Marketing - Bayan Brand Guidelines - Digital - 03-05-2018 Bayan Brand Guidelines · 2019. 1. 22. · The Slogan. 11 COLOR . 12 Color Balance Pantone CMYK RGB HTML Primary Colors Secondary

Bayan Brand Guidelines 03 May 2018

Mar

ketin

g - B

ayan

Bra

nd G

uide

lines

- Di

gita

l - 0

3-05

-201

8

2

BRANDMARK

3

Brand Idea

4

The Logo

Symble

Logo

Logotype

5

Clear Space and Minimum Size

X X

X

Clear Space

Minimum Size

Print DIgital

6

Alignment

هناك حقيقة مثبتة منذ زمن طويل وهي أن المحتوى المقروء لصفحة ما سيلهي القارئ عن التركيز على الشكل الخارجي للنص أو شكل توضع

الفقرات في الصفحة التي يقرأها. ولذلك يتم استخدام طريقة لوريم إيبسوم لأنها تعطي توزيعا طبيعيا - إلى حد ما - للأحرف عوضا عن استخدام.





7

Colour Variations and Backgrounds

8

Misuse

X

X

X

X

X

X

X

X

9

The Logo Usage

1

2

3

10

The Slogan

11

COLOR

12

Color Balance Pantone CMYK RGB HTML

Prim

ary

Color

sSe

cond

ary

Color

sTe

riary

Color

s

7461 C C79 M37 Y0 K0 R31 G113 B188 #1f71bc

70 %

50 %

30 %

70 %

50 %

30 %

70 %

50 %

30 %

284 C C66 M20 Y0 K0 R67 G149 B213 #4395d5

Cool Gray 7 U C46 M38 Y39 K3 R134 G130 B129 #868281

235 U C50 M100 Y0 K0 R146 G39 B143 #91268f

382 U C55 M0 Y100 K0 R126 G195 B60 #7fc241

143 U C0 M40 Y100 K10 R227 G151 B23 #e29617

7621 U C15 M100 Y100 K0 R210 G35 B42 #d12229

3115 U C70 M4 Y28 K0 R50 G182 B189 #31b6bd

13

TYPOGRAPHY

14

Arabic Fantsأ ب ت ث ج ح خ د ذ ر ز س ش ص ض ط ظ ع غ ف ق ك ل م ن هـ و لا ي

٠١٢٣٤٥٦٧٨٩

أ ب ت ث ج ح خ د ذ ر ز س ش ص ض ط ظ ع غ ف ق ك ل م ن هـ و لا ي٠١٢٣٤٥٦٧٨٩





Neo SansLight

Neo SansRegular

Neo SansMedium

Neo SansBold

Neo SansBlack

Neo SansUltra

15

English FantsA B C D E F G H I J K L M N O P Q R S T U V W X Y Z

a b c d e f g h i j k l m n o p q r s t u v w x y x0 1 2 3 4 5 6 7 8 9

Neo SansLight

Neo SansRegular

Neo SansMedium

Neo SansBold

Neo SansBlack

Neo SansUltra

A B C D E F G H I J K L M N O P Q R S T U V W X Y Za b c d e f g h i j k l m n o p q r s t u v w x y x

0 1 2 3 4 5 6 7 8 9


0 1 2 3 4 5 6 7 8 9


0 1 2 3 4 5 6 7 8 9


0 1 2 3 4 5 6 7 8 9


0 1 2 3 4 5 6 7 8 9

16

THEME

17

Theme

30

18

Theme Usage Color

19

ICONOGRAPHY

20

Iconfraphy

Icongraphy should be simple and clean

21

Main Sections Iconfraphy

22

PHOTOGRAPHY

23

30

Photography

24

25

VIDEO

26

#قرار ـ على ـ بينة

27

STATIONERY

28

29

Letterhead

920002772P.O.Box 75410 I Riyadh 11578 I Saudi Arabia I Fax +966 11 489 7709 I [email protected] bayancb.com

Closed shareholding stock companyCapital SAR 100,000,000C.R. 1010440768

30

Business Card

جواد علي العويضةمسؤول تطو�ر الأعمالJwad A. AlOwaidahBusiness Development Officer

P.O.Box 75410 I Riyadh 11578 I Kingdom of Saudi ArabiaTel. +966 11 418 8288 I Fax +966 11 489 7709 I Mob. +966 55 447 [email protected]

920002772

ـنـة قـ�ار عـلى �يInformative Decision

bayancb.com

31

Envelope, 3 SizesDL Envelope C5 Envelope C4 Envelope

920002772P.O.Box 75410 I Riyadh 11578 I Saudi Arabia I Tel. +966 11 418 8288 I Fax +966 11 489 7709 I [email protected] bayancb.com

32

bayancb.com920002772 Memo

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Memo

Informative Decision

33

Cash Receipt


Accontant المحاسب Recevied by المستلمApproved by يعتمد

Cash Receipt سند دفع SAR ال��

Received From استلمنا من

The Sum ofمبلغا وقدره

On Settlementوذلك عن

Bank المصرف No. رقم Cheque شيك Cash نقداDate تا��خ

Data / / التا��خ

34

Payment Voucher


Accontant المحاسب Recevied by المستلمApproved by يعتمد

Payment Voucher سند صرف SAR ال��

Paid toيصرف إلى

The Sum ofمبلغا وقدره

On Settlementوذلك عن

Bank المصرف No. رقم Cheque شيك Cash نقداDate تا��خ

Data / / التا��خ

35

Certificate

CERTIFICATEOF APPRECIATION

This certificate is awarded toMr. Mohammad Al YousefIn recognition of his achievementsin creating a dynamic corporateenvironment based on cooperationand focused on deliveryMay 2017

محمد اليوسفMohammad AlYousef

CEO المد�ر التنفيذي

مهندس سهيل أبانميEng. Suhail Abanmi

Chairman الرئيس

يسرنا أن نقدم هذه الشهادة لـالسيد / محمد اليوسف

وذلك تقدي�ا لانجا�ا�ه في خلق�يئة ديناميكية مبنية على التعاون

وتركز على الانجا�ات العمليةلف��ق العملما�و 2017

شهادة تقد�ر

36

Stapm

37

Member Card

0123 456 12345

0123 456 12345

38

Mockups

39

40

41

42

43

44

45

Thanks

Documents

Marketing - Bayan Brand Guidelines - Digital - 03-05-2018 Bayan Brand Guidelines · 2019. 1. 22. · The Slogan. 11 COLOR . 12 Color Balance Pantone CMYK RGB HTML Primary Colors Secondary