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2016 CTB conference prospectus

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EXHIBIT & SPONSORSHIP PROSPECTUS

NEWS THAT DRIVES YOU.

Patrick LencioniNY Times Best-Selling Author,

Leadership Guru

Nick SabanHead Coach

Alabama Crimson Tide

Marcus LemonisStar of CNBC’s“The Profit”

Jason DorseyMillennial Expert,Best-Selling Author

WWW.CBTCONFERENCEANDEXPO.COM NEWS THAT DRIVES YOU.

The CBT Sales, Service and Marketing Conference & Expo addresses every area of retail automotive. In addition to workshops and sessions focusing on sales, service and marketing, the conference will also address the latest trends and best practices in F&I, BDC, Pre-owned, Social Media, Online Reputation Management, Digital Marketing and much more.

TheThe automotive industry’s top thought leaders and nationally recognized keynote speakers, including Alabama Head Coach Nick Saban, New York Times Best-Selling Author and leadership guru Patrick Lencioni, star of CNBC’s “The Profit” Marcus Lemonis and Millennial expert Jason Dorsey, will come together to present more than 70 powerful master classes and thought-provoking panel discussions in what promises to be the most comprehensive and information-packed event in retail automotive. As an exhibitor or sponsor, you will have an opportunity to showcase your company each day of the event.

ThisThis dynamic three-day conference will be held at the Omni Hotel at CNN Center in Atlanta--one of the most accessible cities in North America.

Attendees will include:Dealers

General Managers

General Sales Managers

New Car Sales Managers

Used Car Sales Managers

New & Used SalespeopleNew & Used Salespeople

F&I Managers

Marketing Directors

Service Managers

Collision Center Managers

Comptrollers

Internet Managers

BDC ManagersBDC Managers

OEM Representatives

Advertising Agency Personnel

Allied Industry Professionals

The 2016 CBT Sales, Service and Marketing Conference & Expo | Atlanta, GA | February 9-11, 2016

CBT CONFERENCE OVERVIEW

WWW.CBTCONFERENCEANDEXPO.COM NEWS THAT DRIVES YOU.

The 2016 CBT Sales, Service and Marketing Conference & ExpoAtlanta, GA | February 9-11, 2016

AGENDA

Day 1 | Tuesday, February 9, 2016

7:00am - 6:00pm Registration Open

7:00am - 9:00am Breakfast

8:15am - 10:15am General Session Keynote Jason Dorsey

10:15am - 10:45am Coffee Break

10:45am - 12:00pm10:45am - 12:00pm Panel Discussion Keynote Jared Rowe

12:00pm - 1:15pm Lunch Break

1:30pm - 2:20pm Breakout Sessions

2:35pm - 3:25pm Breakout Sessions

3:25pm - 4:00pm Coffee Break

4:00pm - 4:50pm Breakout Sessions

5:00pm - 6:30pm5:00pm - 6:30pm Cocktail Reception

Exhibit Hall Hours: 7:00am - 7:00pm

Day 2 | Wednesday, February 10, 2016

7:00am - 6:00pm Registration Open

7:00am - 9:00am Breakfast

8:45am - 10:00am General Session Keynote Patrick Lencioni

10:00am - 10:45am Coffee Break

10:45am - 12:00pm10:45am - 12:00pm Panel Discussion Keynote Dale Pollak

12:00pm - 1:15pm Lunch Break

1:30pm - 2:20pm Breakout Sessions

2:35pm - 3:25pm Breakout Sessions

3:25pm - 4:00pm Coffee Break

4:00pm - 4:50pm Breakout Sessions

5:00pm - 6:30pm5:00pm - 6:30pm Cocktail Reception

Exhibit Hall Hours: 7:00am - 6:30pm

Day 3 | Thursday, February 11, 2016

7:00am - 4:00pm Registration Open

7:00am - 9:00am Breakfast

9:00am - 10:15am General Session Keynote Nick Saban

10:15am - 10:45am Coffee Break

10:45am - 12:00pm10:45am - 12:00pm Panel Discussion

12:00pm - 1:15pm Lunch Break

1:30pm - 2:20pm Breakout Sessions

2:20pm - 3:00pm Coffee Break

3:00pm - 4:30pm General Session Keynote Marcus Lemonis

Exhibit Hall Hours: 7:00am - 3:00pm

Patrick LencioniNY Times Best-Selling Author,

Leadership Guru

Nick SabanHead Coach

Alabama Crimson Tide

Marcus LemonisStar of CNBC’s“The Profit”

Jason DorseyMillennial Expert,Best-Selling Author

Dale PollakFounder, vAuto,

Senior VP, Cox Automove

Jared RowePresident, Cox Automove

Media Division

WWW.CBTCONFERENCEANDEXPO.COM NEWS THAT DRIVES YOU.

Each table and booth includes lead retrieval scanning

$5,250

$10,450

$15,650

$20,850

$30,750

$45,850

Includes 4 all-access conference passes

Includes 6 all-access conference passes

Includes 10 all-access conference passes

Includes 12 all-access conference passes

Includes 16 all-access conference passes

Includes 22 all-access conference passes

10’ x 10’ Booth

10’ x 20’ Booth

10’ x 30’ Booth

20’ x 20’ Booth

20’ x 30’ Booth

20’ x 40’ Booth

Limited number, reserve yours today.

6’ x 30’’ Table Booth Includes 1 all-access conference pass (includes food & bevereage.) Opportunity to place a backdrop and/or banners across table

Located right outside of exhibit hall near registration and right outside general session- HIGH EXPOSURE

Table Booth Investment: $4,000

EXHIBIT BOOTHS

TABLE BOOTHS

EXHIBITOR OPPORTUNITIES

ONLY 4 LEFT!

WWW.CBTCONFERENCEANDEXPO.COMAUTOMOTIVENETWORKNEWS THAT DRIVES YOU.

SPONSORSHIP INVESTMENT: $75,000

2 Educational breakout speaking sessions at the CBT Conference

Sponsorship recognition on promotional materials Full page ads in January & February Issues of Car Biz Today Magazine & Service Drive Magazine Company logo in daily CBT Automotive Network eNewsletters Daily AM eNewsletters Daily PM Preview Company logo on exhibit hall main entrance unit Company logo and description on CBTConferenceandExpo.com Company logo and description in the official conference mobile app Company logo on two 10-foot signs on the main stage On-air interview with company spokesperson on CBTNews.com & ServiceDriveToday.com On-site interview with company at the CBT Conference Logo will be displayed on all conference promotional and marketing materials

Opportunity to place ads in & send push notifications from mobile app

Gobo with company logo on display in exhibit hall during event

Opportunity to provide a bag insert in the CBT Conference attendee bag

Opportunity to host a social function in-conjunction with the CBT Conference

10 all-access passes (discounted rate for additional passes)

Pre- and post-event attendee lists

:30-:60 video before keynote at a general session

SPONSORSHIP INCLUDES:The Platinum Sponsorship (only 3 available) includes benefits not available to any other level, guaranteeing maximum exposure to all CBT attendees.

PLATINUM SPONSORSCHECK OUT OUR GOLD PACKAGE

SOLD OUT!

WWW.CBTCONFERENCEANDEXPO.COM NEWS THAT DRIVES YOU.

SPONSORSHIP INVESTMENT: $39,500

1 Educational breakout speaking session at the CBT Conference

Sponsorship recognition on promotional materials Company logo on exhibit hall main entrance unit Company logo and description on CBTConferenceandExpo.com

Company logo and description in the official conference mobile app

Company logo on two 10-foot signs on the main stage

On-air interview with company spokesperson on CBTNews.com & ServiceDriveToday.com

On-site interview with company at the CBT Conference

Logo will be displayed on all conference promotional and marketing materials

Full Page, 4C Ad in January issue of Car Biz Today and Service Drive Magazine

Opportunity to place ads in & send push notifications from our mobile app

Opportunity to provide a bag insert in the CBT Conference attendee bag

Opportunity to host a social function in-conjunction with the CBT Conference

8 all-access passes (discounted rate for additional passes)

Pre- and post-event attendee lists

SPONSORSHIP INCLUDES:

The Gold Sponsorship (only 6 available) includes benefits not available to most levels, guaranteeing heavy exposure to all CBT attendees.

GOLD SPONSORS

WWW.CBTCONFERENCEANDEXPO.COM NEWS THAT DRIVES YOU.

SPONSORSHIP INVESTMENT: $29,995

Opportunity to introduce keynote speaker

Sponsorship recognition on promotional materials Company logo and description on CBTConferenceandExpo.com Company logo and description in the official conference mobile app Company logo on banner at entrance of the general session before sponsored keynote On-air interview with company spokesperson on CBTNews.com & ServiceDriveToday.com On-site interview with company at the CBT Conference Mentions from the CBT News daily newscast desk

Opportunity to cobrand a step and repeat for photo op/book signing for sponsored keynote

Gobo with company logo in general session during sponsored keynote

Logo displayed on main screens during sponsored keynote

4 Dedicated eNewsletters promoting keynote speaker with promo video from keynote and sponsor branding before the conference sent to our list of over 110,000 retail automotive professionals

Ownership of keynote sponsor photos, videos, etc. for sponsoring company to promote on their site, social media outlets, etc.

:30-:60 video before sponsored keynote

1 Table Booth located right outside of exhibit hall during the entire conference

3 all-access conference passes (include food & beverage)

SPONSORSHIP INCLUDES:The Keynote Sponsorship (only 4 available) includes benefits not available to any other level, guaranteeing maximum exposure to all CBT attendees.

KEYNOTE SPONSORSPatrick LencioniNY Times Best-Selling Author,

Leadership Guru

Nick SabanHead Coach

Alabama Crimson Tide

Marcus LemonisStar of CNBC’s“The Profit”

Jason DorseyMillennial Expert,Best-Selling Author

WWW.CBTCONFERENCEANDEXPO.COM NEWS THAT DRIVES YOU.

SPONSORSHIP INVESTMENT: $20,000/DAY

Sponsorship recognition on promotional materials Company logo on exhibit hall main entrance unit Company logo and description on CBTConferenceandExpo.com Company logo and description in the program guide Company logo on two 10-foot signs on the main stage On-air interview with Company Spokesperson on CBTNews.com & ServiceDriveToday.com On-site interview with company at the CBT Conference Logo will be displayed on all conference promotional and marketing materials

1 Educational breakout speaking session at the CBT Conference

Opportunity to place ads in & send push notifications from our mobile app

Opportunity to place pre-approved branded table cards

Opportunity to place pre-approved branded banner stands at the Networking Cocktail Hour Event

Pre- and post-event attendee lists

Gobos with company logo on display at cocktail hour event

8 all-access passes (discounted rate for additional passes)

FEBRUARY 9 -or- 10 Sponsor

The Networking Cocktail Hour Sponsorship (only 2 available) includes exclusive benefits, guaranteeing unique exposure to all CBT attendees.

KICKOFF COCKTAIL RECEPTION SPONSOR

WWW.CBTCONFERENCEANDEXPO.COM NEWS THAT DRIVES YOU.

The Food & Beverage Sponsorships include exclusive benefits, guaranteeing unique exposure to all CBT attendees.

Breakfast Buffet Sponsor 1-Color logo printed on napkins Opportunity to place pre-approved branded table cards on dining tables Pre-approved branded signage

Coffee/Refreshment Sponsor Pre-approved branded signage at mid-morning and mid-afternoon coffee breaks

Lunch Buffet Sponsor Opportunity to place pre-approved branded table cards on dining tables Pre-approved branded signage

$10,000

$5,000

$10,000

Breakfast Buffet Sponsor 1-Color logo printed on napkins Opportunity to place pre-approved branded table cards on dining tables Pre-approved branded signage

Coffee/Refreshment Sponsor Pre-approved branded signage at mid-morning and mid-afternoon coffee breaks

Lunch Buffet Sponsor Opportunity to place pre-approved branded table cards on dining tables Pre-approved branded signage

$10,000

$5,000

$10,000

Breakfast Buffet Sponsor 1-Color logo printed on napkins Opportunity to place pre-approved branded table cards on dining tables Pre-approved branded signage

Coffee/Refreshment Sponsor Pre-approved branded signage at mid-morning and mid-afternoon coffee breaks

Lunch Buffet Sponsor Opportunity to place pre-approved branded table cards on dining tables Pre-approved branded signage

$10,000

$5,000

$10,000

Day 1 | Tuesday, February 9, 2016 Day 2 | Wednesday, February 10, 2016 Day 3 | Thursday, February 11, 2016

EACH FOOD & BEVERAGE SPONSORSHIP ALSO INCLUDES:Sponsor’s company logo and description on CBTConferenceandExpo.comSponsor’s company logo and description in the official conference mobile appSponsor’s company logo displayed by 2 Gobos2 all-access passes (discounted rate for additional passes)

FOOD & BEVERAGE SPONSORS

WWW.CBTCONFERENCEANDEXPO.COM NEWS THAT DRIVES YOU.

BRANDING SPONSORSHIP OPPORTUNITIES

Sponsorship recognition on promotional materials Company logo & description on CBTConferenceandExpo.com Company logo & description in official conference mobile app

*Requires booth presence

Your company’s 1-color logo printed on a mint tin placed in the CBT Conference attendee bag.

TIN MINTS SPONSOR $6,500

Company branded room drop bag with promotional pieces includedSponsorship recognition on promotional materials Company logo & description on CBTConferenceandExpo.com Company logo & description in official conference mobile app

2 all-access conference passes (passes include food & beverage)

YOURLOGOHERE

Attendees will receive a room drop bag at the hotel with your branding and promotional items inside.

ROOM DROP BAG SPONSOR $5,500

Full-color front designSponsorship recognition on promotional materials Company logo & description on CBTConferenceandExpo.com Company logo & description in official conference mobile app

*Requires booth presence

YOUR

LOGO

HERE

Maximize exposure to CBT Conference and Expo attendees as they check into their Omni Hotel rooms.HOTEL KEY CARD SPONSOR $7,500

WWW.CBTCONFERENCEANDEXPO.COM NEWS THAT DRIVES YOU.

BRANDING SPONSORSHIP OPPORTUNITIES

8 Full-color wifi banner stands with company logoSponsorship recognition on promotional materials Company logo & description on CBTConferenceandExpo.com Company logo & description in official conference mobile app

Maximize exposure to CBT Conference Attendees as they use wifi each day of the conference.

WIFI SPONSOR $15,000

1-color logo printed on all attendee bagsSponsorship recognition on promotional materials Company logo & description on CBTConferenceandExpo.com Company logo & description in official conference mobile app

3 all-access conference passes (passes include food & beverage)

Put your company logo on a re-usable tote bag that every dealership attendee receives.

DEALER BAG SPONSOR $7,500

1-color logo on a pen in CBT Conference attendee bagSponsorship recognition on promotional materials Company logo & description on CBTConferenceandExpo.com Company logo & description in official conference mobile app

2 all-access conference passes (passes include food & beverage)

Your company’s logo printed on a pen included in the CBT Conference attendee bag.PEN SPONSOR $5,500

WWW.CBTCONFERENCEANDEXPO.COM NEWS THAT DRIVES YOU.

BRANDING SPONSORSHIP OPPORTUNITIES

Mobile App Advertisements5-6 mobile app advertisement banners will be in constant rotation at the bottom of the app each day.

$1,995 1 Day | $2,995 2 Days | $3,995 3 Days*Reserve your mobile app advertisement by contacting Alex Branam at 678.221.2977 | [email protected]

Top banner on the mobile app homepage and branding throughout the mobile appThe opportunity to provide a bound document in attendee bagSponsorship recognition on promotional materials Company logo & description on CBTConferenceandExpo.com5 all-access conference passes (passes include food & beverage)

YOUR LOGO

AND

BRANDING

Available to every CBT Conference attendee, the mobile app is the official conference app with maps, session info and more.

MOBILE APP SPONSOR $12,500

1-color logo on CBT Conference Attendee badge lanyardsSponsorship recognition on promotional materials Company logo & description on CBTConferenceandExpo.com Company logo & description in official conference mobile app

4 all-access conference passes (passes include food & beverage)

Your company’s logo printed on the badge lanyards around the neck of every CBT Conference Attendee!

LOGO

LOGO

LOGO

LOGO

LOGO

BADGE LANYARD $12,500

WWW.CBTCONFERENCEANDEXPO.COM NEWS THAT DRIVES YOU.

CONTACT INFORMATION

Company Name:

Contact Name:

Contact Email Address:

Mailing Address:

City/State/ZIP/Country:

Phone Number:Phone Number:

PAYMENT INFORMATION

Method of Payment (Check One):

Visa MasterCard AMEX

Credit Card Number:

Name on the Card:

Expiration Date: Security Code: Terms & ConditionsBy your submission and our acceptance of your application for sponsorship, both parties agree to the following: 1. All sponsorships are first-come, first-served. 2. Full sponsorship amount due upon signing. There are no cancellations for sponsorships. 3. All contracts are conditional on strikes, fires, force majeure, the public enemy, or any cause not subject to the control of CBT Automotive Network. 4. The laws of the State of Georgia will apply.By By executing this agreement, Advertisers and/or agency affirms that it fully understands the terms and conditions of this agreement. This is a legally binding andenforceable agreement for the CBT Automotive Sales, Service and Marketing Conference & Expo.

CBT CONFERENCE SPONSORSHIP CONTRACT