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EXHIBIT & SPONSORSHIP PROSPECTUS
NEWS THAT DRIVES YOU.
Patrick LencioniNY Times Best-Selling Author,
Leadership Guru
Nick SabanHead Coach
Alabama Crimson Tide
Marcus LemonisStar of CNBC’s“The Profit”
Jason DorseyMillennial Expert,Best-Selling Author
WWW.CBTCONFERENCEANDEXPO.COM NEWS THAT DRIVES YOU.
The CBT Sales, Service and Marketing Conference & Expo addresses every area of retail automotive. In addition to workshops and sessions focusing on sales, service and marketing, the conference will also address the latest trends and best practices in F&I, BDC, Pre-owned, Social Media, Online Reputation Management, Digital Marketing and much more.
TheThe automotive industry’s top thought leaders and nationally recognized keynote speakers, including Alabama Head Coach Nick Saban, New York Times Best-Selling Author and leadership guru Patrick Lencioni, star of CNBC’s “The Profit” Marcus Lemonis and Millennial expert Jason Dorsey, will come together to present more than 70 powerful master classes and thought-provoking panel discussions in what promises to be the most comprehensive and information-packed event in retail automotive. As an exhibitor or sponsor, you will have an opportunity to showcase your company each day of the event.
ThisThis dynamic three-day conference will be held at the Omni Hotel at CNN Center in Atlanta--one of the most accessible cities in North America.
Attendees will include:Dealers
General Managers
General Sales Managers
New Car Sales Managers
Used Car Sales Managers
New & Used SalespeopleNew & Used Salespeople
F&I Managers
Marketing Directors
Service Managers
Collision Center Managers
Comptrollers
Internet Managers
BDC ManagersBDC Managers
OEM Representatives
Advertising Agency Personnel
Allied Industry Professionals
The 2016 CBT Sales, Service and Marketing Conference & Expo | Atlanta, GA | February 9-11, 2016
CBT CONFERENCE OVERVIEW
WWW.CBTCONFERENCEANDEXPO.COM NEWS THAT DRIVES YOU.
The 2016 CBT Sales, Service and Marketing Conference & ExpoAtlanta, GA | February 9-11, 2016
AGENDA
Day 1 | Tuesday, February 9, 2016
7:00am - 6:00pm Registration Open
7:00am - 9:00am Breakfast
8:15am - 10:15am General Session Keynote Jason Dorsey
10:15am - 10:45am Coffee Break
10:45am - 12:00pm10:45am - 12:00pm Panel Discussion Keynote Jared Rowe
12:00pm - 1:15pm Lunch Break
1:30pm - 2:20pm Breakout Sessions
2:35pm - 3:25pm Breakout Sessions
3:25pm - 4:00pm Coffee Break
4:00pm - 4:50pm Breakout Sessions
5:00pm - 6:30pm5:00pm - 6:30pm Cocktail Reception
Exhibit Hall Hours: 7:00am - 7:00pm
Day 2 | Wednesday, February 10, 2016
7:00am - 6:00pm Registration Open
7:00am - 9:00am Breakfast
8:45am - 10:00am General Session Keynote Patrick Lencioni
10:00am - 10:45am Coffee Break
10:45am - 12:00pm10:45am - 12:00pm Panel Discussion Keynote Dale Pollak
12:00pm - 1:15pm Lunch Break
1:30pm - 2:20pm Breakout Sessions
2:35pm - 3:25pm Breakout Sessions
3:25pm - 4:00pm Coffee Break
4:00pm - 4:50pm Breakout Sessions
5:00pm - 6:30pm5:00pm - 6:30pm Cocktail Reception
Exhibit Hall Hours: 7:00am - 6:30pm
Day 3 | Thursday, February 11, 2016
7:00am - 4:00pm Registration Open
7:00am - 9:00am Breakfast
9:00am - 10:15am General Session Keynote Nick Saban
10:15am - 10:45am Coffee Break
10:45am - 12:00pm10:45am - 12:00pm Panel Discussion
12:00pm - 1:15pm Lunch Break
1:30pm - 2:20pm Breakout Sessions
2:20pm - 3:00pm Coffee Break
3:00pm - 4:30pm General Session Keynote Marcus Lemonis
Exhibit Hall Hours: 7:00am - 3:00pm
Patrick LencioniNY Times Best-Selling Author,
Leadership Guru
Nick SabanHead Coach
Alabama Crimson Tide
Marcus LemonisStar of CNBC’s“The Profit”
Jason DorseyMillennial Expert,Best-Selling Author
Dale PollakFounder, vAuto,
Senior VP, Cox Automove
Jared RowePresident, Cox Automove
Media Division
WWW.CBTCONFERENCEANDEXPO.COM NEWS THAT DRIVES YOU.
Each table and booth includes lead retrieval scanning
$5,250
$10,450
$15,650
$20,850
$30,750
$45,850
Includes 4 all-access conference passes
Includes 6 all-access conference passes
Includes 10 all-access conference passes
Includes 12 all-access conference passes
Includes 16 all-access conference passes
Includes 22 all-access conference passes
10’ x 10’ Booth
10’ x 20’ Booth
10’ x 30’ Booth
20’ x 20’ Booth
20’ x 30’ Booth
20’ x 40’ Booth
Limited number, reserve yours today.
6’ x 30’’ Table Booth Includes 1 all-access conference pass (includes food & bevereage.) Opportunity to place a backdrop and/or banners across table
Located right outside of exhibit hall near registration and right outside general session- HIGH EXPOSURE
Table Booth Investment: $4,000
EXHIBIT BOOTHS
TABLE BOOTHS
EXHIBITOR OPPORTUNITIES
ONLY 4 LEFT!
WWW.CBTCONFERENCEANDEXPO.COMAUTOMOTIVENETWORKNEWS THAT DRIVES YOU.
SPONSORSHIP INVESTMENT: $75,000
2 Educational breakout speaking sessions at the CBT Conference
Sponsorship recognition on promotional materials Full page ads in January & February Issues of Car Biz Today Magazine & Service Drive Magazine Company logo in daily CBT Automotive Network eNewsletters Daily AM eNewsletters Daily PM Preview Company logo on exhibit hall main entrance unit Company logo and description on CBTConferenceandExpo.com Company logo and description in the official conference mobile app Company logo on two 10-foot signs on the main stage On-air interview with company spokesperson on CBTNews.com & ServiceDriveToday.com On-site interview with company at the CBT Conference Logo will be displayed on all conference promotional and marketing materials
Opportunity to place ads in & send push notifications from mobile app
Gobo with company logo on display in exhibit hall during event
Opportunity to provide a bag insert in the CBT Conference attendee bag
Opportunity to host a social function in-conjunction with the CBT Conference
10 all-access passes (discounted rate for additional passes)
Pre- and post-event attendee lists
:30-:60 video before keynote at a general session
SPONSORSHIP INCLUDES:The Platinum Sponsorship (only 3 available) includes benefits not available to any other level, guaranteeing maximum exposure to all CBT attendees.
PLATINUM SPONSORSCHECK OUT OUR GOLD PACKAGE
SOLD OUT!
WWW.CBTCONFERENCEANDEXPO.COM NEWS THAT DRIVES YOU.
SPONSORSHIP INVESTMENT: $39,500
1 Educational breakout speaking session at the CBT Conference
Sponsorship recognition on promotional materials Company logo on exhibit hall main entrance unit Company logo and description on CBTConferenceandExpo.com
Company logo and description in the official conference mobile app
Company logo on two 10-foot signs on the main stage
On-air interview with company spokesperson on CBTNews.com & ServiceDriveToday.com
On-site interview with company at the CBT Conference
Logo will be displayed on all conference promotional and marketing materials
Full Page, 4C Ad in January issue of Car Biz Today and Service Drive Magazine
Opportunity to place ads in & send push notifications from our mobile app
Opportunity to provide a bag insert in the CBT Conference attendee bag
Opportunity to host a social function in-conjunction with the CBT Conference
8 all-access passes (discounted rate for additional passes)
Pre- and post-event attendee lists
SPONSORSHIP INCLUDES:
The Gold Sponsorship (only 6 available) includes benefits not available to most levels, guaranteeing heavy exposure to all CBT attendees.
GOLD SPONSORS
WWW.CBTCONFERENCEANDEXPO.COM NEWS THAT DRIVES YOU.
SPONSORSHIP INVESTMENT: $29,995
Opportunity to introduce keynote speaker
Sponsorship recognition on promotional materials Company logo and description on CBTConferenceandExpo.com Company logo and description in the official conference mobile app Company logo on banner at entrance of the general session before sponsored keynote On-air interview with company spokesperson on CBTNews.com & ServiceDriveToday.com On-site interview with company at the CBT Conference Mentions from the CBT News daily newscast desk
Opportunity to cobrand a step and repeat for photo op/book signing for sponsored keynote
Gobo with company logo in general session during sponsored keynote
Logo displayed on main screens during sponsored keynote
4 Dedicated eNewsletters promoting keynote speaker with promo video from keynote and sponsor branding before the conference sent to our list of over 110,000 retail automotive professionals
Ownership of keynote sponsor photos, videos, etc. for sponsoring company to promote on their site, social media outlets, etc.
:30-:60 video before sponsored keynote
1 Table Booth located right outside of exhibit hall during the entire conference
3 all-access conference passes (include food & beverage)
SPONSORSHIP INCLUDES:The Keynote Sponsorship (only 4 available) includes benefits not available to any other level, guaranteeing maximum exposure to all CBT attendees.
KEYNOTE SPONSORSPatrick LencioniNY Times Best-Selling Author,
Leadership Guru
Nick SabanHead Coach
Alabama Crimson Tide
Marcus LemonisStar of CNBC’s“The Profit”
Jason DorseyMillennial Expert,Best-Selling Author
WWW.CBTCONFERENCEANDEXPO.COM NEWS THAT DRIVES YOU.
SPONSORSHIP INVESTMENT: $20,000/DAY
Sponsorship recognition on promotional materials Company logo on exhibit hall main entrance unit Company logo and description on CBTConferenceandExpo.com Company logo and description in the program guide Company logo on two 10-foot signs on the main stage On-air interview with Company Spokesperson on CBTNews.com & ServiceDriveToday.com On-site interview with company at the CBT Conference Logo will be displayed on all conference promotional and marketing materials
1 Educational breakout speaking session at the CBT Conference
Opportunity to place ads in & send push notifications from our mobile app
Opportunity to place pre-approved branded table cards
Opportunity to place pre-approved branded banner stands at the Networking Cocktail Hour Event
Pre- and post-event attendee lists
Gobos with company logo on display at cocktail hour event
8 all-access passes (discounted rate for additional passes)
FEBRUARY 9 -or- 10 Sponsor
The Networking Cocktail Hour Sponsorship (only 2 available) includes exclusive benefits, guaranteeing unique exposure to all CBT attendees.
KICKOFF COCKTAIL RECEPTION SPONSOR
WWW.CBTCONFERENCEANDEXPO.COM NEWS THAT DRIVES YOU.
The Food & Beverage Sponsorships include exclusive benefits, guaranteeing unique exposure to all CBT attendees.
Breakfast Buffet Sponsor 1-Color logo printed on napkins Opportunity to place pre-approved branded table cards on dining tables Pre-approved branded signage
Coffee/Refreshment Sponsor Pre-approved branded signage at mid-morning and mid-afternoon coffee breaks
Lunch Buffet Sponsor Opportunity to place pre-approved branded table cards on dining tables Pre-approved branded signage
$10,000
$5,000
$10,000
Breakfast Buffet Sponsor 1-Color logo printed on napkins Opportunity to place pre-approved branded table cards on dining tables Pre-approved branded signage
Coffee/Refreshment Sponsor Pre-approved branded signage at mid-morning and mid-afternoon coffee breaks
Lunch Buffet Sponsor Opportunity to place pre-approved branded table cards on dining tables Pre-approved branded signage
$10,000
$5,000
$10,000
Breakfast Buffet Sponsor 1-Color logo printed on napkins Opportunity to place pre-approved branded table cards on dining tables Pre-approved branded signage
Coffee/Refreshment Sponsor Pre-approved branded signage at mid-morning and mid-afternoon coffee breaks
Lunch Buffet Sponsor Opportunity to place pre-approved branded table cards on dining tables Pre-approved branded signage
$10,000
$5,000
$10,000
Day 1 | Tuesday, February 9, 2016 Day 2 | Wednesday, February 10, 2016 Day 3 | Thursday, February 11, 2016
EACH FOOD & BEVERAGE SPONSORSHIP ALSO INCLUDES:Sponsor’s company logo and description on CBTConferenceandExpo.comSponsor’s company logo and description in the official conference mobile appSponsor’s company logo displayed by 2 Gobos2 all-access passes (discounted rate for additional passes)
FOOD & BEVERAGE SPONSORS
WWW.CBTCONFERENCEANDEXPO.COM NEWS THAT DRIVES YOU.
BRANDING SPONSORSHIP OPPORTUNITIES
Sponsorship recognition on promotional materials Company logo & description on CBTConferenceandExpo.com Company logo & description in official conference mobile app
*Requires booth presence
Your company’s 1-color logo printed on a mint tin placed in the CBT Conference attendee bag.
TIN MINTS SPONSOR $6,500
Company branded room drop bag with promotional pieces includedSponsorship recognition on promotional materials Company logo & description on CBTConferenceandExpo.com Company logo & description in official conference mobile app
2 all-access conference passes (passes include food & beverage)
YOURLOGOHERE
Attendees will receive a room drop bag at the hotel with your branding and promotional items inside.
ROOM DROP BAG SPONSOR $5,500
Full-color front designSponsorship recognition on promotional materials Company logo & description on CBTConferenceandExpo.com Company logo & description in official conference mobile app
*Requires booth presence
YOUR
LOGO
HERE
Maximize exposure to CBT Conference and Expo attendees as they check into their Omni Hotel rooms.HOTEL KEY CARD SPONSOR $7,500
WWW.CBTCONFERENCEANDEXPO.COM NEWS THAT DRIVES YOU.
BRANDING SPONSORSHIP OPPORTUNITIES
8 Full-color wifi banner stands with company logoSponsorship recognition on promotional materials Company logo & description on CBTConferenceandExpo.com Company logo & description in official conference mobile app
Maximize exposure to CBT Conference Attendees as they use wifi each day of the conference.
WIFI SPONSOR $15,000
1-color logo printed on all attendee bagsSponsorship recognition on promotional materials Company logo & description on CBTConferenceandExpo.com Company logo & description in official conference mobile app
3 all-access conference passes (passes include food & beverage)
Put your company logo on a re-usable tote bag that every dealership attendee receives.
DEALER BAG SPONSOR $7,500
1-color logo on a pen in CBT Conference attendee bagSponsorship recognition on promotional materials Company logo & description on CBTConferenceandExpo.com Company logo & description in official conference mobile app
2 all-access conference passes (passes include food & beverage)
Your company’s logo printed on a pen included in the CBT Conference attendee bag.PEN SPONSOR $5,500
WWW.CBTCONFERENCEANDEXPO.COM NEWS THAT DRIVES YOU.
BRANDING SPONSORSHIP OPPORTUNITIES
Mobile App Advertisements5-6 mobile app advertisement banners will be in constant rotation at the bottom of the app each day.
$1,995 1 Day | $2,995 2 Days | $3,995 3 Days*Reserve your mobile app advertisement by contacting Alex Branam at 678.221.2977 | [email protected]
Top banner on the mobile app homepage and branding throughout the mobile appThe opportunity to provide a bound document in attendee bagSponsorship recognition on promotional materials Company logo & description on CBTConferenceandExpo.com5 all-access conference passes (passes include food & beverage)
YOUR LOGO
AND
BRANDING
Available to every CBT Conference attendee, the mobile app is the official conference app with maps, session info and more.
MOBILE APP SPONSOR $12,500
1-color logo on CBT Conference Attendee badge lanyardsSponsorship recognition on promotional materials Company logo & description on CBTConferenceandExpo.com Company logo & description in official conference mobile app
4 all-access conference passes (passes include food & beverage)
Your company’s logo printed on the badge lanyards around the neck of every CBT Conference Attendee!
LOGO
LOGO
LOGO
LOGO
LOGO
BADGE LANYARD $12,500
WWW.CBTCONFERENCEANDEXPO.COM NEWS THAT DRIVES YOU.
CONTACT INFORMATION
Company Name:
Contact Name:
Contact Email Address:
Mailing Address:
City/State/ZIP/Country:
Phone Number:Phone Number:
PAYMENT INFORMATION
Method of Payment (Check One):
Visa MasterCard AMEX
Credit Card Number:
Name on the Card:
Expiration Date: Security Code: Terms & ConditionsBy your submission and our acceptance of your application for sponsorship, both parties agree to the following: 1. All sponsorships are first-come, first-served. 2. Full sponsorship amount due upon signing. There are no cancellations for sponsorships. 3. All contracts are conditional on strikes, fires, force majeure, the public enemy, or any cause not subject to the control of CBT Automotive Network. 4. The laws of the State of Georgia will apply.By By executing this agreement, Advertisers and/or agency affirms that it fully understands the terms and conditions of this agreement. This is a legally binding andenforceable agreement for the CBT Automotive Sales, Service and Marketing Conference & Expo.
CBT CONFERENCE SPONSORSHIP CONTRACT