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Jay BaerConvince & Convert
www.ConvinceAndConvert.com
@jaybaer
Twitter for Speakers
4
LinkedIn is people you know.
Facebook is people you used to know.
Twitter is people you want to know. @jaybae
r
3 Ways to Use TwitterLearningHelpingPromoting
@jaybaer
Learning @jaybaer
@jaybaer
@jaybaer
Don’t Over-FollowDon’t Follow Too FastPonder Reciprocity
@jaybaer
Helping @jaybaer
@jaybaer
“SpeakChat” Mondays at 9pm ET
Hundreds of other chats
Tune in, introduce yourself, mix and mingle
@jaybaer
The difference between helping and selling is
just two letters.
@jaybaer
On Twitter, you earn the right to promote.
@jaybaer
@jaybaer
Promoting @jaybaer
Remember the 5 x 1 principle
@jaybaer
The more you shine the light on others, the more it shines
back on you
@jaybaer
@jaybaer
New gigs
At gigs (counts as curation)
Blog posts and articles
Your real life (which is more interesting than you think)
Photos and videos
@jaybaer
Keep it under 120 characters (leave room for RT)
Give credit with RT and h/t
Use hashtags, but not too much
Be punchy, declarative, funny
Pay attention to what’s working (time + content)
@jaybaer
Use your real name
Be wise about keywords
Include multiple links
Get a custom background, cheapskate
@jaybaer
Jay BaerConvince & Convert
www.ConvinceAndConvert.com
@jaybaer