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Introduction to BusinIntroduction to Business Englishess English
Chapter 2 Chapter 2
Management (A)Management (A)
Introduction to BusinIntroduction to Business Englishess English
Chapter 2 Chapter 2
Management (A)Management (A)
Chapter 2 (A)Chapter 2 (A)Chapter 2 (A)Chapter 2 (A)
Organizational StructureOrganizational StructureOrganizational StructureOrganizational Structure
Management FunctionsManagement FunctionsManagement FunctionsManagement Functions
What is ManagementWhat is ManagementWhat is ManagementWhat is Management
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Growing business in China managers employmentGrowing business in China managers employmentFailure/success of business quality of management Failure/success of business quality of management Growing business in China managers employmentGrowing business in China managers employmentFailure/success of business quality of management Failure/success of business quality of management
What are desirable qualities for a manager?What are desirable qualities for a manager?What are desirable qualities for a manager?What are desirable qualities for a manager?
a. Making decisions 决策能力a. Making decisions 决策能力
b. Adaptabilty 适应力b. Adaptabilty 适应力
c. Planning the corporate objectives c. Planning the corporate objectives
Lead-inLead-in
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Questions for thinking:Questions for thinking:
1.What is management? 1.What is management?
2.What do managers do?2.What do managers do?
3.What’s the differenec b/t a manager & a business owner?3.What’s the differenec b/t a manager & a business owner? a manager & a stockholder?a manager & a stockholder?
4. What’s the motives of a manager to work in a company?4. What’s the motives of a manager to work in a company? … …a stockholder…a stockholder…
Questions for thinking:Questions for thinking:
1.What is management? 1.What is management?
2.What do managers do?2.What do managers do?
3.What’s the differenec b/t a manager & a business owner?3.What’s the differenec b/t a manager & a business owner? a manager & a stockholder?a manager & a stockholder?
4. What’s the motives of a manager to work in a company?4. What’s the motives of a manager to work in a company? … …a stockholder…a stockholder…
What is Management?
Difference of a manager, a business owner & a stockholderDifference of a manager, a business owner & a stockholderDifference of a manager, a business owner & a stockholderDifference of a manager, a business owner & a stockholder
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Motives: Motives: Managers:Managers: (professional, trained, experienced talents) (professional, trained, experienced talents)work for a large companywork for a large companya reasonable salarya reasonable salarytheory to practicetheory to practicereputation,self-worth…reputation,self-worth…
Business owner:Business owner:ProfitsProfits
Stockholder:(investor)Stockholder:(investor)Dividents, return of shareDividents, return of share
B & S have the duty:B & S have the duty: to hire excellent managers to run the business,to hire excellent managers to run the business, to delegate the power to managersto delegate the power to managers
Motives: Motives: Managers:Managers: (professional, trained, experienced talents) (professional, trained, experienced talents)work for a large companywork for a large companya reasonable salarya reasonable salarytheory to practicetheory to practicereputation,self-worth…reputation,self-worth…
Business owner:Business owner:ProfitsProfits
Stockholder:(investor)Stockholder:(investor)Dividents, return of shareDividents, return of share
B & S have the duty:B & S have the duty: to hire excellent managers to run the business,to hire excellent managers to run the business, to delegate the power to managersto delegate the power to managers
PlanningPlanning
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Management Functions
What: setting goalsHow: channels/resources to obtain the goals
Why: why do we have to do planning? 1. identify opportunities 2. avoid problems (risk management) 3. set directions of management 4. improve decision making
What: setting goalsHow: channels/resources to obtain the goals
Why: why do we have to do planning? 1. identify opportunities 2. avoid problems (risk management) 3. set directions of management 4. improve decision making
“Plans are nothing, planning is everything”“Plans are nothing, planning is everything”
Process of PlanningProcess of Planning
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Management Functions
“ 计划赶不上变化”“ 计划赶不上变化”
Initial status Terminal Status AHow
Tools/ channels1 2
3
How: 1---2 strategic planning/long-term planning
Tactical planning/short-term planning
TS-B4
4 Contingency planning
OrganizingOrganizing
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Management Functions
Case study of successful organizing
1. Structural reorganization---HP2. Loose organization---Semco3. “Tiger teams”---Honeywell
Case study of successful organizing
1. Structural reorganization---HP2. Loose organization---Semco3. “Tiger teams”---Honeywell
Allocating resourcesAssigning tasksEstablishing procedures for accomplishing goals
Allocating resourcesAssigning tasksEstablishing procedures for accomplishing goals
DirectingDirecting
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Management Functions
Types of directing:
1. Autocratic2. Democratic3. What leadership style do you prefer?
Types of directing:
1. Autocratic2. Democratic3. What leadership style do you prefer?
-Guiding & Motivating employees to work effectivelyto accomplish organizational goals and objectives
-the ability to shape culture, communicate goals and motivate employees is critical to business success
-Guiding & Motivating employees to work effectivelyto accomplish organizational goals and objectives
-the ability to shape culture, communicate goals and motivate employees is critical to business success
DirectingDirecting
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Management Functions
Autocratic leadershipAutocratic leadership
manager
Worker A
Worker B
Worker C
Make decisions Follow the orders
Democratic leadershipDemocratic leadership Worker A
Worker B
Worker C
Manager
Participation
ControllingControlling
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Management Functions
Controlling five stepsSetting of standardsControlling five stepsSetting of standards
-Measuring results against corporate objectives-Monitoring performance relative to standards-Taking corrective action
-Measuring results against corporate objectives-Monitoring performance relative to standards-Taking corrective action
Verifying & ModifyingVerifying & Modifying
Questions P46Questions P46
DefinitionDefinition
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By functionBy productBy geographical regionsBy processBy customer
By functionBy productBy geographical regionsBy processBy customer
DepartmentalizationDepartmentalization
Organizational Structure
Exercise:Draw a figure of departmentalization of Haier GroupExercise:Draw a figure of departmentalization of Haier Group
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Organizational Structure
Figure of departmentalization of Haier GroupFigure of departmentalization of Haier Group
Haier Group
Haier Group Domestic Haier Group Overseas
South Central North
Production Finance Sales
TVWashingMachine
PC
R & D
Gov Industrial Consumer
Parts Producing Assembly Quality Control ……
1. Review theory and vocabulary 1. Review theory and vocabulary
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HomeworkHomework
2. Questions for discussion2. Questions for discussion
3. Exercises3. Exercises
4. Preview the rest of chapter 24. Preview the rest of chapter 2
.