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Greek Roots. Ethos, Logos, Pathos. Persuade Readers. Three basic strategies ………… Ethos Logos Pathos. Ethos… Ethics/trustworthy. Person to believe. Logos… Logic. Convincing facts, statistics, and information. What is the message?. Pathos… Emotions. Pathos …Emotions. - PowerPoint PPT Presentation
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ETHOS, LOGOS, PATHOS
Greek Roots
Three basic strategies …………
EthosLogos
Pathos
Persuade Readers
Ethos…Ethics/trustworthy
Person to believe.
Logos…LogicConvincing facts, statistics, and
information
What is the message?
Pathos…Emotions
Pathos…Emotions
Good Argument:
Ethos ethical and trustworthy
Logos logical reasoning
Pathos emotional appeal
