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IBM

PRESENTED BY:

AKSHAY __________________________

ASIF ANSARI __________________________

GAURAV MEHTA __________________________

HARIS JAVEED __________________________

HASAN SAEED __________________________

MOHAMMAD BILAL __________________________

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INDEX

CHAPTER 1 ............................................................................................................... 3

MISSION STATEMENT

VISION STATEMENT

CORE VALUES

CHAPTER 2 .5

GOALS

CHAIRMANS REPORT

CHAPTER 3..7

COMPANYS RECRUITMENT PROCESS

KSA TEST REPORT

CHAPTER 4...11

ADVERTISEMENT

CHAPTER 5 12

ORGANIZATIONAL ENVIRONMENT

CHAPTER 6 14

MOTIVATIONAL TECHNIQUES

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Mission Statements and Vision Statements are written for customers and employees of

corporations. A Mission Statement can be defined as a sentence or short paragraph written by a

company or business which reflects its core purpose, identity, values and principle business aims.

The definition for a Vision Statement is a sentence or short paragraph providing a broad,

aspirational image of the future.

Vision Statement

Solutions for a small planet.

Mission Statement

International Business Machines (IBM) Mission Statement:

"At IBM, we strive to lead in the invention, development and manufacture of the industry's mostadvanced information technologies, including computer systems, software, storage systems and

microelectronics.

We translate these advanced technologies into value for our customers through our professionalsolutions, services and consulting businesses worldwide.

It means that the company IBM believes in bringing a new era of technology based products in

the world. They believe in converting the innovative ideas into products and thus are able toproduce advanced products for serving their customers in a better way.

Core values

yIBM Procurement Core Values portray the understanding, integrity, team work,initiative and urgency that the company and all its divisions hold in the highest esteem.

y Vigorously seek a full understanding of the capabilities, wants, and needs of the entiresupply chain: IBM's customers, our IBM internal clients, our suppliers, and our

suppliers' suppliers. Actively articulate both IBM's and our suppliers' viewpoints, andfacilitate communication at all levels and functions.

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y Ensure both IBM and the supplier keep the letter and spirit of all agreements. Buildlong-term relationships with suppliers based on trust, honesty, and candor. Nevercompromise IBM's overall best interests in the pursuit of local or divisional interests.

Expect teamwork, integrity, respect, and excellence from each other, our cross-

functional partners, and our suppliers.

Firmly believe in, and insist upon, true cross-functional participation which results in better procurement decisions and smoother,faster implementation. Be driven by common sense both to lead and support IBM

delivering winning products, services, and solutions in the marketplace.

y Continually seek to improve and never be satisfied with anything less than a competitiveadvantage in technology, price, quality, delivery, responsiveness, speed and innovation.Add and protect shareholder value. Be driven by a sense of urgency and dedicated to the

ever-increasing efficiency and effectiveness of IBM Procurement, maximizing the use ofavailable e-Procurement tools in so doing.

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Goals

y IBM always wanted to focus on its main goal i.e. to retain its number 1 position in ITsector.

y Although there were many tough competitors in the market but IBM always comes withnew and innovative products that none other company could come in such a short

duration. This makes company to achieve its main goal.

y Also IBM strives to be All Peoples Brand, it means company wants its productsshould be used by all segments of people and class of people i.e. middle class as well as

high society people and the products should reach each door of the society.

CHAIRMANS REPORT

Samuel J. Palmisano

Chairman of the Board and Chief Executive Officer

IBM CorporationFor nearly a century, when people have sought a relationship with IBMwhether as a client,employee, partner or neighborwhat have they been seeking?

Perhaps it was deep expertise in science and technology. Or a partner with broad understandingof their industry or sector of society. It might have been long-standing presence in their market,

their community or around the world. Or perhaps they hoped to learn from a company that itself

had undergone continual change.

There are, however, certain kinds of aspirations that can't be achieved through organizationalcapabilities, global reach or technologyor by applying the lessons of the past . To capture the

biggest economic opportunities or to tackle society's most daunting problemsto imagine whatthe world might be, and actually to build itpeople have sought something more fundamental: a

unique ability to conceptualize opportunities, to analyze developments, to tackle and overcomegrand challenges.

In my view, the defining value that IBM has provided over the years has been the way we think.Today, as in the past, when people turn to our company, I believe they are looking for how

IBMers approach problems, as well as for the types of problems we choose to approach. Theyseek a kind of relationship, in addition to the outcomes of that relationship. And they are drawn

to a set of values that reflect their own.

Most companies aim to satisfy their customers. Some go farther, dedicating themselves to their

clients' success. A few define success as bringing to the world innovations that make a lastingdifference. A handful builds trusted, long-term relationships with their owners, employees,

partners, neighbors and the world at large.For nearly a century, IBM has chosen to live at the intersection of these values. This choice has

enabled our company to prosper, to create value for our clients and owners, to provide rewarding

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careers for millions of people, and to be a progressive force in the societies in which we do ourwork.

Samuel J. PalmisanoChairman, President and Chief Executive Officer

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RECRUITMENT PROCEDURE

The IBM recruitment process contains three rounds.

y Written Testy Technical Interviewy HR Interview

But now two more rounds are added to this process.

y Essay writingy Group Discussions.

Written Test

Written Test is of 4 sections consisting of 55 questions in 60 minutes.

No negative marking.

Section 1 (Verbal Ability)

It contains 10 questions. 5 questions are filling in the blanks. They were quite easy n were

mainly based on prepositions and use of articles.

Next part was a small reading passage and 5 questions were based on that passage.

One shouldbe able to understand that passage well to understand those questions and answer them.

Section 2(Analytical Ability)

Consists of 25 questions to be answered in about 30 minutes.

Few questions will be based on analytical reasoning. Few statements will be given and we aresupposed to analyze them and answer the questions that follow.

This is one important aspect where the student needs to practice a lot.

Ex: On a particular day, students who visited a canteen ordered a burger, a pastry or asandwich. 19 students had a burger, 25 had a pastry, and 27 had a sandwich. 7 students had a

burger and a pastry but not a sandwich, 9 had a pastry and sandwich but not a burger, and 5 had aburger and sandwich but not a pastry. 3 students had a burger, a pastry and a sandwich.

How many students had only a burger?

How many students had only a pastry?How many students had only a sandwich?

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Some questions will be based on blood relations. They will be easy to solve.

Ex: Introducing a man, a woman said, He is the only son of my mothers mother. How is thewoman related to the man? (ans: Niece).

Some questions were on quant part.

They include questions on ages, time & work, averages.

Ucan refer t these problems from R.S.Agarwal.

Some were on data sufficiency. They will be quite easy to solve.

Section 3(Attention to detail):

It consists of 10 questions. It is very easy section where one can score maximum.

For this part you can refer Verbal Reasoning by R.S.Agarwal.All you need to do is just hold on patiently and calculate to check which of the given options is

correct.

A set of questions were based as:

There were conditions given as to how a marketing executive would be selected and in thefollowing questions individuals with their qualifications were given. Based on the previous

conditions given, u has to decide whether each one can qualify or not.

Section 4(Technical):

This section consists of 10 questions.

Some questions on C, database, Unix etc.

Some C code snippets will be given and we are supposed to find the outputs or errors if any. For

this part Test your C Skills by Yeshwanth Kanethkar is very useful.

Technical Interview

y Be careful while preparing your resume. Do not include subjects you dont know.y They will be mainly concentrating on your resume and ask questions.y Questions will be based on C, Database, UNIX, DS, OS and CN.y They will concentrate much on these subjects.y They may even ask u simple puzzles.

Ex: There is a 3 liters can and 5 liters can. How does u measure exactly 4liters?

They can ask us to write programs.Writing the correct program is not that important but the

logic u follow and your approach is what they look at.

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They may ask you about your favorite subject and ask questions on that. You need to be carefulwhile telling them what your favorite subject is.

For non computer science students, they have to concentrate on their core subjects.

Few questions are:1) What is trigger in DBMS?2) Question on pointers i.e., pointers to arrays, array of pointers, etc.3) Various CPU scheduling algorithms in OS4) Program for Pascals triangle.5) Query to output the name of the employee with 2nd maximum salary.6) Normalization concepts. At least an idea regarding them.7) Various protocols used in Computer Networks.8) OOPS concepts.9) How do u prove that a circular-linked list is a circular-linked list.(There may be many

solutions for such questions, but the optimal approach is important).

10)Program for Bankers algorithm

.

11)File system in UNIX.Few Tips:

You should appear confident.Maintain proper eye-contact with the interviewer.

Be honest.Try to arrive at the solution. Do not give it up easily.

Be loud and clear.

HR Interview

This round may also contain Technical questions.

It depends upon the interviewer.

All you needto do is talk something which makes sense.

They will ask u general questions.

y First and foremost question will be tell me about yourself.y You are supposed to continue with the answer till he interrupts you and asks some other

question.

y You are not supposed to talk about your weakness unless and until he asks u.y Which websites do you browse frequently n y? N they ask u questions based on it.y What is your latest movie? They ask us to give the gist of the story? What did u like inthe movie?y Questions on your strengths and weaknesses.y How could you add value to IBM if you got this job?y What do you know about IBM?y Why would you want to join IBM?y How do you feel if I reject you?y What is your dream company?

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Just give positive answers. Dont get tensed.

Group Discussions

The panel will judge team members for theiralertness and presence ofmind, problem-solving

abilities, ability to work as a team without alienating certain members, and creativity

KSA TEST REPORT

y IBM mainly wants to recruit people who has knowledge and skill because they being anIT company need people who have knowledge and skill and are able to cope up with thecompanies image and are able to provide the company with what the company wants.

y As we can see from the tests they give to the candidates it is clear that what they arelooking in a candidate is more of knowledge and skill and are not focused on attitude.

y These tests test your ability and skill of how you are able to solve a problem and how youcan use your presence of mind and your knowledge to do it.

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ADVERTISEMENT

Perception is what image of the product is created in the minds of the customer by the company.

This is mainly done through ads. Ads create an image of the product in the minds of the

customers.

They want to convey through this ad that:

y IBM is creativey It thinks out of the box with ideas that change lifey It provides technology that is easy to use and for the betterment of peopley It empowers peoples life in various waysy Create a selective perception in the minds of their customers

They are creative as they have created a thin laptop which is not only attractive but also easy to

carry. This laptop is out of the box as no one else had come up with the idea of a slim laptop .

This laptop is also easy to use and the technology is better than all the other players in the market

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ORGANIZATIONAL ENVIRONMENT

IBM operations could potentially impact the environment in a number of ways.

Chemicals

needed for research, development, manufacturing processes and services must be properlymanaged, from purchase through storage, use and disposal. Certain processes are energy and/or

water-intensive. In addition, IBM products should be designed so that they can be reused,recycled or disposed of properly at the end of their useful lives.

To identify and effectively manage the potential environmental impact of IBM's operations, IBMestablished and has maintained a strong worldwide environmental management system (EMS)

for decades. It is a vital element in the company's efforts to achieve results consistent withenvironmental leadership.

Corporate policy and instructions

IBM's environmental affairs policy provides the strategic framework for the company'senvironmental management system and environmental affairs objectives. These objectives

address areas such as workplace safety, the conservation of energy and other natural resources,environmental protection, and the development and manufacture of environmentally conscious

products.This policy is supported by corporate instructions, practices and standards that govern IBM's

worldwide operations and are basic to its environmental management programs . Thesedocuments cover areas such as chemical and waste management, energy management,

environmental evaluation of suppliers, product stewardship, incident prevention and reporting,and environmental impact assessment for real estate transactions.

Responsibilities and integration

IBM's EMS involves IBM employees across all of its business units in the company's

commitment to leadership in environmental affairs. Its structure and programs are designed tointegrate environmental considerations throughout the company's operations.IBM's corporate environmental affairs staff is responsible for establishing the company's

worldwide environmental affairs strategy, the EMS requirements, and for monitoring itsimplementation. The company's environmental programs are implemented by professionals at

manufacturing, development and research sites around the world. Local performance is overseenby environmental staff at headquarters of major IBM geographic organizations.

Within operating units, IBM employees serve as team leaders for environmental affairs . Thisensures that their organizations coordinate with other functions on interrelated activities affecting

environmental issues and programs.

Further, each of the groups responsible for product designand hardware development have a person assigned who has the responsibility to integrate

product stewardship objectives into the design and development of IBM products and solutions.IBM executives are responsible for the safety and environmental performance of their

organizations. All employees are required by corporate policy and by the company's BusinessConduct Guidelines to comply with environmental laws and with IBM's own environmental,

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health and safety programs. Environmental performance and programs are reviewed by the IBMBoard of Directors committee responsible for corporate governance.

Monitoring and measuring effective implementationofthe EMS

IBM employs a variety of mechanisms to monitor and measure the effective implementation of

its EMS requirements. These include:

y Professional Self-Assessment Programo The professional self-assessment program consists of a series of IBM specific environmental

checklists which are used to provide IBM the ability to assess its overall environmental

performance globally on a consistent basis. The checklists cover both manufacturing and

hardware development locations and non manufacturing locations at a geographic level, product

groups and service activities.

y Environmental Performance Database (EPD)o The EPD functions as one of IBM's internal measurement and tracking systems . The database

measures environmental performance in such areas as water effluents, chemical use and

emissions, hazardous and nonhazardous waste management, recycling, energy conservation,

environmental expenditures and progress toward meeting product stewardship objectives.

o The EPD provides the data used in IBM's annual environmental and corporate responsibility

reporting as well as in periodic updates on performance and programs that go to senior

management. Business units also make use of the database in analyzing their environmental

performance and identifying areas for improvement.

y Corporate internal auditso IBM has established an environmental audit program which is implemented by the corporate

internal audit organization. This is a comprehensive audit program which is independent of the

Corporate Environmental Affairs staff. Each year, certain sites are audited for environmental,

health and safety compliance by IBM's Corporate Internal Audit staff.

yISO 14001 surveillance audits

o As part of IBM's global registration to ISO 14001, approximately 20 sites or registered entitiesare audited annually by an independent ISO 14001 registrar. The ISO 14001 surveillance audits

are used to verify implementation of IBM's environmental management system.

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MOTIVATION

IBM provides a matching grant program that matches cash donations and time worked as a

volunteer.

While putting the process of tracking volunteer hours online, IBM went a step fartherand created an interactive Web site devoted to helping staffers find volunteer organizations and

be better volunteers.

IBM's On Demand Community will help any interested IBMer find the right volunteer activity based on interests, skills and time available. It also helps harried staffers find the perfect

downloadable lesson to use when they are teaching about engineering to their child'skindergarten class, or it can provide a science experiment that would work for a fifth grade class.

A mini-online course also helps IBMers learn how to be an effective board member for a not-for-profit organization. There are lessons for staffers mentoring college students on how to work in

the real world and even a "change toolkit" that provides the steps for effecting positive

change.

IBM provides extra circular activities for the employees to give them home like andfriendly environment.

"A lot of our philanthropy efforts are focused on education," says Lynne Beaman, IBM project

manager for corporate community relations.

How they attract people for their products?

y Through innovationy Through attractive advertisementsy Create selective perception

How they motivate employeesfor better performance?

y They provide them with incentivesy They treat them as familyy Everyone is equal in IBM

How they motivate employees for retaining and not to leave their jobs and

satisfying them?

y Giving incentivesy Friendly work environmenty Time to time appraisal

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y Giving feedbacks and promotionsy Carrying out meetings to solve their problems