 32' &#$2 3 =!* (2550-2552) 2!,!*:3 1 = '233116#$0*!5 6I,6 3$# 4$*#35= 2550 !*&*#35*#E*,<!E $(%,<J326,,*# “35!#” / 5 =
“3*#2= 2552 '33J” ! "# "$ " . ()3*#*#79$& BizWeek
!*3&6*#,,L6!! 15% 7,!*+3$!, 2,<-.3514#$/'&233'!*31D14!3*'6
D14!3E*3*27 2%'7$332D 23344*6 !,4!373 23:!3&!,($22!D14!3,<&,4!$/*IN%37*O23*#E*751$'*'$''553$36/7 ((-%**!$%)26#!&,*'2 3-5%66 &,5#%
Mission CEO 294 ! 1 -7 "#$%&2553
>> % "&'" ,93#$ .*+,-#,' :42 #316&,#,3I3 2 = 2553 1*#4!1$2= 2552 $D5 3.'. 2553 '2&,$#2J3 &$3#$0**DJ232 9 5 ($D30 9.'.) $# 2% !7#24!2' *#$! 4.6-4.7 '2* !,' 5.6 '2* D#',#2&,6 IPO ,3I 4.8 7*! '$ 25% 6&,#6#$0* 2 35!# 3 #!./* 0$
>> /- 0 ,93#$.%11 :42 #$0*33$7$3' 10 # !,6#$3$9$7$3' 10.50 ##''!2&1* !,456#$0* # % 7 !(BRP) 23*D&*7$3 9' DEG '5KfW 73*3*$ BRP #$0*E5D$*7%'Green Mill (!3%'((J) 3!'3$ 2,900 !#754!$ billet 1#$0*!!,1<0! 3323 &,$*D3 1/2553 !,$31$= 2555 1*#=D #$0**DJ$# 7-10% &='2&,3,3I 10,000 !#
>> 1" 2 ,9&#$ .1 ""1 :42 6#$0*&,6E5D6!!**7%32:'3 2* 5.7.D !*&,&&121,000 ! #7 400 ! 2 600 !75!*#45$3 #3&.$3 7!3%!,*3$3 60 !136 /!*6!!**7%#$0*&,33!'!23 4 35!#E&,63 SET50 /!=D #$0*2J323= 2553 7$36D&= 2552 * 20% =2552 #$0*'2&,3,3I 8 35!#
>> 340 !,'/" 4234&*. ! .5'" :42 2<!0&=D E*#2*2!% #$0*3&*'3..! 1 5,22* 4 .7.- 4 3.'. 2553 2#,3I 100 !# 3$&3 100 2% 75,1!*E5D4#$/'2D$# 20% 35#*#2$1*#= 2553 '223&,$#*2!6!*25&33:63 !,&,:6E *! !7275*#32! 6 5 *D5 3..-.'.D '2&,#,3I 2,400 !# !*:*233&,*#''75D7$3 20-30%
>> 36#7" --"#/ ,93#$ .118-1, :42 #$0*$3!373#$<*7% 3G ##33'66!2 #5D$ 100 !# 23*D7*O'!*77!$'*“E %” 23'%'!*7! You2play !,7*93$ “$:!7!%” 44!$3#(4237*O=D#$0**DJ3*D!37$36D 30% &*D!3= 2552 ,3I 2,000 !# '2&,&9$& 3G !*7*!# 73*D*3469$&((J7!* (&6,) '2&,123*#7*93$ !,34:*2 2g D
>> #& 9!9# 412h8,< .1- 11 :42 16$6&!,$ 259*2'3 2552 !,3'3 2553 7$36D$2 30% E,2*$I% &D'235 Vessel 6$ !,$6*56!,<5&/7< '$3*#*27$36D& 65-75 ./* 3 3/2552 3,,*#75-85 ./* 3 4/2552 !,*3237$36D53 1/2553 **D#$0*'I%= 2553 &,*#*27$36D 20% &= 2552 1 2,100 !#
>> #& 6,& ,9&#$ /"%"6" :42 J6$5= 2553 9'*D28-10% 5 5-6 35!# $59$&6.*DJ$#32 10% $5 3$# 20% !,$5$# 7-8% 1*# 7!= 2552 !!& 635!# !3!5 5 35!# 1*2 7!$523!!& 13-14% 3 11% !,$D= 2553*DJ!!3!5!6!*2 2J$h=D*D2$#15-16% '!*#6*26$5
>> ' 0 '#:&& ,9&#$." %151 () :4233$D2$! $%6=D '2&,$#312 15% 26#$0* *#5*'1*E5D7$36D3 &!7$32 150 !# 23,<*#3*'7*7$32 2,000 ' 5,3I100% 6&127*-&&#* =D'2#$0*&,3$# *D23!,11 E'2&,6*232 30% &= 2552
>> 1#-" 4 41229$&E5D% /"%"/-" :42 = 2553 9'*DJ!$5%312 80,000 !# $#&= 10%73$59!$*DJ 8,000-10,000 !#1*#!$5% = 2552 13J3 7,2 2 56= !$5!5!, 12,500 '* !,&&*$3!5&,17,53'3 2553 D9'&,$532 10,000 '*
“$3&D14!3 100%=!2!'*$&,!#$/'7,'12!3' 2%$!# 5% 7,13*6”
1*#$<= 2553 2$2*O% / Back on Track 5'51!,1/2,$ $'5-.'4!3!,D1!E2*$#!* “7” 6D 20-30% 23'$#6 34!,#3*2 50% #$0*#23'3 2 !5721/2* 1!'&4!$'((J!3 ,#*#(*536!! 23*16*D6D
“Gross Margin "1+28% ?! "+"*"11 1 2-3%”2$2*O% 2
249$&= 2553 &,*33!E&$&* !*$3$3!=!23$# 20%7,4!&:6'4!4&*/0 #0% 3 &,34!&$63!36D2 D63!2 2
“4332*5D7,&6 6'5 “#%$” *'3% %“'” 6!D14!3 100% ,<”
-&&#**2&
>> 3" -1":334&*. /"%"'"3- :42 *6*2<0+$&=D&,$# 3.5-4.5% 9'*DJ$5=D2 7-10% &+$5 9 !# 57$36D,3I 7-9 35!# !,9'*DJ7$36D 17% $5.&,$# 11-14% &+$5
3.2 !# $5 33J$# 4-7% &+$5 1.3 !# !,$5$# 6-10% &+$55# 3 !# E=D*3J*#! 7!!!5 3.9% &$D= 4.4% !,*DJ7$32#D9$ 3.5-3.8% & 3.4%$D=
>> "% 1" ,9&#$ /"%"#,1#/" :42 = 25539'*DJ6$59$48,000 !# 5$# 8%#$5.$#9$4.5% 3 7.5% !,$5$#2 9% 1*#4 3 =9'3J37$3ROE **# 1 3 6
,##9'7I$% 6I,D,##3 ROE 15% ROE 69'* 7.5% &D **DJ2*#D= 2553 7$36D 5% &4.05% 26 7!*DJ2 5.2 35!# *2&$D= =D 346 7!5,000-10,000 !# I%5D12
>> - 1#3 , 9 & # $ /"%"%6, :42 = 2553 9'*DJ$56*2 18,000 !# 57$36D 6% #33$-+2<0+$& 3-3.5% &,9$&&= 255223!, 3 23&,!3!''
35&&69' 243 &,66 !,4!$/*IN%75#!'36D 1*# 7!323!!5$D= 2552 7.8% !,=D34*#!12 5%26 7!3 7,000-10,000 !#E&,2 7!!!,3I 2%
>> " 2#34&*. . :44!1$= 2553 '26&,$#,3I 10%9$&&,3$# 219$*D33#52&,6D 1*##!= 2553 32,3I 2 35!# #!':'3 ,3I 1 35!# !*#'5&* 6 7*!# !5!*#,$9$/74!$!,!7!* = 2552#$0*369$ 238,664 !# !! 19% 319$ 24,346 !# 7$36D 45% 3*$&$-4!*D=!, 8.50 # !5&2!, 5 #23 6,000 !#
>> 1 8,3 , 9 & # $ ..D8$E :42 =D19$6#$0*&,!*#3$#'*D 323'2&,$# 8-9% 4!&$3I6:!3&,7$3 2.54 #%!/2* '!*#'23mE,<'&,$#2 5% &=6*2 2%6I,$3I6:!3= 2552 17 2.32#%!/2* !!2 3% E$#&,434*,2 Organic (/)!, M&A E=D&,3!.g 1-2 ! 6I,2*#$0* ,2<04!!!%75! !,(E%2
>> !,/,93#$ .#:" :42 =D#$0**DJ62 15,000 !#'$*$# 23% &= 2552 &,3&:*2'3 15 ' 3!'2 15,000 !# !,'$3*':6E133!''23230,000 !# E:*2'3&,3&$1E5D27*O!22 16 ! 3!'17,000 !# &D#$0**'363#!' (Backlog) 16,800 !# &,3#/= 2553 &12 7,500 !# '$ 68% 6J= 2553 #$0**D2 11,000 !#
26$'&, /#" "'9- (Ingredient) -&&#*#$0*3$2 7,000 75!4!33D &,1!*#,7*9%35 “61#3” &,643$%,<&,,<
&D*3E *..*&752*$#4!$'553!,$3*#7*93$&,E *..=D 1 J3 5=9$&D&,3*2 15% 623
“#!219$&D$7I$%.,<D 3,3%&$ ',*6/7&,19$&D$#6D” 6'I%
1*#4!,#6 #3&.$(-!% (TASCO) 13,$(%5 24.33% = 2552 !*#311!2 '2&,*3&-4! 2= 2553 '24!,#&,6D 3#,<0+$&6*+#!!3*D33!E*#3%&,7$36D!2
#8" *1, F? 2553 +" 10% 2 BigGoal &,J3,10,000 !# /= 2555 *D2$2*O%5*2J3D “,+"D ”9$&53$3236!E&$&* !,&D&,33!*g !2 *2D$ 1.3 &,'g !! '2&, 4!#&! (3) / 2-3 =
“K"F6KL,N"6"+1"!"1, “*1,6” #?”
1*#'23'2*6*!2$2*O% #2'6 (!3D14!3)!35* $*3,$636 3&6 '5 “#%” 4#$/'3*#!2 *D*$'3%&$11325$''33$D3%&$1
“K"1,""," F1"%'/1 - *1,6# TIPCO % 8-9 +" +F-+ 6 +"F1!” 2$2*O% *..I*!
,&!34#$/'&*2*36D 7,*&*#%$
269$&'!5 JuiceBar 34&,66 10 2360 6 *'J2 100 61!*&,:6E!,:6(%=D 7 9$&D&,$#,3I 30%7,3&+'6!
2$2*O%#2 9$&3&,
2¨Ò¡¹Õé¨Ðâμ àÅ¢ ·Ø¡»2ËÅÑ¡
‘·Ô»â¡Œ¿Ù Ê’‘·Ô»â¡Œ¿Ù Ê’
Çѹ·Õè 1 ¡ØÁÀҾѹ¸ 25538
294 1 -7 2553
. “ ” 2554 (..2553-..2554) 2.07 !"20.3% #" “” $ “” 4.2 &'* !" “4.1%” #" ' “ ” + “” ,* 3.5 &'* / “ ” 2 &'* !"" 1.5 &'* 6,/82554 9 “” 2554 /:3.5-4.5% /;9" 2-3%
**" “!” #"</ “"#$& '” (*"''" =->:) 6 “"()$” ?@ +/ “3G” #" “*”+ “+#(” 8@ 8
“Thailand MobileExpo 2010” 4-7..+ >A='////B
+ “” “"(, ” /# 6- C*A8< “+889 -( ” “"#"8:)$”DE" “#(” !9,* 2,000 *“” # 2552 “89 ”,* 1,600-1,700 * &D+ “*#"” 6/H" “;<”#* “$” = “ 8:” ' “6 #""” ,*:= “ ” ?@ '+ “8*”
#" “!#” !"* 8I “!$” 8< “"(, ” J/' ?, “” =+ “$ - ”&D “” * DDE= “"(” 6# 6 =+?
“=” !"*!" D"*“CEN” “EMC” +8 “” “"(, ”" “>#” + CEN “?@”
& “*@+#" -8” #" “"$A” 6& “+#< )$B” : “” / “#$" ”
, / “# ” '#* “( PP” 200 **,",C/8 “+D( 8:”& “F88:H< ”
/*A “ ; I” M"'/ “+#”$ “# ” *C “#@@” $ “” ',+ “"#<-” C6,*“ADVANC- ""” ,"
' #O “# $"#"L”
!" “... O#L *$66” “.-#" -” “CSR TV” 8*&/“"A+$ ; ” '* “"(” 8** “-#"” #* mai “" 2” + C “8QH”#" “? O 'OUW” /= / “;$D( ” & . P
“X?B '” !" “ #” /A= & “. +8-#(” ,* “* <X” “6 ” "*" 700,000 : “<X” D!"* 50% Q'!" “"F!” 6!",#“<X”*"#8*:C/ “”8 “#?” +
>H8R “"(#*” * “melt me” 8*' “"" "#'A” S"“ $ 10” $*# “*”
!"'# “$” "*+“,""” ,6=?":& “"B(8Y” DE “F*”
*A 3 &* “"((” #"#/ /+8* “"(<” #W 89 +O# $ “” STU* “6” &', “ #” “Z” & “#'” #*,S!+" “8;” /H &*8' “')$” "#*, '? “(” *“PR124” ""66,&*
'*& “$” '//+8* “ ?#U” #*= “ MPIC” *A8@ “X"” "A'" '" “!;<$” + SF & MAJOR D!"/ “ ” &T=!"..'*/" “+”
#"&''8" “” '/ “# ”/ “*#/ ”
/ “+” /&/ “++#-\” '"/ > 7 / 27 ..2553 19.00 . > 3 >//'
°“√≈ß∑ÿπÀâÿπ‡∑‘√åπÕ–√“«¥åº≈µÕ∫·∑π¢“¢÷Èπ¡’‚Õ°“ ‰¥â Upside Gain ¡À“»“≈ ‰¡àµà“ß®“°°“√µ°ª≈“ (Àâÿπ) „π ù∫≈Ÿ‚Õ‡™’ˬπû ¢÷Èπ°—∫«à“„§√µ“∂÷ß
C"&6 '?="8 /
"'/!" :Q:* 6 30 A/# 8-12 * T#,* 3 A/ '6:E'" 4-5 A 1,000* + "A #8*Q"A? &:'" 6 =8 A 1,000 * / '"A:/,*82554 SE!"6//8+
'6:*"+"A*"' = /&* 1 D!"''6? T"# 2 *"!"
“C6 /+,"6,@&*"8* /"A@ "+&C#'#8&$8"A/”
'/ b"*8 * “',” #""8*" "S!+"#*"!""$ HighRisk.. High Return D*$#+& !"E/#",*!" &D*/,*' ?'*
1 !""/>,,*8 ?&*+ “ ” & “Z#Z"? ” '6/*+ / 8*//'!"#*, "!"*";cU#"'I"/ &T!"8>,""
T+D*,&*C"*#?, &'C",'8' Q+/+ “ ! "#$ (%)”
'<<#!"8*/> “@Q*@” #"=/$ :8*'*& /=$C*A68+ "+8*A"S!+"##""8> " “#*” /"*"=?#/",#E+ D*$!",#*/+
'* 8*A/8R “$#” , 'S!+"*,="S!+"+ &" D*,'"?+ 10-20% D**'"6/,,,,**""@ ?
*&*, “"(” D*" &*:"',*6,'A?"
/" * 2553 $'6 “ ” '=!":""8/> >HI/?&:*#E+ '6!"!"D*"A8"/?,T< / "&6!""8*"=!="+ 10-20% ,''!"8*?,*$ “ "” &+,8 /"'/
‘àÊÕèÂÇÔÅÅÕè’ ÇÔÃѵ¹ ÍØ´ÁÊÔ¹ÇѲ¹Ò‘µ¡»ÅÒ (ˌع) ã¹ ‘ºÅÙâÍàªÕè¹’‘µ¡»ÅÒ (ˌع) ã¹ ‘ºÅÙâÍàªÕè¹’
#$%!-!$-*#bT #*"*"#"*+ '6 “DE” ?, (*) 8“A:"=” High Risk ? High Return''6?,6$*"=!"!"'8< “F86” # "#/ /* !"“"((” S* (/") 8<8* *#""A “$”
/&S*#"# ?!" #"*&" /" &/" / ,8=?6,!"'* 10-20% &!"/ “6,*":” *6'*"+ :"' “,*” “'”
/=!"' ''*+,+-'.$%/0, Upside Gain 1 2 “3/%4” .$.
8 2552 C /$E6C"& “#” (SET Index#E+ 63%) *66,,* 25%&#,/+&*/"&=!"8:"'/o/ !"=/+:#"/"/ “6”('8</#) &&;cU66,,*8" !" /8&'"8@ “.."((”
8"C# “:6,” *124 ++#(" (PR124) "$"$6 #E+$ “&6” / ( >HI &/< '/) S!+"*8<PR124 // 8* 0.35 "*#E+,
=''6?*#-#bT # (D1) #" “'+” I > ' 3 D!"*$"8'#8*A ="& / ,*6,"*.../*&/8A:"= /*A'**!*- ( +"#+#((STEC) #" “'A” "/ =<A#*,' “?” =/6&/"' “'A<” (/*",8<) 6,,*#6
/" / BizWeek C"&8 2552 D!"9"& 66,,* 25%*",*6,DE 50% ($"#"*,) $*; "?"- (WAVE) &*"? /"'"?"* (MPIC) '*C"&,*"C/ C>HI/DD"&T!"8> &** MPIC #*'A=/"&*?,#E+ DEC"&8 2552 ,#*9 &?,*6,6*"!== :Q**" (D1) A/86'"
/* 16 &S!+"#' 11 “...Z# O?”
/"8" * WAVE*" 6 /:>&D/?*" "C"8 2553 ;cU,* ,?*"D!"", &$* “/” '
'6/ #"S*+/ “:;'” & “;9” 9#E+/ 10 &+!""A 5 (PR124, D1, MPIC, WAVE &VARO) '6*: C*A6#*"A-/& + 10 &D!"", $ /'"*" /#"" (.:"* S =: / C*A*''8<)
*&C8 2553 +*/",* 100 * 6?#** 2 /H /H&"A8"'*S!+"# "A8 mai :#*,*"!"@ +#*,:'* /"'*$6&8=*::',S+68
“CC"6 /&&*&,:"' &!"C*AD!"*8/H+#A !"&*,"6/H+&* CD!":"','":+SE#?=" 8,'1 + ,*=#"+”
'*/" “"” "+,#* 8,' 2 ?=#E+ ,&*'"",* !" I > (TU* D1) "+?,* #@ 6'""A"@ '6,*/ (=":*)!", $"!"*"/""
'698 2553 / 8 '*C"&,*9+,*50% , /* PR124 6, “” ,*&*"#* "A*/"8+9C"&,*,6 30% C"&+ EC “@Q' ”
àÅ‹¹ËŒØ¹»‚¹Õé ‘Í‹ÒäÅ‹-ÃÍËǧ’ ¤‹ÍÂæ «×éÍ
àÅ‹¹ËŒØ¹»‚¹Õé äÁ‹µŒÍ§ä»äÅ‹à¡çºËŒØ¹à¾ÃÒСÅÑǵ¡Ã¶ä¿ ÃÍãËŒÃÒ¤ÒŧÁÒàͧáŌǤ‹ÍÂࢌÒ仪ŒÍ¹ áŌǤ‹ÍÂæ«×éÍ Ê‹Ç¹·ÕèàËÅ×ÍãËŒà¡çºänj໚¹à§Ô¹Ê´
ÊÓËÃѺ ‘àÎÕÂá»Ð’ à¢ÒÁͧˌعáÅÐØÃ¡Ô Í‹ҧ
¹Ñ¡Å§·Ø¹ áÅлÃÐàÁÔ¹¡ÒÃŧ·Ø¹Í‹ҧ¹Ñ¡ ØÃ¡Ô ÁѹäÁ‹ãª‹¡ÒÃà¡ç§¡ÓäÃᵋÁѹ¤×Í¡ÒÃà ÔÁ¾Ñ¹º¹âÍ¡ÒÊ ‘ä Œ’ÁÒ¡¡Ç‹Ò ‘àÊÕÂ’
“!"'/+C C,*C"&* D1 'ADE 50% 9+,* 30% (* 0.30 #E+,'A' 0.85 ) "+,!"* D18"&* !"&"& D1-W1 "8=*'/ / 30-40 ** D*+>HI/;cU=&* D1 #E+&1 (8=*'/ /) ?"&"&SE/*/ 1 +& 2552 &* &/T<+'/A,/ T<>HI/DD" &!"8> /A, E="",6”
'C#* D1 "",++=!"8b,*!"/#" “',” ' =",*6,9&* (D")D*="&C /'8?&"&$*&&"
'6* 124 "//=' +&#*!" 2552 ,*C"& 100% &* 9+,*"& 30% /*0.35 + 0.88 “8+
C+8&"& PR124-W1 (D!""A 22.25 **) !"&#E+,!1.50 ""#"/H6 C*AD!"*8< 8 (>HI D!"'' 25.75%) #/'>*, #8&/,DE”
T .124 "//=' "A&:'*"&+/H" 2 /H ,*& U# 124
++#(" +!#< X# " /=' SE$ // &U# + F X# " /8 ,*& /'!":|H &&C'!"&A !":&""/8=*//H",*'/ /8:|H
S*/" " '6* MPIC (T$/H"A)+=!",*6,!
&" =!"!" 2 C*A/ C? H;9& /= AH SE8+/H&C“/-” &&C “*"-'/&#?” &8*",,* D!"$8 ,#?D!":"&*
'6* ; "?"(WAVE) #"= +D!"“$#” &*#DE 40%*#E+, 20 &