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Enterprise 2.0 und dieArt der KollaborationDie Art und Weise wie Endbenutzer – Mitarbeiter,Partner, Kunden – miteinander kommunizierenwird immer mehr geprägt durch Web 2.0Techniken
Bestehende Anwendungen können mit Web 2.0erweitert, verbessert und mit neuen Anwendungenintegriert werden
Social Networks, Tagging, RSS, Blogs und Wikiserleichtern den Informationsaustausch erheblich
ME
You
Enterprise 1.0…
Hol- und BringschuldEMail, Web 1.0…
Enterprise 2.0
• Sicherheit• Jeder Mitarbeiter kann Informationen frei austauschen - dennoch sind,
im Gegensatz zum Web 2.0, Regeln und Vorschriften zu beachten• Schutz von vertraulichen Informationen• Compliance Anforderungen, Nachvollziehbarkeit• Integration von Identity und Access Management
• Zuverlässigkeit• Skalierbarkeit, Performance, Verteilbarkeit• Beherrschen von Komplexität und Volumen
(Content De-duplication, Compression, Encryption, etc.)• Hoch-Verfügbarkeit, Backup und Disaster Recovery
• Integration• In Business Prozesse• In SOA Architekturen• In CRM, ERP und BI Anwendungen
Enterprise 2.0 Anforderungen
Content Management
ProjectEfficiencies
TeamCollaboration
EnterpriseMashups
Web 2.0Services
Team &IndividualExpertise
CollaborativeContentDreation
Security,Auditing, andCompliance
InformationLifecycle
Management
ContentPublishing
ContentApprovals
Composite Applications
IntegratedDevelopment
ProcessPortals
Alerts &Worklist
SOAProcesses
ComponentAssembly &
Orchestration
Custom &Enterprise
Applications
OracleEnterprise
2.0
Community/Social Collab
Internet / Intranet Web Presence
Portlet Creation& Orchestration
In-ContextContent Editing
Secure,Integrated
Search
WebsiteCreation
Multi-ChannelDelivery
Single Sign-Onto all Corporate
Resources
DocumentManagement
Desktop ToolsIntegration
Oracle’s Enterprise 2.0 PlatformZusammenführung von Content & Social Computing
Oracle UniversalContent Management
Commerce Services &Collabra
Oracle WebCenterFramework
Product OfferingEnterprise 2.0 & Portals
BEA Ensemble &Pathways
• Content Management Repository, Security,Publishing, Imaging, Records, & Archival
• Standards-based Portal DevelopmentFramework & Enterprise 2.0 Services
• Packaged Self-Service Portal Environmentwith Social Computing Services
• Lightweight REST-based Portal Assembly& Social Interaction Analytics
• Continued Development & Integration withWebCenter Framework
• Continued Development & Integration withWebCenter Spaces & Suite
• Products in Maintenance (Already EOL’d)
Oracle WebCenterSpaces & Suite
BEA WL-Portal
BEA AL-User Interaction
39
Universal RecordsManagement (URM)
Secure EnterpriseSearch (SES)
Information RightsManagement (IRM)
Oracle Federated ECM Services
Universal ContentManagement (UCM)
Universal OnlineArchive (UOA)
Imaging & Process Management (I/PM)
DocumentArchive
DocumentManagement
E-MailArchive
Web ContentManagement
BPM Document Capture
Oracle Comprehensive Content & Policy Management
Oracle Presentation & E2.0 Services
WebCenter Suite
Composite UIFramework
WebCenterServices
Oracle Enterprise 2.0Produktportfolio
Oracle Communications Infrastructure
Beehive
Email, Calendarand Tasks
CollaborationServices
40
Universal RecordsManagement (URM)
Secure EnterpriseSearch (SES)
Information RightsManagement (IRM)
Oracle Federated ECM Services
Universal ContentManagement (UCM)
Universal OnlineArchive (UOA)
Imaging & Process Management (I/PM)
DocumentArchive
DocumentManagement
E-MailArchive
Web ContentManagement
BPM Document Capture
Oracle Comprehensive Content & Policy Management
Oracle Presentation & E2.0 Services
WebCenter Suite
Composite UIFramework
WebCenterServices
Oracle Enterprise 2.0Produktportfolio
Oracle Communications Infrastructure
Beehive
Email, Calendarand Tasks
CollaborationServices
Oracle Content Management
• Oracle Universal Online ArchiveHochgradig skalierende Content Archivierung
• Oracle Universal Content ManagementWeb Content Management, Document Management, DigitalAsset Management
• Oracle Universal Records ManagementZentr. Management von Aufbewahrungspflichten Dokumenten
• Oracle Document CaptureGroßvolumiges Scanning von Papier & elektr. Dokumenten
• Oracle Information Rights ManagementSchützen und Nachverfolgen sensitiver, digitaler Informationen
• Oracle Imaging and Process ManagementKommentierung & Markierung von Bilddaten, Routing, Approval
• Outside In Content Transformation TechnologyTranformation von Content in über 400 Dokument-Formate
42
Universal RecordsManagement (URM)
Secure EnterpriseSearch (SES)
Information RightsManagement (IRM)
Oracle Federated ECM Services
Universal ContentManagement (UCM)
Universal OnlineArchive (UOA)
Imaging & Process Management (I/PM)
DocumentArchive
DocumentManagement
E-MailArchive
Web ContentManagement
BPM Document Capture
Oracle Comprehensive Content & Policy Management
Oracle Presentation & E2.0 Services
WebCenter Suite
Composite UIFramework
WebCenterServices
Oracle Enterprise 2.0Produktportfolio
Oracle Communications Infrastructure
Beehive
Email, Calendarand Tasks
CollaborationServices
Die effiziente On-line Arbeitsumgebung
• Informations- Inseln vernetzen• Apps A, Apps B, BI-System,
CMS...
• Portale bieten Kontext, gehenaber nicht tief genug• Wie bilde ich Aufgaben-
Orientierung ab?• Wie setzte ich Apps A in Kontext
zu Apps B?
Herausforderungen Heutiger Mangel
• Applikationen mangelt es an derKontext Integration• Integration unterschiedlichster
Informationenssysteme
• Informationen im Kontextbereitstellen• Dokumente, BI, BAM, Prozesse
• Aufgabenorientierte Nutzer-Interaktion• Einfache Aufgaben schnell
erledigen• Kontext f. komplexe
Entscheidungen zusammenführen• Mangel an kontext- spezifischer
‚Web 2.0‘ integration• Instant Messeging, Wiki, Blogs,
Foren ...• Effiziente Zusammenarbeit
• In Teams, Service Centern,Projekten
Oracle WebCenter
Neue Platform für userinteraction
Kombiniert das Beste aus:• Portals (portlets, customization)• Rich client development frameworks• Web 2.0 collaborative & content
services
SOA-Unterbau, hot-pluggable Unterstützt die neuesten Java UI
standards: JSF, JSR-227, JSR-168, JCR 1.0
Gundlage für FusionApplications
Search Search for All Tasks and Information
Applications Work and Interact with All my Applications
Pages Create Custom Dashboards
Notifications React to All Notifications
Preferences Tailor Environment for Personal Productivity
Communities Interact with All Communities
Personal Content Access Personal Content
Create MashupsEnterprise & Internet Mashups
500 units
20 units
SpacesWeb2.0 Social
Networks
ComposerMashups &
Customizations
Oracle WebCenter 11g
J2EEModel
WebCenterServices
WebCenterFramework
Oracle Application Server 11g
JSF EJB AJAX
Content Mgmt. Discussions Mashups VoIP
Search Wikis RSS Communities
PortletIntegration
ProcessIntegration
ContentIntegration
InformationIntegration
Declarative Customization & Metadata Management
WebCenter Ready Applications
JSF
ADF Data Control
ADF Bindings Portlet Bindings
Struts JSF
ADF FacesJSPADF Swing
JavaClassesEJB ADF
Business Components
WebServices
PortletsJSR-168WSRP
ViewView
ControllerController
ModelModel(JSR 227)(JSR 227)
BusinessBusinessServicesServices
TopLink Data Services
Relational Data XML Data
Met
adat
a Se
rvic
es (M
DS)
Packaged Apps
JDBC JCA WS XML
Mobile Bindings
Legacy Data
Architektur – Oracle ADF
Drag/drop Portlets within a JSF Page
Oracle WebCenter Suite• Oracle WebCenter Suite ist die neue Plattform für Nutzer
Interaktion, bestehend aus:• WebCenter Framework• Instant Messaging and Presence (OCMS)• ContentDB• Secure Enterprise Search• Oracle Wiki, Discussions, Foren
• Es kombiniert das Beste aus:• Portalen (Portlets, Anpassungen, Content)• Rich Client Entwicklungs- Frameworks• Web 2.0 Collaborative & Content Services
• Hot-pluggable, SOA enabled, Standard-basiert
• … und essentieller Baustein von …
Oracle Fusion Middleware
Oracle Data Integrator
BEA Cyclone &RFID Server
Oracle Service Bus(Oracle ESB & AL-SB)
Oracle BPEL ProcessManager
Product OfferingService-Oriented Architecture
Oracle Complex EventProcessor
• High Performance Heterogeneous DataIntegration & Batch ETL Tool
• Unifies AquaLogic Service Bus & OracleEnterprise Service Bus
• Strategic Service Orchestration &AIA/Composite Application Infrastructure
• In-Memory Event Computation Engineintegrated with WebLogic Event Server
• Dashboards to Monitor Business Event& Business Process KPIs
• Continued Development with commonservices & technology with BPEL PM
• Already EOL’d BEA Products
Oracle Business ActivityMonitoring
BEA WL-Integration
Oracle BPA Designer
BEA AL-BPM Designer
Oracle BPM (BEA AL-BPM & Oracle BPEL PM)
Product OfferingBusiness Process Management
Oracle Business Rules
Oracle Business ActivityMonitoring
Oracle WebCenter
• Structured BPM Designer for RigorousProcess Modeling & Simulation
• Agile BPM Designer for Iterative ProcessModeling
• Converged BEA AL-BPM & BPEL ProcessManager for Human & Structured BPM inSingle BPMN & BPEL Runtime
• Paper Document Capture, Imaging &Document Workflow with ERP Integration
• Declarative Rules Engine to expressBusiness Policies
• Dashboards to Monitor Business Events &Business Process KPIs for Optimization
• Process Portal Interface to visualizeComposite Processes
Oracle DocumentCapture & Imaging
Herausforderung ProzessintegrationSHOPPING PORTALESHOPPING PORTALESHOPPING PORTALE
SHOPPING PORTALESHOPPING PORTALE
Call CenterSHOPPING PORTALESHOPPING PORTALE
Andere Kanäle
NotificationService
Faktura
Kunden
Artikel
B2B
5-15minLager, B2B Kunden
Regeln DecisionService
end
Insert Order
getCustInfo
getPrice
ManualReview
?
Notify Cust
CreditCheck
internePlattform
invoke
receive
invoke
receive
B2BPlattform
Verfügbar?
Fulfill Order
receive
UPS, Hermes, DPD,…
Kredit Institut
Herausforderung ProzessintegrationSHOPPING PORTALESHOPPING PORTALESHOPPING PORTALE
SHOPPING PORTALESHOPPING PORTALE
Call CenterSHOPPING PORTALESHOPPING PORTALE
Andere Kanäle
NotificationService
Faktura
Kunden
Artikel
B2B
5-15minLager, B2B Kunden
Regeln DecisionService
end
Insert Order
getCustInfo
getPrice
ManualReview
?
Notify Cust
CreditCheck
internePlattform
invoke
receive
invoke
receive
B2BPlattform
Verfügbar?
Fulfill Order
receive
UPS, Hermes, DPD,…
Kredit Institut
Kosten von Point-to-Point Lösungen?
Zusammenspiel der Systeme?
Design-Tools
ServerAdmin
Security
Monitoring
DeploymentFlexibel bei Änderungen?
IP 10.10.10.10
IP 10.10.10.20
Operational dashboard
DurchgängigesProzess Monitoring?
Kosten durch Replikation?
Sicherheit?Zugriffskontrolle?
System Management ?
Oracle Enterprise Service Bus
Oracle BPEL Process Manager
Welche (SOA) Infrastruktur ist denkbar?SHOPPING PORTALESHOPPING PORTALESHOPPING PORTALE
SHOPPING PORTALESHOPPING PORTALE
Call CenterSHOPPING PORTALESHOPPING PORTALE
Andere Kanäle
NotificationService
Faktura
Kunden
Artikel
B2B
5-15minLager, B2B Kunden
Regeln DecisionService
end
Insert Order
getCustInfo
getPrice
ManualReview
?
Notify Cust
CreditCheck
internePlattform
invoke
receive
invoke
receive
B2BPlattform
Verfügbar?
Fulfill Order
receive
UPS, Hermes, DPD,DPWN …
Kredit Institut
Ada
pter
: W
eb S
ervi
ces
Inte
rfac
e: X
ML,
SO
AP,
WSD
L, W
SIF
Oracle Business Rules
RulesEngine
RuleAuthor
Rulesrepository
Oracle BusinessActivity Monitoring
OracleWeb Services
Manager Oracle BPA / BPM SuiteOracle
Enterprise Manager
Oracle SOA SuiteEinige Kunden / Referenzen
Produkt Bundles
Oracle SOA Suite• BPEL Prcess Manager• Business Activity Monitoring• Web Services Manager• Enterprise Service Bus
Business ProcessManagement Suite
• BPEL Process Manager• Business Activity Monitoring• Business Rules• AL BPM Management Server• AL BPM Studio f. Developers• AL BPM Studio f. Analysts
Oracle SOA Suite USP
• Komplette, integrierte SOA Suite• Modellierung, Simulation, Deployment, Monitoring, Optimierung
• gemeinsames Model zwischen Analyse, Exekutionund Monitoring
• Investitionsschutz• Freie Wahl des Application Servers
Oracle Application Server, IBM WebSphere, BEA WebLogicServer, Jboss
• 100% Standard-basiertBPEL, XML, XSLT / XQuery, WSDL, SOAP, ...
• Bewiesene Performanz• Integriertes Design-Process Tool
Oracle Fusion Middleware
Oracle Fusion Middleware
Oracle BI - Was sagen Analysten?
• Gartner:„We also expect to seeOracle among the topthree BI platformvendors, in terms ofmarket share, by 2012.“
Quelle: http://mediaproducts.gartner.com/reprints/oracle/145507.html
IDC: Worldwide Vendor Share Leaderin Business Analytics Software in 2006
http://www.oracle.com/corporate/analyst/reports/infrastructure/bi_dw/208699e.pdf
Treiber… und die Herausforderungen
• Durchgängige Analysen• Regeln, Schwellenwerte definieren• Handlungsoptionen aufzeigen• Gesteuerte Aktionen• Aktion- BOTs• Dynamische Geschäfts-prozess-
Optimierung• Multi-Channel BI-Visualisierung• Real Time Activity Monitoring• Selbstlernendes DataMining• MSFT Desktop Integration• Offline Analysen• BPEL, ESB• AJAX, DHTML, WSR-168, WSRP• Integration von Geodaten• ...
KundenanforderungenKundenanforderungen
NeueNeue technologischetechnologische StandardsStandards
Integration von JDE, SAPIntegration von JDE, SAPPeoplesoftPeoplesoft & Siebel BI & Siebel BI
Oracle BI Suite Enterprise Edition
OLTP & ODSSystems
Data WarehouseData Mart
Oracle, SAP BW …
Oracle, SAP PeopleSoft, Siebel,JDE, Custom Apps
XML, Files, ExcelEmbeded Content
BusinessProcess
SSO, Kerberos,MSFT AD, LDAP,Novell, iPlanet …
OracleInformaticaAscential
Sunopsis …
OracleBI Server
Business Model und Abstraktions- Layer Intelligente Caching Services Multidimensionale Rechen- und Integrations Engine Intelligente Abfrage- Generation und optimierte Daten-Zugriff-Services
BI Server
AllgemeinesAllgemeines Enterprise Enterprise InformationsInformations ModellModell
InteraktiveInteraktiveDashboardsDashboards
Reporting,Reporting,Publishing,Publishing,
PrintingPrinting
Ad-hoc-Ad-hoc-AnalyseAnalyse
Pro-Pro-AktiveAktiveDetektionDetektion & &
AlarmeAlarme
Offline-Offline-AnalysenAnalysen
MS OfficeMS OfficePlug-InsPlug-Ins
RetailSektor
SalesAnalytics
Service &Contact
Analytics
MarketingAnalytics
FinancialAnalytics
Supply-Chain
Analytics
WorkforceAnalytics
WebServiceWebService