bfia sem 1 syllabus

BUSINESS ORGANIZATION AND MANAGEMENT

Course Code: BFIGM 10101

Course Objective: This course aims to provide students with an understanding of the principles and practices of organization and management. This course enables students to understand the fundamental management theories and their evolution, identify the elements of the organizational environments, manage resources and develop the ability to make sound decision with an organization.

Course Contents:

Module IIntroduction to business- Business activities – characteristics –objectives – Business as a system ,Introduction to BPO, E-commerce and M-commerce.

Module IIBusiness firms – Forms of organization – sole proprietors, Partnership, Joint – Hindu family, Joint Stock Company, Co-operative organizations – Public enterprises.

Module IIIManagement: Introduction – Meaning nature and characteristics of management – Scope and functional areas of management – Social responsibility of management and ethics.

Module IVPlanning: Nature importance and purpose of planning- process, objectives – Types of plans (Meaning only) – Decision Making – importance and steps.

Module VOrganizing and staffing: Nature and purpose of organization, principles of organization – Types of organization –Departmentation, committees – Centralization Vs Decentralization of authority and responsibility – Span of control – MBO and MBE (Meaning only) Nature and importance of staffing – Process of selection & recruitment ( in brief) – retaining (training and compensation).

Module VIDirecting: Meaning and nature of directing – Leadership styles – Motivation theories (Mallow’s Herzberg, McGregor’s X and Y theory) – Coordination meaning and importance.

Module VIIControlling: Meaning and steps in controlling – Essentials of a sound control system – Methods of establishing control (in brief) – Balance score, card, Economics value added, Market value added, Integrated ratio analysis.

Module IXIntroduction to: Change Management, knowledge management, Learning organization, Managing Diversity, corporate governance.

Text & References: Koontz and O’ Donnell Management Drucker, Peter: Management Tasks, Responsibilities and Practices 3. Basu, “ Business organization and management”, Tata McGraw Hill , New Delhi Rustum & Davan, Principles and practice of management Newman, H. William Summer, Etc: The process of Management.

Copyright © 2009 Amity University

BUSINESS STATISTICS

Course Code: BFIRM 10101

Course Objective:The course aims at providing basic understanding of quantitative tools and their elementary application to solve business problems. Course Contents:Module I: Introduction To StatisticsDefinitions, Functions of Statistics, Statistics and Computers, Limitation of Statistics, Application of Statistics.

Module II: Data Collection And AnalysisMethods of Data Collection, Primary And Secondary Data, Measures of Dispersion-Range, Quartile Deviation, Mean Deviation, Standard Deviation, Coefficient of Variation.(Absolute & Relative Measure of Dispersion), Skewness-Karl-Pearson’s Coefficient of Skewness, Bowley’s Coefficient of Skewness, Kurtosis.

Module III: Correlation Analysis And Regression Analysis Introduction-Importance of Correlation, Types of Correlation, Scatter Diagram Method, Karl Pearson’s coefficient of Correlation (Grouped and Ungrouped). Spearman’s Coefficient of Rank Correlation, Rank Correlation for Tied Ranks, Regression Analysis- Concepts of Regression, Difference b/w Correlation and Regression, Regression Lines.

Module IV: Time Series AnalysisMeaning and Significance, Components of Time Series, Trend Measurement, Moving Average Method, Least Square Method (Fitting of Straight Line Only).

Module V: Probability Introduction, Terminology used in Probability, Definitions of Probability, Mathematical, Statistical and Axiomatic Approach to Probability, Probability Rules-Addition Rule, Multiplication Rule of Probability, Conditional Probability- Bayes Theorem, Problems on Bayes Theorem.

Module VI: Probability DistributionDiscrete Probability Distributions-Binomial Probability Distribution, Poisson Probability Distribution, Properties, Applications, Continuous Probability Distributions-Normal Probability distribution, Properties of the Normal Curve, Applications, Relation b/w distributions.

Text & References: Gupta S P, Statistical Methods, S. Chand & Co. Kapoor & Sancheti, Business Statistics, Sultan Chand & Sons Khanna K K, Prof. Jagjit Singh & Dr. Chandan J S, Business Statistics, Vikas publishing House Anderson Sweeney Williams, Statistics for Business and Economics, Thomson Kothari C R, Quantitative Techniques, Vikas Publishing House Aggarwal B M, Business Statistics, S. Chand & Co. Hooda R P, Introduction to Statistics, Macmillan

Rubin & Levin, Statistics for Management, Pearson, Prentice Hall of India.


FINANC IAL ACCOUNTING

Course Code: BFIFN 10101

Course Objective:To develop conceptual understanding of the fundamentals of financial system which processes transactions and other events through a book-keeping mechanism to prepare financial statements, and also to impary skills in accounting for recording various kinds of business transactions.

Course Contents:

Module IBasics of book-keeping and accounting – definition and its usefulness. Branches of accounting. Financial accounting principles, concepts and convention – measurement of business income. Accounting standards national and international (basic knowledge)

Module IISystem a book keeping – double entry system, books of prime entry, subsidiary books, recording of cash and bank transactions, preparation of ledger accounts, preparation of trial balance – interpretation and usefulness.

Module IIIBank reconciliation statement, Depreciation accounting and its method, Inventory valuation and its methods

Module IVConcept of single entry vis-à-vis double entry system of accounting, their interrelationship and conversion from single entry system to double entry system.

Module VFinal accounts – Concept of capital, revenue and deferred revenue expenditure, opening, entries, closing entries, adjustment entries and rectification entries, trading, manufacturing and profit and loss account and balance sheet.

Module VIAccounting for bills of exchange – bills receivable and payable, acceptance, endorsement discounting, dishonor and renewal of bills, accommodation bills.

Module VIIAccounts of non-profit organizations – receipts and payments and income and expenditure accounts and balance sheet.

Text & References:

Dr. S.N. Maheshwari, Finacial Accounting BS Raman. Financial Accounting Grewal and Gupta, Advanced Accounting P.C Tulsian, Financial Accounting


Micro Economics for Business

Course code: BFIEN 10101

Course Objective: The purpose of this course is to apply microeconomics concepts and techniques in evaluating business decisions taken by firms. The emphasis is on explaining how the tools of standard price theory can be employed to formulate a decision problem, evaluate alternative courses of action and finally choose among alternatives.

Course Contents: Module I: Demand & Supply Analysis Demand, Law of demand, individual demand, Market demand, Determinants of demand, change in quantity demanded versus change in demand, Concept of income elasticity of demand, Price elasticity of demand and cross price elasticity of demand, Revenue concepts. Supply, law of supply, determinants of supply, elasticity of supply, market equilibrium.

Module II: Theory of Consumer BehaviorMarginal utility theory, Indifference curve theory and its application to tax choice, Consumer’s surplus.

Module III: Theory of Production & Cost Production with one variable input, Production and optimal input proportions, two variable inputs, Law of variable proportions and law of return to scale ,Cost Concepts, Theory of costs in short run and long run.

Module IV: Market Organization and PricingPricing under perfect competition, Pricing under monopoly, Price discrimination, Features of monopolistic competition pricing under monopolistic competition

Module V: Pricing under OligopolyFeatures of oligopoly, Kinds of oligopoly, Oligopoly models- Non collusive oligopoly models, collusive oligopoly models, Price rigidity under oligopoly. Module VI: Theory of Factor pricingMarginal productivity theory, Welfare economics- concept and measurement of social welfare, Pareto concept of social welfare.

Text & References:

I.C.Dhingra-Principles of Microeconomics-Sultan Chand & SonsAhuja, H.L. Advanced Economic Theory (Micro Economics), S.Chand &CoGupta G.S.- Managerial Economics, Browning & BrowningGould & LazerKoutsoyiannis,Modern economicsVarshney.R and Maheshwari,Managerial Economics-Sultan Chand & Co.


COMPUTERS IN MANAGEMENT

Course Code: BFIIT 10101

Course Objective:The basic objective of the course is to introduce the student to the world of computers and computer technology and to build skills in using IT and understanding the basic concepts of operating system, Internet & networking technologies.

Course Contents:

Module I: Functional components of a computer and their inter relationship:Input unit, Output unit,Control unit, ALU and Memory.

Module II; Spreadsheets - ExcelIntroduction to spreadsheets: Concept of worksheet & workbooks, creating, opening, closing & saving workbooks.Working inside worksheets: Entering numbers, text, date/time, series using AutoFill, editing & formatting worksheets including changing colour , font, alignment etc, selecting, inserting, deleting, copying, moving cells, controlling row height & column width, naming cells, referencing named cells.Using formulas & functions: Performing calculations using formulas, using autosum tools, using operators, understanding cell referencing-absolute relative, mixed, using essential worksheet functions – statistical, mathematical, text, lookup, date and time.Printing & Protecting worksheets: Adjusting margins, creating headers & footers, previewing, setting page breaks, changing orientation, printing data & formulas, implementing file level security, protecting data within the workbook.Charts: Creating charts with chart wizard, choosing a chart type, understanding data series & data points, formatting chart elements, adding, deleting & changing chart data, charting discontinuous ranges, printing charts.Internal databases, pivot tables & data consolidation: Creating, sorting & filtering databases, using built in data forms, creating, deleting, copying & refreshing pivot tables, formatting & sorting pivot tables, consolidating data, refreshing linked consolidation, using category labels in consolidation range.Excel & word outside: Exchanging data using clipboard, using object linking & embedding. Module III: Operating Systems: Functions of an Operating System.Introduction to windows: parts of a window screen, types of windows, anatomy of a window, all about menus. Running your application & switching between applications.Organising your programs & documentsSharing data between applications : Concept of clipboard, clipboard & OLE.Basic customising with control panel : Opening the control panel, accessibility options, adding new hardware, adding & removing programs, setting date & time & customising screen display.Printing with windows : Adding and deleting printers, printing documents from programs, working with print queue.Working with file system & explorer : Exploring windows explorer, working with folders, files & disks.Using wordpad for simple word processing, painting pictures with windows paint, using other windows accessories like Note pad & Calculator.Using system tools like scandisk, backup, DriveSpace & disk defragmenter.Setting up a simple peer to peer windows network. Module IV: Word ProcessingCreating & saving your first document, parts of a word window, typing, selecting, deleting, inserting, replacing, copying & moving text.Previewing & printing your document: Setting margins & page breaks, headers, footers, page numbers, endnotes & footnotes.


Formatting your document: Character formatting tools, copying & repeating character formats, bulleted list. Formatting paragraphs – Indenting paragraphs automatically, aligning & justifying list, line spacing, adding borders and shading, formatting your work with section breaks. Different views of a document Tabs, tables, sorting, & math Templates, wizards & sample document. Importing graphics & drawing objects. AutoText, AutoCorrect, insert, spike & document scraps Spellcheck, custom & user dictionaries, checking grammar & style, using thesaurus to find the right word,

finding & replacing text. Creating multiple column documents. Creating table of content & Indexes. Bookmarks, captions & cross referencing. Mail Merge : Creating & editing the main document & data source, sorting, filtering & printing merged

documents, using basic word’s merge instructions-ask, set bookmark, if then –else & fill in. Linking & embedding to keep things together. Module V: PowerPoint Starting a powerpoint presentation: Parts of a powerpoint window, creating a new presentation, changing presentation look, using placeholders, exploring master views.Using text in presentation: Adding, editing, formatting & checking text, setting tabs & margins, working with outline view, notes, pages & handouts.Adding visual elements to a presentation: Creating & modifying drawing objects, adding readymade art to your presentation, adding animation & sound. Creating charts & tables: Creating & formatting charts, creating, importing & formatting tables, creating an organisation chart.Preparing your presentation: Organising your presentation on slide sorter view previewing your presentation, liausitious & lining.Running your presentation, selecting & generally output.

Text & References:

Mastering Excel, Thomas Cheeter & Richard H. Alden Mastering Windows 95, Robert Cowart Mastering Word, Ron Mansfield Using Microsoft PowerPoint: The Most Complete Reference, Nancy Stevenson


PRINCIPLES OF MARKETING

Course Code: BCHMK 30001

Course Objective:To help students to understand the concept of marketing and its applications, also to expose the Students to the latest trends in marketing.

Course Contents:

Module I Introduction : Nature and scope of marketing- Importance of marketing as a business function - and in the economy - Marketing concepts - Traditional and Modern, Selling V/S marketing - Marketing Environment.

Module II Markets and Segmentation. Meaning of Market - Various types of markets and their characteristics. Concept of market segmentation and its Importance - bases for market segmentation.

Module III A): Product - concept of product - consumer and Industrial goods - product planning and development packaging - role and functions - Brand name and Trademark - after sale service - product life cycle concept. B) Price - Importance of price in the marketing mix, factor affecting price of a product / service,

Module IV A)Distribution channels - concept and role - types of distriubtion channels - Factors affecting choice of a distribution channel. B)Promotion : Method of promotion - optimum promotion mix.

Module V Consumer behaviour : Nature, scope & significance of consumer behavour - factors affecting consumer behaviour. Salesmanship & Selling process : Salesman - qualities of successful salesman - functions of a salesman - selling process.

Module VI Advertising and publicity : Meaning - Importance of advertising - advertising medias - ethics of good advertising.

Module VII Marketing research : Meaning - steps involved in marketing research - areas of marketing research. Marketing Information System (MIS) : Need, Importance – Element of good MIS - components of MIS.

Text & References:

Philip Kotler : Marketing Management, Prentice Hall of India Ltd, New Delhi. Marchannd & B. Vardharajan : An introduction to Marketing, Vikas Publishing House, 5 Ansari Road, New

Delhi. Maurice & Mondell & larry Rosenberg - Marketing : Prentice Hall of India Ltd. New Delhi. Mohammad Amanatuallh : Principles of Modern Marketing. Kalyani Publications New Delhi. Dr. C. N. Sontakki : Marketing Management Kalyani Publications New Delhi.


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bfia sem 1 syllabus