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e oja e o. o , , . : , , Abstract
Motivation e koja theory deals with all processes that explain
why and how human behavior is aktivno. Motivation is broadly
defined force koja act within a person and cause excitement,
direction and persistence represents a voluntary effort to
accomplish the goal.
Keywords: organization, person, will1.
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1 , . (1999). . , . 285
2 Vroom, V. H. (1964). Work and motivation. New York: John
Wiley, p. 27
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Maslow, A.H. (1968). Toward a Psychology of Being. Van Nostrand
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Frederic Herzberg () - () . , . , Herzberg ( ) , . , () .
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, '' (1954) GCSE Business Studies Theories of Motivation
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