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Art of Sales – How to Persuade Clients العنوان باللغة اإلنجليزية العميل إقناع وكيفية البيع فن العنوان باللغة العربية
( ساعت تدريبيت 21مدة البرنامج : )
27/2/1028-25االربعاء ، - االثنين
ظهراً 02:00صباحأً الى 09:00أوقاث البرنامج : من
األهدافالبيعية و بما يساهم في تشكيل خلفية علمية جيدة يمكن إكساب المشاركين المعرفة العلمية بفنيات التفاوض في العملية
.المؤسسة بصورة علمية مدروسة االعتماد عليها في تحقيق أهداف
المحتويات
التعريف بمقومات البائع الناجح.
البيع التعريف باألسس المستخدمة للشروع في عملية.
التعريف بتقنيات التفاوض .
كيفية معالجة االعتراضات .
كيفية إقفال العملية البيعية.
.عاتمختلف القطا يوالمؤسسات فوموظفي أقسام التسويق في كافة الشركات جميع مدراء البيع و التسويق المشاركون
انجليزي.-عربي لغة التدريب
2
Mohammed S. Al Kayyali
Present Position
Manager Director – MK Group
MK Academy MK Consulting MK Housekeeping
Key Qualifications
He is the Managing Director of MK MK Group (Project Management, Financial consultant &
Master Trainer), certified ILM Trainer and Senior Consultant with an extensive experience in the
fields of Project Management, Budgeting, Project Financing and Strategic Planning, in addition
to employee’s capacity building, adult training and coaching.
Mr. Mohammad Kayyali has conducted more than 500 training sessions in the past 14 years,
working with more than 3,000 employees. His clients include many esteemed corporations and
individuals both in Jordan and abroad.
Played significant roles in most of the major syndicated and project financed mega project in
Jordan, in addition to the international banking experiences in UAE, USA, and Jordan.
3
Education
Degrees:
INSTITUTIONS: Master of Finance B.Sc. Finance & Banking
Nova Southeastern University. Miami, USA Amman University. Amman, Jordan
Certified AML Association of Certified Anti-Money Laundering Specialists
ILM Certified Trainer Certified PMP
ILM (Institute of Leadership and Management) PMI (Project Management Institute)
LANGUAGES
Arabic : Mother Tongue
English: Excellent
Experience
June, 2013 up to March, 2014 Amesbury Academy
Regional Manager.
Managing and developing the training function in the region, whilst supporting the development of associated training company. As well as supporting the development of the social enterprise. Responsibilities for overseeing current and prospective training calendars and programs and identify sales leads, pitch programs or services to new and existing clients and maintain a good working relationship with new contacts.
Functions:
Research -Investigating the market for training courses and other related activities.
Developing resources - Building a portfolio of digital and actual resources, skilled facilitators
4
and freelance personnel to deliver activities
Creativity - Developing innovative training and service opportunities for a broad range of clients
Sales- Following up new business opportunities and setting up meetings
Communicating - Planning and preparing presentations and pitching new developments/opportunities to prospective clients
Monitoring - the development of the training activities in the market.
Customer Care - Providing clients and beneficiaries with great customer care.
TOT – Training existing and new trainers up to the standards.
Sep, 2011 up to June, 2013 Master Trainer and financial and banking consultant
Independent
Jordan Capacity Building Amman - Jordan, On a short term Contract
basis, providing financial and banking consultancies for the purpose of
restructuring Sudan Central Bank.
Intensity 180 Amman -
Jordan, Short term contract
for the purpose of
restructuring current
banking facilities and
modifying the on hand
financial policy
Jordan Capacity Building Amman - Jordan, On a short term Contract basis, providing financial
and banking consultancies for the purpose of restructuring Sudan Central Bank.
Intensity 180 Amman - Jordan, Short term contract for the purpose of restructuring current
banking facilities and modifying the on hand financial policy
United Nation Development Program, Amman – Jordan, Medium Term contract to train and
couch soft skills to fresh graduated.
Dajani Consultant, Amman – Jordan, Short Term contract, Training and couching.
Mac Incorporation, Miami – Florida, Short Term contract, financial policy and restructuring
banking facilities.
Philadelphia Consulting, Amman Jordan. Short term contract, providing training, consulting and coaching in the region. Jordan Capacity Building Amman - Jordan, On a short term
Contract basis, providing financial and banking consultancies for the purpose of restructuring Sudan Central Bank.
5
May, 2010. up to Sep, 2011 Mid Global Investment Group Amman, JO
Chief Financial Officer.
Provides leadership in the development for the continuous evaluation of short and long-term strategic financial objectives.
Ensure credibility of Finance group by providing timely and accurate analysis of budgets, financial trends and forecasts.
Direct and oversee all aspects of the Finance & Accounting functions of the organization.
Evaluates and advises on the impact of long range planning, introduction of new programs/ strategies and regulatory action.
Establish and maintain strong relationships with senior executives so as to identify their needs and seek full range of business solutions.
Provide executive management with advice on the financial implications of business activities.
Manage processes for financial forecasting, budgets and consolidation and reporting to the Company
Sep, 1002 up to May 2010 Jordan Kuwait Bank Amman, Jordan
Head of Project Finance & Syndications.
Reporting To DGM
Managing a department of 5 employees.
Managing a portfolio of JD. 535 million (Direct Facilities) of high net worth clients (VIP).
Member of JKB Credit Rating Committee.
1002– Sep, 1002 Housing Bank Amman, Jordan
Governmental & Syndication Loan Manager
Managing a portfolio of JD. 255 million (Direct Facilities) of high net worth clients.
Managing a Department of 2 Employees.
Preparing the Corporate Department annual budget.
Member of the Budgeting Committee.
6
2001–2004 Dollar Connection, Inc. Miami, Fl. USA
Financial Manager
Managing a portfolio of USD. 135 million (Direct Facilities) of high net worth clients.
Managing a Department of 2 Employees.
Member of Training Committee.
1997–2001 First Gulf Bank Al Ain, UAE
Deputy Branch Manager (Credit Manager)
Reporting to Branch Manager directly.
Holding B Signature.
Attract business and market bank's products.
Authorized to approve credit facilities within the branch's limit.
Prepare new accounts credit proposals for amounts exceeding the branch limit for Head Office approval.
Maintaining and following up on current and new accounts.
Follow up daily branch operations before reporting to Branch Manager.
Significantly assisting in preparing the branch annual budget.
1994–1997 United Arab Bank Dubai , UAE
Senior Credit Officer (Corporate)
Attract business and market bank's products.
Prepare and recommends new accounts credit proposals.
Maintaining and following up on current and new accounts
Specific Experience
7
NATIONAL COMMERCIAL BANK
Senior Consultant
A comprehensive restructuring project including:
Human Resources Management Systems.
Model branch design
Leadership Training courses to selected employees
Composing Finance Policies and Procedures manual.
NASSIM DADA AND PARTNERS CO.
Senior Consultant
Composing Finance Policies and Procedures manual.
Job Description Cards
WAHDA BANK- LIBYA
Senior Consultant
Branches Restructuring Project. The main deliverables of the project were:
Restructuring of branches (9 branches as a pilot phase)
Evaluation and assessment of the current situation in terms of:
Organizational structure
Operations
Policies and Procedures manuals
Analysis of work flow
9
Coaching
Recruiting & Appraisal Skills
Managerial and Supervisory Skills
Problem solving and decision making
Change Management andAdvance Change Management
Communication skills, Negotiation skills, Team building, Delegation, Time management , and conflict management
Effective Leadership Skills
Business etiquette
Anti-Money Laundering (AML) & (FATCA)
Project Management Professional (PMP)
TOT as per the ILM (Institute of Leadership and Management - UK)
Project Financing
Syndication loans
Advance Credit
Corporate Governance
Credit for Small and Medium Enterprises (SME’s)
Financial for non-Financials
Strategic planning
Some of my training clients
USAID – Jordan Amman
Oman Arab Bank
Jordan Kuwait Bank
Arab Banking Corporation (ABC)
Audi Bank
Cairo Amman Bank
10
Capital Bank
Social Security Jordan
Chain Trading Company
Orange
UNDP, Amman Jordan
Kempinski Hotel, Amman Jordan
Almarai, KSA
Olayan Group, KSA
AlJazira Bank, KSA
Specialized Medical Center Hospital, KSA
Saline Water Conversion Corporation, KSA
Nadec, KSA
National Commercial Bank, Libya
Foreign Libyan Bank, Libya
Gumhouria Bank, Libya
Faisal Islamic Bank, Sudan
Central Bank of Sudan, Sudan
11
MOHAMMED S. AL KAYYALI
PRESENT POSITION
Manager Director – MK Group
MK Academy MK Consulting MK Housekeeping
KEY QUALIFICATIONS
He is the Managing Director of MK MK Group (Project Management, Financial consultant &
Master Trainer), certified ILM Trainer and Senior Consultant with an extensive experience in the
fields of Project Management, Budgeting, Project Financing and Strategic Planning, in addition to
employee’s capacity building, adult training and coaching.
Mr. Mohammad Kayyali has conducted more than 500 training sessions in the past 14 years,
working with more than 3,000 employees. His clients include many esteemed corporations and
individuals both in Jordan and abroad.
Played significant roles in most of the major syndicated and project financed mega project in
Jordan, in addition to the international banking experiences in UAE, USA, and Jordan.
EDUCATION
Degrees:
INSTITUTIONS:
Master of Finance
B.Sc. Finance & Banking
Nova Southeastern University. Miami, USA
Amman University. Amman, Jordan
Certified AML Association of Certified Anti-Money
Laundering Specialists
ILM Certified Trainer
Certified PMP
ILM (Institute of Leadership and Management)
PMI (Project Management Institute)
LANGUAGES
Arabic : Mother Tongue
English: Excellent
12
EXPERIENCE
June, 2013 up to March, 2014 Amesbury Academy
Regional Manager.
Managing and developing the training function in the region, whilst supporting the development of associated training company. As well as supporting the development of the social enterprise. Responsibilities for overseeing current and prospective training calendars and programs and identify sales leads, pitch programs or services to new and existing clients and maintain a good working relationship with new contacts.
Functions:
Research -Investigating the market for training courses and other related activities.
Developing resources - Building a portfolio of digital and actual resources, skilled facilitators and freelance personnel to deliver activities
Creativity - Developing innovative training and service opportunities for a broad range of clients
Sales- Following up new business opportunities and setting up meetings
Communicating - Planning and preparing presentations and pitching new developments/opportunities to prospective clients
Monitoring - the development of the training activities in the market.
Customer Care - Providing clients and beneficiaries with great customer care.
TOT – Training existing and new trainers up to the standards.
Sep, 2011 up to June, 2013 Master Trainer and financial and banking consultant
Independent
Jordan Capacity Building Amman - Jordan, On a short term Contract
basis, providing financial and banking consultancies for the purpose of restructuring Sudan Central Bank.
Intensity 180 Amman -
Jordan, Short term contract
for the purpose of
restructuring current
banking facilities and modifying the on hand
financial policy
Jordan Capacity Building Amman - Jordan, On a short term Contract basis, providing financial
and banking consultancies for the purpose of restructuring Sudan Central Bank.
Intensity 180 Amman - Jordan, Short term contract for the purpose of restructuring current
banking facilities and modifying the on hand financial policy
13
United Nation Development Program, Amman – Jordan, Medium Term contract to train and
couch soft skills to fresh graduated.
Dajani Consultant, Amman – Jordan, Short Term contract, Training and couching.
Mac Incorporation, Miami – Florida, Short Term contract, financial policy and restructuring
banking facilities.
Philadelphia Consulting, Amman Jordan. Short term contract, providing training, consulting and coaching in the region. Jordan Capacity Building Amman - Jordan, On a short term
Contract basis, providing financial and banking consultancies for the purpose of restructuring
Sudan Central Bank.
May, 2010. up to Sep, 2011 Mid Global Investment Group Amman, JO
Chief Financial Officer.
Provides leadership in the development for the continuous evaluation of short and long-term strategic financial objectives.
Ensure credibility of Finance group by providing timely and accurate analysis of budgets, financial trends and forecasts.
Direct and oversee all aspects of the Finance & Accounting functions of the organization.
Evaluates and advises on the impact of long range planning, introduction of new programs/ strategies and regulatory action.
Establish and maintain strong relationships with senior executives so as to identify their needs and seek full range of business solutions.
Provide executive management with advice on the financial implications of business activities.
Manage processes for financial forecasting, budgets and consolidation and reporting to the Company
Sep, 1002 up to May 2010 Jordan Kuwait Bank Amman, Jordan
Head of Project Finance & Syndications.
Reporting To DGM
14
Managing a department of 5 employees.
Managing a portfolio of JD. 535 million (Direct Facilities) of high net worth clients (VIP).
Member of JKB Credit Rating Committee.
1002– Sep, 1002 Housing Bank Amman, Jordan
Governmental & Syndication Loan Manager
Managing a portfolio of JD. 255 million (Direct Facilities) of high net worth clients.
Managing a Department of 2 Employees.
Preparing the Corporate Department annual budget.
Member of the Budgeting Committee.
2001–2004 Dollar Connection, Inc. Miami, Fl. USA
Financial Manager
Managing a portfolio of USD. 135 million (Direct Facilities) of high net worth clients.
Managing a Department of 2 Employees.
Member of Training Committee.
1997–2001 First Gulf Bank Al Ain, UAE
Deputy Branch Manager (Credit Manager)
Reporting to Branch Manager directly.
Holding B Signature.
Attract business and market bank's products.
Authorized to approve credit facilities within the branch's limit.
Prepare new accounts credit proposals for amounts exceeding the branch limit for Head Office approval.
Maintaining and following up on current and new accounts.
Follow up daily branch operations before reporting to Branch Manager.
Significantly assisting in preparing the branch annual budget.
15
1994–1997 United Arab Bank Dubai , UAE
Senior Credit Officer (Corporate)
Attract business and market bank's products.
Prepare and recommends new accounts credit proposals.
Maintaining and following up on current and new accounts
SPECIFIC EXPERIENCE
NATIONAL COMMERCIAL BANK Senior Consultant
A comprehensive restructuring project including: Human Resources Management Systems.
Model branch design
Leadership Training courses to selected employees
Composing Finance Policies and Procedures manual.
NASSIM DADA AND PARTNERS CO. Senior Consultant Composing Finance Policies and Procedures manual.
Job Description Cards
WAHDA BANK- LIBYA Senior Consultant Branches Restructuring Project. The main deliverables of the project were: Restructuring of branches (9 branches as a pilot phase)
Evaluation and assessment of the current situation in terms of:
Organizational structure
Operations
16
Policies and Procedures manuals
Analysis of work flow
TRAINING EXPERIENCE
TRAINING CONDUCTED IN THE FOLLOWING MAIN AREAS
17
Coaching
Recruiting & Appraisal Skills
Managerial and Supervisory Skills Problem solving and decision making
Change Management andAdvance Change Management
Communication skills, Negotiation skills, Team building, Delegation, Time management
, and conflict management
Effective Leadership Skills
Business etiquette
Anti-Money Laundering (AML) & (FATCA)
Project Management Professional (PMP)
TOT as per the ILM (Institute of Leadership and Management - UK)
Project Financing
Syndication loans
Advance Credit
Corporate Governance
Credit for Small and Medium Enterprises (SME’s)
Financial for non-Financials
Strategic planning
SOME OF MY TRAINING CLIENTS
USAID – Jordan Amman
Oman Arab Bank
Jordan Kuwait Bank
Arab Banking Corporation (ABC)
Audi Bank
Cairo Amman Bank
Capital Bank
18
Social Security Jordan
Chain Trading Company
Orange
UNDP, Amman Jordan
Kempinski Hotel, Amman Jordan
Almarai, KSA
Olayan Group, KSA
AlJazira Bank, KSA
Specialized Medical Center Hospital, KSA
Saline Water Conversion Corporation, KSA
Nadec, KSA
National Commercial Bank, Libya
Foreign Libyan Bank, Libya
Gumhouria Bank, Libya
Faisal Islamic Bank, Sudan
Central Bank of Sudan, Sudan