Chennai Express response.pptx

7/27/2019 Chennai Express response.pptx

1/17

By:-

Soumya Ranjan Swain

Shweta Das

Manas Samantray

Smruti sanat Acharya

Sonali Patro

tapan

"Chennai Express" Movie Response &

Market Study Of The Movie In Odisha Circle


2/17

CHENNAI EXPRESS

Chennai Exp ressis a 2013 Indian action comedy film.

directed by Rohit Shetty and produced by Gauri

Khan under the bannerRed Chillies Entertainment.

Released on 9th of aug 2013

The film features Shahrukh Khan and DeepikaPadukone in lead roles.

This is the second collaboration between Khan and

Padukone after the 2007 blockbusterOm Shanti Om and

the first between Khan and Rohit Shetty. Chennai Express is about a man's journey

from Mumbai to Rameshwaram and what happens along

the way after he falls in love with the daughter of a local

don


3/17

Movie market in odisha

Odisha is an eastern state in india.arround a

population of 4cr.the mother tongue is odiya. In odisha there are around 140 cinema hall, which

less compared to other state.

Only two multiplex are available

The movie business here are not up to the mark

compared to other states

Bollywood Hollywood ollywood & south Indian movies

are run by the cinema halls


4/17

Chennai express & odisha film

market

Chennai express is a typical action & comedymovie by rohit & srk.both rohit & srk has a great

fan follower in odisha.

So Distributor of Odisha Circuit M/s Rajdhani

Films did a Great Ground and could book 108

Theatres in Odisha Circuit.

This is the max no of theatres booked for a movie

in odisha circle.


5/17

Our surveyAfter a 1week of CE release, we got a notice from red

chill entertainment to do a market survey for their

movie in odisha circle.

We did a survey & found out following details

According to one of popular film trade analyst of odisha

somesh pati

CE done a great business in odisha till the 1st week

CHENNAI EXPRESS 1ST WEEKEND COLLECTION

1.Paid Preview Net Collection - 0.05 Cr.

2.1st Day Collection - 0.40 Cr.3.2nd Day Collection - 0.25 Cr.

4.3rd Day - Sunday - 0.40 Cr.

These collections are the highest collection of 1st day

2nd day & 3rd day by any movie in odisha circle


6/17

CE has done a record 1.90 Cr. Business From Week-1 From Odisha

Circuit. Which is All Time High for Any Bollywood Film in Odisha

Circuit.

Previous best was 1.65 Cr. and It was there in the name of Ek Tha

Tiger. Not only CE overshadow ETT figure but that too in 1 week only.

Movie also did great bussiness in bbsr.out of total collection 48%

comes from bbsr.

So as per to the film trade analyst its a blockbuster hit in odisha

circle

Now CE is expected to do a Life Time Business of 2.50 Cr. Business

From Odisha Circuit. Really Great Effort.


7/17


8/17

Public response of the movie

For the public response of the movie, we made a survey

of 12 people, of different gender, different age, differentbackground.

Do you watch movies?????

The response we got is 100%.now a everybody sees

movies.

0

2

46

8

10

12

14

yes no

do you watch movies

do you

watchmovies


9/17

What type of movies do you like?? In India there are different movie industries, like

bollywood,hollywood,other regional movies are there.so different people different choice of movies.

Our survey found that, out of 12 people 5people likes to

watch bollywood movies,5 person likes Hollywood

movies,2 person like other movies

5

5

2

movie you like to watch

bollywoodhollywood

other


10/17

Which star do you like the most??? There are many superstar many star & many brand

names are there in bollywood.so there are different fan

follower for every star, which effect in making the moviehit super hit or blockbuster

We made a survey again from the same 12 person,&

given option to them like amitabh,saharukh,salman &

other. From our survey we found out that,

0

1

2

3

4

5

6

AB SRK SK Other

which star u like the most

which star u

like the most


11/17

Have you seen the promo of chennai

express???

For the popularity & advertisement CE showing there promosin many TV channels. the promo is the first attraction to make

the viewer crazy to go for it.

So from our 12memeber survey we found out 12 out of 12

have seen the promosDo you like the promo???

We found out 11 out of 12 like the promos of CE

do u like the

promo

yes

no 0

10

20

yes no

have u seen the

promo of CE

have useentheprom

H t h d th i Ch i


12/17

Have you watched the movie Chennai

express????do you like the movie??After a 7day run of the movie,we found out from our

12member survey that out of 12,10 has been alreadyseen the movie.

Out of 10 who has already seen the movie,we found

that 9 out of 10 like the movie

The 2 person who has not seen the movie yet, are also

interested so see the movie in near future

10

2

have yo seen CE?

yes

no

0

5

10

yes no

do you like themovie

do youlike themovie


13/17

movie? After a longtime & after success of jab tak hai jan,CE released with

so many hopes for the king khan.

So according to our survey we found out those who have been seen

the movie,out of 10,8person likes SRKs role.

Do you like to see the sequel of Chennai

express??Those 10 who have already seen the movies, out of them 5 will like to

see the movies sequel too

8

2

do you like the srkrole?

yes

no55

will you like to see thesequel?

yes

no


14/17

Do you like to see the movie with your

family?

Out of 10 people,all 10 agree that they will like to see themovie with their family..The response we got by this

survey that,CE is a family entertainer, the movie can be

seen with family. because of no vurgularity,no odd seen.

Another point we got from our survey that, we made asurvey of 12 people, where 4 are female n 8male.so out

of 4 female 3,& out of 8male has been already seen it.

so there is a good response from both the gender.

is it a familyentertaining

movie

yes

no0%

20%

40%

60%80%

100%

male female

no

yes


15/17

How much rating you will give from out

of 5 star???? From the public response we found that there is a good

response from odisha circle for CE.

The rating varies like 1person given 5*,5person 4 star,&

4 person 3 star.

0

1

2

3

4

5

5* 4* 3* 2* less than

2*

1

5 4

0 0

rating

rating


16/17

From our survey we found that Chennai express

movie have a good response in odisha, both in

business wise & public response wise.

We all Hope that movie will do a good business inodisha. As well as can be accepted by the odisha

movie lovers.

We are thankful to all the person who have taken part in

our survey.

We are also thankful to M/s Red chili entertainment &

saharukh khan for giving us the opportunity to make asurvey of CE in odisha circle.


17/17

Documents

Chennai Express response.pptx