Celebrates Silver Anniversary

EXT

ER

IOR

PH

OTO

BY

MIC

HA

EL

CU

DJO

E P

HO

TOG

RA

PH

Y LT

D.

Twenty fi ve years ago, or June of 1991 to be exact, Peter McKeen put the fi nal touches on a brand-new Toyota dealership that opened facing Fish Creek

Provincial Park on Canyon Meadows Drive.

“At the time, Fish Creek Provincial Park was kind of considered ‘the edge of town,’” says Canyon Creek Toyota dealer principal, Ian McKeen.

How times and the city have changed! Canyon Creek Toyota is celebrating its silver anniversary not on the edge of town but in the heart of several burgeoning communities in south Calgary.

“Canyon Creek Toyota is within a 15-minute or shorter drive of almost 200,000 homes, perhaps more. I don’t know if we even conceived that level of growth when we fi rst opened.”

Twenty-fi ve years of selling one of the auto industry’s most-reliable, most-cherished brands has allowed Canyon Creek Toyota to grow right alongside the city. Coincidentally enough, McKeen fi gures Canyon Creek has retailed almost 25,000 new Toyota vehicles in that time frame.

“I really can’t say enough about the Toyota brand. It has helped us create one of the most loyal customer bases in the business and provides us with so many opportunities to win new converts every day,” says McKeen.

However, all those customers and all that population growth means it’s time for a new Canyon Creek Toyota, one that off ers the breadth of products and the range of services today’s auto customers demand.

“We began renovation planning in 2011. Our plan was to literally double our capacity in service, parts and the showroom.”

Canyon Creek Toyota | 25th Anniversary63

Th e fi rst phase of renovations involved the addition of a dual-lane drive-thru, a service reception area and a doubling of service bays from 13 to 27.

“Th e expansion of our service department has given us the ability to provide new products to our customers that will make their experiences better than ever.”

One of those new products is “express service.” Customers who book an express service appointment gain two technicians to perform service and maintenance like a pit crew. Th e net result is that a job taking three hours with one tech can now take just one.

Regardless of what a customer selects, Canyon Creek’s techs are highly trained and certifi ed to ensure all work is done effi ciently and eff ectively. Th ey also perform an inspection on key components like brakes, tires, fl uids and batteries on every vehicle that comes in.

“Th ese are easy things we can do to ensure customers are safe on the road and that there won’t be a larger, more expensive problem later.”

Th e expanded service area also hosts a customer lounge fully equipped with workstations, high-speed wireless Internet, several fl at-screen TVs and complimentary hot beverages.

With the expanded service business, Canyon Creek Toyota made sure their parts and accessories department could keep pace. Th e inventory is now housed on two fl oors doubling or even tripling available parts inventory.

“We are really proud of our parts department. Th e dealership’s parts wholesale is second in volume in the country and it has everything customers need to repair a vehicle or customize it to their specifi cations. Canyon Creek’s parts department provides everything from mechanical parts to body panels to accessories like truck-levelling kits, full line of tires, wheels, running boards, remote starts, truck-bed covers, mats, lights, full 3M protection and much more.”

Th is attention to making every step of the customer’s experience a happy one is ingrained in the business model at Canyon Creek. Th e goal is to achieve complete customer satisfaction, every time. Th e dealership’s customers have given it glowing praise, awarding it some of the highest Customer Satisfaction Index (CSI) ratings in Western Canada.

“I read every comment and rating of experience from customers. Feedback is so important and we care about our customers. We listen and take action. It’s ‘kaizen,’” he says.

The Japanese philosophy of “kaizen” means “continuous improvement,” and the Canyon Creek team has embraced

Canyon Creek Toyota | 25th Anniversary

PHOTOS BY MICHAEL CUDJOE PHOTOGRAPHY LTD.

Athol Murray College of Notre Dame would like to thank Canyon Creek Toyota for over 30 years of support and

Congratulations on your continued success

www.notredame.ca

“FIRST CLASS OR NOT AT ALL”

Calgary’s Hail SpecialistsLocated in historic Inglewood | 1801 9th Ave SE, Calgary

403.261.4030 www.lousautobody.com

• COLLISION

• REFINISHING

• Full mechanical services

• New car services

• Scheduled maintenance

• Exclusive 3M paint protection film

• Detailing exterior / interior

• Courtesy cars available

Congratulations to Canyon Creek Toyota on your 25th Anniversary

In Business Since 1969

“FIRST CLASS OR NOT AT ALL”

Calgary’s Hail SpecialistsLocated in historic Inglewood | 1801 9th Ave SE, Calgary

403.261.4030 www.lousautobody.com

• COLLISION

• REFINISHING

• Full mechanical services

• New car services

• Scheduled maintenance

• Exclusive 3M paint protection film

• Detailing exterior / interior

• Courtesy cars available

Congratulations to Canyon Creek Toyota on your 25th Anniversary

In Business Since 1969

Canyon Creek Toyota | 25th Anniversary

408 - 36 Avenue SE, Calgary 403.287.3130 | araautoaccessories.com

Congratulations to Canyon Creek Toyota on 25 Years!

AUTO ACCESSORIES INC

Wishing Canyon Creek Toyota many more years of success!

403-228-6961info@economy-glass.com www.economy-glass.com 24 HOUR EMERGENCY SERVICE

On behalf of all of us at MNP, we extend our heartiest congratulations to the McKeen Family for completing 25 glorious years of success. We wish you all the best for many years to come and look forward to continuing to support your future business endeavors.

macleodtrail.com

Congratulations to Canyon Creek Toyota on your 25th Anniversary!

www.pro-am.ca www.adventurehonda.com

Congratulations to Canyon Creek Toyota

on your 25th Anniversary! From all of us at

403-297-1880 | www.superiorpaint.com info@superiorpaint.com

Congratulations to Canyon Creek Toyota on 25 Years!

For the past 25 years, Canyon Creek has put people fi rst and McKeen credits its success and longevity to the ongoing support of its customers, business partners and staff .

its tenets. It is constantly looking for ways in which it can improve operations in order to better serve the loyal customer base it has amassed over the past 25 years.

At the end of the day, customer needs and satisfaction are what really count for McKeen and his team. Th e CSI accolades and the repeat business they earn is a source of pride for everyone who works at Canyon Creek. It’s a matter of paying attention to the small details, which ends up making a big impact.

For example, many customers lack space at home for their winter tires. For the past three years the dealership has off ered customers a seasonal tire storage service. Customers can swap their winter and “three-season” tires and Canyon Creek will store and catalogue their tires in a secure facility – all for only $79.95 per season.

Canyon Creek worries about the details in order to make servicing an existing vehicle or buying a new or used vehicle a positive experience. Th e sales team is available to answer questions and guide customers in their search for the right vehicle in a no-pressure, comfortable environment. Customers are invited to peruse the 14 new vehicles featured in the spacious indoor showroom or to check out the more than 100 vehicles on the lot. Canyon Creek also has 200 more models off -site to meet customer’s specifi cations. And the sales team is eager to off er the best deals in the industry to keep customers coming back.

“Our showroom sells the fi rst car but our service sells the second,” says McKeen.

“Once people get behind the wheel and feel for themselves how well a Toyota drives, and then learn how safe and reliable they are, they’re convinced. And when they experience the superior maintenance and service packages and Canyon Creek Toyota’s dedication to customers, they keep coming back.”

Loyalty is rewarded in many ways. Th e dealership has a great selection of vehicles to fi t every budget and lifestyle, and there are friendly professionals on hand to lend advice on the fi nancing options off ered once customers have made a choice. Canyon Creek’s bestselling vehicles are the RAV4, which is a small SUV with all-wheel drive and great fuel economy, and the Highlander, which is a larger eight-seat SUV ideal for families. Th e lot also boasts amazing deals on built-in-Canada hybrids, cars, trucks and four-by-fours.

“When it comes to the SUV/crossover market, we’re pretty hard to beat. No other manufacturer off ers our vehicle range or advanced technology,” says McKeen. “We off er class-exclusive hybrid models with our RAV4 and Highlander lines, and for people serious about off -roading we have one of the industry’s only body-on-frame SUVs with our bestselling 4Runner.”

Th ese amazing vehicles are available at an even better price right now. To celebrate its silver anniversary, Canyon Creek Toyota is holding a grand reopening event to show off its newly renovated look and to thank its customers for making it their fi rst-choice dealership for 25 years. Customers can take advantage of many special deals including up to $8,000 cash back on select 2015 and 2016 models and fi nancing rates from zero per cent. It’s a great time to buy a Toyota.

For the past 25 years, Canyon Creek has put people fi rst and McKeen credits its success and longevity to the ongoing support of its customers, business partners and staff .

Canyon Creek Toyota | 25th Anniversary

Congratulations to Canyon Creek Toyota on your 25th Anniversary! We value our relationship and we wish you continued success.

Mermac Construction Ltd. is a General Contractor and Design Build Contractor.

Visit mermac.ca for more info on current projects and services.

403.720.8001

“Nothing lasts for 25 years without some amazing, dedicated people behind it. Canyon Creek Toyota’s success didn’t just happen. We’ve had some very smart, very driven individuals who took us from zero to where we are now,” he says. “We continue to have success because our current team of techs, advisers, administrators and managers come in every day wanting excellence. To them and the building team and most of all, our customers who put us on the path to the next 25 years, I off er my heartfelt and humble thanks.”

Th e dealership has lived by its motto “Our People Make the Diff erence” since the fi rst car was sold off the lot in 1991. Th e courteous staff , well-trained technicians and knowledgeable salespeople have made a diff erence for tens of thousands of Calgary drivers, and with the newly renovated facility, Ian McKeen and Canyon Creek Toyota are ready to continue to make a diff erence for decades to come. •

(403) 278-6066370 Canyon Meadows Dr SE, Calgarycanyoncreektoyota.com

Canyon Creek Toyota | 25th Anniversary

IAN MCKEEN (SECOND FROM RIGHT) AND PETER MCKEEN (FAR RIGHT) WITH THE TEAM AT CANYON CREEK TOYOTA.

PHOTO BY MICHAEL CUDJOE PHOTOGRAPHY LTD.

Congratulations Canyon Creek Toyota on 25 Years! Your people really do make the difference.

CHEVROLET • CADILLAC BUICK • GMC

jackcarterchev.com