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6. DECISION BETWEEN UNIV. OR HOSPITALAdvantaqes/ strenqth of openinq hospital1. It would increase the access to medical care specially for poor people.2. Stop the migration of good Doctors.3. Improve the health of women & children in general.Disadvantages / Threatsl. Lack ofdoctors2. Conservative approach of local people where women could be treated by ladydoctors only.3. How to obtain foreign doctors4. To make local people go to hospitals for treatment & improvement of health.Advantaqes/ strenqth of openinq Universitvl. Existing University was small old & in need of extensive repair2. Due to civil war the country desperately needed educated & professional people fordevelopment.3. Re-building of social infrastructure of Loyka.DisadvantaseF / Threats1. Fear of foreign intervention in Loyka.2. Target for critics of the Government.3. This could be'b target of physical attack.4. Less secure than a hospital5. Large no. of students could become a cause of unrest.

7. FINAL DECISION TAKEN BY GENERAL DIANEThe result of the CPM & the survey clearly indicated that Loyka was not a perfect place foruniversity and a hospital was a better option even though opening a university would havelong term benefits but people of Loyka didn't understand or caf,e for long term benefits butshort term only. Moreover the soldiers of UWP needed immediate change for re-motivation.8, KOS POLOUK'S OWN BUSINESS EXPANSTONAs the construction of hospital was finalized, KOS polouk's could see a great opportunity ofexpending his own business and he could choose between 3 options.Option I -Option 2

Option 3 -to keep the same scale of operationsIncrease the scale of operation of his business & not leave the job atthe officer's dining hall.Maximize the scale of operations.

The survey financial implication, & comparative study clearly indicated that option 2 is the bestoption for KOS because his net income after interest & before tax is increasing from $ 150 to $1500 & his total income is increasing from $ 650 to $ 1500. The option I would give no addedbenefit to him & option 3 would require lot of financial investment which was not possible for him.CONCLUSION

1. The case analysis indicates that the tall structure of UWP should change to flatter,flexible, democratic, decentralized structure in any organization2. The commandant or head of the organization autocratic style of leading should bereplaced by a contingent situational employee friendly and participative style.3. Motivational techniques specially the non monitory should be used for re-motivation ofemployees.4. Tactical objective should be fulfilled before fulfilling the strategic objectives.

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PAPER ICase Studv: United V.Vorld PeaceMission to LOYKASUMMARY OF CASE

Loyka is a small country with economy divided into primary sector 45% Secondarysector l5oh, tertiary sector 40o%2006-2008 - Loyka was torn by civil war. After the war, a new coaliation govt. wasformed but it was not very strong.3. In2009 - UWP sent 4000 peacekeepers to Loyka - Based in Beral.4. Organizational Structure of UWP - tall, centralized several levels of hierarchy & narrowspan of control matched the military structure Autocratic not flexible, orders were to befollowed.PROBLEMS IN THE gASE

1. The formationof,g weak coalition government.2. Eruption of violence3. Rigid, tallorgaruzational structure of UWP.4. Autocratic leadership style of the Commandant.5. Threats to UWP from local people of Loyka.6. Lack of motivation of soldiers.l. Defective leadership qualities of the Commandant.8. Not fulfilling corporate social responsibilities of an organization.9. Whether to go ahead with a new projbct of opening a university or a hospital in Loyka.10. Decision about the three possible options of the produce distribution business of Kos.ANALYSIS OF CASE

1. SWOT ANALYSIS FOR UWPStrengths - Centralized Authoritative Structure, discipline, fixed objective, sense ofstability to local people, international support.Weaknesses - Lack of motivation of soldiers, resentment from local people. People didn'tlike foreign soldiers interfering in their work, inappropriate behaviour of the soldiers withlocal people, disagreement with general Meiri, , Autocratic leadership style of GeneralMeiri.Opportunity -When they first arrived the local population was largely supportive they wereexpected to create stability, maintain order, peace & security.Threats - Unappreciation from local population, violence against the troops, lack offlexibility within UWP.

2. FORCE FIELD ANALYSISUWP HQ in Geneva prepared a force field analysis to evaluate the UWP Mission to Loyka.The Head Quarter felt that the UWP mission to Loyka should change its strategy and theforce field analysis as shown in Appendix-2 clearly indicates that more people & officials atUWP HQ were interested in changing strategy as against a few who didn't. The reasons forcharge in strategy seemed to be more obvious like increased local opposition, decrease introop motivation & morale and autocratic rigid leadership style of the commandant andsome officials who felt that it was too early to change strategy. Strategies should be changedat least in 5 -10 yrs time not 2 yrs and resistance against change is inevitable in any work ormission and UWP was also working on same developmental work in Loyka.

1.

2.

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LEADERSHIP STYLEThe contrasting leadership styles of General MeiriDiane Pierce as CommanderGeneral Meiri1. Autocratic Style2. Rigidity3. Only one way to lead4. Only giving orders5. Standardized way of working

as against the newly appointed general

Get>ese).D)es>eP)escel. Situational Style2. Flexible3. Change style according to situation4. Listening to people5. Customized way of working4. OBJECTIVES FOR GENERAL DIANE

1. Strategico.bjectiveWhich is lon'fiterm & required long term planningolive flats either by -f . improving public relations2. reduce conflicts with local people3. improving safety of UWP troops

2. Tactical or operational objective

for improving the image of the

Short term daily basis for motivating her troops. Motivation can be monetary or non-monetary but since salaries etc are set by UWP. She has to use non-financialmotivational methods. She could use -1. Rewards 2. Recognition3. More responsibilities 4. sense of achievement5. coaching monitoring sessions 6. Good healthy relations7. Flexible, participative attitude of leaderNEED FOR CSR - Corporate social responsibilityFor building up the confidence & relations with local people general Diane also thought ofan improvement of social infrastructure of Loyka by using thi resources of UWp to buildeither a hospital or a new Univ. campus. as a non-profit organization.This strategic decision would help the UWp in following ways -1. Importance of presence of olive hats would be understood by local people.2. uwP Mission's corporate social responsibility would be catered to.3. Motivation of troops by change in routine.4. Sense of achievement for troops.5. Building of positive relationship with local people.6. Fulfilling of the strategic &tacticaldecision by General Diane.

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EU S *FlE SS S U tr .llllA I,IAG E1I*EH?H3EHEft I.EVEL \E*FER i

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INSTRUCTIONS TS CANDf DATESDo notopn this examination paper **t*l instructed to d* so.Bead tisE case study caref*lly.S*c*ion A: arxwertwo questisr:s.Sectior: * answerthe compulsory questior*"*ctior"* e: ansrer the compr.llmry q*estion"

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l------2SECTION A

Answer two questions from this section.1. (a) Define the following terms:(il public-private partnership (line 116)(iil economies of scale (line 121)

.:. \]\

2. (a) ldentify 2 items that could be found in Kos's business plan.(b) Define the term corporate social responsibility (line 47)'

(b) With reference to the UWP mission, distinguish between strategic (line 36) andoperational objectives (line 39). (4 marks)(c) With reference to the organisational chart in appendix 1, examine 2 advantagesand 2 disadvantages of a tall, centralised structure for the UWP Mission'(7 marks)

(2 marks)(2 marks)

(2 marks)(2 marks)

3.

(c) Explain 2 advantages and 2 disadvantages to Kos of using a bank loan to fundthe new lorry (line 130). (4 marks)(c) Use all of the PEST categories to examine 4 external forces that may impactupon the UWP Mission to Loyka. (7 marks)

(a) Describe 2 benefits to theUWP Mission of using ethical objectives.(4 marks)(b) Explain two advantages of using focus groups to gather the local community'sopinion on the 2 development projects (line 99). (4 marks!(c) Examine the importance of workforce planning for UWP during theconstruction of the university or hospital. (7 marks)

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SECTION B

Answer the compulsory question from this section4. (a) Explain one cost and one benefit of the new hospital or university being operatedas a non-profit organisation. (4 marks)(b)To what extent would a change in the leadership style of the commander fromautocratic {line 8) to a situational leadership style help to remotivate the UWPtroops? (8 marks)(c) With reference to the case study and appendices 2to 4, discuss the 2 differentoptions of building either a hospital or a university campus and recommend whichyou think will most contribute to a major improvement in the the sociali nf rastrru ctu re of Loyka.

(8 marks)\a.\

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Section C

Answer the compulsory question from this section5. (a) ldentify 2 advantages for Kos of having a 'first-mover advantage' (line 135) if heutilizes his contacts with the UWP Mission. (2 marks)(b) Analyse the role and importance of General Pierce's experience in socialmarketing in helping to reduce the UWP Mission's problems. (7 marks)(c) Examine 3 economies of scale that Kos could benefit from in increasing the scaleof his.business operations with the UWP Mission. (9 marks)

.\ aL(d) Using@vant motivational theory, the information in the case study and theinformation ih appendix 5, evaluate the 3 growth options available to Kos andrecommend which option would positively impact on his overall motivation.

(12 marks)