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PLUS D’ATTENTES NOUVELLES EXIGENCES

CLIENT

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UXUSER EXPÉRIENCE

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CLIENT

42 31 NOLIMITCODE

NOLIMITUn nouveau continent …

Numérique techno, electro, computer, enable companies to do things greater

Digital the way from finding clients to earn income change business model, process, objective

Cyber security, resilience … bureau des légendes

PLANB

LIQUIDLIQUIDJeff Bezos

Human To

Human

L’humanité augmentée

soft power Civic tech Nation Builder Gov 2.0

Démocratie Liquide

Black Mirror NOSEDIVE (S03E01) Entire History of you (S01E03) Credit Social : note de confiance

e-réputation

NOBORDERS

NOLIMITTencent

WeChat / Weixin QQ Tencent Cloud WeChatPay

CEO : MA Huateng (Pony)

WeChat 1MD pax

NOLIMIT APPLEWATCH

2017

APPLEROLEX APPLESUISSE NETFLIX ALIPAY

Les Nouvelles économies

GAFA MS NATU BE BAT XY

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TECHed

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mar

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green

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offre

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nudgecollaborativebarter

new

crowdlaw sha | ring

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ng

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intelligencefunding

powermarketing

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uberisation servicisation

plateformisation

Le UBER des combinaisons de snowboard Le Google des recettes de cocktail et des parking

Le Facebook des surfers Le LinkedIn des investisseurs en startup

Le Expedia des crypto-monnaies Le blablacar des forfaits des ski

Le Twitter du camping car LeBonCoin (craigslist, eBay) de l’adoption d’animaux

Le WeChat de la rencontre amoureuse UBER Everything

NOLIMIT

https://toplink.weforum.org/knowledge/explore/all https://toplink.weforum.org/knowledge/insight/a1Gb0000001hXcwEAE/explore/summary

4ème révolution industrielleVapeur + moteur Électricité Informatique IA

Révolutions d’ordre : social / culturel économique technologique

-3000 écriture 1800 Vapeur 1450 imprimerie/chiffre 1900 Électricité 2000 NBIC 2000 NBIC

Michel LucSERRES FERRY

Gutenberg Zuckerberg Sandberg

Voix/écriture

InfoBésité

digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital DETOX digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital digital

Syndrome du Hamster

le rapport à l’infobésité est une aporie

hk

KeyTakeAways

ce qu’il faut retenir

nolimit exponential

mindset 1519

renaissanceLeonardo da Vinci

1519

1452-1519 innovation

full-stack universel

crypto crypto 2012-2014 Peter Thiel

PayPalFB, spaceX, LinkedIn

Les 3 étapes de toute Innovation / rupture / revolution Utopiste / étrange / ridicule Impossible / dangereux Évident / simple

Thiel / Aberkane

1

321

3

PAUSE Nouvelles attentes

USERUSER

USERUSER

4

outils et mesures

VOC GEN XYZ +Lost … Greatest (GI) … Silent BabyBoomer = 1940 - 1965 +/- 8 ans

GenX = 1955 1985 +/- 7 ans

GenY Millennials = 1979 1999 +/- 5 ans

GenZ Digital Natives = GEN C 1994 2007 +/- 4 ans

alphaGen = 2008 - 2020 ?

SingularityGeneration = 2018 - 2030 ? MARS Gen = 2030-2080 ?

Nouvelles Attentes

Pourquoi se contenter du minimum ?

1990 : web et internet 2010 : mobile2015 : Living Services source : Google, Accenture

Si vous n’êtes pas dans Google, vous n’existez pas ! LS

Living ServicesDigitalisation

Liquid Expectations= Living Services

Mobilité Urbaine

NVEIDigitalisation : IOT

Billet / Voucher / carte (wallet) Porte (smart door) Maison (home kit) Ecole / Cours (MOOC) Santé Politique Voiture (Tesla OS, auto4.0) Wearable

Hatsune Miku

Hologramme Partir / sortir sans payer Réserver d’un clic Commande par bouton (DASH) Connexion permanente Temps réel pour tout

Liquid Expectationun consommateur ça ose tout, ça compare tout, ça demande (exige) tout, ça commente tout, partout, ça ne lit RIEN (tl;dr) ça demande un secret total des informations confiées ! Expectation Economy

Consommateur Sans Limite

Intime et proche de nous Impact sur la vie Fabrication de plus de data autorisant l’IA et les changements en temps réel USAGE > PROPRIÉTÉ Jouissance > Possession

Living services Paiement invisible LOL ?

Un clientça ose

toutLes lois de Michel

Audiard

PAUSEPA 10/04/2018ÉCOLE DE LA FINANCE !190

coggle.it

TECH

DATA

SEARCH

ADVERT

COMMERCE

STRAT

Digital Marketing

TECH

DATA

SEARCH

ADVERT

STRAT

Digital Marketing

COMMERCE

Enquête / sondage / polls SGBD : SQL / NoSql / CSV / Json WebAnalytics / GA KPI AD-TECH MARTECH DataViz / D3.js / SVG

AI / ML / DL

10/04/2018ÉCOLE DE LA FINANCE !193

FTP Sketch3 / iDraw

Canva Cloud SAAS PAAS

AWS / OVH bunkR / Prezi

TRELLO / Scrumblr GoogleDrive (Gantter)

Hadoop Doodle

SalesForce Merkato

NODE ANGULAR D3js

Mail Chimp (ESP) SurveyMonkey

PPT (masque / master) Word (style)

xMind Gantt Unitag Xcode

Excel (TCD) GoogleTrends TXT sublime

Browser (Chrome) HTML CSS JS

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LinkedIn Rédigé par Pierre-Henri Kuhn