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2012 Interim Results Presentation 29 August, 2012
1
Agenda
Company Overview
Results and Analysis
Market Outlook
Q&A
Part 1. Company Overview
International trade and funding
公司布局概览
MOBI Development Co., Ltd.
(HKSE 0947)
Company Structure Overview
Provide engineer and technology service
for Indonesia market
Provide package solution for Indonesian
market
Provide engineer and technology service
for South East Asia markets
Electroplate
MOBI Technology
(Hong Kong)
Die-casting and CNC processing
RF subsystems production
Antenna and RF R&D
Terminal antenna system R&D and
production
Basic station production
Microwave antenna production
Jumper and RF product R&D
100%
MOBI Development
(In Preparation)
(Indonesia)
Mobi New material and
Technology
(In Preparation)
(Xi’an)
100%
95% 5%
RF subsystems R&D
Antenna R&D
Aesthetic antenna R&D
100%
MOBI Antenna
(Shenzhen)
100%
MOBI Communication
(Ji An)
MOBI Technology
(Xi’ An)
100%
4 4
We are committed to provide front end products for mobile communication.
Our business consists of base station equipment construction and relatedproductions.
The technology of base station RF is extremely professional.
RF Path
Core System
Microwave
Transmission
Base Station Coverage
Extension
Mobile
Handset
Fixed-line Telephone Switching Center Microwave Transmission
5
天线系统
电缆
Structure of Wireless
Communication Base Station
Antenna Systems
Base station Subsystems
Bias Tee
Tower mount
amplifier
Company Business
6
Indoor/Outdoor Coverage Extension Solutions Aesthetic Antenna
Company Business (Cont.)
Part 2. Results and Analysis
8
Results Overview for 1H 2012
8
Sales Revenue
(RMB million)
Due to the downturn of the global economy, there was a postpone of procurement of the equipments from
the clients especially in the Europe market and led to the decline of company sales revenue in 1H 2012.
With the procurement of China mobile TD 6 and China Unicom, the domestic market is recovering in the 2H
of 2012.
Meanwhile, the business expansion of our international operators facilitates our group for achieving a
diversified and steady growth in the future.
1H 2012 Key Financial Indicators
(RMB 000) 1H 2011 1H 2012 Change (%)
Sales Revenue 439,186 342,833 -21.9%
Cost of sales 341,676 263,008 -23.0%
Taxation and Surcharges 1,508 2,197 45.7%
Gross Profit 96,002 77,628 -19.1%
Gross Profit Margin 21.86% 22.64%
Net Profit 27,807 14,326 -48.5%
Net Profit Margin 6.33% 4.18%
9
1H 2012 Statement of Cash Flow
(RMB 000) 1H 2011 1H 2012
Net Operating Cash Flow -72,000 7,248
Net Investing Cash Flow -25,634 -29,892
Purchase of land 0 -10,324
Purchase of plant and equipment -29,885 -10,017
Net Financing activities Cash Flow 585 -33,350
Net Cash Flow -97,049 -55,994
Improve the management of the account receivables, the operating cash flow improved significantly.
Caution in investment. Mainly focus on the upstream processing sector to strengthen the vertical
integration ability.
Purchase of the industrial land (11,180㎡) in Shenzhen , the current leasing of the factories will terminate
after two years and will save 70 thousand RMB per year.
RMB 2.4 million for future development.
10
1 2 3 4
Procurement from the
global network
operators postponed
due to the economic
downfall and resulted
in the decreasing
revenue of the
telecommunication
manufacturers.
In 2012, the increase
of the expenditure of
global manufacturers
and operators are
lower than 2011.
The 4G network
building does not
reach its peak and
could not bring a
bouncing effect for
the industry
The digitalization
of the industry
brings a great deal
of challenges and
competition to the
tradition
telecommunication
manufacturers.
Reasons of the downfall of the industry
11
Europe:
1.Due to the economic downturn,
the demand reduced
2.Telenor entered the delivery
period, the market awareness of
Mobi increased significantly
China
1.The expenditure of the
manufactures recover with
higher proportion in 3G
2.The Trial of TD-LTE speed
up
Asia:
1.Recovery of
India market.
2.Breakthrough
of Japan market.
Africa:
1.The political instability of North
Africa led to the decrease in
demand.
2.The network building has a great
potential in Central and South
Africa with a steady growth.
Latin America:
The potential of
developing the
technical solution
service.
2012年上半年主要市场分析
Sales Network of 1H 2012
12
North America:
LTE becomes the
investment highlight
Mobi is developing
new products
Strategic Customers Sales structure in 1H 2012
Sales of strategic customers
1H 2011 V.S. 1H 2012
(RMB million)
13
The biding of China Mobile TD 5 started and the demand of Chinese network operators increased.
Stable partnership with ZTE, as their core supplier, we involved in many overseas projects and developing the high
end products
Affected by the global economy, the sales revenue decreased but the products coverage increased significantly
31.2%
-24.6%
Customer (RMB 000)
1H 2011 Percentage 1H 2012 Percentage Change
ZTE 130,250 29.7% 97,503 28.4% -25.1%
China Mobile 48,644 11.1% 48,100 14.0% -1.1%
China Unicom 50,870 11.6% 82,365 24.0% 61.9%
China Telecom 7,180 1.6% 10,245 3.0% 42.7%
Nokia Siemens 95,515 21.7% 12,719 3.7% -86.7%
Alcatel - Lucent 74,891 17.1% 43,994 12.8% -41.3%
Japan Market 21,790 6% New
Others 31,836 7.2% 26,119 8% -18%
Total 439,186 100% 342,833 100% -21.9%
14
The increase of Japan and other market was offset by the decrease demand of the Europe market.
The market share of the China market is rising in the next two years due to the building of 3G and
TD-LTE.
Sales of Major Customers in 1H 2012
15
One of the major mobile
network operators in Latin
America, as regulated by the
laws of the region, the base
station requires coverage
extensive and aesthetic
antenna solution and the
expense of procurement is
expected to be over US 20
million.
After the visit of their Vice
President and CTO, they
highly graded our products
and willing to have further
cooperation.
DKK is a enterprise specializes
in R&D of telecommunication
equipment with a large market
share and numerous business
partners.
Mobi passed DKK’s test and
certification in 2011 and
obtained orders. This lot of
base station antennas
products will be used in
mobile network construction
in Japan.
In 1H 2012, the sales of DKK
was approximately to RMB 2
million
Telenor is the sixth largest
multi-national network
operator with 11 subsidiaries
spread over Europe and Asia.
Mobi has signed
procurement framework
agreement with Telenor and
become one of three biggest
antenna suppliers of Telenor
In 1H 2012, the products trial
is smooth and entered the
delivery period with its
Pakistan subsidiary
2012年客户战略突破
15
Development of the strategic Customers in 1H 2012
16 16
(RMB million
Revenue by Products in 1H 2012 Revenue by year
Due to the instability of the global economy, the delayed of procurement of the network operators
affected the income of the equipment manufactures and led to the decrease in demand of product.
The impact on RF subsystem is obvious.
Sales Structure of Products in 1H 2012
17
Gross Profit Margin & Net Profit Margin Analysis
Our profit margin reduced due to the downfall
of the global economy and led to a decrease
in demand of our products.
1)Long Term Trend:The technology and the structure
of products will improve continuously
•The coverage of overseas FDD-LTE and the increasing
importance of TDD-LTE in China and India will further
motivate the use of 4G products
• The increase of sales of Products with high profit
margin: Multi –System station in Europe; the aesthetic
antenna solution in China and Oversea market
2)Short Term Trend:Revenue Recovering and reduce
of costs
•The procurement of China Unicom and the TD 6 of
China mobile will increase the sales
•Strengthen the transfer of production and investment in
vertical integration such as production line of plating
and established overseas technology platform (e.g. Mobi
Indonesia)
Profit Margin in 1H 2012
(RMB 000)
18
1H 2012 Change Reason
R&D expense 14,926 8.7% Increase input in R&D
Administrative
Expense 35,425 0.8%
Increase in salary
expense, social security
expense, depreciation
and maintenance
expense were offset by
decrease in foreign
exchange loss and
administrative expenses
Selling expense 18,073 -14.5% Operating activities
decreases
Finance Expense 161 - Decrease bank loan and
increase cash revenue
Expenses in 1H 2012
Application of Net Global Offering Proceeds
(RMB 000’)
Net Proceeds
Applied in
Listing
Net Proceeds
Applied in
1H 2012
The balance of
Net Proceeds
Capacity Expansion —— 30% 163,200 163,200 0
Acquisition Reserves—— 45% 244,800 - 244,800
Investment in R&D——15% 81,600 81,600 0
Supplement of Working Capital ——10% 54,400 54,400 0
Total Net Global Offering Proceeds 544,000 299,200 244,800
Cash and bank balances
(Up to the end of June) 248,628
19
Application of Net Global Offering Proceeds
Part 3. Market Outlook
In February 2012, according to the information of the Internet
search engine companies, it was the first time the market share
of IOS exceeded Mac
According to Baidu, the users of China mobile internet has a
massive growth during the past year and exceeded PC user for in
the 1st season of 2012
行业展望:移动互联网时代
Industry Outlook:The era of Mobile Internet
21
Exclusive developer and supplier of
several TD-LTE projects
Overseas FDD-LTE projects are
developing and the first project is
expected to begin delivery in the 2H 2012
TD-LTE Technical Partner
Exclusive supplier of TD-LTE project in Japan
Exclusive supplier of FDD-LTE project in HK
The major partner of TD-LTE project of China
Mobile
Products entered the LTE Global Supply Chain
22
23
Global TD- LTE Initiative (GTI)
20,000 TD –LTE base stations start to build in 2H 2012
The LTE base stations of China Mobile will adopt the Turn-key of system equipment
manufacturers and thus Mobi maintain the competitive edge
2011 2012 2013 2014
TD-LTE internationalize development
23
CM has set up
over TD-LTE
base stations in
7cities of China.
Japanese
Softbank has
officially
commercialized
CM will raise the
number of base
station to a full
20,000 up.
Japanese
Softbank
looking forward
to build up
12,000 TD-LTE
base stations.
Hi3G and Hong
Kong plan to
commercialized
LTE TDD/FDD
integrated
internet.
America
Clearwire plans
to
commercialized
TD-LTE
The global TD-
LTE base
station will
reach 500,000,
and the terminal
will over 100, it
will exceed 2
billion to cover
population.
The increasing demand of mobile internet Speed
up the network building of TD-SCDMA
It is expected the TD 6 will kick off in 2H 2012
The TD-LTE experiment station will start to run in
2012
China Unicom have the fastest growth in 3G
business and they will have a double digit growth of
the network construction expenditure
After the system biding , it is expected the biding
of Antenna system is coming soon.
中国运营商客户展望
Customers Outlook
24
25
TD-LTE
Overseas
Market
TD-LTE
Global
Market
ZTE overseas Turn-Key Projects:
Projects in India and Malaysia will
enter the delivery stage in the
second half of year.
40%
100%
100%
5%
50%
中兴客户展望
ZTE outlook
ZTE is a leading TD-SCDMA and
TD-LTE supplier in China, with a
TD-LTE market share of 30%.
ZTE is a major cellphone supplier
globally.
It recorded a sales volume
increase of 200% to 600 million
pieces in 2011.
Overseas
Market
26
In 2H 2012, a number of projects of NSU
enters the delivery stage and the sales in 2H
2012 will improve
In the 1H of 2012, ALU aimed at clearing their
inventory, the demand of procurement will
improve in the 2H
2011.3 2012.3
NSU 7 12
ALU 11 19
Ericsson 0 8
The demand of antennas is equivalent to RF
system.
As the antennas are separately install in the
spires, the brand name can be seen easily.
Foreign operators’ recognition of Mobi still
need certain time.
Our microwave antenna production step out
among the other equipment manufacturers.
2011.3 2012.3
NSU 1 13
ALU ≥ 300 ≥ 300
Ericsson 4 9
国际设备商客户展望 Overseas Markets Overview
R & D Projects(RF System)
Amount of antennas passed test
The downturn of the economy has applied cost pressure on international network operators and equipment
manufactures, which may bring more chances for Chinese Equipment Manufactures.
27
Company Strategy
The Industry is facing the challenges
bring by the technology breakthrough.
We will strengthen our position through
strategic investment in 3G/4G .
Professional integration of mobile
communication supplier
Vertical and horizontal integration
To achieve market growth by the
strategic cooperation
year on year
Sales
Profit
Gain
Loss
Revenue by Products
Future Plans
Vertical
Integration
28
Terminal
Products
Future
Plans
Overseas
Market
Product
Differentiation
Mobi will continue optimize our customer base and structure, adapt strategies of product
differentiation based on the technology and costs, maximize the market opportunities in 3G,
LTE and the new generation wireless technology. We will strive to enhance its integrated
competitiveness to ensure the stable growth of our group.
www.mobi-antenna.com
29
30
Disclaimer
This report is drafted and audited by MOBI Development Co., Ltd.
("Company"). The information contained in this report shall only be
disclosed under the permission of relevant laws, regulations and rules
and for the sole purpose of providing information and shall not
constitute any advertisement. The material, comment and forecast (if
any) contained in this report merely reflects Company's situation or
opinion at the date of initial disclosure of this report. Company may
revise the information contained in this report and suggest investors to
independently pay attention to related updates or amendments.
This report may contain some forward-looking statements. Such
statements are the description, analyzing or prospect of Company
employees with respect to Company or relating industries. Company
makes no promise or guaranty that the contents of such statements will
be consistent with Company or relating industries' future performance.