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Integrity is increasingly an important topic in education as we prepare students for a career and as educators who demonstrate professionalism each day.
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Integrity and My Career
Protecting Your Online Reputation
We Are Connected
Blink of an EyeGeorge Couros (4/14/16) (http://georgecouros.ca/blog/)
• Events in my life… “all happened in the blink of an eye, and although these moments make up our life, I just wish sometimes they wouldn’t happen so fast.”
Educators & Integrity
• Public Trust
• Private vs. Public Life
• Public Leadership
• Parental Trust
• An Example of… Professionalism, Citizenship,
Social Media Influence Careers
While candidates apply to Bleacher Report by submitting their resumes and cover letters, the system requests links to their Facebook, Twitter, Tumblr and Instagram accounts, too. “I end up ignoring the resume entirely.” (Bleacher Report CEO and co-founder, Mattan Griffel)
19th Century Exceptions of Educators (snopes.com)
• Be home between 8:00 p.m. and 6:00 a.m.
• Do not travel beyond city limits without board permission
• Do not date or marry during the school contract
• Not to be seen in bars, pool halls, or barber shop
Fish Bowl Living
Public LeadershipBusiness & Education Beliefs:
• The Customer (Student) Can Learn
• Expect High Standards of Themselves and Others
Leading Up4 Suggestions by George Couros (http://georgecouros.ca/blog/)
• Do What’s Best For Kids
• Ask More Questions with Fewer Statements
• Pick Battles Wisely
• We Are Developing Tomorrow’s Leaders
Reputation is Based on…
…. One’s Personal Unique Identity….Character Qualities….Consistent Practice
Doug Bernstein, VP of Programming and Analytics, Bleacher Report:
“The person is more important than the paper.”
I Picked You!
Making Every Student Know That They Can Learn and Feel Important
Life Long Networked Learning
http://georgecouros.ca/blog/
Life Goals
Offense / Defense
Defense - Protect Yourself
Offense - Boost Your Reputation
Who Is Vulnerable?
Issues:1. Online record is permanent2. Do my posts communicate trust and integrity?3. How do employers, parents, scholarship committees view an online record?
4. If I’m NOT on social media - Am I viewed as NOT connected?
What Am I Saying?
Privacy Issues
TMI -‘Over’ Sharing
Guilt by Association
Unsuitable Content
Complaints / Negativity
‘Google’ Yourself
Develop A Positive Voice
If you know more, you worry more!
Protect Passwords
Reputation Management
• Companies For Hire To Help A Business Manage Their Reputation
@JoshOchsTrends in Social Media
Online Marketing TrendsChats, Texting, Voice Messaging
The best tools that modern marketers can use are social networks. (@JoshOchs)
Phishing Scams
‘Un-friend’ the unfriendly
Develop A Reputation of Respect
Influence in A Culture of Anonymity
thinkbeforeyouclick
Online Scholarship / Job Application
Resume - Less Influential
• Online Presence Demonstrates the Truth
• Promoting Portfolio Presentations
• Communicating a Clear Consistent Message
Video Conference
SpoofSimilar to Communicating in
Real Life-to students-to parents
-to colleagues
Mission Statement, Vision Statement, Brand, Platform
Develop Your BrandHow Do You Want To Be Known?
It's not your title that matters. It's the value you provide. (Dave Gordon (http://powerofpositivesummit.com/watch/dave.html)
“Being Positive is a Choice” (Lewis Howes http://powerofpositivesummit.com/watch/lewis.html)
Top 10 Best Unsaid Posts / Comments
• What / who you hate
• Embarrassing Picts
• Your Birth Year
• Strong Political Opinions
• Other people’s ‘big news’
• Curse words
• Your calendar
• Comparing self to others
• TMI - too much info
• Compromising pictures
Social Media Tip:Affirm The Positive
“Effective leaders develop new leaders. Ineffective leaders patrol and check for
violators.”
Be Consistent All The Time Overtime
Social Media Tip
Whatever is said in pubic (social media) or in private is consistent with your mission statement and vision for
the future.
Build Your Brand / Lead with Your Brand
Social Media Tip
Navigating A Diverse World, Focused on
Your Mission / BrandTripp & Tyler (https://youtu.be/K7agjXFFQJU)
Tripp and Tyler -
Platform - Share Your MessageConsistent with Mission / Vision
athinline.com
You’re not in a small town
