Kids  usually  enjoy  what  they  do  wherever  it  is  

But,  do  the  Parents  enjoy  it  as  well?  

Parents  usually  want  to  go  to  a  place  that  is    enjoyable  not  only    

for  the  kids  but  also  for  them  

This  is  why  Museum  is  not  the  main  op=on  for  parents    to  spend  =me  with  their  kids.    

Because  the  one  who  will  be  excited  to  explore  the  museum    is  just  the  kids  

The  Problem  is  “Parents  usually  feel  bored  when  they  do  Museum  visit.”  

Solu=on  

Museum   Nasional   should   give   something   that   can  

make  parents  get  more  excited    

..but,  what  kind  of  thing??  

So,  we  start  to  find  the  rela=on  between    Parents  and  Museum  Nasional    

They  have  been  there,  had  a  happy  moment  

with  their  old  friend.  

“Many  years  ago,  you  went  there  with  your  friends.  Now  everything’s  changing.  You  start  your  own  life  and  your  own  family.    Do  they  know  about  your  current  life?  It’s  =me  to  go  back  for  a  while.    Bring  your  family,  ask  your  old  friends  and  their  new  family  to  meet  up  there.  And  we  will  bring  back  the  memory  yet  tell  the  kid  about  the  history  itself.”  

THE  IDEA  

How?  

-­‐  Upload  the  video  through  Museum  Nasional  Facebook:hSp://www.youtube.com/watch?v=SnHqAyoGp28    

-­‐  Share  the  video  to  several  parents  by  tagging  the  video  

-­‐  Then  they  will  tag  the  video  to  their  friend  that  they  want  to  invite  to  go  to  Museum  Nasional  together  

We  make  a  facebook  video  campaign    

•  hSp://2.bp.blogspot.com/_coAPgcwEJl4/TDTHmjjFYpI/AAAAAAAAHdU/vb77qO7-­‐O1I/s1600/2010-­‐06-­‐lilly+family+reunion+in+branson+(148).JPGhSp://2.bp.blogspot.com/_coAPgcwEJl4/TDTHmjjFYpI/AAAAAAAAHdU/vb77qO7-­‐O1I/s1600/2010-­‐06-­‐lilly+family+reunion+in+bransonhSp://2.bp.blogspot.com/_coAPgcwEJl4/TDTHmjjFYpI/AAAAAAAAHdU/vb77qO7-­‐O1I/s1600/2010-­‐06-­‐lilly+family+reunion+in+branson+(148).JPG+(148).JPG  

The  last,  they  will  be  photographer  and  videographer  to  record  the  moment  when  they  finally  meet  each  other  and  make  a  new  memory.  Photos  and  videos  will  be  used  for  our  next  publica=on.  

“To  meet  an  old  friend  is  like  the  delight  of  rain                      a2er  a  long  drought”    

                       Chinese  Proverb