ARJUN CEMENT MBA Project Report Prince Dudhatra

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    DECLARATION

    I, the undersigned BHANDERI HARIKRISHNA, a student of F.Y.B.B.A.,

    here by declare that the project work which is presented in this report is my own work.

    I have prepared this project report under the supervision and guidance of MRS.

    PARUL GANGANI of GEETANJALI COLLEGE, RAJKOTI feel very great to prepare this project report. This project report is to be

    submitted to Saurashtra university of Rajkot. By preparing this project report, I got an

    opportunity of practical study.

    Place: Rajkot

    Date:

    Signature

    (BHANDERI HARIKRISHNA)

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    ACKNOWLEDGEMENT

    It is really a matter of great pleasure for me to prepare project report. At this

    stage project report is an important part of learning, and every entrepreneur prepares it

    before he starts actual production.I am heartily thankful to the Saurashtra University, which has given me the

    bolder opportunity to prepare the Project Report on Industry as a part of study.

    First and for most I would like to give my sincere thanks to manager of

    ARJUN CEMENT Pvt. Ltd. Mr. CHANDUBHAI BHANDERI who permitted me to

    work on and has given relevant and valuable information for preparing this project

    report.

    I would like to thanks to my professor Mrs. PARUL GANGANI who have

    guided me for this project report.

    I am thankful to my all friends, families and everyone who helped me directly

    or indirectly in preparing my project report.

    Date :-

    Place :-

    Signature

    (BHANDERI HARIKRISHNA)

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    PREFECE

    The practical study is more important than theatrical study. Practical studies

    are the part of B.B.A. course; B.B.A. is a special professional course regarding

    business. Practical study implied by Saurashtra University in B.B.A. under this

    subject, the student requires visiting one small scale industry.

    The visit is very helpful to the students because students get the practical

    knowledge about the working of industry and seeing the atmosphere of business units.

    With the help of industrial visit, students develop his awareness about industrial field.

    As a B.B.A. student, I had got an opportunity to visit, an industry. That

    industry was ARJUN CEMENT Pvt. Ltd. it was a great experience for me. I have

    tried my level best to get as possible as information about industry. I thanked all

    members who helped me to get information.

    (BHANDERI HARIKRISHNA)

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    INDEX

    Sr. No. Particular Page No.

    1 General information 05 12

    2 Production Department 13 18

    3 Marketing Department 19 25

    4 Financial Department 26 33

    5 Personnel Department 34 39

    6 SWOT Analysis 40 42

    7 Future Plan 43 44

    8 Conclusion 45 46

    9 Suggestions 47 48

    10 Bibliography 49 50

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    INDEX

    Sr. No. Particular Page No.

    1 History of the industry 7

    2 Company Profile 8

    3 Organization Chart 9

    4 Location of the industry 10

    5 Achievements 11

    6 Objectives of Business 12

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    COMPANY PROFILE

    Name : - ARJUN CEMENT Pvt. Ltd.

    Area of Location : - 8-BNational Highway,

    Opp. Vandheshwar Temple,

    Hadamtala,

    Taluka Kotda Sangani

    Dist.: Rajkot

    Register Office : - NIDHI CEMENT Pvt. Ltd.

    Hadamtala G.I.D.C.,

    Taluka Kotda Sangani

    Telephone : - (02827) 270566

    E-mail : - [email protected]

    Brand Name : - NIDHI CEMENT

    Name of Partners : - Mr. Dineshbhai Bhanderi

    Mr. Jagdishbhai Bhanderi

    Mr J. P. Patel

    Size of Unit : - Small Scale industry

    Establishment Year : - 2005

    Accounting Year : - April to March

    Bankers : - State Bank of India

    Auditors : - A. D. Vyas & Co.

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    mailto:[email protected]:[email protected]
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    ORGANIZATION STRUCTURE

    The organization structure is given below of the company.

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    Director

    Production

    Management

    Personnel

    Management

    Finance

    Management

    Marketing

    Management

    General Manger

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    FORM OF AN ORGANIZATION

    Form of any big organization is very important. ARJUN CEMENT Pvt.

    Ltd. is a private limited company. According to companies act 1956, they

    follow all the rules and regulation of the companies act.

    ARJUN CEMENT Pvt. Ltd. is a very big industrial company. It is

    located at; 8-B National Highway HADAMTALA is spread in approximately

    2 Acer. This is the carpet area of industry.

    The investment of the company behind land and machinery is more

    than 1.5 crore. It is a very big organization.

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    OBJECTIVES OF BUSINESS

    Generally, the main object of a business to get more and more profit.

    All the business activities are running with the main object of profit but profit

    is not only the object of any business. There are many objects such as tocontribution in the development of the country, Social responsibility etc.

    ARJUN CEMENT Pvt. Ltd. main objectives are given below:

    To earn Medium Profit.

    To provide social facilities.

    Elimination of customers problems.

    Continuous improvement through reduction of Rejection and

    Rework.

    Contribution in the development of the country.

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    INDEX

    Sr. No. Particulars Page No.

    1 Introduction 14

    2 Organization Chart 15

    3 Main Products 16

    4 Raw Materials 16

    5 Production Process 17

    6 Store Department 18

    7 Production Capacity 18

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    ORGANIZATION CHART

    Partners

    Head of department

    Staff

    Workers

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    MAIN PRODUCTS

    The main product of the company is O.P.C. (ordinary Portland cement)

    like 43 grad, 53 grad

    ]

    RAW MATERIALS

    The production process is generally based on various raw materials.

    Raw materials are very important for the product. For the production

    department, only find out the source of raw materials and after getting raw

    materials, production process will start.

    This company produced cement therefore they have need many raw

    materials which are generally available in the market. Products various raw

    materials such as Lime stone, Clay, Coke-breeze, silica, Iron dust, Gypsum.

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    PRODUCTION PROCESS

    The production process of the company is very fast and smooth.

    Production process start with mining and end with packing production process

    given be low.

    Mining

    Crusher

    Raw mill

    Sialo

    Pre-Heater kiln

    Cooler

    Cement mill

    Packing

    All the kind of the process is to be done inside of the factory location.

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    STORE DEPARTMENT

    The company produced many Cement bag everyday. It is a very

    important that company having different store department which is very big

    and where the Cement bag can be stored. The capacity of the store department

    is 1500 to 2000 Cement bag to store. Also they are store different kinds of rawmaterial which are used for making Cement.

    PRODUCTION CAPACITY

    The company produced many Cement bag in every day. The company,

    produced minimum 500 to 600 Cement bag everyday in Boom period, but in

    depression period, they produced minimum 700 to 1000 Cement bag every

    day. The highest 1500 Cement bag produced in one day. The annual

    production of the company is more than 2,05,000 Cement bag

    The company will be tried to produce more and more to Cement bag

    everyday.

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    Index

    Sr. No. Particulars Page No.

    1 Introduction 21

    2 Organization Chart 22

    3 Pricing Policy 23

    4 Advertising, 24

    5 competitors 25

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    INTRODUCTION

    Marketing is social and managerial process by which individual and

    groups obtain what they need and what through creating, offering and

    exchanging product of value with others.

    Marketing is a comprehensive term. The selling of any company is

    depend on marketing Through marketing, company got profit. There are

    different system of marketing. Some small scale industry doing marketing

    through advertisement in Newspaper, Pamphlets, Magazines etc. The big unit

    or organization doing marketing through advertisement in TV set. Today,

    marketing is being done by computer.

    In marketing process, producer and customers are very important.

    Marketing is possible only when sellers and customers are available in the

    MARKET

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    PRICING POLICY

    The prices of the product are depend upon the expenses which is made

    for making product. The expenses such as the cost of raw material, cost of over

    heads, factory overheads, administrative overheads, selling and distribution

    overheads, margin of profit etc.

    The company decide the price after counting these all above expenses.

    The cement bag per Rs. 150 or Rs 155

    The period of credit sales is for 30 days and if the payment is not paid

    up to due date, other delivery will be stopped.

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    COMPETITORS

    Today, competition increases very fastly in any business. Competition

    is very important for the development of the economy and country.

    The company has to find new and new product to continue in themarket. There are lots of competitors in the market for cement. Therefore,

    company tries their level best to face the all competitors. They are as under.

    Kisha n cement

    Pyramid Cement

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    INDEX

    Sr. No. Particulars Page No.

    1 Introduction 28

    2 Capital Structure 29

    3 Financial Planning 30

    4 Profit Trend 31

    5 Fixed Assets 31

    6 Working Capital 32

    7 Account 33

    8 Investment and Depreciation 33

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    INTRODUCTION

    Finance management is that management activity which is concerned

    with the planning and controlling of the firms financial resources in modern

    business. The finance is the blood of business economy. Finance department is

    very important in any company. We include capital, fixed assets, workingcapital etc, in finance.

    Finance is that administrative area in an organization which related

    with the arrangement of cash and credit so that organization may have the

    means to carry out its objective as satisfactorily as possible.

    Finance department plays a very important role in the development and

    growth of Business. If you have money and you management, it properly you

    will make more money. This means management of finance is necessary for

    all.

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    CAPITAL STRUCTURE

    Capital is the blood of any company or organization. All business

    activities are run with the help of capital.

    The capital structure of the company is given

    Particulars Amount

    Reserve and Surplus = 1.0 Crore

    + Unsecured Loans = 0.5 Crore

    + Bank Loan = 0.3 Crore

    Total 1.8 Crore

    The 12% Interest given on the unsecured loan.

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    FINANCIAL PLANNING

    Every company having financial planning for the future. Financial

    planning is decided in the meeting of directors. Various Financial Planning

    such as availability of fund.

    The basic purpose of financial planning are to make sure that adequate

    funds are raised at the minimum cost and that they are used wisely. It should

    be seen that finance is neither excess nor inadequate.

    In financial planning, they do not think investment in other place.

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    PROFIT TREND

    Profit is the main aim or goal of any company. All business activities

    are running with the main object of earning profit.

    FIXED ASSETS

    There are different types of fixed assets in any company. Different

    types of fixed assets such as Plant & Machinery, Electric Fittings, Furniture

    and Fixtures, Factory Building, Vehicles etc.

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    WORKING CAPITAL

    On account of very good network of sales, the company does not face

    any difficulties in managing working capital.

    The information of working capital is given below:

    Current Assets 1.0 Crore

    Current Liabilities 0.3 Crore

    Net Working Capital 1.3 Crore

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    ACCOUNT

    According to companies acts 1956, public ltd. company and private

    ltd. company must prepare the account of the financial year. Thence, the

    company has been prepared the account.

    For preparing account, they follow the double entry mercantile system.

    This is the modern method of preparing account. The account is prepared in

    computer. Mr. A. D. Vyas is the auditor.

    INVESTMENT AND DEPRECIATION

    Investment: -

    Investment means to invest money in any place.

    Depreciation: -

    Generally, in the initial stage company does not count depreciation on

    the fixed assets. Then, they count depreciation on fixed assets.

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    INDEX OF PERSONNEL DEPARTMENT

    Sr. No. Particulars Page No.

    1 Introduction 36

    2 Training 373 Infrastructure Facilities 37

    4 Time Keeping System 38

    5 The Number of Workers 38

    6 The System of Selection Employees 39

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    INTRODUCTION

    Personnel Management is the planning, organizing, directing,

    controlling of procurement, development compensation, integration and

    malignance of people of the purpose of contribution to organization, individual

    and social goals.

    Flippo: Principles of Personnel management.

    Personnel management is the direction and co-ordination of human

    relations in the business organization, there by obtaining maximum production

    with minimum of physical and mantle efforts, stress and strain of the

    individual worker and group of workers and without sacrificing the genius well

    being of the employees.

    Incentives to the workers is very important if the company wants to get

    more and more help of workers.

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    TRAINING

    There are many workers work in the company. Some of them are

    skilled and some of them are unskilled. Thence, company has to give them

    special training, practical knowledge etc. Training is necessary to know about

    the working conditions and techniques of the company.

    In this company, no special training sessions are held. The one month

    training period during the recruitment process. This is because the production

    process does not require any such technology, which is frequently changing.

    INFRASTRUCTURE FACILITIES

    Workers and Employees are very important for any big organization.

    The business is continue in the market because of the working of workers and

    employees. Therefore, companies give various facilities to the workers such as

    Medical, Houses etc.

    NIDHI Cement Pvt. Ltd. provides various Infrastructure facilities to the

    workers such as provident fund, gratuity, holidays, medical services etc. Also,

    they give 20% Bonus to the workers every year. Sometimes, they also provide

    insurance facility. They do not facilitate housing services.

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    TIME KEEPING SYSTEM

    The whole time of day, of the duties of workers is given below:

    Time:

    Shift I 8:00 AM to 12:00 AM is the working time.

    12:00 AM to 2:00 AM is the lunch time.

    Shift II

    2:00 AM to 8:00 AM is again the working time.

    THE NUMBER OF WORKERS

    NIDHI Cement Pvt. Ltd. is a small company. The total staff of the

    company is approximately 30 members including manager, employees,

    workers etc. They have no any ladies workers.

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    SWOT Analysis

    If you do not know where you are going, you can take any road. This

    famous quote epitomizes the attitude of people and their lack of planning. It is

    primarily because of lack of strategic direction. As a result it is hard to look at

    the actions and determine where you are and where you want to go. This iswhere SWOT analysis plays an important role. SWOT is an acronym for

    Strength, Weaknesses, Opportunities and Threats.

    SWOT analysis is universally accepted as an effective method of

    identifying your strengths and weaknesses, and examining the opportunities

    and threats you face. It is a process in which you can gather and assess, in an

    orderly manner, information that will become the basis of your development

    plans.

    STREAGTH:

    It is one thing to discern attractive opportunities and another to have

    the competencies to succeed in these opportunities. Each business needs to

    evaluate its internal strength and weaknesses periodically.

    Best Quality at Low Price:

    The major or the biggest strength ofNIDHI Cement is

    to available a law price comparatively other local Cement

    WEAKNESSES:The business does not have to correct all the its weaknesses nor should

    it gloat about all its strengths.

    No Advertisement:

    The advertisement is the best salesman for any business.

    Every organization has to make advertisement to aware the people about their

    products. But NIDHI Cement does not make advertisement on the part of

    wide circulation.

    Uncertainty of Labours:

    Cement Industry is based on labour work mostly. InNIDHI Cement, labours are not available on regular base.

    OPPORTUNITIES:

    It is an area of buyers need in which company can perform

    profitability. The companys success probability depends on whether its

    business strengths not only match the key success requirements for operating

    in the target market but also exceed those of its competitors.

    Company should have to expand its production capacity. It has to make

    good quality product and has to fight the branded products like J. K. Laxmi,Ambuja, Hathi, Ultratech, etc.

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    THREATS:

    It is challenge posed by an unfavorable trend or development thatwould lead in the absence of defensive marketing action to deterioration in

    sales or profit.

    Generally for any of the industries, its competitors are the biggest

    threat. So forNIDHI Cement, Major, Everest, Nilkanth are the major threat at

    local level.

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    FUTURE PLAN

    The company is looking for introduce new technology and reduce

    man power for more production.

    The company is to plan to enter into medium scale industry.

    The company wants to capture more and more local as well as

    national market.

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    CONCLUSION

    I think that I had got a golden opportunity to visited. NIDHI Cement

    Pvt. Ltd. I got a whole information regarding production, personnel, financial

    and marketing. During my study, I marked that the company is best in

    management, in working in providing facilities to the workers etc.

    I have come to the conclusion that this company has an efficient in

    production process and marketing. It possesses proper finance. Thence, this

    company has a many scope for expansion and development. The product of

    this company is very good in quality. The Brand Name is NIDHI Cement

    Customer would like to purchase product of Company. The staff is interested

    to improve the product as per changing and environment.

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    SUGGESTIONS

    After visiting the company, I think that company is well and efficient

    there is nothing as such which I can suggest to the company. But, I also want

    to tell something to the company that the company making Cement but they

    used old technology, thence, their profit reduces. New business units used newtechnology, therefore if company uses new modern technology, they making

    more profit. I know that now, they are made profit but they increase in them if

    they use modern technology. Today, company is in developing stage in the use

    of modern technology.

    So, this is one the views from my point of view, which I hope may be

    taken positively and will not be misunderstood.

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    BIBLIOGRAPHY

    MARKETING MANAGEMENT

    BY: PHILIP KOTLERBY: J. C. GANDHI

    &

    BY: S. A. SHERLEKAR

    PERSONNEL MANAGEMENT

    BY: C. B. MEMORIA

    PRODUCTION MANAGEMENT

    BY: CHHYNAWALA

    FINANCE MANAGEMENT

    BY: KINGS

    WEBSITE

    www.cementindustires.com

    http://www.cementindustires.com/http://www.cementindustires.com/