Section 1 A. Introduction With the globalization of the economy and Chinas deepening of opening up to the outside world and entry into WTO, English plays a more important role in the cross- cultural communication. Signs are common encounters. How to read, understand? B. What are signs? Its nature and components? 1. Signs ---public informants ---simple words/phrases ---with pictures, semiotics 2. types: traffic signs, business signs, public signs, etc. Section 2 Lead-in Looking for problems and tackle them: More problems about the translation: : The General Grave?? : Pay Attention to Safety?? Come In A Rush, Leave With A Flush. 1. Left Baggage 2. Photography and video are not permitted inside the building The use of cameras or video equipment is prohibited Other Signs 3. Foreign Exchange (Services) 4. Particulars of Membership 5. Customers Lounges Fire extinguisher, please dont move at will. 345 LIU XING YIN XIANG GUAN POPULAR AUDIO-VIDEO DEPARTMENT Staff Only. SLIMMING TEA Section 3 Translating Techniques A. linguistic features of signs: 1) Business Center Tollgate Slow No Parking Slow Down, Look Around and Cross Sold Out Check in 2 NO LITTERING DELAYED BAGGAGE CLAIM AREA LOST AND FOUND ENT DEPARTMENT F&B (Food and Beverage) VIP SUITE 3 4 DON T DRIVE WHEN TIRED FASTEN YOUR SEAT BELT KEEP OFF THE GRASS HANDLE WITH CARE BEWARE PEDESTRIAN DO NOT DISTURB 5 Silver Fox Beauty and Hair Design Center Fox Yinhu Beauty and Hair Design Center Yinhu Beauty Saloon and Hair Design Center B. translation techniques: Traffic Signs Business Signs Best Choice and Best Discounts PEDESTRIANS ONLY BUY ONE AND GET ONE FREE Customer Care is Our Top Priority SHIRT AND SHOES REQUIRED GIFT WRAP Todays Special/ Todays Specialties (Public Signs) Tsinghua QINGHUA XIANG MI TWO VILLAGES SHI GUO FANG JU ZHI SHU FEN JU Children and Senior Citizens Free Fire Escape to Be Clear of Obstruction Police Notice: Bicycles Will Be Removed Lift out of Order/Lift out of Use Do Not Litter the Public Beaches No Smoking, Eating or Drinking in This Area ( ) Staff Only Road Construction Ahead I. Conversion into verbs 1. Nouns into verbs: 1) eg. have a rest, go for a walk She is too tired to have the faintest desire to dance. 2) A. The abuse of drugs has become one of America s most serious social problems. 3) A.The government called for the establishment of more technical schools. B. The new situation requires the formation of a new strategy. . I call for cooperation in the economic and technical sectors among the countries the world over. 4 +er A. There were various possible players for the role. B. Some of my classmates are good singers. 2. Prepositions into verbs 1) At noon, he came home for lunch. 2) The president took the foreign guests about the campus. 3. Adjectives into Verbs I am so grateful to my father for his continuous encouragement during my childhood. 4. Adverbs into verbs 1) Our holiday is three weeks away. 3 2) When will he be back? 3) The boy told me that his mother was out. 5. Conjunction into Verbs 1) Eight and seven is fifteen. 8 7 15 2) Winter is the fourth and last season in a year. II. Conversion into Nouns 1. Verb into Nouns A. He was blacklisted and lost his job. B. Such materials are characterized by good insulation and high resistance to wear. III. Conversion into Adjectives 1. Noun into adj. 1) A. This experiment was a great success. B. Independent thinking is a necessity in study. 2. Adv. into adj. 1) They were deeply impressed by what he did in the critical moment. Section 4 Useful Words and Expressions 8 minutes for Ss to read them through Section 6 Practice I. Write First Street Do Not Enter II. 1. Dangerous Bend 2. Entry to Motorway 3. No Parking Except For Loading 4. Free Prize Draw 5. Please Join The Main Queue 6. PRIVATE 7. Do Not Speak To The Driver While Bus Is In Motion 8. Mens Restroom 9. Fewer Lanes Ahead 10.No Goods Vehicles Over Maximum Gross Weight Shown 11. Keep Upright / Stand On End 12. Dogs Must Be On Leashes 13. Leisure Time Bowling Center 14. IN CASE OF FIRE/USE STAIRWAYS/DO NOT USE ELEVATORS 15. ABUSIVE LANGUAGE PROHIBITED ON CAMPUS 16. PLEASE VACATE THIS SEAT FOR A DISABLED PERSON IF REQUIRED Reserved For The Disabled 17. USED-CAR DEALER 18.HAIRDRESSING SALON 19. LOCKSMITH 20. HOURS FOR OPENING AND CLOSING 21. LEAVE NOTHING BUT FOOTPRINTS 22. CLOSING DOWN SALE 23. COMMIT NO NUISANCE 24. REPAIR IN PROGRESS 25. RESERVED FOR THE ELDERLY, INFIRM, SICK, DISABLED AND PREGNANT 26. Do Not Touch The Exhibits/Objects 27. No Admittance KEEP OUT 28. No Visitors 29. Passport Control 30. This work will be completed by the end of this year. Thank you for your patience during the inevitable disruption. III. Translate: 1. House To Let (For Rent)/ House For Sale 2. Watch Your Wallet/ Be Aware Of Pickpockets 3. Handle With Care/ Do Not Crush 4. Keep Distance 5. Motor Vehicles Only 6. Road Under Repair 7. No Over Taking 8. Duty Free 9. Lane Closed Temporarily 10. Guard Against Damp/ Keep Dry 11. Cross Street/ Push Button / Wait For Walk Signal 12. Loading Zone/ Fire Zone/ Construction No Parking 13. No Dogs Allowed 14. Fire Hose and Fire Extinguisher Inside 15. No Cellular Phone Allowed 16. Please Use Revolving Door 17. Service Desk/ Lottery 18.Caution: Passengers Only/Hold Handrail/ Attend Children/ Avoid Risk 19. No Horn Blowing Except For Danger 20. Drug-free School Zone 21. No Turn On Red 22. Never Leave Your Property Unattended 23. Help us to keep the tube litter free 24. Please retain your ticket for inspection 25. Airport Lounges 26. Lost and Found 27. Immigration/ Customs 28. No Honking 29. Speed Limit 30 Speed Checked By Radar 30. No Bicycles/ No Skateboards/ No Rollerblades