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GBUTtem
1
Unit of measure例子
High
Low
–
Legend
Legend
Legend
Text Text
•Text– Text
•Text
Title
x
–
÷
+x
–
÷
+
Text Text
Text
Text
Text
*資料來源︰
GBUTtem
2
EXHIBIT TITLE
*資料來源︰
GBUTtem
3
Unit of measure
*資料來源︰
GBUTtem
4
Text Text
Text Text
Text
Text
Text Text Text
Text
2X2 CUBED
*資料來源︰
Unit of measure
GBUTtem
5
2X2 TOWER
*資料來源︰
Unit of measure
GBUTtem
6
Place PriceProduct Package Positioning promotion
Product offering
5Ps MARKETING
*資料來源︰
Unit of measure
GBUTtem
7
Strategy Skills
SystemsStaff
Shared values
Structure
Style
7S
*資料來源︰
Unit of measure
GBUTtem
8
ARROW 3D
*資料來源︰
Unit of measure
GBUTtem
9
CUBES1 3D
*資料來源︰
Unit of measure
GBUTtem
10
CUBES2 3D
*資料來源︰
Unit of measure
GBUTtem
11* Footnote
Source:
CUBES3 3D
*資料來源︰
Unit of measure
GBUTtem
12
Text
Text Text
Text
CUTOUT 3D
*資料來源︰
Unit of measure
GBUTtem
13
New entrant
Suppliers
Industrycompetitors Buyers
Substitutes
FORCES AT WORK
*資料來源︰
Unit of measure
GBUTtem
14
Text Text
Text Text
Text Text
Text Text
Text Text
JOINT
*資料來源︰
Unit of measure
GBUTtem
15
Text
Text
Text
Text
LEVEL SEPARATE 4
*資料來源︰
Unit of measure
GBUTtem
16
Text
Text
Text
LINEAR A 3D
*資料來源︰
Unit of measure
GBUTtem
17
Text
Text
Text
Text
LINEAR B 3D
*資料來源︰
Unit of measure
GBUTtem
18
Text
Text
Text
LINEAR C 3D
*資料來源︰
Unit of measure
GBUTtem
19
TextText
Text
LINEAR D 3D
*資料來源︰
Unit of measure
GBUTtem
20
Text Text Text Text
LINEAR E 3D
*資料來源︰
Unit of measure
GBUTtem
21
TextText Text
LINEAR G 3D
*資料來源︰
Unit of measure
GBUTtem
22
Text Text
LINEAR I 3D
*資料來源︰
Unit of measure
GBUTtem
23
Text
Text
Text
Text
LINEAR J 3D
*資料來源︰
Unit of measure
GBUTtem
24
Text Text Text Text
LINEAR N 3D
*資料來源︰
Unit of measure
GBUTtem
25
Text
Text
Text
LINEAR P 3D
*資料來源︰
Unit of measure
GBUTtem
26
Text Text
LINEAR Q 3D
*資料來源︰
Unit of measure
GBUTtem
27
Text Text
LINEAR Q 3D
*資料來源︰
Unit of measure
GBUTtem
28
PlanImpleme
ntSuppor
t
LINKS 3
*資料來源︰
Unit of measure
GBUTtem
29
PERSPECTIVE 3D
*資料來源︰
Unit of measure
GBUTtem
30
Text
Text
Text
PROPELLER 3D
*資料來源︰
Unit of measure
GBUTtem
31
RINGS 3D
*資料來源︰
Unit of measure
GBUTtem
32
Text
Text
SCALE
*資料來源︰
Unit of measure
GBUTtem
33
Text
Text
SCALES
*資料來源︰
Unit of measure
GBUTtem
34
Text
Text
Text
Text
Text
Text
SIZES IN
*資料來源︰
Unit of measure
GBUTtem
35
SPIRAL1 3D
*資料來源︰
Unit of measure
GBUTtem
36
Spiral
Brakes
Tube in tube
SPIRAL2 3D
*資料來源︰
Unit of measure
GBUTtem
37
Text Text
Text Text
SPOTLIGHT
*資料來源︰
Unit of measure
GBUTtem
38
Text
Text
Text
Text
Text
Text
STAIRCASE
*資料來源︰
Unit of measure
GBUTtem
39
Stars 3D
*資料來源︰
Unit of measure
GBUTtem
40
Text
Text
WIRE CUBES
*資料來源︰
Unit of measure
GBUTtem
41
Text
Text
Text
Text
Text
Text
Text
ARROWS
*資料來源︰
Unit of measure
GBUTtem
42
Text
LEVEL 1
*資料來源︰
Unit of measure
GBUTtem
43
Text
Text
LEVEL 2
*資料來源︰
Unit of measure
GBUTtem
44
Text
Text
Text
LEVEL 3
*資料來源︰
Unit of measure
GBUTtem
45
Text
Text
Text
Text
LEVEL 4
*資料來源︰
Unit of measure
GBUTtem
46
Text
Text
Text
Text
Text
LEVEL 5
*資料來源︰
Unit of measure
GBUTtem
47
Text
Text
Text
Text
Text
Text
LEVEL 6
*資料來源︰
Unit of measure
GBUTtem
48
Text
Header Header
Text
FLOW 2
*資料來源︰
Unit of measure
GBUTtem
49
Text Text
Header Header
Text
FLOW 2 TITLE
*資料來源︰
Unit of measure
GBUTtem
50
Text
Header Header
Text
Header
Text
FLOW 3
*資料來源︰
Unit of measure
GBUTtem
51
Text Text
Header Header
Text
Header
Text
FLOW 3 TITLE
*資料來源︰
Unit of measure
GBUTtem
52
Text
Header Header
Text
Header Header
Text Text
FLOW 4
*資料來源︰
Unit of measure
GBUTtem
53
Text Text
Header Header
Text
Header Header
Text Text
FLOW 4 TITLE
*資料來源︰
Unit of measure
GBUTtem
54
Text
Header Header
Text
Header Header Header
Text Text Text
FLOW 5
*資料來源︰
Unit of measure
GBUTtem
55
Text Text
Header Header
Text
Header Header Header
Text Text Text
FLOW 5 TITLE
*資料來源︰
Unit of measure
GBUTtem
56
Text Text
Header Header Header Header Header
Text Text Text
Header
Text
FLOW 6
*資料來源︰
Unit of measure
GBUTtem
57
Text Text Text
Header Header Header Header Header
Text Text Text
Header
Text
FLOW 6 TITLE
*資料來源︰
Unit of measure
GBUTtem
58
Text
TextText
Text
BLADES
*資料來源︰
Unit of measure
GBUTtem
59
Text Text
TextText
BOX
*資料來源︰
Unit of measure
GBUTtem
60
Text Text
Text Text
BOX
*資料來源︰
Unit of measure
GBUTtem
61
Text
Text
Text
CYCLE 1
*資料來源︰
Unit of measure
GBUTtem
62
Text Text
CYCLE 2
*資料來源︰
Unit of measure
GBUTtem
63
Text
Text
Text
CYCLE 3
*資料來源︰
Unit of measure
GBUTtem
64
Text
Text
Text
Text
CYCLE 4
*資料來源︰
Unit of measure
GBUTtem
65
Text
TextText
Text
Text
CYCLE 5
*資料來源︰
Unit of measure
GBUTtem
66
Text
TextText
Text
TextText
CYCLE 6
*資料來源︰
Unit of measure
GBUTtem
67
Text
Text Text
Text
TextText
Text
CYCLE 7
*資料來源︰
Unit of measure
GBUTtem
68
Text
Text Text
Text
Text
TextText
Text
CYCLE 8
*資料來源︰
Unit of measure
GBUTtem
69
TextText
Text
TextText
Text
INCOMING
*資料來源︰
Unit of measure
GBUTtem
70
Text
Text
Text
Text
Text
RIBBON
*資料來源︰
Unit of measure
GBUTtem
71
Text Text
Text
TextText
RING
*資料來源︰
Unit of measure
GBUTtem
72
Text
Text
UPON 2
*資料來源︰
Unit of measure
GBUTtem
73
Text
Text Text
Text Text Text
TextText
CONTINUOUS
*資料來源︰
Unit of measure
GBUTtem
74
Text
Text Text
Text
CUTOUT
*資料來源︰
Unit of measure
GBUTtem
75
Text
Text
Text
LINEAR A
*資料來源︰
Unit of measure
GBUTtem
76
Text
Text
Text
Text
LINEAR B
*資料來源︰
Unit of measure
GBUTtem
77
Text
Text
Text
LINEAR C
*資料來源︰
Unit of measure
GBUTtem
78
TextText
Text
LINEAR D
*資料來源︰
Unit of measure
GBUTtem
79
Text Text Text Text
LINEAR E
*資料來源︰
Unit of measure
GBUTtem
80
Text
Text
Text
LINEAR F
*資料來源︰
Unit of measure
GBUTtem
81
TextText
Text
LINEAR G
*資料來源︰
Unit of measure
GBUTtem
82
Text
Text
Text
Text
LINEAR H
*資料來源︰
Unit of measure
GBUTtem
83
Text Text
LINEAR I
*資料來源︰
Unit of measure
GBUTtem
84
Text
Text
Text
Text
LINEAR J
*資料來源︰
Unit of measure
GBUTtem
85
Text
Text
Text
Text
Text
Text
LINEAR K
*資料來源︰
Unit of measure
GBUTtem
86
Text Text Text Text
LINEAR N
*資料來源︰
Unit of measure
GBUTtem
87
Text
Text
Text
LINEAR P
*資料來源︰
Unit of measure
GBUTtem
88
Text Text
LINEAR Q
*資料來源︰
Unit of measure
GBUTtem
89
Text
Text
Text
PROPELLER
*資料來源︰
Unit of measure
GBUTtem
90
Text
Text
Text
Text
Text
STEP 5
*資料來源︰
Unit of measure
GBUTtem
91
Text
Text
Text
Text
2 ON 1
*資料來源︰
Unit of measure
GBUTtem
92
Text
Text
Text
Text
Text
Text
AGAINST
*資料來源︰
Unit of measure
GBUTtem
93
Text
Text Text Text
Text
AT WORK
*資料來源︰
Unit of measure
GBUTtem
94
Text Text
COUPLED HORIZ
*資料來源︰
Unit of measure
GBUTtem
95
Text
Text
COUPLED VERT
*資料來源︰
Unit of measure
GBUTtem
96
Text Text
Text Text
FOCUSED
*資料來源︰
Unit of measure
GBUTtem
97
New entrant
Suppliers
Industry competitors Buyers
Substitutes
FORCES AT WORK
*資料來源︰
Unit of measure
GBUTtem
98
Text
Text
Text
PARALLEL
*資料來源︰
Unit of measure
GBUTtem
99
Text
Text
Text
Text
SPLIT
*資料來源︰
Unit of measure
GBUTtem
100
Text
SURROUND
*資料來源︰
Unit of measure
GBUTtem
101
Text
Text
TWISTED
*資料來源︰
Unit of measure
GBUTtem
102
Text Text
UP & AWAY
*資料來源︰
Unit of measure
GBUTtem
103
Text
Text
UP & DOWN
*資料來源︰
Unit of measure
GBUTtem
104
Customer
Clients
Distributors
Competitors
Suppliers
3Cs TRIANGLE
*資料來源︰
Unit of measure
GBUTtem
105
Skills
Sharedvalues
Strategy
Staff
Structure
Systems
Style
A coherent set ofactions aimed at gaining a sustainable advantageover competition
The organization chart andaccompanying baggage that showwho reports to whom and how tasks are both divided up and integrated The people in
the organization,considered interms of corporatedemographics, notindividual personalities
The way managers collectively behave with respect to use of time, attention and symbolic actions
The processes and proceduresthrough which things get donefrom day-to-day
Those ideas of what is rightand desirable (in corporateand/or individual behavior)which are typical of theorganization and commonto most of its members
Capabilitiespossessed bythe organizationas a whole asdistinct fromthe individuals.Some companiesperform extraordinaryfeats with ordinary people
3S-4S
*資料來源︰
Unit of measure
GBUTtem
106
The way managerscollectively behave with respect to useof time, attention,and symbolic actions
The people in the organization, consideredin terms of corporate demographics, not individual personalities
The organization chart and accompanying baggage that show who reports to whom and how tasks are both divided up and integrated
Those ideas of what is right and desirable (in corporate and/or individual behavior) which are typical of the organization and common to most of its members
The processes and procedures through which things get donefrom day to day
A coherent setof actions aimedat gaining asustainableadvantage over competition
Capabilitiespossessed bythe organizationas a whole asdistinct from theindividuals. Some companies perform extraordinaryfeats withordinary people
Staff
Systems Style
SharedValues
Structure
SkillsStrategy
2S-5S
*資料來源︰
Unit of measure
GBUTtem
107
Com
peti
tive p
osi
tion
Low
Mediu
mH
igh
Product/market attractiveness
Low Medium High
BUSS PORTFOLIO
*資料來源︰
Unit of measure
GBUTtem
108
Change vision
Chief Executive
Leadership groups
Down the line
External constitution
Commitment
Conviction Courage
Capability
Individual activity
Enabling devices
CHANGE BOARD
*資料來源︰
Unit of measure
GBUTtem
109
Delta P Delta P
Vision andLeadership
OrganizationalInfrastructure
PerformanceMeasurement
PeopleDevelopment
Communications
Problem SolvingProcess •Client managers
(particularly middle management) haveskill to lead programimplementation
•Change in actual behavior
•Action plans sufficient to achieve goals
•Agreement on objectives by line management
•Management of high-involvement process
•Implementation ornear implementationof required structureand systems
•Flow of 2-way communications
•People’s understanding, belief and contribution to act on vision and action plans
•Accurate measurementof action and results
•Clear accountabilities•Early wins
Visible demonstrationof new vision andvalues by clientleadership
DELTA P
*資料來源︰
Unit of measure
GBUTtem
110
Natu
ral
ow
ner
Rela
tive a
bili
ty t
o e
xtr
act
valu
e
Low Medium
Value-creation potential in business unit
High
•Corporatecenter skills
•Business unit linkages
•Taxation/valuationdifferences
•Industry attractiveness•Competitive position•Restructuring/rationalization opportunities
“O
ne o
f th
e
pack
” Retain andgive toppriority
Retain andgive priority
Retain andmanage forcode orliquidate
Probablydivest
Divest Divest orliquidate
MACS
*資料來源︰
Unit of measure
GBUTtem
111
Business Strategy
Manufacturing Strategy
Configuration Systems
ResearchFocus
LaborPolicy
ProductDesign
Makevs.Buy
Organization
ProcessDesign
MANUFACTURING STRATEGY
*資料來源︰
Unit of measure
GBUTtem
112
Restructuring framework
1
5
4 3
2
PENTAGON
*資料來源︰
Unit of measure
GBUTtem
113
Benefit
Price
Competitivedisadvantage
Competitiveadvantage
PRICE BENEFIT
*資料來源︰
Unit of measure
GBUTtem
114
Appraise performanceand prospects
Developstrategy
Redesignpivotal jobs
Design the skillbuilding process
Assess changereadiness
Top downaction programs
Bottom up action programs 1
2
4
5
6
7
8
3
SMILE CHART
*資料來源︰
Unit of measure
GBUTtem
115
3.Create andpursue a unique
advantage 2.
Resegment the market to create
a niche
4.Exploit unique
advantageindustrywide
1.Do more
andbetter of
thesame
When tocompete
STRAT GAMEBOARD
*資料來源︰
Unit of measure
GBUTtem
116
Stage 1
Stage 2
Stage 3
Stage 4
Value system
Strategic manage-ment
Externally orientated planning
Forecast based planning
Budget planningMeet budget and schedule
Predict the future
Think strategically
Create the future
STRAT MANAGE
*資料來源︰
Unit of measure
GBUTtem
117
Selling margin
Contribution
Sales
Selling rateSalesAvailable selling time
EffectivenessContribution Available selling time
Productivity ContributionTotal selling costs
EfficiencyAvailable selling timeTotal selling costs
UtilizationAvailable selling timeTotal sales time
Support intensity
Support costs
Total selling costs
Support leverage
Total sales time
Support costs
TREE PRODUCTIVITY
*資料來源︰
Unit of measure
GBUTtem
118
Maximizeshareholder
value
Growthroughculturalinitiative
Redeployassets
Improve corebusiness
performance
Grow throughacquisition
and/or merger
Adopt soundfinancingapproach
VALUE CREATION
*資料來源︰
Unit of measure
GBUTtem
119
Real
Perceived
Client’s relative ability to extract value
Corporate center skills
Linkages between business units
Financial ownership fit
Industry restructureInternal controller
Shared resources
Transfer of capabilityVertical integration
Differences in tax positionExistence of non-cases objectivesInefficiencies in financial marketsDifference in valuation technique
VALUE SOURCES
*資料來源︰
Unit of measure
GBUTtem
120
<##><##> <##> <##> <##> <##> <##> <##> <##> <##> <##>Header
Text
GANTT10
*資料來源︰
Unit of measure
GBUTtem
121
Header
Text
## ## ## ## ########################
GANTT15
*資料來源︰
Unit of measure
GBUTtem
122
Text
Text
Text
Text
LEFT TO RIGHT
*資料來源︰
Unit of measure
GBUTtem
123
Text
Text Text Text Text
Process objectives
Text
Sub-objectives
STUDY OBJECTIVE
*資料來源︰
Unit of measure
GBUTtem
124
Text
Text
Text Text Text Text Text
TOP DOWN
*資料來源︰
Unit of measure
GBUTtem
125
Text Text
Text Text
Text Text
Text
Text
Text
Text
2X2
*資料來源︰
Unit of measure
GBUTtem
126
Text
Text
Text Text Text Text
Text Text
Text Text
2X2 CUBED
*資料來源︰
Unit of measure
GBUTtem
127
Text Text
Text Text
Text
TextText
Text
Text
Text
Text Text
2X2 EXTENDED
*資料來源︰
Unit of measure
GBUTtem
128
Text TextTextText Text
Text
2X2 TOWER
*資料來源︰
Unit of measure
GBUTtem
129
Text Text Text
Text Text Text
Text Text Text
Text Text Text
Text
Text
Text
Text
Text
3X3
*資料來源︰
Unit of measure
GBUTtem
130
Text Text Text
Text Text Text
Text Text Text
Text Text Text
Text
Text
Text
Text
Text
Text
Text
Text
3X3 EXTENDED
*資料來源︰
Unit of measure
GBUTtem
131
Text
Text
DIFFRACTION
*資料來源︰
Unit of measure
GBUTtem
132
Text
Text
Text
FLOW DOWN
*資料來源︰
Unit of measure
GBUTtem
133
Text Text
PASS THROUGH
*資料來源︰
Unit of measure
GBUTtem
134
0
50
100
150
200
250
300
350
1996 1997 1998 1999 2000 2001
Label 1
Label 2
Label 3
AREA
*資料來源︰
Unit of measure
GBUTtem
135
50
40
30
20
10
Label 1
Label 2
Label 3
Label 4
Label 5
BAR
*資料來源︰
Unit of measure
GBUTtem
136
50
40
30
20
10
50
40
30
20
10
Label 1
Label 2
Label 3
Label 4
Label 5
Label 1
Label 2
Label 3
Label 4
Label 5
TitleUnit of measure
TitleUnit of measure
BAR 2
*資料來源︰
Unit of measure
GBUTtem
137
40
30
20
10
5
50
40
30
25
15
55
50
45
30
25
Label 1
Label 2
Label 3
Label 4
Label 5
BAR BUTTED
*資料來源︰
Unit of measure
GBUTtem
138
50
40
30
20
10
23
25
45
65
96
43
23
23
23
23
Label 1
Label 2
Label 3
Label 4
Label 5
000
000
000
000
000
Series
Series
Series
BAR STACKED
*資料來源︰
Unit of measure
GBUTtem
139
50
40
30
20
45
50
60
70
80
90
10
20
30
40
50Label 1
Label 2
Label 3
Label 4
Label 5
000
000
000
000
000
100%=
Series
Series
Series
BAR STACKED 100%
*資料來源︰
Unit of measure
GBUTtem
140
0
100
200
300
400
500
600
700
0 50 100 150 200 250
TitleUnit of measure
TitleUnit of measure
Label 1
Label 2
Label 3
Label 4
Label 5
Label 6
BUBBLE
*資料來源︰
Unit of measure
GBUTtem
141
20
30
40
50
60
Label 1
Label 2
Label 3
Label 4
Label 5
COLUMN
*資料來源︰
Unit of measure
GBUTtem
142
Label 1
Label 2
Label 3
Label 4
Label 5
Label 1
Label 2
Label 3
Label 4
Label 5
TitleUnit of measure
TitleUnit of measure
COLUMN 2
*資料來源︰
Unit of measure
GBUTtem
143
20
30
40
50
60
40
50
60
70
40
50
60
70
80
30
Label 1 Label 2 Label 3 Label 4 Label 5
COLUMN BUTTED
*資料來源︰
Unit of measure
GBUTtem
144
2030
4050
6020
2020
20
2020
30
40
50
2020
20
25
30
20
Label 1
Label 2
Label 3
Label 4
Label 5
Series
Series
Series
Series
000000
000
000
000
COLUMN STACKED
*資料來源︰
Unit of measure
GBUTtem
145
30 35 4050
60
30
3540 20
2020
1510
2010
20 15 10 10 10
Label 1
Label 2
Label 3
Label 4
Label 5
Series
Series
Series
Series
100%= 000 000 000 000 000
COLUMN STACKED 100%
*資料來源︰
Unit of measure
GBUTtem
146
20
15
10
10
45
20
20
30
30
TitleUnit of measure
Label 1
Label 2
Label 3
Label 4
Label 5
TitleUnit of measure100% = 000
Series
Series
Series
Series
Label 1
COMBO PIE SEGMENT COLUMN
*資料來源︰
Unit of measure
GBUTtem
147
0
50
100
150
200
250
300
0 50 100 150 200
TitleUnit of measure
TitleUnit of measure
Label 1
Label 2
Label 3
Label 4
Label 5
COST CURVE
*資料來源︰
Unit of measure
GBUTtem
148
ARROWS
*資料來源︰
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GBUTtem
149
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DISCLAIMERS CLIENT
*資料來源︰
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GBUTtem
150
This report contains information that is confidential and proprietary to McKinsey & Company and is solely for the use of McKinsey & Company personnel. No part of it may be used, circulated, quoted, or reproduced for distribution outside McKinsey & Company. If you are not the intended recipient of this report, you are hereby notified that the use, circulation, quoting, or reproducing of this report is strictly prohibited and may be unlawful.
DISCLAIMERS INTERNAL
*資料來源︰
Unit of measure
GBUTtem
151
This report is solely for the use of client personnel. No part of it may be circulated, quoted, or reproduced for distribution outside the client organization without prior written approval from McKinsey & Company. This material was used by McKinsey & Company during an oral presentation; it is not a complete record of the discussion.
DISCLAIMERS PRESENTATION
*資料來源︰
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152
Legend
Legend
LegendLEGENDS
*資料來源︰
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153
McKINSEY LOGO
*資料來源︰
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154
–
MISC
*資料來源︰
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GBUTtem
155
Very attractive
Average
Very unattractive
Very attractive
Average
Very unattractive
MOONS
*資料來源︰
Unit of measure
GBUTtem
156
ILLUSTRATIVE
CONFIDENTIAL
ESTIMATE
EXAMPLE
FOR DISCUSSION ONLY
FOR DISCUSSION
PRELIMINARY
DRAFT
STICKER
*資料來源︰
Unit of measure
GBUTtem
157
CONFIDENTIALDISCUSSION DRAFT
DISGUISED CLIENT EXAMPLE
PRELIMINARY DRAFT
PRELIMINARY ESTIMATE
DISCUSSION DRAFT
DISGUISED
DRAFT FOR DISCUSSION
SAMPLE
BACKUP
HYPOTHESIS
STRAW MAN
TO BE COMPLETED
PROPOSED
REVISED
ROUGH ESTIMATE
CONCEPTUAL
STICKER OTHER
*資料來源︰
Unit of measure
GBUTtem
158
WORLD MAP
*資料來源︰
Unit of measure