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Business Plan

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طرح کسب و کار. Business Plan. چیست ؟ ( B usiness Plan ) طرح کسب و کار. - PowerPoint PPT Presentation

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Business Plan

Business Plan (Business Plan) 1- . . (http://www.wikipedia.org)

2- . : . (http://www.business2000.ie) . :

.

.

PaloAlto http://www.paloalto.com 1983 Tim Berry .

.

PaloAlto .Tim Berryhttp://timberry.com

(Silicon Valley ) .

.

.Business Plan

. . 15 . . . . 40 .

: . . 70 .

: .

. . . ( ).

. :1- 2- 3- :1- 2- . .

. . . . :

: 1 1 . . . : .Nolo : . . .

19 . . . SWOT : .( 5 task ). : ( 3 task ).

. . . .

yes : . . no .

25 . yes . no . back .

. yes . : business plan pro . .

5 :12 2 : 5

objectives

33 . 3 4 . ( ). : . . .

: . .mission

... . . : . : . . ( value-based ) . : ( ). .keys to success

. : . . . 3 4 . " " .Section conclusion

Your Company Company summary Company ownership Start-up Table Start-up Summary Company summary . . . : . . . .What You're Selling Product Summary

Describe the products you offer, how they are provided and by whom, and plans for future product offerings

.Your Market Market Analysis Summary

Market Analysis Table

Market Segmentation

Target market segmentation strategic Market Analysis Summary . . . . . . .Market Segmentation . . .(pie)

: ( ...) ( ...) . .Target market segmentation strategic . . . : . . .Your Marketing Plan Import Competitive Edge Marketing Strategy Summary Milestones Table Explain Milestones Competitive Edge ( ) . . . . .Marketing Strategy Summary . . . . ( ) . .Your Management TeamManagement Summary Personel Table Explain Personnel Management Summary . . The Bottom Line Start Up Funding Explain Start Up Funding General Assumptions Table Explain General Assumptions Table Profit And Loss Table Explian Projected Profit And Loss Break even Analysis Table Explain Break even Analysis General Assumptions Table () . .