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R : A Theory of Higher Level Cogni nd Its Relation to Visual Attentio 2010. 09. 16 Graduate School of Information Management & Security Ergonomic Design Lab. Seong Min, Kim IMS802 John R. Anderson, Michael Matessa, and Christian Lebiere

ACT-R : A Theory of Higher Level Cognition and Its Relation to Visual Attention

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IMS802. ACT-R : A Theory of Higher Level Cognition and Its Relation to Visual Attention. John R. Anderson, Michael Matessa , and Christian Lebiere. 2010. 09. 16. Graduate School of Information Management & Security Ergonomic Design Lab . Seong Min, Kim. Table of Contents. - PowerPoint PPT Presentation

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Page 1: ACT-R : A Theory of Higher Level Cognition and Its Relation to Visual Attention

ACT-R : A Theory of Higher Level Cognitionand Its Relation to Visual Attention

2010. 09. 16

Graduate School ofInformation Management & Security

Ergonomic Design Lab.

Seong Min, Kim

IMS802

John R. Anderson, Michael Matessa, and Christian Lebiere

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Table of Contents

1. Introduction

3. Visual attention

4. Application to menu-selection data

5. Conclusions

2. A theory of the visual interface

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1. Introduction

Applied & extended domain ACT-R good model : the Tower of Hanoi, mathematical problem solving in the classroom, navigation in a computer maze, computer programming, human memory, and other tasks. ACT-R failed in HCI : Ignored many of the details by which the subject interacted with the external environment. - Involved people reading a computer screen and using a mouse and a keyboard - No theory of how the “input” and “output” took place - “Disembodied cognition” : Kieras and Meyer’s (1994) terms

The goals of this paper - Describe 1. The visual attention and how it relates to the ACT-R theory of higher level cognition. 2. Its application to some classic paradigms in visual attention to establish its credibility. 3. Its extension to menu-selection task and its ability to make some novel predictions about that task.

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ACT-R theory review

1. Introduction - cont’d -

Two types of knowledge : declarative and procedural knowledge

1. Declarative knowledge (declarative module) - “George Washington was the first president of the United States”, “Three plus four is seven”

2. Procedural knowledge (central module, production rule)

All productions in ACT-R have this basic character - Responding to some goal, retrieving information from declarative memory, and possibly taking some action or setting a subgoal.

In ACT-R, cognition proceeds step by step by the firing of such production rule.

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ACT-R issues

2. A theory of the visual interface

Theories of higher level cognition typically ignore lower level processes such as visual attention and perception.

Create two stress (or issues) for the plausibility of the resulting models

1. By assuming a processed representation of the input, the theorists are granting themselves unanalyzed degree of freedom in terms of choice of representation - Model depends on the theory of the higher level processes or on the choice of the representation ?

2. Ignoring significant problems in access to that information such as accuracy and latency

- Visual input often contains more information than can be held in a single fixation

- Shifts of attention may become a significant but ignore part of the processing

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Approach to visual interface

2. A theory of the visual interface - cont’d -

Remove implicit about how our theory related to the behavior we saw from our subjects.

- Same environment condition : ACT-R simulation interact with same computer screen and software software not distinguish whether the keystrokes and mouse motions - Basically, ACT-R simulation can operate the computer application just as a subject can. We have embedded within ACT-R a theory that might be seen as

- A synthesis of Posner’s (1980) spotlight metaphor - Treisman’s feature-synthesis model (Treisman & Sato, 1990) - Wolfe’s (1994) attentional model

→ Provide us with a set of constraints that we can then embed within the ACT-R

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Approach to visual interface

2. A theory of the visual interface - cont’d -

Basic over view of the system : three entities 1. ACT-R system

2. Environment with which the system is interacting

3. Iconic memory which is a feature representation of the information on the screen

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General comment

3. Visual attention

ACT-R’s theory of visual attention is concerned with how ACT-R finds and extracts information from the iconic memory in Figure 1.

- The information in the visual icon consist of features → chunk - Constraint from spotlight metaphor

In order for the ACT-R theory of higher level processing to “know” what is in its environment, it must move its attentional focus over the visual field.

- In ACT-R, the calls for shift of attention are controlled by explicit firing of production rules. - Constraint from feature-synthesis model

What information can ACT-R use to guide where it looks on a screen ? - ACT-R can (a) look in particular locations and directions (b) look for particular feature (c) request to scan for object that have not yet attended - Constraint from attentional model

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3. Visual attention - cont’d -

General comment ACT-R can conjoin these in scanning requests, asking for things like, “Find the next unattended pink vertical bar to the left of the current location”

1. ACT-R can search for a conjunction of visual features (pink and vertical). 2. ACT-R can specifically restrict itself to unattended objects (“inhibition of return” is not modeled in the ACT-R visual component.)

A final general comment is that ACT-R can select the scale of the features for which it searches and the size of the object it is recognizing.

- Letters or words ? - Either the H or Xs comprising the H.

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3. Visual attention - cont’d -

Sperling Task Sperling (1960) reported a now-classic study of visual attention.

1. Whole-report condition

- Presented subjects with brief presentations (50msec) of visual arrays of letters (3-row, 4-column) - Found that on average, subjects could report back 4.4 letters.

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3. Visual attention - cont’d -

Sperling (1960) reported a now-classic study of visual attention.

2. Partial-report condition

- Gave subjects an auditory cue to identify which row they would have to report. - Found that they were able to report 3.3 letters in that row. - Delayed the presentation of the auditory cue to 1 sec after the visual presentation, subject’s recall fell to about 1.5 letters.

→ Subjects have access to all of the letters in a visual buffer but that they have difficulty reporting them before the letters decay.

Sperling Task

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3. Visual attention - cont’d -

Sperling (1960) experiment have two dimensions of significance.

1. Information about the limitations of visual sensory memory

2. How fast visual attention can move over an array, which is quite relevant to many domains, including the processing of computer screens.

→ the ACT-R theory of visual attention can model this result.

Sperling Task

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3. Visual attention - cont’d -

Sperling Task

When a report row is not identified, the following production would apply

After a row has been identified, different products would fire depending on the tone

If no tone is presented, Encode-Screen will encode any letter in the array, whereas,if a tone is presented, productions like Encode-Top-Row will encode letters in the cued row.

After the visual array disappears, the following production is responsible forreport

ACT-R Simulation

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3. Visual attention - cont’d -

Sperling Task The number of letters encoded in the whole-report procedure is essentially equal to number of Encode-Screen productions that can fire before the iconic memory of the letters disappears.

- Physically, the stimulus is presented for only 50 msec, but the critical issue is the duration of the stimulus in the system - a parameter we estimate to be 4.4 times

- Duration of the image to be 810 msec - Time per production to be 185 msec (810 / 185 = 4.4)

→ Attention to move

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3. Visual attention - cont’d -

Sperling Task Partial-report condition

- A one-in-three chance of guessing the right row. (able to report the four letters) - A two-in-three chance of guessing wrong, in which case they would only start encoding the row after switching to that row. - Assumed that there were some delay in time for the tone to be perceived and for attention to switch to the correct row

→ Switch-over delay to be 335 msec = 150 msec to register the signal +185 msec for an attention-changing production to fire

The effective time spent encoding an array if the tone is presented t msec after the array will be 810 - t - 335 msec.

- Predicted number of digits reported is:

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3. Visual attention - cont’d -

Sperling Task The ACT-R model of this task is very simple and consists of the production rules given plus a rule to switch from attending to reporting.

- ACT-R model makes clear both the control structure of task and the need to postulate the switching time 335 msec. (Critical number is 185 msec for switching attention.)

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3. Visual attention - cont’d -

Subitizing Task Figure 5 illustrates the classic result obtained (Jensen, Reese, & Reese, 1950) in the task

- There is about a 50 msec slope until three or four items and approximately a 275 msec slope afterward.

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3. Visual attention - cont’d -

Subitizing Task ACT-R Simulation

Start will move attention to some part of the screen.

See-one, See-two, See-Three will apply to initialize the count.

Attend-Another will move attention to other unattended objects.

Add-one will add one to the count.

Stop will report the count.

[Assumption]

There are special productions that recognize one object, two objects (e.g., lines), three objects (e.g., triangles), and familiar configurations of larger numbers of objects (e.g., the five on a die face) and that there is a production that can count single objects.(Manfler and Shebo, 1982)

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3. Visual attention - cont’d -

Subitizing Task There are several noteworthy aspects of this model.

1. ACT-R’s ability to tag items in the visual array as attended so that double counts are avoided.

2. Beyond three, subitizing depends on retrieval of counting facts.

The most important issue : the 275 msec slope that holds beyond four digits.

- In fitting this data, we assumed a 185 msec time to swtich attention (Sperling Task)

- However, ACT-R does predict the 275 msec slope → An additional 90 msec to retrieve the counting fact in production Add-One.

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3. Visual attention - cont’d -

Visual Search Task In Shiffrin and Schneider’s (1997) Experiment 2

1. Varied-mapping condition : both distractors and the memory-set items were letters. (same pool) 2. Consistent-mapping condition : the memory set was composed of numbers, and the distractors were letters (different pool)

- In general, judgment times increase with memory-set size and frame-size, but the effects are much stronger for the varied-mapping condition.

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3. Visual attention - cont’d -

Visual Search Task

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3. Visual attention - cont’d -

Visual Search Task ACT-R Simulation

1. Preparing - Upon receipt of the memory set, an effort was made to find a feature common to all members of memory set.

2. Search - ACT-R directed attention to a location on the basis of the target set of features.

3. Judgment - Consistent-mapping condition : judging whether the item was a number - Varied-mapping condition : necessary to determine if the item was in the memory set → By a production pattern match test whose time increased with the size of set. (Analogus to the existing ACT Model for fan experiments and Sternberg task)

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3. Visual attention - cont’d -

Visual Search Task

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3. Visual attention - cont’d -

Visual Search Task The consistent-mapping condition : two advantages over the varied-mapping condition.

1. Fewer positions will have to be examined

2. The target set did not have to be examined during judgment (not suffer a fan effect)

This model required four parameters

1. A base reaction time (BASE, 208 msec)

2. An additional waiting time associated with Terminate-No for a negative response (NEG, 133 msec)

3. A time to attend to a position (SHIFT, 186 msec) → Sperling task (185 msec)

4. A fan time per element (FAN, 40 msec) → the slope in the typical Sternberg (1969) task

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3. Visual attention - cont’d -

Conclusions In each of three tasks, we were able to fit the data assuming just about 185 msec to switch attention.

- In Sperling task, attention switching was the only activity.

- In the subitizing task, there was also time required to set up and increment a count.

- In the Shiffrin and Schneider (1997) task, judgment time played a significant role.

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4. Application to menu-selection data

Nilsen (1991) data (described by Kieras and Meyer (1994) in their report of the EPIC model)

- A linear function is obtained with a slope of 103 msec per position.

Past study review

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4. Application to menu-selection data - cont’d -

The items in the menu are ordered randomly.

- A critical component to latency : Serial search of the list looking for target item

- When the target position is unknown, time is dominated by visual search.

Our model for this task : same model as we proposed for Shiffrin and Schneider’s (1977) data. - The two critical productions are :

Our study

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4. Application to menu-selection data - cont’d -

Using the estimate (from Shiffrin & Schneider, 1977) of 186 msec for a shift of attention

- 186 × 0.53 = 99 msec per menu item, which closer to the slope (103 msec) in the Nilsen (1991) data. ※ Probability of feature overlap : 0.53 (McClelland and Rumelhart ,1981)

Kieras and Meyer’s (1994) EPIC model is able to an equally good job assuming a pipeline model whereby there are eye movements every 103 msec

- As a very improbable speed of eye movement, which is conventionally set at about 200 msec.

- Kieras and Meyer suggested an alternative model in which as many as three items are processed in each gaze.

- Either of these models would predict no effect of distractor similarity on search time.

→ ACT-R Model would predict : easier to find a number in a menu of letters than in a menu of numbers

Our study

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4. Application to menu-selection data - cont’d -

A within-subject menu-search task : selecting either a capital letter or a digit (background of letters or dig-its)

- Figure 8 presents the results from subjects for menus of nine elements, as in Nilsen (1991).

- As predicted by ACT-R, subjects are significantly faster, F(1,20) = 104.77, p < 0.01, when the distractors are different than the target.

- There is one unexpected result in the data : subjects slower (41 msec) in the presence of a letter background.

Our study

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4. Application to menu-selection data - cont’d -

Serial Position × Target × Background interaction - Target × Position : F(8,160) = 6.49, p < 0.001 - Background × Position : F(8, 160) = 4.30, p < 0.001 - Target ×Background × Position : F(8,168) = 2.18, p < 0.05

There are significant differences among the slopes

1. number-on-number condition : 103 msec (slope) and 0.53 (Probability of feature overlap) 2. number-on-letter condition : 84 msec and 0.39 3. letter-on-number condition : 80 msec and 0.42 4. letter-on-letter condition : 82 msec and 0.43

→ less ability to use feature to guide search in number-on-number condition.

Our study

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4. Application to menu-selection data - cont’d -

Figure 9 plots the predictions of the ACT-R theory for number and letter targets holding constant the background as numbers.

- For number targets : 186 × 0.53 = 99 msec (actual slope = 103)

- For letter targets : 186 × 0.42 = 78 msec (actual slope = 80)

- Target ×Background interaction (Fail in EPIC)

Our study

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5. Conclusion

Here our goal has been to show that we properly model the basic processes of visual attention and that they matter in a traditional HCI task such as menu scanning

A critical value was the approximately 185 msec involved in shifting attention to an item in a visual array.

However, if this value is simplisticly applied to a task, one can overestimate the time to shift attention because attention has the capacity to focus on items with specific features, and one needs to consider the implication of this focus for search time.

- For instance, Figure 9 shows that differential focus will result in differential search speed.

ACT-R provides an architecture in which to work out these complex interactions with visual attention for both simple and complex task.

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Q & A