Appsnack helps brands and their agencies build rich, engaging, app-like creative experiences that reach audiences at scale, across mobile and tablet.

Engage mobile audiences...

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Appsnack is a division of Exponential Interactive – a global provider of advertising intelligence and digital media solutions. Exponential provides Appsnack the ability to leverage:

•A presence in more than 26 countries

•700+ employees worldwide

•The e-X Advertising Intelligence Platform

•Exponential’s massive proprietary database

•More than 450m unique users every month

Appsnack helps brands and their agencies build rich engaging app-like creative experiences that reach audiences at scale, across mobile and tablet.

Engage mobile audiences...

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Appsnack is a division of Exponential Interactive – a global provider of advertising intelligence and digital media solutions. Exponential provides Appsnack the ability to leverage:

•A presence in more than 26 countries

•700+ employees worldwide

•The e-X Advertising Intelligence Platform

•Exponential’s massive proprietary database

•More than 450m unique users every month

The worlds largest brands choose Exponential’s solutions for display, video and now mobile

AutomotiveAutomotive ConsumerGoods

ConsumerGoods

TechnologyTechnology RetailRetail TravelTravel TelecomTelecom

“Mobile monetization levels … could surpass desktop within 1-3 Years”

- Mary Meeker (Internet Trends – 5/30)

We are living in a post-PC world…

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62%

increase in worldwide ad spend across

mobile1.4 B

people access the internet via their mobile device*

56%of the worldwide population has a mobile device*

24%of all mobile users

have a Smartphone or

tablet*

6.4 Bannual ad spend

on mobile*

*eMarketer Metrics (Mobile, worldwide 2012)

...but it’s not just about devices...

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It’s about engaging with your audience where they engage the most...

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Mobile web Mobile optimized In-app

Snack Bar MMA Ad Units

…in content they love regardless of operating system, carrier, and consumption environment.

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Audience engagement starts with the right creative

• Appsnack provides the most dynamic, relevant and engaging mobile ad formats available

• We create and deliver engaging app-like creative units

• Our ads have the ability to deliver full-screen, custom rich-media brand experiences using any assets and functionality, including location-based features

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Full-page expandable: user initiated engagement

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Aggregate over 2 billion daily data eventsContextualize based on 50,000 topics

Transform data into intelligence

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Segment users with associated attributes

I am into fine wine and in the

market for a luxury car

I live in Chicago, Il

I’m a 35 years old and

married with 2 children

I own an iPhone and iPad

Right person, right

place, right time alongside the right content

DemographicsLocation DeviceContent All of the above

Transform data into intelligenceReach your audience at scale

I am into fine wine and in the

market for a luxury cars

I live in Chicago, Il

I’m a 35 years old and

married with 2 children

I own an iPhone and

iPad

The right person, in the right place, at the

right time along the

right content

DemographicsLocation DeviceContent All of the above

Reach more than 450 million unique monthly users worldwide…

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...with access to thousands of publishers across mobile and tablet

We helps brands and their agencies build rich, engaging, app-like creative experiences that reach audiences at scale, across mobile and tablet.

The Appsnack advantage…

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Engaging app-like ad units

Intelligent targeting

Reach your audience at scale Mobile audiences engaged

Thank You

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Sandy ShanmanGeneral Manager, AppsnackSandy.Shanman@appsnack.com