Fundraising Campaign
By Ben Guillermo, Chanel Challenger, Jordan Gilmore, Kadia
Gordon & Richelle Fernandez
Fundraising Campaign
Bens Story3
Richelles Story4
ProblemIn Greater Toronto Area, 28% are homeless youth
ObjectiveTo provide shelter for the homeless youths within the
Rexdale community for the coming winter seasonAmountOur goal is to
raise $50,000 by the end of December 2016
MethodTo raise money for the Youth Without Shelter (YWS)
organization to provide shelter and necessities1 | Introduction
1. Summary - brief, problem, objectives, methods, amount
5
ProgramsResidential ProgramSteps To SuccessEmployment
ProgramHousing ProgramStay-in-School ProgramActivities (daily
workshops)Pre-Employment TrainingLife Skills DevelopmentEducational
SessionsRecreational ActivitiesSteps WorkshopClientsBetween the
ages of 16-24Youth Without ShelterMission: Ending homelessness one
youth at a time, one step at a time.A 33-bed emergency residential
program 2 | Youth Without Shelter6 Warrendale CrescentToronto,
ON(416) 748-0110
2. Intro - agency applying for funds, purpose & goals,
programs & activities, clients
Programs = Kadia [ CHOOSE 2-3 ]Activities = Jordan [ CHOOSE 2-3
]Clients = Chanel (statistics)eligibilityAgency = Ben
INCLUDE DEMOGRAPHICS:
2011 DemographicsYouth (15-24) make up 12.6% of Rexdale
Community (1,315/10,475)In 2006-2011, only 8% are born in Canada
(in Rexdale)Top 5 Birth Countries for Immigrants are India,
Jamaica, America, Guyana and Pakistan.Top 5 Race in Rexdale
consists of Spanish decent, Italian, Croatian, Polish and
Indian.
6
Greatest Ongoing NeedsPersonal hygienePerishable
foodsClothingSchool suppliesTransit funds$156$25$63/mo.
VS.DonationGovernment FundingProgram
Cost$720,761$1,259,134$2,008,856$748,055$1,187,788$1,851,732Hitting
maximum capacity daily
3 | Problem or Needs Statement3.79%5.67%7.82%
1 meal for 53 Youths1 bed, 1 nightBed for 1 month, 1 Youth
Problems or Needs
3. Problem or Needs Statement - descry problem (of agency),
include statistics & documentation (i.e. decline #s)13% of
population are youths (15-24)
G.O.N. = BenJordan = Expanding the facility
156 = 1 meal for 5325 = 1 bed a night*15/monthly = 1 week
bed63/monthly = 1 month bed7
$50,0004 | Program Objectives
Levels of ParticipationCommunity
AgentsSupportersVolunteersLeaderships
4. Program Objectives - expected outcome, measurable (i.e. to
provide housing for at least 500 kids by winter)$To expand the
facility in order to provide more shelters for those in need
$63 (1 month for shelter) x 53 (# of beds) = $3,339 x 12
(months) = $40,000Provided for 53 people to stay at the shelter for
a monthAny extra money goes towards expanding or necessities
Chanel: GoalJordan: Community Agents & supportersKadia:
volunteers & leaderships8
Government
fundingSchoolCorporates/BusinessesChurchLibraryRecreational
CentresAdvertisingSocial NetworkingWord of MouthVolunteer
HoursSponsorshipsInvolvement/ExperiencePersonal
Benefits/LeisureCommunity InvolvementBingoPet DayCarnivalEtc.5 |
Methods
MethodsRecruitmentFundraising Activities
5. Method - activities conducted to achieve objective (reasoning
for these activities), recruiting staff
Method kadiaRecruitment jordanActivities - chanel9
My group and I came up with the idea of hosting a Winter
Wonderland themed fair held during the month of December.10
Entrance Fee: Minimum $5
Weekend, 1pm 9pm.
We provide food, drinks, entertainment, games, etc.Majority of
this will be ran by the youths at YWS, along with volunteers.
Jordan will introduce11
Baked by the youth12
Kadia: The participants will have the opportunity to design
their own ornament and hang it on our real tree. 13
Youths are to create gingerbread houses14
To bring their own skates15
Jordan: All participants will gather marshmallows and throw in
the other players mouth.17
Created by the children at the shelter which provides with
creative activity18
Kadia: Part of the foods the Youth provided19
6 | Evaluation1 month later..Minimum $4,200 raised, bringing us
in line with our goal$4,20027 meals for 53 Youths168 beds67 youths
with beds for 1 month1 year later..In hopes to reach our goal of
$50,000This provides the homeless youths a shelter, access to food
and necessities and access to programs that helps develop them.
6. Evaluation - tracking the number of people we were able to
send to the agency*
20
7 | Conflict
Not meeting the fundraising goal and not getting enough people
to donateNot recruiting enough volunteersNot getting the word out
about the main event effectivelyTo make sure we reach out to as
many people possibleBe informative and efficientTo use the proper
tools we have learned in class in order to successfully gain
donations
7. Conflict & how to resolveChallenges we anticipate &
how to resolve them21
Chanel:Ask the 3 QuestionsMy group and I donated to Youth
Without Shelter in order to help fight the cause
All: YOU, CAN MAKE A DIFFERENCE22
7 | ReferencesReferences
http://www1.toronto.ca/City%20Of%20Toronto/Social%20Development,%20Finance%20&%20Administration/Neighbourhood%20Profiles/pdf/2006/pdf5/cpa04.pdfhttps://www.youtube.com/watch?v=q-kkuTGWyCA&feature=youtu.behttp://www.yws.on.ca/youth-homelessness/facts-and-figureshttp://www.insidetoronto.com/news-story/4963529-young-people-find-a-home-for-the-holidays-at-youth-without-shelter/https://www.charityintelligence.ca/images/toppicks/youth%20without%20shelter.pdfhttp://impactreport.yws.on.ca/https://www.canadahelps.org/en/charities/youth-without-shelter-yws/http://www.yws.on.ca/http://www.entrepreneur.com/encyclopedia/word-of-mouth-advertisinghttp://blogs.volunteermatch.org/engagingvolunteers/2012/03/20/5-ways-to-get-volunteers-for-your-next-fundraiser/http://www.yws.on.ca/services/steps-to-success-programhttps://www.ccp.utoronto.ca/Students/Service-Projects-in-the-Community/Community-day-events-and-discussions/Tokens4Change.htm
http://www.charityintelligence.ca/charity-details/141-youth-without-shelter
http:///www.yws.on.ca/get-help
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