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    Copyright 2008 The McGraw-Hill Companies, Inc. All rights reserved.McGraw-Hill/IrwinStrategic Management: Text and Cases, 4e

    11

    Strategic Leadership:

    Creating a Learning Organization

    and an Ethical Organization

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    Learning Objectives

    After reading this chapter, you should have a good

    understanding of:

    - The three key activities in which all successful leaders

    must be continually engaged.

    - The importance of recognizing the interdependence of

    the three key leadership activities, and the salience of

    power in overcoming resistance to change.

    - The crucial role of emotional intelligence (EI) in

    successful leadership as well as its potential drawbacks.

    - The value of creating and maintaining a learning

    organization in todays global marketplace.

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    Learning Objectives

    After reading this chapter, you should have a good

    understanding of:

    - The five central elements of a learning organization.

    - The leaders role in establishing an ethical organization.

    - The benefits of developing an ethical organization.

    - The high financial and nonfinancial costs associated with

    ethical crises.

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    Leadership: Three

    Interdependent Activities

    Leadership is theprocess of transforming

    organizations from what they are to what the leader

    would have them become

    Leadership should be

    - Proactive

    - Goal-oriented

    - Focused on the creation and implementation of a creativevision

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    Leadership: Three

    Interdependent Activities

    Insert

    Exhibit 11.1Successfulleaders mustrecognize three

    interdependent

    activities:

    Adapted from Exhibit 11.1 Three Interdependent Activities of Leadership

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    Setting a Direction

    Scan environment to develop

    - Knowledge of all stakeholders

    - Knowledge of salient environmental trends and events

    Integrate that knowledge into a vision of what the

    organization could become

    Required capacities

    - Solve increasingly complex problems- Be proactive in approach

    - Develop viable strategic options

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    Example

    DuPonts vision statement is to be the world's most

    dynamic science company, creating sustainable

    solutions essential to a better, safer and healthier life

    for people everywhere.

    Source: www.dupont.com

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    Designing the Organization

    Difficulties in implementing the leaders vision and

    strategies

    - Lack of understanding of responsibility and accountability

    among managers

    - Reward systems that do not motivate individuals and groups

    toward desired organizational goals

    - Inadequate or inappropriate budgeting and control systems

    - Insufficient mechanisms to coordinate and integrate

    activities across the organization

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    Nurturing a Culture

    In nurturing a culture dedicated to excellence and

    ethical behavior, managers and top executives must

    - Accept personal responsibility for developing and

    strengthening ethical behavior

    - Consistently demonstrate that such behavior is central to the

    vision and mission

    - Develop and reinforce

    Role models

    Corporate credos

    Codes of conduct

    - Reward and evaluation systems

    - Policies and procedures

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    Overcoming Barriers to Change and the

    Effective Use of Power

    Reasons why organizations and managers at all levels

    are prone to inertia and slow to learn, adapt, and

    change

    - Vested interests in the status quo

    - Systemic barriers

    - Behavioral barriers

    - Political barriers

    - Personal time constraints

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    A Leaders Bases of Power

    Insert Exhibit 11.2

    Exhibit 11.2 A Leaders Bases of Power

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    Emotional Intelligence: A Key

    Leadership Trait

    Successful traits

    of leaders at the

    highest level

    Technical

    skills

    Cognitive

    abilities

    Emotional

    intelligence

    Accounting,business

    planning, etc.

    Analytical reasoning,quantitative analysis,

    etc.

    Ability to work withothers, passion for

    work, etc.

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    Emotional Intelligence

    Five components of emotional intelligence

    - Self-awareness

    - Self-regulation

    - Motivation

    - Empathy

    - Social skill

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    Five Components of Emotional

    Intelligence at Work

    Definition Hallmarks

    Self-managementskills:

    Self-awareness

    The ability to recognize

    and understand your

    moods, emotions, anddrives, as well as their

    effect on others.

    Self-confidence

    Realistic self-assessment

    Self-deprecating sense of

    humor

    Self-regulation The ability to control or

    redirect disruptive

    impulses and moods.

    The propensity to suspend

    judgmentto think before

    acting.

    Trustworthiness and

    integrity

    Comfort with ambiguity

    Openness to change

    Source: Adapted from D. Goleman, What Makes a Leader,Harvard Business Review, October-November 1998, p. 95 (with permission)

    Adapted from Exhibit 11.3 The Five Components of Emotional Intelligence at Work

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    Five Components of Emotional

    Intelligence at Work

    Definition Hallmarks

    ManagingRelationships:

    Empathy

    Adapted from Exhibit 11.3 The Five Components of Emotional Intelligence at Work

    Self-managementskills:

    Motivation

    A passion to work for

    reasons that go beyond

    money or status.

    A propensity to pursue

    goals with energy and

    persistence.

    Strong drive to achieve

    Optimism, even in the

    face of failure

    Organizational

    commitment

    The ability to understand

    the emotional makeup ofother people.

    Skill in treating people

    according to their

    emotional reactions.

    Expertise in building and

    retaining talent

    Cross-cultural sensitivity

    Service to clients and

    customers

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    Five Components of Emotional

    Intelligence at Work

    Definition Hallmarks

    Adapted from Exhibit 11.3 The Five Components of Emotional Intelligence at Work

    ManagingRelationships:

    Social Skill

    Proficiency in managing

    relationships and building

    networks.

    An ability to find common

    ground and build rapport.

    Effectiveness in leading

    change Persuasiveness

    Expertise in building and

    leading teams

    Source: Adapted from D. Goleman, What Makes a Leader,Harvard Business Review, October-November 1998, p. 95 (with permission)

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    Developing a Learning Organization

    Successful learning organizations- Create a proactive, creative approach to the unknown

    - Actively solicit the involvement of employees at all levels

    - Enable all employees to use their intelligence and applytheir imagination

    Learning environment- Organization-wide commitment to change

    - An action orientation- Applicable tools and methods

    - Guiding philosophy

    - Inspired and motivated people with a purpose

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    9

    Key Elements of a

    Learning Organization

    Insert Exhibit 11.4

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    Key Elements of a

    Learning Organization

    Empowering employees at all levels

    - Salient elements of empowerment

    Start at the bottom by understanding needs of employees

    Teach employees skills of self-management

    Build teams to encourage cooperative behavior

    Encourage intelligent risk taking

    Trust people to perform

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    Question

    Do you agree with this statement by Ken Melrose, the

    great leader is a great servant?

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    Accumulating and sharing internal knowledge

    - Open book management

    Numbers on each employees work performance and

    production costs generated daily Information is aggregated once a week from top level to

    bottom level

    Extensive training in how to use and interpret the numbers

    how to understand balance sheets, cash flows and incomestatements

    Key Elements of a

    Learning Organization

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    Key Elements of a

    Learning Organization

    Gathering and integrating external information

    - Awareness of environmental trends and events

    Internet accelerates the speed with which useful information

    can be located Garden variety traditional sources for acquisition of

    external information

    Benchmarking

    Focus directly on customers for information

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    Key Elements of a

    Learning Organization

    Challenging the status quo and enabling creativity

    - Challenging the status quo

    Create a sense of urgency

    Establish a culture of dissent

    Foster a culture that encourages risk taking

    Cultivate culture of experimentation and curiosity

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    Creating An Ethical Organization

    Organizational ethics is a direct reflection of its

    leadership

    Unethical business practices

    - Involves tacit, if not explicit, cooperation of others

    - Reflect the values, attitudes, and behavior pattern that

    define the organizations operating culture

    Driving forces of ethical organizations- Ethical values

    - Integrity

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    Example

    In order to avoid unethical business practices, you

    should never do the following:

    1. Suppress information that might damage your reputation.

    2. Deny charges that are relevant and factual.

    3. Spend money for public relations or advertising to counter

    honest complaints.

    4. Ignore problems with the products you sell.

    5. Refuse to accept blame.

    Source: Gerson, Vicki. Avoiding Unethical Business Practices, www.nfib.com. February 21, 2003.

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    Creating An Ethical Organization

    Ethical values

    - Shape the search for opportunities

    - Shape the design organizational systems

    - Shape the decision-making process used by individuals and

    groups

    - Provide a common frame of reference that serves as a

    unifying force

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    Integrity-Based versus Compliance-Based

    Approaches to Organizational Ethics

    Essential links between organizational integrity and

    individual integrity

    - Cannot be high-integrity organizations without high-

    integrity individuals

    - Individual integrity is rarely self-sustaining

    - Organizational integrity, resting on a concept of

    Purpose

    Responsibility

    Ideals

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    Question

    Integrity-based ethics programs combines a concern

    for law with an ______.

    A) emphasis on the proper use of managerial power

    B) emphasis on legal consequences of unethical behavior

    C) emphasis on managerial responsibility for ethical

    behavior

    D) emphasis on social responsibility for ethical behavior

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    Approaches to Ethics Management

    Characteristics Compliance-Based Integrity-BasedApproach Approach

    Ethics Conformity with externally Self-governance according to

    imposed standards chosen standards

    Objective Prevent criminal Enable responsible conductmisconduct

    Leadership Lawyer-driven Management-driven with aid oflawyers, HR, and others

    Source: L. S. Paine, Managing for Organizational Integrity, Harvard Business Review 72, no. 2 (1994), p. 113 (with permission).

    Adapted from Exhibit 11.6 Approaches to Ethics Management

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    Approaches to Ethics Management

    Characteristics Compliance-Based Integrity-BasedApproach Approach

    Source: L. S. Paine, Managing for Organizational Integrity, Harvard Business Review 72, no. 2 (1994), p. 113 (with permission).

    Adapted from Exhibit 11.6 Approaches to Ethics Management

    Methods Education, reduced Education, leadership,

    discretion, auditing and accountability, organizationalcontrols, penalties systems and decision

    processes, auditing andcontrols, penalties

    Behavioral Autonomous beings Social beings guided by

    Assumptions guided by material material self-interest, values,self-interest ideals, peers

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    Key Elements of Highly

    Ethical Organizations

    These interrelated elements must be present and

    constantly reinforced

    - Role models

    - Corporate credos and codes of conduct

    - Reward and evaluation systems

    - Policies and procedures

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    Key Elements of Highly

    Ethical Organizations

    Role Models

    - Leaders are role models for their organizations

    - Leaders must be consistent in their words and deeds

    - Values and character of leaders become transparent to an

    organizations employees

    - Effective leaders take responsibility for ethical lapses within

    the organization

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    Key Elements of Highly

    Ethical Organizations

    Corporate credos and codes of conduct

    - Provide a statement and guidelines for norms, beliefs and

    decision making

    - Provide employees with clear understanding of theorganizations position regarding employee behavior

    - Provide the basis for employees to refuse to commit

    unethical acts

    - Contents of credos and codes of conduct must be known toemployees

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    Key Elements of Highly

    Ethical Organizations

    Reward and evaluation systems

    - Inappropriate reward systems may cause individuals at all

    levels of the organization to commit unethical acts that they

    might not otherwise do- Penalties in terms of damage to reputations, human capital

    erosion, and financial loss are typically much higher than

    any gains that could be obtained through such unethical

    behavior

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    Key Elements of Highly

    Ethical Organizations

    Policies and procedures

    - Policies and procedures can specify proper relationships

    with a firms customers and suppliers

    - Policies and procedures can guide employees to behaviorethically

    - Policies and procedures must be reinforced

    Effective communication

    Enforcement Monitoring

    Sound corporate governance practices